dream funding module 4
DESCRIPTION
Join my donation based Crowdfunding class: http://www.alexiaanastasio.com/work-with-me/TRANSCRIPT
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by Alexia Anastasio Module 4
Marketing & Strategy During the Campaign
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It is all about communication
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How do you communicate with your friends, family
and fans?
Phone, Instagram, Twitter, YouTube, In person?
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EMAILDirect Email is the #1 activity that leads to a conversion of a backer
Make sure what you say is personal and matters!
Talk from the heart and you will be heard.
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Multiple Emails
I suggest sending emails individually but if you have too many fans.
Do you have a way to send multiple emails at a time?
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Social Media Marketing
During the campaign it is about letting your fans know through
direct messages and keeping them engaged, entertained and
inspired to take action.
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Photos that you can have prepared before hand can be posted through out the campaign
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Video UpdatesPeople like to give to
people. Creating 1 minute video updates through out your campaign shows that
you are human and are going through a journey.
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Virtual Events
Do a Live Streaming Video Q&A
You can answer questions about your
project.
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Track your Progress
Insight is so important for your sanity. There are a
couple of websites including your dashboard where you can watch your statistics of
your campaign.
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What happens when your campaign ends?
How do people you missed it give?
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Recap:I want to see in the Facebook group your - Do you have your phone
contacts ready?
- Where are you sending emails out from?
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- What Social Media Network are you focusing on?
- How many update videos are you going to do?
- Are you going to do a virtual event and where?
- Where are you sending late comers?
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THANK YOUAND
HAVE FUN EVERYDAY!www.alexiaanastasio.com