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Page 1: E business 2014 l 01

E Business

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11 Apr 2023 ITM 3232.1 E Business 2

ITM 3232.1 E Business

Lecturer

V.K. Nimal GaminiB.Sc. Business Administration (Special) - (SJP)

PG Dip. In Computer Technology - (Colombo)

M.Sc. In Computer Science - (Colombo)

PG. Dip. In Management - (Rajarata)

Reading for MBA - (PGIA)

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Course Delivary

Theory 30 hrs Tutorial 15 hrs

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References

1. Electronic Commerce: From Vision to Fulfillment, 3/E: Elias M. Awad, University of Virginia, McIntyre School of Commerce

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References

Kenneth Laudon, E-Commerce 2009, 5/E

ISBN-10: 0136007112

ISBN-13: 9780136007111

©2009 • Prentice Hall Cloth, 904 pp Published 11/05/2008

URL

http://www.pearsonhighered.com/educator/product/ECommerce-2009-5E/9780136007111

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Evaluation Criteria

Theory Test 70% Continuous Assessment 30%

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Introduction

You connect to a PC & Can connect to the Internet You can do business online No more worries about programming No more searching for outdated catalogues No need to print catalogues as a merchant

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Contd..

No more looking for phone numbers Paying easy Open a web site, you can see your business

grow New way to doing business Backbone – Internet The wired world is not about technology: It is

about information, decision making, and Communication.

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Last two decade

Computers, Information technology, networking have combined to replace labour intensive business activities across industries and in government.

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E-commerce Trends 2011–2012

Social networking continues to grow Expansion of social e-commerce platform Mobile platform begins to rival PC platform Localization of e-commerce (Groupon) Explosive growth in online video viewing Continued privacy and security concerns

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The First 30 Seconds

First 16 years of e-commerce Just the beginning Rapid growth and change

Technologies continue to evolve at exponential rates Disruptive business change New opportunities

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Eg. Banking Industry

ATM Credit cards Debit cards Smart cards, and Internet Banking

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What is E-Commerce?

“Any form of business transaction or interaction conducted electronically”.

It includes: Business to business transaction of commercial data; Electronic trading ; Access to services & retail sales via Internet ; Electronic news & information services ; On-line entertainment E-mail; and Any other form of electronic data transmission.

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Contd..

the use of the “Internet” and the “Web” to conduct business transactions

Buying and Selling over the Internet is called e-commerce

Digitally enabled commercial transactions

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What is e-Business ?

“the utilization of information and communication technologies (ICT) in support of all the activities of business”.

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What Is E-commerce?

Use of Internet and Web to transact business

More formally: Digitally enabled commercial transactions

between and among organizations and individuals

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E Commerce used

E Commerce is used everywhere in everyday life Credit card authorization Travel reservations over a network Wire find transfers across the globe Point of sales (POS) transaction in retailing Electronic Banking Fund racing Political campaigning and auctioneering Arranging funeral services

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A E-Commerce Example

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Where your business in “E” environment

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The impact of E-commerce on Traditional Retailing System

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What is E-Business?

In practice, e-business is more than just e-commerce. While e-business refers to more strategic focus with an emphasis on the functions that occur using electronic capabilities, e-commerce is a subset of an overall e-business strategy.

E-commerce seeks to add revenue streams using the World Wide Web or the Internet to build and enhance relationships with clients and partners and to improve efficiency.

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Advantages of E-Business

Low cost Economical Higher profit margin Better and quicker business service Easy comparison shopping Productivity gains Creation of knowledge market

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Contd..

Information sharing Convenience and new customer control Ability to swap good and services Customization

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Advantages of E-Business

Trade over the internet (Trading online ) save time and money reduce your overheads reach a much wider market easier for your customers to do business with

you

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Difference between E-Commerce and E-Business

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Difference between E-Commerce and E-Business

E-business involves business processes spanning the entire value chain: electronic purchasing and supply chain management, processing orders electronically, handling customer service, and co-operating with business partners. Special Technical Standards (EDI) for e-business facilitate the exchange of data between companies. E-business software solutions allow the integration of intra (WITH IN) and inter (B/W) firm business processes. E-business can be conducted using the Web, the Internet, intranets, extranets, or some combination of these.

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Limitations of E Business

Security issues Concerns about data protection and the integrity

of the system that handles the data System scalability Fulfillment (delivery ) problems Customer relation problems Products people won’t buy online Web sites access by the competition High risk of Internet start-ups

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Current issues in e-commerce

For e-commerce to succeed, companies need to make large investments in hardware and telecommunications infrastructures that will be up and running 100% of the time, and software that is easy to use and reliable.

A number of early participants in the e-commerce market suffered financial losses because their technology was not able to handle the huge numbers of transactions to be processed.

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Contd..

Gaining the trust of customers can be difficult - the seller is often reluctant to dispatch goods before payment, and the buyer may be reluctant to pay before receiving the goods.

Societal problems have also emerged, with children, gamblers and shopping addicts enjoying unrestricted access to electronic commerce sites.

Customizing web sites to appeal to people of different nationalities and cultures (and even different languages).

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Unique Features of E-commerce Technology

1. Ubiquity

2. Global reach

3. Universal standards

4. Information richness

5. Interactivity

6. Information density

7. Personalization/customization

8. Social technology