Confidential – Do not share without written consent.
5th Annual Martini Splash Fundraiser Mixer
Sponsorship Proposal
California Ballroom
May 4, 2019 in Oakland, CA
Build and diversify the next generation of STEM professionals!
Confidential – Do not share without written consent.
Program Overview
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Our MissionBuild passion, awareness, skills, and resiliency for success in STEM education and careers for young girls and women from untapped communities.
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Our Mission
Engage young girls and women from untapped communities, and equipthem with systems thinking skills
to meet the STEM workforce demands of the 21st century.
Unlock Hidden Sources of Innovation Talent
Provide hands-on and interactive activities to cultivate creativity, igniting curiosity and develop
problem solvers.
Inspiring STEM Leaders
Provide role models and programs throughout the pipeline creating
future STEM leaders.
2017 STEM Exploration Camp field-trip to NASA 2017 FIRST Lego League Robotics Team at NorCal Competition 2017 STEM Exploration Camp field-trip to Stanford’s Design School (d.school)
Engage & Inspire Recruit & Sustain
Elementary to High School College to Career
(ages 7 – 17) (ages 18 – 25)
Closing the STEM Gap
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The IssueFewer females, especially from minority communities, are entering and remaining in STEM fields.
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Leaky STEM Pipeline Issue
1 U.S. Census Bureau. Sex, Race, and Hispanic Origin by Field of Degree for the First Listed Bachelor's Degree. 20122 U.S. Census Bureau. American Community Survey: Disparities in STEM Employment by Sex, Race, and Hispanic Origin. 20123 Georgetown University: Center of on Education & the Workforce: STEM. 2014
Gender1 Ethnicity2 Diversion from STEM3
62%73%
38%27%
STEM Degrees STEM Jobs
Men Women
72% 70%
14% 20%
7%5%
7% 5%
STEM Degrees STEM Jobs
White (non-Hispanic) Asian Black/African American Hispanic/Latino
Confidential – Do not share without written consent.
Our SolutionExpand access to STEM fields for females in local underrepresented communities through holistic School-2-Career Pipeline programs.
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STAGE 1: Early STEM Immersion Programs
• A one-week summer camp that provides STEM curriculum and career exposure through a culturally responsive lens.
• Projected participants: 100
• Goal: To recruit, spark STEM curiosity (growth mindset) and ignite systems thinking.
• Cost: $500 per participant.
2019 STEM Exploration Camp 2019 Robotics Club
• A weekly after-school FIRST robotics program encouraging coding and engineering principles.
• Projected participants: 25
• Goal: To strengthen STEM cohort by encouraging the pursuit of STEM-centric careers and studies, while tackling real-world problems against competing teams.
• Cost: $1,000 per participant.
2016 Dreamforce Conference – Entrepreneurial Workshop 2018 FIRST Tech Challenge Team
2019 Networking Club
• A semi-monthly weekend program that curates hands-on fieldtrips and interactive conversations with STEM professionals.
• Projected participants: 75
• Goal: To engage STEM cohort by encouraging the pursuit of STEM-centric careers and studies.
• Cost: $300 per participant.
2018 STEM Exploration Camp – Engineering Day
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STAGE 2: School-2-CareerProgram
• Place untapped talent in STEM business and industry
• Source paid internships
• Identify on-the-job training
• Prepare participants for corporate and community leadership
• Professional & Career Development workshops
• Life-Coaching (Sustainability)
• Networking opportunities with influential women in STEM
• Achievement in STEM
(Program launching in 2020)
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Key Stats, Accomplishments & Awards
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2018 STEM-ographic & Program Metrics
42%
70%
15+
88%“They address so many issues that are difficult to
comprehend. Selfestem gives them the space and confidence
to think about (and take action on) how they can contribute to
the betterment of humanity…today and in the future..”
Celestine T.
“Thank You for the workshop today & fabulous tour! I truly
appreciate events and workshops that celebrate our young
women! My girls had a great time and could not wait to get
home to tell their dad!”
Ramona C.
78%
8%
7%5%
2%Black/AfricanAmerican
Two or MoreRaces
Hispanic or Latina
Asian/PacificIslander
Parent Feedback
Attendance Volume Age Distribution
Ethnicity Mix
Partnerships
Realized STEM
Career Pursuit
Attendance Rate
Retention Rate
54118 74 88
334
26 86 137 62
31121 32 53
80
204 232182
698
2015 2016 2017 2018 PTD
Camp Networking Robotics Total
Data as of December 2018.
PTD = Program To Date (PTD)
26%
46%
22%
6%
7-9
10-12
13-14
15-17
95%Fundraiser Target
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Program Highlights & Team Accomplishments
Self-eSTEM Executive BoardProgram Awards
• Coalition of Black Excellent 2019 Impact Nonprofit Award.
• The first all girls team of underrepresented minorities, to
compete in a NorCal FIRST Tech Challenge competition (2018).
• The first all girls team of underrepresented minorities, to
compete and receive Judge’s award in a NorCal FIRST Lego
League competition (2017).
Team Accomplishments
• 2018 Walmart Community Playmaker Award.
• 2017 Take Wings Foundation Community Service Award.
• 2015 Oakland Unified School District Charter School Teacher of
the Year.
• 2014 American Institute of Architects (AIA) California Council
Presidential Citation for Leadership & Community Engagement;
first African American & youngest president of the AIA East Bay
Chapter.
• 2013/2014 Teach Tomorrow in Oakland Teacher of the Year.
• Featured on the science show “Genius with Stephen Hawking.”
Written, directed and starred in educational programs for
KQED.
Key Sponsors & Partners
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Growing the Vision for 2019
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Funding Our Vision & Goal
Our goal is to train and expose 200 girls from underrepresented/underserved communities to STEM opportunities through our early STEM immersion programs. By the end of 2019:
• We will increase participants attendance volume by 41% compared to prior year
• 80% of participants will maintain and/or demonstrate improved academic performance
• We will increase or maintain levels interest and engagement in STEM education and career pathways in 80% of program participants
• We will improve or maintain positive attitudes and behaviors towards STEM education and career pathways in 80% of participants
2018 Uber HQ Trip (with former marketing executive Bozoma Saint John)
Our vision is to create future STEM leaders and
eliminate the critical shortage gap of STEM
professionals by building a diverse, inclusive and
sustainable pipeline.
Fundraising Goal: $100,000
Diversity = Strength Universities and companies benefit most from the diverse perspective, backgrounds and unique insight offered by these bright, talented and
creative members in society.
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Bonding Over Brunch
January
Conversations in STEM
March
Annual Fundraiser
May
STEM Exploration Camp
July
Giving Back Event
December
Bay Area Science Festival
November
2019 High-Level Program Timeline
Robotics Program
August
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Fundraiser Overview
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• 250+ Professional Attendees
• Food & Drinks
• Acknowledgements & Awards
• Title Sponsor’s “STEM Chat”
• Live Auction & Raffle Prizes
• Interactive Games
• Networking & Dancing
2019 Fundraiser Event Highlight
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2018 Fundraiser By the Numbers
Building on the foundation established in 2015.
WE ACHIEVED 95% OF OUR FUNDRAISING GOAL, WHICH ALLOWED US TO PROVIDE ACTIVITIES
FOR OVER 150+ PARTICIPANTS.
220+Attendees
1,000+Recap video views Community Pioneers
Honored
250+Industry Partners
Event Sponsors
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Sponsorship Packages
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Sponsorship Packages
Benefits
Title
Sponsor
$20,000
(N = 1)
Diamond
Sponsor
$10,000
(N = 3)
Elite
Sponsor
$5,000
(N = 5)
Premier
Sponsor
$2,000
(N = 6)
Supporter
Sponsor
$1,000
(N = 10)
Company name/logo featured in ALL multi-platform social media
campaign promotional ads (LinkedIn, Instagram, Facebook & Twitter)
Sponsor recognition and branding in fundraiser event recap video
and/or press release
Strategic placement of company name/logo at the fundraiser event
(banner/program)
Company branding placed on flagship program and event promotional
materials (t-shirt, swag bag, etc.)
Keynote speaking opportunities for annual STEM career summit:
Conversations in STEM
Official sponsor(s) of the Self-eSTEM-y Community Impact awards
“STEM Chat” keynote speaker at fundraiser promoting company's
products and initiatives
Admission Tickets (includes seating, food and drinks) 40 30 20 15 10
Raffle Tickets 120 90 60 30 30
VIP Parking Passes 6 4 3 2 1
Additional information and custom packages available upon request.
Confidential – Do not share without written consent.
Benefits of Sponsorship• Alignment with corporate social responsibility strategy of increasing
long-term profits and shareholder trust through positive public.
• Ability to promote your company’s products and services to potential untapped market segments (with media reach of 2,000+ followers and subscribers).
• Business name and sponsorship recognition in multiple pre and post event digital advertisements/press to vendors, professional attendees and peer organizations.
• Opportunity to influence and increase the STEM/Tech talent ecosystem by shaping and building the minds of the future talent.
• Strategic approach to establish or enhance your corporate service image and branding.
• Strengthen your positioning and image within STEM/Tech industries.
• Giving back to the communities you serve.
Inspire tomorrow's leaders today!
Diversity + [Sponsorship] = Building the STEM workforce pipeline
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In-Kind Donations
• Monetary or non-monetary donation of products and/or services that support our programs and annual fundraiser. This can include, but are not limited to:
• 30 Laptops
• 2 Computer Projectors
• Food/Catering Services
• Videography Services
• Photography Services
• Retail Gift Cards/Certificate, etc.
Confidential – Do not share without written consent.
Next Steps
Let us know which package you are interested in. Additional details can be provided.
• Custom sponsorship packages are
available upon request. Email us at:
Can’t sponsor but still interested?
• Submit donations online at:
www.selfestem.org/donate.
• Send in-kind donations to: Self-eSTEM
6114 La Salle Ave #297
Oakland, CA 94611
• Promote the event to your employees
and other potential sponsors.
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Thank You
Build and diversify the next generation of STEM professionals!
Email: [email protected] Website: www.selfestem.org
@selfestemorg @selfestem @selfestemorg @self-estem