Why It Pays To Be
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@DaveKerpen, CEO, @LikeableMediaAuthor of @LikeableBook
Slideshare.net/DaveKerpen
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Listen first
never stop listening
&
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Responsiveness
a choiceis NOT
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Meaningful
mechanicalcannot be
engagement
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“I’m sorry.”
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“Thank you.”
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10% Off = Marketing
50% Off = Value
100% Off = Loyal customers for life
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Every brand has a story.Tell yours.
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customers toInspire
share their stories
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SURPRISE!& delight
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Social ads = perfect targeting
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Don’t sell –compel
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It’s just a
cocktailparty
Feedback?Grand Prize!
@DaveKerpenFB.com/LikeableMedia
@[email protected]