Download - Web 2.0...it’s okay to play!
May 2007 Barcelona - Web 2.0 1
Web 2.0
...it’s okay to play!
Dave Pattern, Library Systems ManagerUniversity of Huddersfield
[email protected]://library.hud.ac.uk/barcelona/
May 2007 Barcelona - Web 2.0 2
Contents• Question Time• Web 2.0• Library 2.0• Question Time
Creative Commons Attribution-Noncommercial-Share Alike 3.0 License http://creativecommons.org/licenses/by-nc-sa/3.0/
May 2007 Barcelona - Web 2.0 3
Question Time!• Do you regularly
use a mobile phone?
http://www.flickr.com/photos/ari/362924278/
May 2007 Barcelona - Web 2.0 4
Question Time!• do U snd txt msgz?
http://www.flickr.com/photos/jessicamills/231072148/
May 2007 Barcelona - Web 2.0 5
Question Time!• Do have
broadband internet access at home?
http://www.flickr.com/photos/jacksonlee/6222523/
May 2007 Barcelona - Web 2.0 6
Question Time!• Do you have
wireless internet access at home?
http://www.flickr.com/photos/travelinlibrarian/113353477/
May 2007 Barcelona - Web 2.0 7
Question Time!• Do you regularly
use your home PC or laptop for more than an hour each evening?
http://www.flickr.com/photos/richardholden/340601444/
May 2007 Barcelona - Web 2.0 8
Question Time!• Do you regularly
use your home PC or laptop for 2 or 3 hours an evening?
http://www.flickr.com/photos/aaronjacobs/64368770/
May 2007 Barcelona - Web 2.0 9
Question Time!• Do have your own
weblog / blog?
http://www.blogger.com
May 2007 Barcelona - Web 2.0 10
Question Time!• Do you regularly
read other peoples weblogs and/or contribute to other weblogs?
http://orweblog.oclc.org/archives/001325.html
May 2007 Barcelona - Web 2.0 11
Question Time!• Do you use
Wikipedia?
http://www.flickr.com/photos/jessicamills/231072148/
May 2007 Barcelona - Web 2.0 12
Question Time!• Have you ever
edited a page on Wikipedia?
http://www.flickr.com/photos/jessicamills/231072148/
May 2007 Barcelona - Web 2.0 13
Question Time!• Do you regularly
use instant messaging?– e.g. AIM, Yahoo!
Messenger, MSN, gTalk, Jabber, ICQ, etc
http://imagine-msn.com/messenger/launch/en-GB/
May 2007 Barcelona - Web 2.0 14
Question Time!• Do you use VOIP?
– e.g. Skype
http://www.skype.com
May 2007 Barcelona - Web 2.0 15
Question Time!• Do you have a
games console at home?
http://www.flickr.com/photos/jstar/336785888/
May 2007 Barcelona - Web 2.0 16
Question Time!• Do you play games
online and/or visit virtual worlds?
http://www.flickr.com/photos/christajoy42/354580876/
May 2007 Barcelona - Web 2.0 17
Question Time!• Do you have your
own MP3 player?
http://www.flickr.com/photos/nez/268673268/
May 2007 Barcelona - Web 2.0 18
May 2007 Barcelona - Web 2.0 19
Web 2.0
• “Web 2.0 is a phenomenon which is going to drive the next decade of innovations.”– comment left on the O’Reilly “What is Web 2.0” article
• “...a perceived ongoing transition of the World Wide Web from a collection of websites to a full-fledged computing platform serving web applications to end users.”– Wikipedia article on Web 2.0
May 2007 Barcelona - Web 2.0 20
Where did it come from?
Web 1.0 Web 2.0
DoubleClick Google AdSense
mp3.com Napster
Britannica Wikipedia
screen scraping web services
publishing participation
taxonomy folksonomy
stickiness syndication
• term coined in 2004 by Dale Dougherty (O'Reilly)
http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html
May 2007 Barcelona - Web 2.0 21
Some Web 2.0 Concepts• applications delivered via a web
browser• exploiting and (sometimes freely)
sharing data• user participation, empowerment, and
collaboration• social networking• communities of interest• tagging and folksonomies• mashups and other unintended uses
May 2007 Barcelona - Web 2.0 22
Two Point “Oh”
• evolutionary rather than revolutionary
May 2007 Barcelona - Web 2.0 23
Two Point “Ho-ho-ho”
May 2007 Barcelona - Web 2.0 24
Web Browser as a Platform
• applications delivered via a web browser– e.g. Writely (now Google Docs), Kiko,
and Google Mail
• storing your data & personal stuff online – e.g. del.icio.us and Flickr
• the “perpetual beta”– e.g. Google Scholar
May 2007 Barcelona - Web 2.0 25
Social Networking
• weblogs– e.g. Blogger, LiveJournal, WordPress
• communities of common interest– e.g. MySpace, Facebook
• instant messaging– e.g. AIM, MSN, Yahoo! Chat, Skype
• media sharing– e.g. YouTube
May 2007 Barcelona - Web 2.0 26
Making Data Work Harder
• RSS feeds• mining of unique data• sharing (usually freely)
– web services– APIs– using available standards (e.g. XML)
May 2007 Barcelona - Web 2.0 27
Mashups & Unintended Uses
• “A mashup is a website or application that combines content from more than one source into an integrated experience.”– dartmaps– amaztype– retrievr– LivePlasma
May 2007 Barcelona - Web 2.0 28
Wikis
• “A wiki is a website that allows visitors to add, remove, edit and change content, typically without the need for registration. This ease of interaction and operation makes a wiki an effective tool for mass collaborative authoring.”– definition of “Wiki” from Wikipedia
May 2007 Barcelona - Web 2.0 29
Wikipedia
May 2007 Barcelona - Web 2.0 30
Wikipedia
May 2007 Barcelona - Web 2.0 31
Wikipedia
May 2007 Barcelona - Web 2.0 32
Wikis
• widespread collaboration• “radical trust”• full audit trail of edits• quick & easy to create/update
content• self-policing community
May 2007 Barcelona - Web 2.0 33
Web 2.0 Examples
• Flickr– online storage of photographs
• LibraryThing– online service to catalogue book
collections
May 2007 Barcelona - Web 2.0 34
Flickr
May 2007 Barcelona - Web 2.0 35
Flickr
May 2007 Barcelona - Web 2.0 36
Flickr
http://www.flickr.com/photos/noprawns/255821458/
May 2007 Barcelona - Web 2.0 37
Flickr
May 2007 Barcelona - Web 2.0 38
Flickr
May 2007 Barcelona - Web 2.0 39
Flickr
May 2007 Barcelona - Web 2.0 40
Flickr
May 2007 Barcelona - Web 2.0 41
Flickr – Moo
May 2007 Barcelona - Web 2.0 42
Flickr – Moo – Flickr
May 2007 Barcelona - Web 2.0 43
LibraryThing
May 2007 Barcelona - Web 2.0 44
LibraryThing
May 2007 Barcelona - Web 2.0 45
LibraryThing – Reviews
May 2007 Barcelona - Web 2.0 46
LibraryThing – Conversations
May 2007 Barcelona - Web 2.0 47
LibraryThing – Tagging
May 2007 Barcelona - Web 2.0 48
LibraryThing – Authors
May 2007 Barcelona - Web 2.0 49
So, Who’s Doing All This Stuff?
May 2007 Barcelona - Web 2.0 50
Facts and Figures
• 129+ million edits on Wikipedia• 106+ million MySpace accounts• 70+ million weblogs tracked by
Technorati• 19+ million Facebook members• 13+ million books on LibraryThing• 1.75 million Wikipedia articles• around 4,000 images uploaded to
Flickr every minute
May 2007 Barcelona - Web 2.0 51
Millennials• aka Generation Y, NextGens, Net
Generation, iGeneration, Google Generation, Echo
Boomers, etc…
– born between late 1970s and mid 1990s – good at processing information visually – good at multitasking – high usage of social software & often work
collaboratively– high expectations– “technology veterans”– “nomadic” technology usage and “format
agnostic” (…anytime, anywhere, anyplace!)
May 2007 Barcelona - Web 2.0 52
Millennials
http://www.pewinternet.org/pdfs/PIP_Teens_Privacy_SNS_Report_Final.pdf
May 2007 Barcelona - Web 2.0 53
University of Illinois Survey (2006)
• “College Students' Internet Uses”– 1,300 respondents– 91% get information for school work online– 83% access the Internet several times a
day– 78% use Facebook and 51% use MySpace– 38% use Wikipedia– 33% create content for blogs / web journals– 1.7% don’t know what a search engine is– 0.2% don’t know what instant messaging ishttp://results.webuse.org/uic06/
May 2007 Barcelona - Web 2.0 54
US Internet User Demographics
• survey of 2,373 US adults (Dec 2006)• 70% of adults use the internet
– 83% of 18-29 year olds– 82% of 30-40 year olds– 70% of 50-64 year olds– 33% of 65+ year olds
http://www.pewinternet.org/trends/User_Demo_1.11.07.htm
May 2007 Barcelona - Web 2.0 55
May 2007 Barcelona - Web 2.0 56
Library 2.0• “...a loosely defined model for a
modernized form of library service that reflects a transition within the library world in the way that services are delivered to users. This includes online services such as the use of OPAC systems and an increased flow of information from the user back to the library.”– Wikipedia article for “Library 2.0”
May 2007 Barcelona - Web 2.0 57
Library 2.0
• use of “2.0” technologies (blogs, wikis, RSS feeds, etc)
• actively involve users in service developments
• user centric developments & initiatives• delivering services directly to users• libraries without walls (“The Third
Place”)• the “read/write library”
May 2007 Barcelona - Web 2.0 58
Library 2.0
• we need to:– be more flexible– embrace change– be more willing to take risks– give library staff the opportunity to play
and experiment– go to where our users are, rather than
force them to come to us– give our users opportunities to
contribute
May 2007 Barcelona - Web 2.0 59
Library 2.0 in the Real World
• 26 random-ish examples of how libraries are using “2.0”...
...although there might not be enough time to look at them all!
May 2007 Barcelona - Web 2.0 60
Ball State University, Indiana
May 2007 Barcelona - Web 2.0 61
Ball State University, Indiana
May 2007 Barcelona - Web 2.0 62
Ball State University, Indiana
May 2007 Barcelona - Web 2.0 63
La Crosse Public Library, Wisconsin
May 2007 Barcelona - Web 2.0 64
University of Alberta Libraries, Canada
May 2007 Barcelona - Web 2.0 65
Westmont Public Library, Illinois
May 2007 Barcelona - Web 2.0 66
Westmont Public Library, Illinois
May 2007 Barcelona - Web 2.0 67
Westmont Public Library, Illinois
May 2007 Barcelona - Web 2.0 68
Stevens County Rural Library, Washington
May 2007 Barcelona - Web 2.0 69
University of Huddersfield, UK
May 2007 Barcelona - Web 2.0 70
University of Huddersfield, UK
May 2007 Barcelona - Web 2.0 71
University of Huddersfield, UK
May 2007 Barcelona - Web 2.0 72
University of Huddersfield, UK
May 2007 Barcelona - Web 2.0 73
University of Huddersfield, UK
May 2007 Barcelona - Web 2.0 74
Biblioteksvar, Norway
May 2007 Barcelona - Web 2.0 75
Thomas Ford Memorial Library, Illinois
May 2007 Barcelona - Web 2.0 76
Thomas Ford Memorial Library, Illinois
May 2007 Barcelona - Web 2.0 77
Thomas Ford Memorial Library, Illinois
May 2007 Barcelona - Web 2.0 78
Thomas Ford Memorial Library, Illinois
May 2007 Barcelona - Web 2.0 79
University of Worcester, UK
May 2007 Barcelona - Web 2.0 80
University of Worcester, UK
May 2007 Barcelona - Web 2.0 81
Dowling College Library, New York
May 2007 Barcelona - Web 2.0 82
Cheshire Public Library, Connecticut
May 2007 Barcelona - Web 2.0 83
Charlotte & Mecklenburg County Public Library
May 2007 Barcelona - Web 2.0 84
Charlotte & Mecklenburg County Public Library
May 2007 Barcelona - Web 2.0 85
Glasgow University Library
May 2007 Barcelona - Web 2.0 86
Hartlepool Borough Council Libraries
May 2007 Barcelona - Web 2.0 87
University of Northampton Library
May 2007 Barcelona - Web 2.0 88
Topeka & Shawnee County Public Library, Kansas
May 2007 Barcelona - Web 2.0 89
Topeka & Shawnee County Public Library, Kansas
May 2007 Barcelona - Web 2.0 90
Topeka & Shawnee County Public Library, Kansas
May 2007 Barcelona - Web 2.0 91
McCracken County Public Library, Kentucky
May 2007 Barcelona - Web 2.0 92
St. Joseph County Public Library, Indiana
May 2007 Barcelona - Web 2.0 93
at an unnamed US Public Library…
May 2007 Barcelona - Web 2.0 94
Ann Arbor District Library, Michigan
May 2007 Barcelona - Web 2.0 95
University of Huddersfield Students
May 2007 Barcelona - Web 2.0 96
University of Huddersfield Students
May 2007 Barcelona - Web 2.0 97
Libraries in Second Life
May 2007 Barcelona - Web 2.0 98
Libraries in Second Life
May 2007 Barcelona - Web 2.0 99
Libraries in Second Life
May 2007 Barcelona - Web 2.0 100
Useful Links
• Library Success Wiki– http://www.libsuccess.org/
• Library 2.0 Community at ning.com– http://library20.ning.com/
• links to sites listed in this presentation:– http://library.hud.ac.uk/barcelona/
• SirsiDynix Institute– http://www.sirsidynixinstitute.com/
May 2007 Barcelona - Web 2.0 101
Thank you! Any quick questions?