Download - Organizational culture of Robi Axiata ltd
Organizational Culture of
Robi Ax iata L imi ted
B B S
Objective of the study
The objective of this study is to understand and analyze how
organizational cultures form in an organization and what impact they have
on the overall organization
Limitation of the study
• Difficult to gather information
• Employees are busy
• Information outside organization might be sensitive
Methodology of the study
Secondary Data
(Annual Report, Website)
Primary Data
(Interview)
Characteristics of Organizational Culture
• Innovation and risk taking
• Attention to detail
• Outcome orientation
• People orientation
• Team orientation
• Aggressiveness
• Stability
ROBI Axiata Ltd.
• A joint venture company between Axiata group & NTT DoCoMo
• Formerly known as AKTEL
• Rebranded as Robi in march 28, 2010
• 3rd largest mobile phone operator as of January 2016
• First in the country to introduce GPRS
Cultures of ROBI Axiata Ltd.
Organizational
Pride
Ambition toward
being the bestTeamwork Leadership
Review of
Cost & Profit
Cultures of ROBI Axiata Ltd.
Employee
RelationshipClient Customer
RelationshipHonesty & safety Innovative thinking
Improvement
programs
Recommendation
Must not come as a barrier to change
Must not come as a barrier to diversity
Must be open to institutionalization
C o n c l u s i o n
B i b l i o g r a p h y
• https://en.wikipedia.org/wiki/Robi
• Annual Report of Axiata Limited, 2013
• http://www.assignmentpoint.com/business/management/robi-axiata-
limited-overview.html