ecal right-time communications @ techmix 2015

12
RIGHT-TIME COMMUNICATIONS.

Upload: patrick-barrett

Post on 16-Aug-2015

74 views

Category:

Technology


0 download

TRANSCRIPT

R I G H T-T I M E CO M M U N I C AT I O N S .

H OW C A N W E C A P T U R E T H E T I M E A N D AT T E N T I O N O F

CO N S U M E R S?

I N T R O D U C I N G …

6:15 PM

LES MILS CLASS

Genesis Wantirna !Pump it up and beat the winter blues at Les Mils. See you there! !Book a PT Session Healthy Recipes 1 hour

• GY M S H AV E A N E X T R E M E LY H I G H ‘ C H U R N ’ R AT E

!

• E C A L W I L L I N C R E AS E M E M B E R R E T E N T I O N

!

• D I F F E R E N T I AT E G E N E S I S O N S U P E R I O R M E M B E R S E RV I C E

Health & Fitness

• ‘ E C A L G O ’ E N G AG E S U S E R S F R O M R E P LY S M S !

• A DV E RT I S E F R O M S H O P W I N D OWS , L I G H T B OX E S E TC

!

• E C A L A I M S TO D R I V E I N - STO R E T R A F F I C

Retail

12:00 PM

SUMMER SALE

Witchery, QV Building !Get the latest looks for this summer at hot prices, enjoy up to 40% discount !Online Shop Gallery 1 Day, 15 Mins

ECAL GO

Text “Witchery” to 0400 322 546 to receive sales events to your mobile calendar!

Appointments

• 7 / 1 0 A P P O I N T M E N TS C H A N G E

!

• 2 / 1 0 A P P O I N T M E N TS C A N C E L

!

• E C A L R E D U C E D ‘ N O S H OWS ’ TO Z E R O

11:30 AM

HOME LOAN APPT ANZ Docklands, Melbourne !Your Home Loan appointment with Greg Banker at ANZ Docklands is confirmed. Here are some helpful resources. !Application Form About ANZ Loans 1 Day , 1 hour

Appointments

5:00 PM

GAS BILL, SAVE 20% Origin Energy !Your monthly gas bill of $156.80 is due, you can save 20% if you pay today! !Pay Now View Account 15 Mins

Billing

• B I L L C H AS I N G I S A H U G E E X P E N S E

!

• E C A L W I L L R E D U C E CO STS !

• I N C R E AS E C U STO M E R SAT I S FAC T I O N

Billing

D E L I V E R I N G A H I G H E R VA LU E M A R K E T I N G

R E T U R N

Simon Browne

Male

!Email Phone No. Device Activity Preferences Behaviour

Knowing your customers

Achieve higher value marketing

5-20x

Greater awareness than email30-300x

Return on Investment

0.5-3%Click-through Rates 95%

Opt-in to receive additional marketing

comms

E N T E R CO D E : T E C H M I X

S I G N U P FO R A F R E E ACCO U N T TO DAY WWW. E C A L .CO M