efficient, trusted, valued - about the abc€¦ · the abc continues to adopt smarter ways of...
TRANSCRIPT
![Page 1: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/1.jpg)
Efficient, trusted, valued
![Page 2: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/2.jpg)
Your ABC: Efficient, trusted, valued
The ABC was created to serve the Australian people. We tell the nation’s story and help Australians understand their place in the world. We connect Australians wherever they live and bring them together around the moments that matter. We are the place where unique Australian stories are created, and where young and old alike can be inspired and delighted by the arts, music and the wonders of science.
For generations, the Australian people have invested significant funds in establishing the ABC as a critically important social and cultural institution. The legacy of this investment: the unique Australian stories told, the great national debates that have been contested, the art and the music that has been created, is woven into the fabric of our country.
The ABC acknowledges that it operates in a society where there are many competing demands for public funding. The ABC understands that to honour the trust placed in it by the Australian people, it must manage the funds given to it wisely and responsibly. Over the past thirty years the ABC has continuously sought efficiencies to maximize the amount of money we spend on great content and services for all Australians.
Despite a real decline in funding per person, the ABC has been able to enhance the services it provides to the Australian public. Services like iview, the ABC News channel, the comedy channel, digital radio services, podcasts and increased investment in regional reporting have all been funded without additional real funding from Government.
Today, the ABC is better value for Australians than ever before. The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive content and across more platforms – at a lower cost.
ABC Open
1 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 3: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/3.jpg)
FundingIn 1987 the ABC famously cost eight cents a day. Adjusted for inflation and population growth, the ABC today costs each Australian just half that amount.
Since the mid-1980s our real funding has decreased by 28% or $336 million.
Our funding is 34% lower than the average of 18 comparable public broadcasters.
EfficiencyAs technology changes the ABC has provided Australians with more content, services and platforms.
We have done these additional things at lower cost – and with around 2,000 fewer employees than thirty years ago. We have achieved this by continuously looking for ways to improve the way we work.
In the last five years alone, working smarter has allowed us to invest an additional $70 million into new programs, services and platforms, while also returning $254 million back to government.
Creative talentAs Australia’s largest creative employer, we enrich the lives of our fellow citizens by discovering and showcasing the talents of Australian people. We promote and invest in the broader creative community.
56% of the music we play on triple J is Australian. 100% of the music on triple J unearthed features new Australian talent
In 2017 we invested $94.5 million in independent productions, creating private sector jobs for writers, producers, directors, actors and the businesses that support them.
TrustIn a world of abundant information, the need for trusted information has never been greater. Despite the ABC’s declining funding and efficiency initiatives, we have invested wisely to ensure that that the ABC continues to maintain very high levels of trust and quality.
More than 80% of Australians trust the ABC, compared to average trust of 57% for commercial media.
2017 Slate Launch
2 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 4: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/4.jpg)
RADIO
DIGITAL
TV
In 1987 In 2017the ABC cost 19.2 cents per person per day (2017 value) and delivered...
No digital services
And more...
And more...
the ABC cost 9.7 cents per person per day and delivers...
EMPLOYEES 4,097Full-time equivalent Employees
6,092Full-time equivalent Employees
2JJJ 105.7 FMSYNDEY
AUDIOPLATFORMS3RD
PARTYPLATFORMS
PODCASTS
SOCIALPLATFORMS
2JJJ 105.7 FMSYDNEY
![Page 5: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/5.jpg)
ABC Operational Revenue from Government incl Capital Indexed at 2016/17 levels - December 2016, six months CPI Index - 28% reduction from 85/86 to 17/18
$1,201
$865
$ M
illio
ns
Years
600
650
700
750
800
850
900
950
1000
1050
1100
1150
1200
1250
85/86
86/87
87/88
88/89
89/90
90/91
91/92
92/93
93/94
94/95
95/96
96/97
97/98
98/99
99/00
00/01
01/02
02/03
03/04
04/05
05/06
06/07
07/08
08/09
09/10
10/11
11/12
12/13
13/14
14/15
15/16
16/17
17/18
Funding declining in real terms
ABC cost per person per day – 1987 v 2017
0
5
10
15
20
Cen
ts
1987 Funding Adjusted for inflation Actual 2017 funding per capita
8.0
19.2
9.7
* Excludes orchestras, transmission and distribution CPI based on ABS calculator - June 1987 and June 2017 Data sourced from the 2016/17 Annual Report
The decline in real funding combined with population growth means that the ABC now costs half as much per person compared to 30 years ago
The funding that the ABC has available to make content has declined by 28 per cent or $336 million in real terms since the mid 1980s
4 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 6: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/6.jpg)
Per capita funding for public broadcasters, 2014*
Cou
ntry
A$ per inhabitant
Average = 86
0 50 100 150 200
Norway
Switzerland
Germany
Denmark
Sweden
Finland
United Kingdom
Austria
France
Belgium
Ireland
Australia
Spain
Japan
Italy
Canada
New Zealand
United States
179
178
142
127
126
124
114
101
73
69
57
57 Australia
54
54
38
29
17
3
Source: Nordicity analysis of the annual reports of public broadcasters* Excludes any commercial revenue earned by public broadcastersNote: Australia includes ABC and SBS combined
Source: Nordicity analysis of the annual reports of public broadcastersNote: Australia includes ABC and SBS combined
Commercial revenues and per capita funding for public broadcasters, 2014
0 50 100 150 200 250 300 350 400
Norway
Switzerland
United Kingdom
Germany
Austria
Denmark
Finland
Sweden
Ireland
Belgium
France
New Zealand
Australia
Japan
Italy
Spain
Canada
United States
359179 179
23961178
170114 57
142 23 165
138101 38
124127
1273127
126 126
10557 48
993069
88
17 69 86
1573
6657 9
6354 9
5638 18
54 551
4629 17
3 4 7
Cou
ntry
A$ per inhabitant
Average = 118
Per Capita Funding Per Capita Commercial Revenue
Australia invests 34 per cent less per person in public broadcasting than the average of comparable democracies
Many international public broadcasters supplement their income through commercial activity such as advertising. The ABC does not take advertising on its domestic services
5 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 7: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/7.jpg)
ABC Funding ComparisonThe ABC serves a population one-third the size of the UK but does so with a total income one-eighth the size of the BBC.
$8.6bn (£5.0bn)
$1.1bn
Source: 2016/17 Annual ReportExchange rate: 0.5778, 16 Jan 2018
Source: 2016/17 Annual Report
ABC Open @Clare_Chris
6 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 8: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/8.jpg)
Focused on Efficiency
Cumulative ABC Budget Cuts/Savings - 2014 -15 to 2018-19
0
20
40
60
80
100
120
($M
)
2014/15 2015/16 2016/17 2017/18 2018/19
$12m
$47m
$71m
$86m
$108m
93
30
17 71 66
20
30
78
Content Reinvestment
Cumulative Content Reinvestment $70m
Cumulative Total $324m
Cumulative Budget Cuts $254m
Budget Cuts
Over the last decade the ABC has undertaken several substantial reviews and transformation programs to improve efficiency and provide Australians with greater content and services.
We have achieved savings by cutting management positions and back office expenses. We have also reduced the cost of transmitting and distributing our broadcasting signal.
Accumulated savings over the 2014/15 to 2018/19 period total $324 million. More than three quarters has been handed back to government, while $70 million has been reinvested in new content for audiences.
Savings by the ABC have allowed us to meet the rising expectations of audiences for high quality content and services.
The ABC has found efficiencies beyond those required to meet more than $200 million in Government funding cuts. These funds have been reinvested in regional journalism as well as the creation of Arts, Science and Education content. More innovative and distinctive content is on the way.
ABC Open
7 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 9: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/9.jpg)
By working more effectively with the independent sector the ABC is able to drive its investment further to produce significant volume while maintaining its reputation for quality.
The first two series of House of Cards reportedly cost in the order of AUD$125 million to produce. For the same money the ABC produced 50 Australian programs, including 24 drama series.
ABC delivers value for money
House of Cards
ABC
$125M looks like:
22 hoursof content over
two series
277 hoursof commissioned
Australian content
50 Australian programs(including 24 drama series)
8 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 10: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/10.jpg)
No Australian media organisation is more trusted, valued and distinctive than the ABC
of Australians believe that ABC Television provides good quality programming
of Australians believe the quality of programming on ABC Radio is good
of people believe the ABC reflects the cultural diversity of the Australian community
of people consider the ABC encourages and promotes Australian performing arts such as music and drama
of people regard the ABC as distinctively Australian and contributing to Australia’s national identity
78%
of people consider the ABC achieves a good balance between programs of wide appeal and specialised interest
75%
78%
76%
of people consider the ABC provides programs of an educational nature
82%
Charter Performance
Trusted by Australians
81%
89%
of Australians value their ABC
of Australians trust the information provided by the ABC
of Australians believe the quality of ABC online services are good
83%
82%
72%
9 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 11: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/11.jpg)
Trust Survey
Survey question: For the following media institutions and information providers, please indicate whether you tend to trust the information that they provide.
0
20
40
60
80
100
(%)
Internet search engines like Google
ABC Commercial Radio Stations
Commercial TV Stations
Newspaper Publishers
82%
44%
38%
56%
18%
48%
10%
50%
9%
46%
10%
30%
7%
73%
58% 59%56%
37%
Trust a great deal Tend to trust
ABC NEWS
10 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 12: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/12.jpg)
Valued by Australians
Television
Digital
Radio
News
12.3 millionAustralians
watch ABC TV each week
We produce
8,860 hoursof first-run
Australian content each year
We produce
342 hoursof first run local
programming for kids each year
7.6 millionunique Australians
visit ABC online each month
54 millionABC programs are
played on iview and our apps each month
31 millionABC kids’ programs
are played each month
4.9 millionAustralians in five
capital cities listen to ABC Radio
each week
Australians downloaded
more than
200 millionABC podcasts
in 2017
5 millionAustralians access ABC News content online each month
2.3 millionAustralians consume
ABC News content through Apple News
each month
71% of Australian adults watch, read or listen to ABC content every week
The ABC News channel reaches
an average of
4.4 millionviewers each
week
11 AUSTRALIAN BROADCASTING CORPORATION EFFICIENCY PAPER 2018
![Page 13: Efficient, trusted, valued - About the ABC€¦ · The ABC continues to adopt smarter ways of working and harness the benefits of new technology to deliver more quality and distinctive](https://reader033.vdocuments.net/reader033/viewer/2022042406/5f209c27d1462a28d3364c71/html5/thumbnails/13.jpg)