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TERM PAPER

Of

QUANTITATIVE ANALYSIS(MGT-204)

Submitted to:

Preeti mam

LOVELY PROFESSIONAL UNIVERSITY

Topic:-EPW and yojana magzine

Submitted byJaswinder kaur

Roll no A10

Reg no- 10904871

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EPW ( Economic political weekly)

introduction

TheEconomic and Political Weekly, published from Mumbai, is an Indian

institution which enjoys a global reputation for excellence in independent

scholarship and critical inquiry.

First published in 1949 as the Economic Weekly and since 1966 as the Economic

and Political Weekly, EPW, as the journal is popularly known, occupies a special

place in the intellectual history of independent India. For more than five decades

EPW has remained a unique forum that week after week has brought together

academics, researchers, policy makers, independent thinkers, members of non-

governmental organisations and political activists for debates straddling economics,

politics, sociology, culture, the environment and numerous other disciplines.

EPW is also unique because it is the one forum where there is an exchange of ideas

across the social science disciplines - political scientists debate with economists,

sociologists read what political scientists have to say, historians study what

economists have to say and so on.

EPW, published by the Sameeksha Trust, a registered charitable trust, is the only

social science journal of its kind in the world. Where other reputed journals publish

either only comments on contemporary affairs or research papers, EPW is unique inthat week it publishes analysis of contemporary affairs side by side with academic

papers in the social sciences. The only other similar publication which contains

short comments and research output is Nature of the U.K., which covers the

physical sciences.

EPW has been built over the decades with a shoe-string budget and has experienced

considerable financial difficulties. It has grown to be what it is today because of the

passion and selfless efforts of its staff, support from its contributors and goodwill

from advertisers.

There are a number of features which make EPW special, not just in India or Asia

but in the world:

A unique aspect of EPW is that it is the only publication in the world that

publishes both research in social sciences (in the "Special Articles" section) and

informed comment on current affairs (in the "Commentary" section). In this

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manner it appeals to both the reader looking for analysis of contemporary issues

and the researcher looking for new developments in her field.

Week after week, EPW publishes a minimum of 70,000 to 80,000 words on a

variety of issues. The articles are contributed by leading academics, well-known

public commentators, young social scientists and political activists who seek a

platform to publish their views. This makes it a veritable monograph-sized

publication put out every week.

EPW has never shirked from taking strong editorial positions. It has always

taken bold stands on current affairs and its pages have for decades been open to

writers who have highlighted the challenges facing the disadvantaged. It is

known as a publication with a "social conscience". Some have even called it

independent India's conscience.

The EPW's biggest influence on social sciences in India has been in catalysing

debates and disseminating research output. Many of the leading debates in

economics, political science, sociology and history have begun in EPW. In this

respect, EPW is considered to have played as important a role as all the

university departments and institutes in the country.

EPW is at the same time widely read in policy circles and is seen as providing

in-depth analysis of major economic and social issues which go far beyond that

published by mainstream media.

The focus of the EPW is economic issues, but it is truly a multidisciplinary

publication covering sociology, political science, history, gender and

environment studies. This is reflected in both the research (Special Articles) and

current affairs (Commentary) sections.

EPW is India's one global publication in its readership and the background of its

contributors. In addition to Indians, living in India and abroad, it regularly draws

contributors from west Europe, north America, Japan and the neighbouring

countries in south Asia. It also attracts many writers from Australia, south-east

Asia and, on occasion, from Africa and south America as well. The subjects it

covers go well beyond Indian themes. South Asian issues are obviously covered,

but so too are issues of global relevance. Increasingly, EPW has begun to play another role. As the space for informed

debate in India's mainstream media has shrunk, the journal is perhaps the only

publication that keeps alive the spirit of intellectual inquiry in the Indian media.

It is also the only one which gives considerable space for writers who wish to

develop an argument and discuss various aspects of an issue.

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For decades, all young social scientists in India have considered it an honour to first

publish in EPW, and the reputation of many of India's leading scholars has been

built on work published in the EPW. There are many professional journals in each

of the social sciences published in India, but there is no question that for academics

the forum to publish in - whether in economics, politics, sociology, politics, the

environment or any of the related social sciences, and whether by academics,

independent thinkers, members of non-governmental organisations or political

activists - remains theEconomic and Political Weekly.

Analysis of current affairs and research papers, published every week, is only one

aspect of EPW's publication programme. It produces a "Review" of focus issues six

to eight times a year, each dealing with one of the following subject areas:

Agriculture, Industry and Management, Women's Studies, Science Policy and

Labour.

In more recent years, EPW has also been publishing a number of "Special Issues",dealing with a diversity of subjects of contemporary policy interest. They have

included, for example, an annual publication on Money, Banking and Finance.

EPW is the one Indian publication to enjoy a global reputation for excellence and

scholarship. For more than four decades the EPW has been recognised all over the

world as the journal that has provided independent insights into the Indian

economy and domestic politics, that has published academic papers of the highest

quality in all the social sciences, that has fostered debate on the major economic,

social and political issues of the day, and that has been the forum for intellectuals

and academics - in India and abroad - to publish their research if they are to reach

the widest global readership.

INTRODUCTION ABOUT YOJANA MAGZINE

Yojana is a monthly devoted to socio-economic issues and started its

publication in 1957 with Mr. Khuswant Singh as its Chief Editor. The

magazine is now published in 13 languages viz. English, Hindi, Urdu,

Punjabi, Marathi, Gujarati, Bengali, Assamese, Telugu, Tamil, Kannada,

Malayalam and Oriya.

Many specialized newspapers and magazines on economic issues are

catering to the needs of readers in urban and big cities especially in SEC

A and B. The reach of economic newspapers and magazines to smaller

towns is limited. Yojana tries to reach people of segments in SEC C and

D in semi-urban areas in different regions and in their languages.

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Although Yojana is sponsored by government and is an official venture, it

is in no way is restricted to expressing the government views alone; it

attempts to give praise where praise is due and criticize with constructive

purpose. Yojana gives different shades of opinion and views on any issue

and thereby presents a balanced picture.

Yojana, A flagship magazine of economic and planned development being

published by Publications Division, Ministry of Information & Broadcasting

will now be available on net. All the 13 Indian languages editions of the

magazine can be accessed through a click on the website www.yojana.gov.in.

"Catering the needs of society, especially youths and students through its rich

contents, Yojana has made its mark. Young readers are very friendly with the

internet hence availability on the net would make it more popular, "Launching the website Secretary, Ministry of Information & Broadcasting,

Asha Swarup said .

Now onwards, synopsis of all the current issues of Yojana group of journals

will be available on the aforesaid website with an archive of six months,

benefiting lakhs of readers including students appearing both for central and

state level civil services, banking and insurance services, other competitive

exams, research scholars as well as teachers and researchers of economics,

commerce and management etc.

Yojana is also working on digitization of its entire archives spanning to 51

years of glorious publication. After completion of the digitization process,

almost entire story of independent Indias economic resurgence, beginning

from foundation stone-laying to its growing into a sound economy, capable to

withstand any global economic upheaval, will be at the fingertips of

users/readers. With links not only to all language editions of Yojana but also

to its sister publication Employment News/Rozgar Samachar and parent

organization Publications Division as also the Ministry of Information &

Broadcasting, Government of India, the website is highly user friendly.

thly magazine Yojana, brought out by the Ministry of Information and

dcasting and published in 13 languages, will now have senior journalist Durganath

rnkar as an additional Editor for its Hindi edition. Remi Kumar is the other Editor.

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h its headquarters at Yojana Bhawan in the National Capital, the magazine has

a Prasad as its Director and Chief Editor. The monthly publication is mostly

eted at people in SEC C and D in semi-urban areas in different regions and

rent languages.

ana is sponsored by the Indian Government and is an official venture, however,

magazine claims to be in no way restricted to expressing Government views alone.

publication is known to give different shades of opinions and views on any issue,

eby presenting a balanced picture.

ana, which is devoted to socio-economic issues, started its publication way back

957 with veteran journalist Khushwant Singh as its Chief Editor. The magazine is

published in 13 languages English, Hindi, Urdu, Punjabi, Marathi, Gujarati,

gali, Assamese, Telugu, Tamil, Kannada, Malayalam and Oriya.

ana is also working on digitization of its entire archives spanning to 51 years of

ous publication. After completion of the digitization process, almost entire story of

pendent Indias economic resurgence, beginning from foundation stone-laying to

rowing into a sound economy, capable to withstand any global economic upheaval,

be at the fingertips of users/readers. With links not only to all language editions of

ana but also to its sister publication Employment News/Rozgar Samachar and

nt organization Publications Division as also the Ministry of Information &dcasting, Government of India, the website is highly user friendly.

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your friend

your colleagueyour parents

4 How much male , female, and youth are like to read magazine ?

30 to 50

50 to 70

70 to 100

5 performance of EPW and yojana in different different states ?

punjab

Harayana

Bihar

6 What you think objective of EPW and yojana magazine ?

Ans .

.

7 why you prefer EPW magazine because of ?

price

articles

advertisement

no one

8 why you prefer yojana magazine because of ?

information

price

articles

advertisement

no one

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9 what do you think about the design and format of EPW magazine ?

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10 what do you think about the design and format of yojana magazine?

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13 what you want to future edition of the yojana magazine ?

Ans ..

..

14 Do you think changes are required in EPW and in yojana magazine ?

EPW =

yes

No

yojana

yes

No

15 Do you want to give suggestion about these magazines ?

Ans .

..

16 Do you have any comment about EPW and yojana magazine ?

Ans ..

.

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Analysis of Questionnaire

Classification of Respondent

Male 18

Female 7

Total 25

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Above diagram shows how much people (in%) like yojana and EPW and others

magazines?

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Above diagram shows the performance of yojana and EPW in different different

states .

Above diagram shows the performance of EPW IN last few years

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ABOVE Diagram shows the performance of yojana in last few years

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Above diagram shows how much percents people wants to changes in EPW

and yojana or not .

h

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REFRENSES

www.Google.com

www.wikipedia.com

http:/www.tns-global.com

www.highbeam.com/.doc/1p3-55730534.htm

www.businessweek.com/magazine/content/07-28/b402050.htm

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