experience sharing by iraklis agiovlasitis: developing an

IMP³rove

European Innovation Management Academy

Experience sharing by Iraklis Agiovlasitis:Developing an Innovation Strategy

Iraklis Agiovlasitis, FFG – Austrian Research Promotion Agency

June 29, 2018

202.12.2015/49907dwww.improve-innovation.eu; IMP³rove is a registered trademark

Agenda

Welcome

Experience sharing by Iraklis Agiovlasitis: Developing an Innovation Strategy

• The problem

• Some theory

• A tool

• FFG‘s process

• Example

Final Q&A and wrap-up


Welcome and introduction

Source: A.T. Kearney Library Map, 2014

• We will put you on mute to

enhance the audio quality

• You can „raise your hand“

and we will call you up

• You can type in your

questions via the online

chat (right box at the

bottom) Please address the

question to “Everyone” or to

“Mark Steins” (right box at

the bottom).


Experience sharing by Iraklis Agiovlasitis: Developing an Innovation Strategy

• The problem

• Some theory

• A tool

• FFG’s process

• Example


01 //

What is the

problem?


Innovation strategy

“it’s all Greek to me”

Innovation strategy



Innovation strategy



What is your vision of the future?

What are the key trends that are impacting your industry?

How do you plan to respond by innovation?


case 1:

silence


case 2:

intruder


case 3: pluralism


Innovation strategy

• Vision and strategic focus on innovation

• Implementation of strategy

Organization and culture

• Roles and responsibilities

• Organizational structure

• Organizational culture and climate

Innovation life cycle processes

• Idea management

• Product/service/business model/organizational or process development

• Launch and continuous improvement

Enabling factors

• Project management

• Human resources and incentives

• IT and knowledge management

Innovation results

• Growth in revenue

• Growth in profit

• Growth in number of employeesInnovation results

Innovation life-cycle management

Enabling factorse.g. Human resource management, IP-/knowledge management,

project and program management, controlling and IT

Innovationorganization and culture

Product/ service/ business model/

organisation/process development

Idea management

Launch/ continuous improvement

Innovation strategy

1

2

3

4

5

Source: IMP³rove – European Innovation Management Academy 2016


Strategy

“the roof is on fire”


Meeting part of the criteria

Meeting all assessment criteria

86%

14%

Have no innovation strategy at all

Do have an innovation strategy

Ntotal= 2,544 small and medium-sized companies within the EUSource: IMP³rove – European Innovation Management Academy; Figures as of October 2016

Criteria:

• It results from an analysis of

potential business areas for

future innovation activities

• It sets clear objectives for

your innovation

management activities

• It guides your idea

management

• …

22%

78%


the

apple

problem


the

coherency problem


02 //

theory

(but quick)


Definitions

An innovation strategy is a plan to grow market share or profits through product and service innovation.

A plan made by an organization to encourage advancements in technology or services, usually by investing in research and development activities.

From: https://strategyn.com/innovation-strategy/

From: http://www.businessdictionary.com/definition/innovation-strategy.html/


inspiring

ambitious

open

specific

communicated

adaptive

innovation

strategy


How to develop an Innovation Strategy with an SME client within the EIMC Framework:a tool and a process


1. HOW?

COMPANY: VERSION: 0.1

4. AIMING?

2. WHERE? 3. WHAT?

5. WHEN?

6. WHAT IS OUT THERE?

7. PLAN?

DATE: 14/05/2018

0. WHY?

Innovation Strategy Canvas


1. ROLEQUALITATIVE VISION

1. Market-, Competition-, Technology-,

Time- or Cooperation -oriented

2. Development, Differentiation,

Sustainability

COMPANY: VERSION: 0.1

4. TARGETSQUANTITATIVE TARGETS

• Duration: e.g. 3 years,

• KPIs (Output, Process, Input)

2. FIELD1. Key technologies or domains

2. Current Portfolio and new offerings

3. Markets

4. Innovation search fields

3. TYPE• Product/Service

• Process

• Organisational

• Business Model

• Hybrid

5. MARKET ENTRY• First mover,

• Pioneer,

• Early Follower,

• Late Follower

6. PLATFORMS & MONITORING• Themes and ecosystems

• Future scenarios

• Platforms

• Competition and external factors

7. IMPLEMENTATION• Resources and Know-how (internal, external)

• Tools (Project Management, Idea Management, Process Management, CRM,

Business units etc)

• Innovation Roadmaps based on key technologies and markets (internal,

external)

• Steps, Duration

DATE: 14/05/2018

0. INNOVATION NEED:

Innovation Strategy Canvas


STEP 1

Workshop

Innovation Strategy #1

• FFG

STEP 2

Intermediate Report

• FFG

STEP 3

Homework/To-Dos

• Company/Client

STEP 4

Workshop


• FFG

STEP 5

Implementation

• Company/Client

STEP 6

Update

• Company/Client


STEP 1

Workshop


• EEN

1. CURRENT Situation

2. Theory & Why is it important

3. Innovation Strategy Canvas

4. Innovation Strategy editing

Tools used: Innovation Strategy Canvas


STEP 2

Intermediate Report

•EEN

1. Decisions made

2. To-do List

3. KPI List

Tools used:

• KPI List,

• Search-field matrix,

• SWOT & PEST Analyses


STEP 3

Homework/To-Do‘s

•Company/Client

1. Concrete To-Dos

2. Internal discussion/ preparation/

workshops necessary (on behalf of the

company)

3. High commitment

4. Presentation preparation


STEP 4

Workshop #2

•EEN

1. Introduction and current situation

2. Presentation of the company regarding all

„Innovation Strategy“ fields

3. Discussion

4. Link to further EEN Support


STEP 4

Workshop #2

•EEN

Innovation management

•Idea management

•External Networking & Open

Innovation

Brokerage Events

•Software Days 2017

•MWC

•CeBIT

Technology Transfer

•Technology Offer or Request

•R&D Projects

•EEN.at Marketplace

Financial Support

•AT

•European (H2020, Eureka/Eurostars)

How can we help you further?


STEP 5

Implementation

•Company/Client


STEP 6

Update

•Company/Client


Case study


Austrian Bit Experts


“software tools for embedded multi-core systems”

• Consulting

• Development

• Support

• Floor contamination Robot

• Precision Farming Robot

• Software simulation tool for chip producers

Devise a strategy!

- Examine strengths

- Partnerships

- Opportunities

- Markets



1. Role: Market- and cooperation-oriented

innovation strategy

2. Fields: Simulation software, Chip design,

Hardware programming.

3. Primary market: Chip producers

4. Secondary market: Telecom, IoT, Automotive,

5. Focus on Product innovation (incremental)

6. KPIs1. Time to market

2. Impact on growth

3. Organisation of innovation management

7. Timing: First to market



• Consulting

• Development

• Support

• Floor contamination Robot

• Precision Farming Robot

• Software simulation tool for chip producers

Results

• Funding (Eureka, National funding programme)

• Brokerage Events

• Collaboration with Infineon


Günther Nadbath, CEO, ABIX GmbH (Austria)

By analyzing our innovation management, we became more aware of what our

true strengths are and how we can manage and improve on individual

vulnerabilities. We have implemented concrete measures to help us through

the Enterprise Europe Network (EEN), especially for our innovation strategy to

focus on the topics that are important for our future growth.

The Enterprise Europe Network took a lot of time to give us in-depth advice and

get to know our extensive portfolio of services. In this context, we have

participated in several collaborative exchanges of the EEN, providing an

excellent opportunity to expand our network and find international research

partners. As a result, we have submitted a first funding project and are currently

working on the preparation of new projects for an expanded clientele.

Link: https://een.at/referenzen/testimonials/100114-abix-gmbh

https://een.at/referenzen/testimonials/100114-abix-gmbh


Final Q&A and wrap-up

• Please place your questions for

clarifying all uncertainties


Don’t hesitate to contact me when you are working with your clients – and need support!

Iraklis Agiovlasitis

FFG – Austrian Research Promotiong Agency

Sensengasse 1

1090 Vienna

Austria

Tel: +43 57755-4704

[email protected]

IMP³rove Academy

IMP³rove – European Innovation Management

Academy EWIV

Dreischeibenhaus 1

D-40211 Düsseldorf

Tel: +49 (0)211 1377 2305

[email protected]

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