Supporting businesses to grow: Love Your Local Market

Love Your Local Market: a partner marketing campaign (14 to 28 May in 2014) that increases economic activity in town centres by promoting street markets.

Increasing numbers of markets adopting brandingto promote affection for market

# of registering markets in 2014

917

Increasing numbers of pitches available to new traders.

2012 – 1,945 2013 – 4,705 2014 – 6,325

Increasing social media activity

3500 events 5,177

events

201331,182 page views 1,017 likes on facebook5,972 followers on twitter

201426,005 page views 1,923 likes on facebook8,077 followers on twitter

2014 – twitter impressions in May: 43,735,534 and 1,600 images uploaded on instagram or twitter

50% still trading 6

months later

Delivery partner:

Source:www.roiteam.co.uk

Source:www.roiteam.co.uk

https://www.youtube.com/watch?v=8QZ4R43T_DE

https://www.youtube.com/watch?v=8QZ4R43T_DE