ABOUT GOW 2014Digital empowerment campaign organized by Telecentre Europe between 24-30 March 2014

This was the 5th annual European Get Online Week (GOW) since 2010

Aimed to raise awareness amongst the young and unemployed on the e-skills needed for the 21st century workplace

OUTCOMESGOW 2014

103,789 Europeans involved• 53,466 trained• 50,323 attended events (e.g. seminars, workshops)

5,000 + events in 25 European countries

7,000,000 + Europeans reached

FROM START (2010) UNTIL NOW

150,000 EuropeansDigital and social inclusion of first time internet users

700,000 plus Europeans Digital empowerment for employment and improved lives

10,000,000 plus EuropeansAwareness raising on eSkills and telecentres

NATIONAL PARTNERS 201420 national partners involved almost 7,000 community telecentres in 20 countries

5 promotion partners in 5 countries

CAMPAIGN HIGHLIGHTSGOW 2014• HP Life programme promoted by GOW partners

HP Life will be piloted by telecentre networks with a focus on entrepreneurship.

• Microsoft certifications offered to young people 3,000 young people received Microsoft donated certifications to improve their employability

• ICT for entrepreneurs and social innovationTrainings, webinars, games and best practices for young entrepreneurs

GREECE HIGHLIGHTSGOW 2014• National partner: Hellenic Professionals

Informatics Society (HEPIS) • 5000 young people used GetBusy.gr

platform, acquiring knowledge in the fields of Entrepreneurship, Digital Skills, Career Development and Corporate Social Responsibility

COUNTRY HIGHLIGHTSGOW 2014• 38,000 participants in GOW activities in Latvia• Spain reached 160,000 people on Twitter with GOW messages• Almost 1,000 events organized in Poland• Sweden breaks record on previous GOWs with almost 5,000 people

involved• Croatia launches European coalition for media jobs in digital industry• YouRock employability platform launched in Germany• More than 1,000 Romanians used Skillage to assess their eSkills for jobs

CONNECTIONSGOW 2014 eSkills for Jobs

• GOW embedded in the eSkills for Jobs• Special events for youth (unemployed and job

seekers) Grand Coalition for Digital Jobs

• 8 Local Coalitions involved promoting the GC• 4 GC pledges promoted within the campaign

(Microsoft, HP, Liberty Global, YouRock)

SUPPORTERS OF GOW 2014

Liberty Global • Launch of YouRock• Infographic on ICT jobs and skills

Microsoft • eSkills training and certification• YouthSpark connecting youth and ICT

Telecentre.org Foundation• Co-organize a successful GOW campaign in Africa (MENA)

www.getonlineweek.eu

THANKYOU!