epr feb 2011 roadshow

17
Doug Sheridan Managing Director EnergyPoint Research, Inc. Customer Satisfaction in the Oil & Gas Industry February 2011

Upload: doug-sheridan

Post on 18-Nov-2014

358 views

Category:

Documents


3 download

DESCRIPTION

Presentation for EnergyPoint Research\'s February 2011 Investor Roadshow Roadshow

TRANSCRIPT

Page 1: EPR Feb 2011 Roadshow

Doug SheridanManaging Director

EnergyPoint Research, Inc.

Customer Satisfactionin the Oil & Gas Industry

February 2011

Page 2: EPR Feb 2011 Roadshow

Disclaimer

The information contained in this presentation, whether satisfaction ratings, stock quotes, charts, comments or any other statement or statements regarding market or other financial information, is obtained from sources which EnergyPoint Research and our suppliers believe to be reliable; however, EnergyPoint Research does not warrant or guarantee the timeliness or accuracy of this information. Nothing contained in this presentation should be interpreted to state or imply that past results are an indication of future performance. Neither EnergyPoint Research nor its information providers shall be liable for any errors or inaccuracies, regardless of cause, or the lack of timeliness of, or for any delay or interruption in the transmission thereof to the user. THERE ARE NO WARRANTIES, EXPRESSED OR IMPLIED, AS TO ACCURACY, COMPLETENESS, OR RESULTS OBTAINED FROM ANY INFORMATION INCLUDED IN THIS E-MAIL OR ON ENERGYPOINT RESEARCH’S WEBSITE. THIS PRESENATATION IS IN NO WAY A SOLICITATION OR OFFER TO SELL SECURITIES OR INVESTMENT ADVISORY SERVICES. RECIPIENTS AND READERS ARE ADVISED THAT ENERGYPOINT RESEARCH IS A SPECIALIST IN THE FIELD OF CUSTOMER SATISFACTION IN THE OIL AND GAS INDUSTRY AND THAT ENERGYPOINT RESEARCH IS NOT A SECURITIES ANALYST.

Pg 2

Page 3: EPR Feb 2011 Roadshow

EnergyPoint Research

Founded in 2003 Independently measure the oil and gas

industry’s satisfaction with product and service suppliers

Plays the same role in the oil and gas industry as:• J.D. Power & Associates plays in the automotive and other

consumer industries

• Consumer Reports plays in the consumer products and services sectors

Our Focus

Pg 3

Page 4: EPR Feb 2011 Roadshow

Rewards for Investors24-Month Returns vs. Satisfaction Rank

+12.1%

Out Performance *

Oilfield Products & Services

+33.4%

Out Performance *

* Relative to peer-group average.

BottomHalf

TopHalf

BottomQuartile

TopQuartile

Pg 4

Page 5: EPR Feb 2011 Roadshow

Top-rated Suppliers

Onshore Drilling: Helmerich & Payne

Offshore Drilling: Noble Ensco

Oilfield Services: M-I Swaco

Oilfield Products: Derrick Equipment

Smith International

Most Recent Surveys

Pg 5

Page 6: EPR Feb 2011 Roadshow

Other Standouts

Currently Rated “Four Stars” Carbo Ceramics – Ceramic Proppants

Derrick Equipment – Shale Shakers

Helmerich & Payne – U.S. Land Drilling

Lufkin Industries – Artificial Lift Equipment

Smith International – Integrated Products

Sumitomo Pipe – Oilfield Tubulars

Dominated by specialty suppliers

Most Recent Surveys

Pg 6

Page 7: EPR Feb 2011 Roadshow

Others to Watch

Showing Improvement Newpark Resources – Drilling Fluids

Oceaneering – ROVs & Other Subsea Equipment

Tetra Technologies – Products & Services

Potential for Improvement GE Oil & Gas – Wellhead, BOPs, risers, etc. *

* Potential challenger to companies like Aker Solutions, Cameron International, FMC Technologies and National Oilwell Varco

Good and/or Getting Better

Pg 7

Page 8: EPR Feb 2011 Roadshow

Other NotablesBased on EnergyPoint’s Four-star System

Services Products

Rating Trend Rating Trend

Baker Hughes 2.0 2.5

Cameron Int’l - - 2.5

FMC Technologies - - 1.5

Halliburton 2.5 3.0

National Oilwell Varco - - 1.0

Schlumberger 2.0 1.5

Transocean 1.5 - -

Weatherford Int’l 1.5 1.5

Pg 8

Page 9: EPR Feb 2011 Roadshow

Downward TrendRatings Lowest When Activity Highest

Commodity prices at or near recordhighs (some suppliers are still payinga price for how they treated andperformed for customers during thisperiod).

Customer satisfactionat or near lows

EP

R C

ust

om

er S

atis

fact

ion

In

dex

OS

X

Pg 9

Page 10: EPR Feb 2011 Roadshow

Most Segments DownOffshore Drillers Buck the Trend

92

94

96

98

100

102

104

106

Land Drillers Offshore Drillers Services Products

2010 2004/05

Without HP’s rating of 113, segment would look much worse

Term contracts provide for more stable and predictable operations

HAL’s ratings improvements not enough to offset other’s declines

Customers feel trapped and frustrated with big players like NOV and Aker

Pg 10

Page 11: EPR Feb 2011 Roadshow

Ratings ComparisonsInside and Outside of the Industry

* Source: Most recent EnergyPoint and equivalent ACSI ratings.

10-pt Scale

All four industrysegments fall betweenthe US Postal Serviceand the IRS

Pg 11

Page 12: EPR Feb 2011 Roadshow

Industry ConsolidationOn Average, Not Good for Customer Sat

Rating Before the Deal Rating After

The Deal Transaction Purchaser Purchased

National Oilwell – Varco

1.0 1.0 1.0

Transocean – Global Santa Fe

3.0 1.5 1.5

GE – Vetco Gray n/a 2.0 1.0

GE – Hydril n/a 2.0 2.0

Precision – Grey Wolf 3.0 1.0 2.5

Baker – BJ Services 2.5 2.0 ?

Schlumberger – Smith

Ensco – Pride

2.0

3.5

4.0

3.0

?

?Pg 12

Page 13: EPR Feb 2011 Roadshow

Is Bundling a Good Thing?Customer Ratings Raise Questions

# of Products / Services Used by Customer

EP

R C

ust

om

er S

atis

fact

ion

Ind

ex

But Statistically Significant Lower Ratings from Customers Using Larger Numbers of Products and Services from a Single Supplier Suggest Otherwise

Conventional Wisdom Says a Broader Set of Offerings Leads toHigher Customer Satisfaction Because of Greater Selection, One-Stop-Shopping Benefits, etc.

Pg 13

Page 14: EPR Feb 2011 Roadshow

Subsea Looks Underserved

Multiple Subsea ProductsSeen as Falling Short

BOP & Wellhead RatingsFavor Surface-based Applications

As Subsea RatingsLag Other Product Categories

Away from Land,Ratings Deteriorate

Pg 14

Page 15: EPR Feb 2011 Roadshow

Subsea ProductsBig Room for Improvement

L-T Industry-wideAverage

Pg 15

Page 16: EPR Feb 2011 Roadshow

Drivers of Customer Sat

Oilfield Services/Drilling Highly Important – Performance and reliability

Important – Job quality; service and professionalism

Oilfield Products Highly Important – Engineering and design

Important – Corporate capabilities; performance and reliability; and personnel

Note – Pricing is not a large driver of customer satisfaction, although

value (i.e., quality-for-price-paid) is.

Less About Price Than You’d Think

Pg 16

Page 17: EPR Feb 2011 Roadshow

Healthy & SafetyPositive Grades from Customers

Pg 17