Download - Monthly Madness: Recurring Giving Traction
The Masters CircleMonthly Madness: Recurring Giving Traction in Action
Your Masters Circle hosts
Heidi Hancock, CFRE David A. Svet
Before we begin...
Credit!Full participation in The Masters Circle is applicable for 1 point in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.
How can we help you with your fundraising?
What do you want to get out of today?
Call to Action Traction!
● How to start recurring giving
● Promoting monthly giving
● Stewardship and growth
Call to Action Traction!
Not Rocket Surgery!
● Make it easy! Like regular asks
● Stewardship & Communication
● Summary acknowledgement
● Ongoing or Renewal?
Not Rocket Surgery!
Gifts That Keep on Giving!
● Start with an Incentive● Create an Infrastructure● Showcase Leaders● Create a Calendar● Go for it!
Gifts That Keep on Giving!
Eyes On the Back of Your...
● The Case for Monthly Giving
● Appeals for Monthly Program
● Marketing Calendar
● Channels, Messages, Groups, Events
Eyes On the Back of Your...
No Longer All About the Hunt
● Telethons are going away
● More than one-time communication
● Separate enrollment from stewardship
● Focus on informative communications
No Longer All About the Hunt
Being Beneficial
● Not just new donors
● Giving Culture
● Giving Focus
● Repeatable Benefit to the Donor
Being Beneficial
Any questions?
Next Masters Circle
● Next Masters Circle session is on January 28th
● Watch your email for instructions
● Full participation in The Masters Circle is applicable for 1 point in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.
Help us help you
● Submit a question or topic request
http://mosaicnpd.com/masters-circle-topic-request/
● Sign up for our blog
http://www.mosaicnpd.com/feed
● Hang tight for the quick survey
Stay in touch
For additional information:Heidi Hancock, CFREDavid A. Svet
Toll Free 1-800-485-0742
email: [email protected]
Skype: Mosaicnpd
www.mosaicnpd.com
http://www.facebook.com/MosaicNPD
http://twitter.com/MosaicNPD
http://www.mosaicnpd.com/feed
Thank youMosaicnpd.com
