BusinessNeeds

InfoEdgehaddevelopedandadaptedalot of applications for streamlining theinternal operations. These includedDynamics NAV, Exchange, Linux basedapplications, and other custom builtapplications. These applications werehosted at the company’s captive datacenter in Noida. As intended, theseapplications enabled Info Edgeemployees to function with betterefficiencyandeffectivity.But,therewasone area that held forth a majorconcernforInfoEdge’sITteam–whilethey had a well-defined local backupstrategy, there was a need of remotedatabackupalongwitharecoverysitefortheinternalapplicationsincaseofadisasterlikeevent.Considering that the applications thatstayedhostedontheirdatacenterweremission critical applications, it wasimportant that there is a solidmechanismtodobackupandrecoveryfor business continuity. The situationwhere a single point of failure couldresult inbusiness continuitydisruptionwas,notthe least, ideal. InfoEdge’s ITteam understood this challenge wellenough and they decided to get the

acceptable solution in place before aproblem presents itself. With this thesearch for the best disaster recoverysolutionsforNaukristarted.Info Edge was also looking for DRSolution that can help them for theirheterogeneousenvironment.InfoEdgewantedaDR site thatoffers15minutesofRecoveryPointObjective(RPO) and 1 Hour of Recovery TimeObjective (RTO), should be easilydeployableandmusthavetheabilitytobe tested without any impact to theproduction site. It must also beaffordable. The Info Edge IT teamstarted analyzing various optionsavailable in the market, they realizedthatmostofthetraditionalDRtools&siteshaveadrawbackwhencomparedtocloudbasedDRSite.

So, InfoEdgeconcludedthat, it isbestto go with a cloud based DR solution(OPEX), rather than an on premise,traditionalsetup(CAPEX).InfoEdgewasalready using several Microsoftproductsandsolutions(SystemCenter),includingHyper-Vforvirtualizationandprivatecloud.

Solution Case Study

InfoEdgereliesonAzureforDisasterRecoverySiteusingASR

InfoEdge,theparentcompanyofNaukri,99Acres,JeevanSathi,Shiksha,NaukriGulfhaddeployedseveralapplications,bothcustom-developedandthird-party,tocaterto their various business internal operational needs. These applications helpedstreamlinetheiroperationsandimprovetheinternalefficiency.TheywerehostedonInfoEdge’sonpremisedatacenterinNoida.IntheabsenceofSecondarySite,ITteamof Info Edge concluded that they were vulnerable to single point of failure foridentifiedapplications.Anysuchfailurewouldaffectbusinesscontinuityandmustbeavoided.ThecompanyneededacapableyetaffordableDataRecovery(DR)Site.ThesearchforoneledthemtoMicrosoftAzure.Herewelookatwhy.

Customer:InfoEdge(I)LtdWebsite:http://infoedge.inCompanySize:2000+CountryorRegion:IndiaIndustry:ProfessionalServices

SolutionInsights:AzureServices:AzureSiteRecovery(ARM)DRScenarios:Hyper-VtoAzure,VMware/PhysicaltoAzureDRApplications:DynamicsNAV,MSSQL,Exchange&LinuxbasedcustomapplicationsOperatingSystems:WindowsServer&Linux

CompanyProfileInfoEdgehasanin-depthunderstandingoftheIndianconsumerinternetdomain.Withyearsofexperience in the domain, strong cash flowgenerationandadiversifiedbusinessportfolio,it one of the very few profitable pure playinternetcompaniesinthecountry.ThecompanywasincorporatedonMay1,1995under the Companies Act, 1956 as Info Edge(India) Private Limited and became a publiclimitedcompanyonApril27,2006.Startingwitha classified recruitment online business,naukri.com,InfoEdgehasgrownanddiversifiedrapidly, setting benchmarks as a pioneer forothers to follow. Driven by innovation,creativity, an experienced and talentedleadership team and a strong culture ofentrepreneurship, today, it is India’s premieronline classifieds company in recruitment,matrimony, real estate, educationand relatedservices.

FormoreinformationaboutotherMicrosoftcustomersuccesses,pleasevisit:www.microsoft.com/casestudies

InfoEdge(I)Ltd(Naukri)CaseStudy–Azure

SiteRecovery

The company had a fruitful partnershipwith Microsoft and were comfortableworkingwithMicrosoft.Whentheycameacross the Azure Site Recovery, thecompany’s IT team spent some timefiguring out the nuances of the service.ThisledthemtoconcludethatAzureSiteRecovery is the right solution for them,which is Disaster Recovery as ServicesandcosteffectivesolutionasthereisnocomputecostassociateduntilunlessrealdisasterhappensorforDRdrills.

SolutionAzureSiteRecoveryenablesInfoedgetosetup Disaster Recovery Site in Azure(PublicCloud)asservicesquicklywhichisalsocosteffective,reliableandsecure.AzureSiteRecoveryiseasilyscalableandoffers pay as you go model, making itratheraffordable.Italsocomeswithbestin class encryption and securityprotocols.Azure Site Recovery also had thecapabilitytoautomatethereplicationofthevirtualmachinesbasedonpoliciessetbyandcontrolledbytheowner,i.e.InfoEdge. Itwould furtherallowenterprisesto test their DR solution withoutimpacting production sites using TestFailover.Oncethedecisionwasmade,itwastimefor the implementation. But, Info Edgeneededadeploymentpartnertosupportthem in the same. Comparex, with itsdecades of experience as a global ITprovider specializing in licensemanagement, sourcing, technicalproduct consulting and cloud-basedprofessional services and as a trustedMicrosoft Partner, was selected as thedeploymentpartner.Thedeploymentprocesswasdividedintotwophases.Phaseoneinvolvedthetaskof moving applications on Hyper-V to

Azure Cloud, and phase two involvedmoving applications onVMware/Physical to Azure Cloud. Thetwo taskswere successfully completedwiththesupportoftheComparexteamwith 100% coverage of their internalcriticalapplications.“We are extremely content with ourrelationship with Microsoft. Theyalways ensured that we got quickresolutions in critical time. I wasparticularlyimpressedbytheTechnicalSales team, theywereverycompetentand worked on this proactively” saysAnkurKheterpal,SeniorVicePresident,ITInfrastructure,InfoEdge(Naukri)

Benefits

The advantages were visible from set-go.Now,InfoEdgehasatestableDRsiteontheCloudwheretheycandoroutineDRdrilleveryquarterwithoutimpactingproductionsiteandProductivityasnowthey don’t need anybody at office onweekendsandcantestDRonweekdaysalso.

The portal can be accessed fromanywhereandaDRcanbeinitiatedalsowithoutloggingintotheirnetwork.WithAzureSiteRecovery,InfoEdgewasalsoable to attain their desired RPO andRTO.

Otherbenefitsinclude:

Seamless Scalability: Azure’s elasticstorage and compute is a significantvalueadd. ItdisruptstraditionalDRaaSsince Microsoft manages both the DRsoftware (ASR) and recovery infra(Azure),makingscalabilityseamless.

Cost Effectiveness: The lack of hugeinitial investment helped bring downthecostbyalargemargin.Furthermore,Azure Site Recovery also helped bring

thecostfurtherdownbyensuringthatall servers will remain off until andunlessDRistriggered.Itisapprox.70%cost saving compare to on premiseSecondaryDRSite.

Simple,AutomatedProtection:Automate the replication of virtualmachinesbasedonpoliciesthatyousetand control. SiteRecovery coordinatesandmanagedtheongoingreplicationofdata by integrating with existingtechnologies without any majorchanges.