emakina academy #13 : knauf insulation website

16
Knauf Insulation Websites Adrien Fonzé Drupal Evangelist Emakina 1

Upload: emakina

Post on 06-May-2015

1.097 views

Category:

Technology


0 download

TRANSCRIPT

Page 1: Emakina Academy #13 : Knauf Insulation Website

Knauf Insulation Websites

Adrien Fonzé

Drupal Evangelist

Emakina

1

Page 2: Emakina Academy #13 : Knauf Insulation Website

About Knauf Insulation

Member of the Knauf group

Fastest-growing insulation manufacturer in the world

5.000 employees active in 50 countries

20 manufacturing sites

2

Page 3: Emakina Academy #13 : Knauf Insulation Website

Issues and Objectives

Issues

Manage 25+ country websites

One to four languages for each

website

Numerous contributors

Different CMS

Licence fee

Low flexibility

Objectives

Flexible platform

reduce costs

Lower « time to market » for

major content udpates

More freedom allowed to

subsidiaries

BUT a common structure

coherence in the brand

position

3

Page 4: Emakina Academy #13 : Knauf Insulation Website

4

Page 5: Emakina Academy #13 : Knauf Insulation Website

THE solution…Drupal!

Open-Source Content Management Solution

International references : Warner Bros., New York Observer,

Universal, NASA, Barack Obama, PIAS, Teleroute…

Quick implementation, flexible deployment

Multi-language feature

Wide range of « Web 2.0 » add-ons

No license fee

5

Page 6: Emakina Academy #13 : Knauf Insulation Website

Modular approach

6

DrupalFramework

GlobalDev

Country Instance

Specific Dev

Country Instance

Country Instance

Specific Dev

Specific Dev

Page 7: Emakina Academy #13 : Knauf Insulation Website

The power of a community

International platform supported by

hundreds of developers

Thanks to the Open-Source philosophy,

new add-ons are constantly added to the original Drupal platform

Free access to the code total transparency (no « black box »)

7

Page 8: Emakina Academy #13 : Knauf Insulation Website

Global scope, local content

Same template and structure for all country websites

Every local website uses the same engine but manages its own

content and has its own URL (e.g. www.knaufinsulation.be, .es, .it…)

One or more content administrators per country

One « super admin » as single point of contact for the subsidiaries

8

Page 9: Emakina Academy #13 : Knauf Insulation Website

Custom modules: example

Centralized management of job ads

Custom-made development by our Drupal team

All the job ads can be posted on Knauf Insulation.com by the

recruitment team

Can be integrated to the country websites (RSS)

Automated workflow : if an application is rejected, the candidate is

directly informed by e-mail

9

Page 10: Emakina Academy #13 : Knauf Insulation Website

10

Page 11: Emakina Academy #13 : Knauf Insulation Website

11

Page 12: Emakina Academy #13 : Knauf Insulation Website

The added value of a mutualized approach

As all the local websites run on the same Drupal platform, Knauf

Insulation is able to set economies of scale

Cost of development is reduced

Taylor made maintenance packages

Easy addition of new features: local or global

The same goes for the bug fixing

The right balance between maintanability and flexibility

12

Page 13: Emakina Academy #13 : Knauf Insulation Website

Business Benefits

More flexibility at lower cost

Stronger brand consistance: design, structure,content

Evolutive platform that can accept further developments and

additional features

Fast deployment to minimise the time to market

14

Page 14: Emakina Academy #13 : Knauf Insulation Website

Emakina Intervention

Corporate website (.com)

+20 country sites

Custom modules

Minisites

Local training

User support & applications maintenance

15

Page 15: Emakina Academy #13 : Knauf Insulation Website

16

Page 16: Emakina Academy #13 : Knauf Insulation Website

Thank you!Any questions?

17