ed tech: the next mega investment boom...ed tech: the next mega investment boom venture capitalists...

8/31/2015 Untitled Document

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ED TECH:

The Next Mega

Investment Boom

Venture capitalists and private equity

firms are pouring more than $2 billion

into a little-‐known tech sector this year

alone...

And while they're raking in windfall

profits, small investors have been cut

out almost completely.

Until now...

Greenwood Hall (ELRN) is one of just

two public companies that individual

investors can invest in for Ed Tech.

For over a year I've been researching

this Ed Tech company.

And I like it...

Here's why:

It's a rare mega-‐trend...



...a trend that could help you doubleor triple your investment...

...a mega trend making millionairesright now.

What does Bill GatesKnow about Ed Tech

that You Don't?

Bill Gates is among the most famous venture

capitalists and private equity firms pouring $1.87

BILLION into Ed Tech companies in 2014… And

they went back for more with a record-‐setting

Q2’15: $765 MILLION—in a single quarter! Ed Tech

should be over $2 billion by the end of the year.

The Trend:

It's called Ed Tech.

And it's a once-‐in-‐a-‐generation opportunity...



...because of what venture capitalists andprivate equity is now doing—a $2 billioninvestment this year.

With Ed Tech, this is the type of trend thatcreates wealth for investors.

The Disruptive Company:

There are only two real players in this sectorthat are still open to investors.

The rest of Ed Tech has shut out the individualinvestor...

...except these two:

The first stock I recommended was 2U (TWOU)in MONTH, YEAR. Investors more than doubledtheir money as the stock went from $XXXX to$XXXX—a 134% gain.

It's too late to get in on that one. But it's not toolate to get in on my latest recommendation.



It's a company

called Greenwood

Hall (ELRN), and it

has the innovative,

turnkey solutions to

disrupt the $1.5

TRILLION higher

education industry.

Let's start with...

What is EdTech?

Ed Tech, or

educational

technology, is a

disruptive subset of

the technology

sector.

It's transforming

education...

bringing it out of

the dark ages, into

the 21st century.

And because of that, more venture capital and

private equity is pouring into Ed Tech than

Technology sector in general.

It's a feeding frenzy of the wealthiest investors.

But the individual investor has been mostly locked

out...

...until now.

And after a wave of Ed Tech mergers,

acquisitions, and IPOs...

...there's only ONE independent Ed Tech leader

left.



5 ways Greenwood Hall stands apart

This unique Ed Tech company -‐ Greenwood Hall(ELRN) has:

a successful track-‐record of over 18 years inbusinessgenerated $270 million revenue for its clientscarved out a disruptive niche that is changing theeducational marketover 150 employeesclients such as the University of Alabama, OleMiss, and Troy University.

I believe Greenwood Hall Ed Tech solutions will:

Transform the way colleges do business inAmerica...Redefine student expectations of what it meansto get a cost-‐effective education, and...Save Higher Education from the financial crisismost colleges face—even bankruptcy.

Based on what I've seen in the last year—from thestunning 134% gains investors made with 2U Inc., tothe surprising influx of capital from VentureCapitalists and private equity firms—Ed Tech'smomentum has only just begun to build.

Transformational shifts are taking place in HigherEducation right now, and smart Ed Tech companiesare ready to turn these unprecedented changes intohefty profits for their investors...

Online learning is the most transformationalchange taking place in Higher Education right now...and technology is touching every aspect of theschools—from recruitment to graduation.



...And the

smart Silicon

Valley investors

know two

things:

1. The educationsystem has fallenbehind the technology revolution and has a long wayto go to catch up... and there is big, big money tobe made helping colleges and universities catchup...

2. Here's the cold hard truth: Higher Education inAmerica is about to be crushed under the weight ofits own bloated bureaucracy... and there's only oneway out.

And if you take a look at the massive Ed Techinvestments by Private Capital—you'll see this is ahuge, but somewhat hidden investment boom.

Venture Capital firms backing high Ed Techcompanies are creating new millionaires—and youand I have literally been shut out... until now.

This was my first recommendation...

2U, Inc. (TWOU)—up 134% in 15 months!

You may have seen the media buzz leading up tothe IPO for TWOU, an Ed Tech company with a $1BILLION valuation.

Since its March IPO in March 2014 at $13, shares ofTWOU have more than DOUBLED—soaring 134% as ofthis writing.

[NOTE: UPDATE CLOSER TO PRESS TIME]

Now I'm recommending Greenwood Hall.

Even the August crash had no effect on Ed Tech



Even in the great crash in August, note how 2U wasn't impacted.

Greenwood Hall (ELRN) is an Ed Tech Stock that

could be as good if not better than 2U—to the

subscribers of my IPO Desktop Premium

Newsletter.

Why?

Because Greenwood Hall is solving a big

problem...

Higher Education is screaming for

change—and Ed Tech companies are

jumping right in...

Change does not come easy to a world where

dollars spent on "administration" outnumber dollars

spent on actual teaching by as much as 4 to 1...

But times, they are a-‐changin'. In the past, if

administrators needed more money, no problem!

They just upped tuition rates and passed the cost on

to the kids.

The problem is, students can't afford to pay for

this nonsense anymore and—thanks to the financial

crisis of 2008—neither can their parents. In fact, in

2010, parents paid 37% of their children's tuition on

average. That number has now plummeted to 27%.



And unless Higher Ed learns to spend within its

means...and create sustainable growth...the walls

will come tumbling down.

The path to profitability is

paved with online learning

(a $107 BILLION market)

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A Few of Greenwood Hall's Clients that

they helped generate over $270 million

in revenues.

Many Ed Tech companies—like 2U for example—are

built to create online degree programs.

And that's great. But then the university is saddled

with figuring out how to recruit more online

students... help them get financial aid... motivate

them to stay engaged and see the value in what

they are doing... and finally, to stay enrolled.

In other words, they can't rescue struggling

universities solely by adding online learning. But

Greenwood Hall can and does, thanks to its unique,

proactive, data-‐driven approach.

End-‐to-‐end solutions



Greenwood Hall's CEO, John Hall, notes that themajority of online students who drop out areleaving school for non-‐academic reasons. Maybethey get lost in the administrative labyrinth andgive up over a mundane paperwork problem. Ormaybe "real life" gets in the way.

That's where Greenwood Hall's

experienced team comes in to change that

reality. They work with the college's

campus staff to really get to know their

typical student... and use that insight to

bring those students in.

From digital marketing, to lead generation andqualification, to a streamlined online enrollmentprocess... Greenwood Hall takes away that firstobstacle that could keep a new student from signingup.

But here's what really sets Greenwood Hall

apart...

Its team of enrollment counselors becomes "theface of the university"—getting to know their clientbetter than any other third party could dare todream. These enrollment experts have collegedegrees and experience working for a university, sothey have a clear understanding of the pitfalls forboth students and administrators.

This understanding is the key. Greenwood Hall'senrollment counselors fully represent the universitywhen working with these new students—and theschool is happy to have one less thing to worryabout.

Its on-‐demand service model can deliver whatstudents need, exactly when they need it—takingthe load off of the university for...

• Recruitment• Enrollment• Financial Aid• Retention



... and of course, turning existing campus courses

into the high-‐quality online degree programs those

new students are looking for.

Greenwood Hall also uses its innovative

technology and analytics platform to identify at-‐risk

students and proactively motivate and assist them

in moving forward until they earn their degree.

The team can even handle mundane issues like

transcript requests—to take the burden off of the

university's admissions office. And that means the

admissions staff loves them.

Dr. Hall points out, "We aren't replacing

employees on campus; we are basically developing

an entirely new infrastructure and business for

them."

Plus, Greenwood Hall's team is available 24 hours

a day, 7 days a week—so that online students can

always get help when they need it.

In other words, this is not your typical 9-‐5 school

bureaucracy. This unparalleled level of service—for

both students and administrators—is one BIG reason

why I believe Greenwood Hall (ELRN) could soar.

And why the time to act is now.

Best of all, Greenwood Hall has a solution for

schools of every size:

Smaller, private, not for profit schools that are

tuition-‐dependent and need to expand their

enrollment are perfect candidates for the

company's online program management services.

There are a few thousands schools in America

that fit this profile.

Medium-‐sized institutions with student

enrollment numbers of 5,000+ can benefit from

Greenwood Hall's retention and reengagement

services. And that's true for public, for-‐profit

schools and private, not-‐for-‐profit schools. Right

now, there's a growing retention problem across

the board.



Large institutions with 5,000–10,000+ students areexcellent candidates for Greenwood Hall's studentservices and financial aid advising programs.Serving a student population of that size,including today's nontraditional studentseffectively and efficiently, is an enormouschallenge for these larger schools.

Profit-‐Boosting Factor #3:

Greenwood Hall's success is driven by an

organic growth strategy

Greenwood Hall is not a start-‐up. They have aproven track record of success and an establishedlist of clients.

Unlike many of their competitors, their businessmodel is fee-‐for-‐service, not revenue-‐sharing. So itsfree of the constraints that others face.

Acquisitions and NASDAQ ahead

But that's not all you need to know about its plansfor growth.

CEO Hall says, "We also have announced a prettystrong acquisition strategy. We retained Berenson &Company out of New York to advise us and find[acquisition] targets for us. [Several] would be verycreative from a revenue and a bottom linestandpoint, as well as strategic."

And then it's on to Phase II: "Once that[acquisition] took place, we would do an NASDAQup-‐list and a re-‐IPO."

Profit-‐Boosting Factor #4:

ELRN has a smart growth and expansion

vision.

I was encouraged to see that the companyrecently entered into an exclusive partnership withone of the top 10 education publishers: CengageLearning.



This partnership creates a whole new distributionchannel for Greenwood Hall—and the companycould quickly become an interested buyer ofGreenwood Hall as well.

Interestingly enough, Greenwood Hall is one ofthe last independent Ed Tech companies... andthat’s one of the most compelling reasons to get innow. There’s no telling when a giant like Cengage,Houghton Mifflin Harcourt, McGraw-‐Hill, or evenPearson could decide to snap it up.

The reality is, toppling this inefficient, spoiled-‐rotten, institutional bureaucracy is the ONLY thingthat can save the American educationalsystem...and ultimately, the innovative spirit thatdrives our country's competitive advantage in theworld.

Thanks to the growth of technology, onlinelearning now represents a $107 BILLION piece ofHigher Ed's $1.5 trillion pie...

And that's why venture capitalists like Rob Stavisof Bessemer Venture Partners are declaring:

"Education is having its Internetmoment"

Greenwood Hall has built a special, unique"Internet moment." It has created an easy-‐to-‐implement suite of services that tackle the extremeinefficiency from beginning to end—through theentire "student lifecycle"—from recruitment, toapplication, to enrollment, to financial aid, toretention.

With this unique strategy of the high-‐tech "studentlifecycle," Greenwood Hall has already generatedmore than $270 MILLION in new tuition revenue forsmall not-‐for-‐profit universities across America—andthey did it all with 150 employees and 25 clientswith 40 degree programs on their roster.



And, thanks to a newly announced exclusive

partnership with Cengage Learning – a leading

textbook publisher that rakes in $1.7 billion a year—

Greenwood Hall now has a whole new distribution

channel for its various services.

And more importantly, a potential future buyer.

Two things that could help propel ELRN higher...

If the company keeps pace with its 2015 estimates

of growth and expansions, its continued growth

could be seen by investors in its share price.

I've been poring over Greenwood Hall's business

model...financial statements...unique competitive

advantages...and their solid organic growth

strategy. I've even grilled Dr. Hall, the President of

Greenwood Hall and the genius behind this strategy

myself to get a firsthand look at just how much

profit potential is hidden inside this company.

In fact, for over one year I've watched until the

right time to recommend this company to my

subscribers...and this is it.

And from everything I've uncovered, I predict that

Greenwood Hall's "Disruptive Potential" is strong

enough to transform the higher education system...

...so that it's never been easier for students to

earn a high-‐quality, cost-‐effective college degree,

no matter where they are or what stage of life

they're in.

Let me show you...

4 Forces that could send Greenwood

Hall soaring

in 12–18 months...

Here are 4 powerful forces that get me excited:

Profit-‐Boosting Force #1:

Greenwood Hall addresses an underserved

niche.



Online learning itself is not new, but it ismisunderstood. Most Ed Tech competitors focus onoffering only graduate programs—or even K-‐12education—and they're missing out on that HUGEgroup of students in the middle.

Nearly 18 million undergraduate students enrollevery year. But there are only about 3 milliongraduate students. Greenwood Hall's competitorsare sharply limiting themselves by working withgraduate programs only.

The good news is, a full 50% of Greenwood Hall'scurrent student interactions have been withundergrads, according to my interview with theCEO. And that key difference opens up a muchlarger pool of tuition dollars.

To date, Greenwood Hall has generated more

than $270 million in new tuition revenue for its

clients.

It's only a matter of time before word begins tospread about this impressive—and profitable—trackrecord. And as the buzz grows, so will GreenwoodHall's client list, from what I've seen. Strugglinguniversities could come running to take advantageof its proven revenue-‐building services.

If Greenwood Hall can do that with just 25universities on their client list...which includes OleMiss, the University of Alabama, and OhioUniversity, by the way...imagine what they will doas they keep expanding.

Profit-‐Boosting Force #2:

Greenwood Hall is currently the only full-‐

service Ed Tech company that can rescue

struggling universities

The majority of Ed Tech companies are built tohandle one or two hurdles in Higher Ed. ButGreenwood Hall has it all wrapped up in a bow.

CEO John Hall and his team of 150 employees



deliver technology solutions that can make theentire student lifecycle run seamlessly... almosteffortlessly as far as the university is concerned.

But before you add ELRN to your portfolio, you’llneed to take…

A Closer Look At The Numbers

Although a firmly established player in the EdTech sector—with a solid roster of 25 clients and150 employees around the world—Greenwood HallInc. (ELRN) still has room to grow. Especiallyconsidering that the online learning market is a$107 million piece of Higher Ed’s $1.5 trillion pie.

But even if Greenwood Hall captures just 1% ofthat growing Ed Tech market... it's still looking atlarge potential gains!

Dr. Hall lists “capitalization”—raising more capital—as the company’s biggest obstacle to overcome atthis point—and the company is taking it head on.

He explains, “Now that we are public and have achance to raise capital we see tremendousopportunity to scale and grow the business. Part ofthat growth will be acquisition strategy which weare actively pursuing.”

I believe this small, innovative company has agrowth-‐minded plan in place, including a smartacquisition strategy to help expand their reach,reputation, and of course, triple-‐digit profitpotential for early investors.

Follow my analysis on Greenwood Hall

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Biggest Bargain in Ed Tech: Greenwood

Hall Inc. (ELRN)

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Every investor who's been around the block knowsyour best time to invest is before the crowd. And sofar, Greenwood Hall Inc. is still flying under theradar. But that won't last much longer.

The media—financial and otherwise—are justbeginning to take note of the growing activity in theEd Tech sector. But so far, most investors remainunaware of the industry's tremendous profitpotential.

However, it's just a matter of time before thislucrative megatrend becomes the hot topic on WallStreet. And when it does, the spotlight will surelyshine on Greenwood Hall Inc. as the lastindependent Ed Tech superstar in the market.

Which is why I strongly urge you to take actionimmediately.



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Inc. (ELRN). See page XX for details.

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