employee training and development at motorola
TRANSCRIPT
EMPLOYEE TRAINING AND DEVELOPMENT AT
CASE ABSTRACT
Existence of training and a strong learning ethic as a
part of Motorola's culture.
Employee training and education initiatives
undertaken by Motorola University.
Resulting improvements employees‘ productivity,
performance and quality of work.
Also a brief about highlights and the benefits of
Motorola's e-learning initiatives
INTRODUCTION TO MOTOROLA
Motorola is a US based company with a major foot hold in
electronics and telecom goods industry.
It has been recognised as one of the top employee training
companies in the world.
Motorola gave utmost importance to training right from its
inception in 1928.
Named “Top Training Company” for year 1999 by ASTD.
Dedicated HR department for development of employees.
TRAINING AT MOTOROLA
Initially training unskilled workers to do their job
better.
By 1978 company recognised importance of
training and employees were encouraged to
trouble shoot on their own.
1979 company tried training executives but failed
due to lack of willingness.
MTEC ( M O T O R O L A T R A I N I N G A N D E D U C A T I O N C E N T E R )
Set up in 1980
Objectives to expand participative management
and improve product quality
Also wasn’t successful due to lack of interest and
resistance to change by the employees
Tried tie ups with local educational institutions but
did not match up to Motorola's standard
THE MOTOROLA UNIVERSITY
Established in 1989
Most of instructors in the university were not regular
professors but visiting professors.
Instructions were tailor-made to meet the unique needs of
the company.
Training was integrated with project execution, rather
than preceding it
Learning at Motorola was not monotonous
Contd……
Offered training to synergize employee education with
business targets.
Annual performance reviews
Individual dignity entitlement program
Heavily invested in employee training program than
other companies did.
Motorola offered training to all its employees from top
management executives to factory workers
TRAINING
Offered in three broad categories• Engineering • Manufacturing• Sales and marketing
Further categorised as• Relational skills• Technical skills• Business skills
List of few course offered by University
Course title Type of course Duration Description
Vice Presidents Institute
Leadership Development
4 days
For new V P, Faculty includes Moto CEO, COO and other senior officers
Asian impact for Motorola
Leadership Development, Business Acumen Development
15 days
For potential GM in the Asia/Pacific region held in Asia only
General Managers Toolkit
Functional Refreshers
1 day each
Strategy & tactics, Financial management, Customer and market focus, Biz operations etc..
Building World class leaders through Coaching
Coaching skill Development
2-3 DaysIntroduced in 1999. Offered world wide
Leadership Accelerated Program
Leadership Development Action
20 Days
Designed for new managers in India. Offered only in India.
BENEFIT S OF TRAIN ING AT MOT OROLA UNIVERSIT Y
Helped employees to achieve a certain level of expertise.
In a decade since 1987 Motorola reduced cost by US$
10bn.
Productivity measured by sales per employee increased
139 percent.
The company was getting a return of US$30 in three
years for every dollar spent on training.
CHANGES
After 1990 university started to offer several
minor courses
Also offered courses to outsiders who paid
E- learning
E - LEARNING
E - LEARNING
Innovative learning methods…• Virtual classrooms• CD-ROMS• Multimedia • Satellite conferences
THE CHANGE E -LEARNING BROUGHT…
Rise in web-based learning
Compulsory training discontinued
Specific and unique learning needs
THE TIME AND COST ADVANTAGE
More than 1,50,000 employees
Wide range of programs
Training time reduced by 50%
DISADVANTAGES OF E-LEARNING
Unilateral presentation
No chance of discussion
Thank You