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Expectation of behaviours and attitudes in
the workplace: the generational effect
Dr Paul Redmond
Annual Deanery Educator Conference 2011
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The world has changed.
• Politically. Economically. Socially. Technologically.
Demographically.
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„Every generation is a new people.‟
Alexis de Tocqueville, 1831
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„The key question to ask is not how old people are but
when they were young.‟
Porter, 2000
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‘Boomers’
1945 – 61
Gen. X
1962 – 77
Gen. Y
1978 – 1999
‘Millennials’
2000 – ?
„Idealist‟ „Reactive‟
‘Civic‟ ‘Adaptive‟
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Boomers
• Idealistic
• Cultural relativity
• Visionaries
• Optimistic
• Careerist
• Socially liberal,
politically conservative
• Family-orientated
• Property owners.
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Generation X
• Reactive
• Complex
• Cynical
• Reduced social capital
• Middle-managers
• Lack of career clarity
• Experimental
• Digital immigrants
• Drivers of new markets ...
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Generation Y
• Connected – 24/7
• Self-confident
• Opinionated
• Educated (credentials)
• Bored by routine
• Success-driven
• Lifestyle-orientated
• Civic minded
• Digital natives
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How to tackle different
expectations, behaviours
and attitudes in the
workplace.
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LEADERS NOT MANAGERS
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TWO-WAY DISCUSSIONS
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BEGIN WITH “WHY”
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SOCIAL MEDIA:
OPPORTUNITIES AND
THREATS