ebt card to culture - mass cultural council | home card to culture webinar june 9, 2017 at 11:00am...

EBT Card to Culture WEBINAR

June 9, 2017 at 11:00am

Please remember for audio to call in!

866.740.1260

Access Code: 7273668

Mass Cultural Council, June 2017

Welcome!

• Anita Walker; Executive Director, Mass Cultural Council


Anita Walker; Executive Director, Mass Cultural Council

Kalyn King; Program Officer, Cultural Investment Portfolio, Mass Cultural Council

Thomas E. Mills; Director of External Affairs, Department of Transitional Assistance

Charles G. Baldwin; Program Officer, UP Inclusive Design Initiative, Mass Cultural Council

Maria Cabrera; Supervisor of Community Relations, Museum of Science


Mission

• The Massachusetts Cultural Council promotes excellence, access, education, and diversity in the arts, humanities, and sciences to improve the quality of life for Massachusetts residents and contribute to the vitality of our communities.


Objectives

• To unify a method of increasing access to cultural experiences for low income families

• To frame the outreach as an invitation rather than a charitable event

• To build capacity and inspire a sense of belonging

• To recognize the importance and relevance of accessing arts and culture


Guidelines

• Offer discounted or free admission Electronic Benefit Transfer (EBT) cardholders • Offer the discount for regular admission or every

performance, to be used at any time

• Offer a discount to the adult individual or family holding the EBT card

• Advertise the discount on their website, and offer it through regular admissions process

• Train staff on the program and the discount particulars

• Commit to offering the discount from July 1, 2017 until June 30, 2018.


Housekeeping

• Discount in place by Saturday, July 1

• Before then:

• Put information about the program and discount on your website

• Train your staff about the program and your policies for the discount

• Sign up & send copy of your logo by June 30


EOHHS About the Executive Office of Health and Human Services

• Thomas E. Mills; Director of External Affairs, Department of Transitional Assistance


DTA Mission

• The Department of Transitional Assistance’s mission is to assist and empower low-income individuals and families to meet their basic needs, improve their quality of life, and achieve long-term economic self-sufficiency.


DTA administers three main programs:

• SNAP: the federal Supplemental Nutrition Assistance Program

• TAFDC: the joint state and federally funded Transitional Aid to Families with Dependent Children

• EAEDC: Emergency Aid to the Elderly, Disabled, and Children (EAEDC)


EBT Card • Stands for “Electronic Benefit Transfer Card”

• Massachusetts examples:


FAQ’s • How does someone qualify for benefits and an EBT card?

• How many people in MA have an EBT card?

• Is only one card issued per family? Can children be issued

cards? Do we ask for a photo ID in addition to the card?

• How do they pay? Can the EBT card be used in our gift shop, cafeteria, farmer's market, etc.?

• Can I accept an EBT card over the phone, or through an online ticketing system? Do they have ID numbers?

• Is someone going to be ashamed, self-identifying as a person with an EBT card? Should we call it something different, or give passes to libraries instead?


Questions?

Type questions into the chat box on your screen, we’ll answer them at the end of this webinar or will get back to you individually.

• EOHHS http://www.mass.gov/eohhs/

• DTA http://www.mass.gov/eohhs/gov/departments/dta/


http://www.mass.gov/eohhs/

http://www.mass.gov/eohhs/

http://www.mass.gov/eohhs/gov/departments/dta/



Customer Service

• Staff/Volunteer training & best practices

• Policy, empowerment, and flexibility

• Communication and Promotion

• Information & Know Before You Go

• Integration and Cultivation

• Want to do more?


Staff and Volunteer Training

• New staff, as well as regular and ongoing

• All staff, volunteers, interns including box office and telephone operators

• Cheat sheets/check lists

• Language specifics/consistent messaging


Policy and Flexibility

• Free or discount admission

• Regularly scheduled hours, regular admission

• Individuals and/or families

• ID

• Fraud


Communication and promotion

• Website, clear simple language

• FOH flyers for cross promotion

• Fairs and Community events

• One size doesn’t fit all

• Value and trust


Information & Know Before You Go

• Directions & Wayfinding

• Multiple platforms, multiple languages

• Social stories and expectations

• Access enhancements for people with disabilities

• Logos and images


Integration and Cultivation

• Authentic engagement and the long view

• Developing relationships and a sense of belonging


Examples


EBT cardholders receive admission for $3 per person, for up to four people at both Franklin Park Zoo and Stone Zoo. Simply present your card at the Admissions booth to receive this discounted rate. Offer is only valid for Massachusetts residents. Admission with EBT card: $5 per person - up to 2 people per card. Reserve in person. Free Admission for up to four adults/youths when you show your EBT card (not valid with other offers). Free admission to all concerts, depending on availability. Tickets must be redeemed in advance. Card holders may use promo code "FREE-BPO" online or over the phone. Massachusetts EBT and WIC cardholders can show their EBT or WIC card to pay only $2 per person cash admission. The discount applies for up to four people per card, per visit. The Museum does not process EBT or WIC transactions; cash or other payment must be provided for admission. 20 tickets available per performance, FREE, 2 per card

Data


Museum of Science: EBT card use, annual totals FY14 3,253 FY15 11,551 FY16 11,916 FY17 13,893

Want to do more? • Extend discount to WIC, Transportation

Access Pass (MBTA card)

• Offering discount to social workers and care providers

• Tickets and passes at local food banks.

• Offer additional discounts: membership, gift shop, café

• (If eligible) join “Museums for All” initiative, by the Institute of Museum and Library Services and the Association of Children’s Museums


Questions? For additional information:


Interested in registering for the Initiative? https://www.surveymonkey.com/r/MCCDTAPartners

Kalyn King, Program Officer, Cultural Investment Portfolio [email protected] Charles G. Baldwin, Program Officer, UP Inclusive Design Initiative [email protected]

https://www.surveymonkey.com/r/MCCDTAPartners

mailto:[email protected]

mailto:[email protected]

Thank you.


ebt card to culture - mass cultural council | home card to culture webinar june 9, 2017 at 11:00am...

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