exterity is the market leading enterprise iptv specialist with products and systems deployed...

Exterity is the market leading enterprise IPTV specialist with products and systems deployed globally by some of the most recognised brands in the world. Exterity solutions enable organisations to distribute broadcast quality content over IP networks to an unlimited number of end users. With centralised management, configuration and control, Exterity systems can support large volumes of content and end user devices without compromising or degrading picture quality

© Exterity Ltd 2014

Enterprise IPTV

• Deliver high impact TV & video

• Maximise existing IP network capability

• Reach an unlimited number of end users

• Centralised management, configuration & control

• Easily integrate with third party solutions

Key Facts

• Over a decade of experience & expertise

• Deployed in over 40 countries

• Sold over 100,000 end points

• Grown in excess of 240% over last 5 years

• Scalable solutions for organisations of any size

• Unique features & benefits

THE IPTV Specialists

• 100% focused on the development of enterprise IPTV solutions since our inception in 2001

• Now selling our third generation of IPTV products• End to end solutions for every size organisation• Modular solution that grows at your pace and budget• Standards based for interoperability• Partnered with complementary vendors/technologies (e.g., Cisco,

Scala digital signage, Zyxel ADSL)• Products used by organisations in 29 countries, including some of

the world’s most reputable companies

Build your businesswith IPTV

• 100% focused on the development of enterprise IPTV solutions since our inception in 2001

• Now selling our third generation of IPTV products• End to end solutions for every size organisation• Modular solution that grows at your pace and budget• Standards based for interoperability• Partnered with complementary vendors/technologies (e.g., Cisco, Scala digital signage,

Zyxel ADSL)• Products used by organisations in 29 countries, including some of the world’s most

reputable companies

The IPTV specialists

Education

• Manage thousands of hours of educational programming using video on demand eliminating the expense and fragility of DVDs and video tapes

• Give teachers and students instant access to course and study materials

• Schedule important recordings to make sure content is available. Package curriculum content for course and study use via on demand playback

• Provide information, news, entertainment, foreign language TV and radio around campus

• Deliver educational and entertainment content to halls of residence and campus social areas

Video is a part of daily life for students and faculty making it a key communications medium

Corporations

• Deliver TV and radio to staff desktops or screens around the building or campus

• Minimise potential absenteeism by screening high profile televised events live

• Provide live news and information feeds to decision makers

• Store training materials and corporate updates for on demand playback

• Continuously record important TV channels to excerpt news of interest to executives and staff for playback on-demand

• Create corporate information channels using live (e.g. digital camera) or recorded material

• Deliver information to visitors using digital signage

Video is a part of daily life for staff and executives making it a key communications medium

Sports & Business Venues

• Deliver live camera coverage of events to public areas• Create personalised TV and video experience in

hospitality suites and private boxes• Provide visitor information, advertising, announcements

of scheduled events and emergency information via digital signage

• Support kiosks for self-service ticket sales• Accommodate meeting room overflow with live video• Record meetings or events for subsequent distribution

or sale

Video is a part of daily life for fans making it a key communications medium

Hospitality

• Deliver free and premium TV channels to guest rooms and public areas

• Drive additional revenue with video on demand programming

• Deliver interactive services such as reservations, ticket booking and guest billing via TV screens or network access portals

• Realise additional revenue by selling advertising to local businesses and attractions

• Supply guest information and announcements of scheduled events in lobby and other public areas with digital signage

• Time shift news and sports coverage to foreign guests for on demand

Video is a part of daily life for many guests making it a key communications medium

Construction

• Decrease the cost of a build by standardising one distribution infrastructure for data, audio and video

• Decrease the build time by eliminating the need for an analogue TV network

• Provide clients with a future-proof, flexible and scalable solution

• Increase the value of commercial property with forward looking technology

• Eliminate need for multiple infrastructure rooms

Video is a part of daily life for clients making it a key communications medium

Broadcasting

• Distribute video from broadcast quality cameras and equipment using SDI interface

• Enable peer review of content via individual PCs or shared public screens

• Distribute content around television studios and control rooms

• Monitor rival broadcast output with multi-channel viewing options

• Deliver information to visitors via integration with digital signage


Transport

• Deliver flight information as channels on the network selected via IPTV Receiver for Flight Information Displays, with failover channels for system continuity

• Provide TV into terminal lounges and waiting areas• Keep passengers entertained and informed to

enhance their experience • Advertise services and promote local attractions for

additional revenue

Video is a part of daily life for travellers and staff making it a key communications medium

Healthcare

• Deliver both free and premium TV channels to patient rooms

• Supply patient and visitor information and announcements in public areas via integration to digital signage

• Give patients the ability to order additional services such as personalised menus and complementary therapies from their in room TV

• Record and archive medical procedures for training and litigation protection

• Integrate video patient monitoring for increased coverage and responsiveness

• Time shift news and sports of interest to foreign patients for on demand access

Video is a part of daily life for patients, visitors and health professionals making it a key communications medium

Financial / Trading

• Track breaking news on trading floor screens or individual desktop players

• Integrate with digital signage to display latest market figures and updates

• Record trading floor activity for litigation protection.


Oil & Gas

• Provide information, entertainment and foreign language content to crew accommodation

• Create, store and playback safety and training videos

• Provide announcements or emergency updates via digital signage integration

• Stream footage of offshore activities to onshore teams

Video is a part of daily life for crews and staff making it a key communications medium

Manufacturing

• Provide TV and video entertainment to staff break-rooms and public areas

• Stream footage from manufacturing floors to desktops for supervision and remote quality control inspection

• Continuous recording of critical areas for management review and litigation protection

• Record and archive training sessions for on demand playback

• Use digital signage to display information and announcements in public areas


Retail

• Integrate video with store displays for targeted advertising and promotions

• Remotely control displays to ensure information reaches the right areas at the right time

• Deliver coverage of high profile televised events to keep shoppers in store and spending

• Integrate shop floor coverage to desktop PCs for increased security coverage

• Deliver announcements and advertising to customers using digital signage

Video is a part of daily life for staff and shoppers making it a key communications medium

Poor video quality – not up to the home experience:

• More TVs = worse picture• Subject to electrical interference• Difficult to scale• Low channel capacity with limited accessibility• Not future-proof • High cost of ownership• Expensive independent cabling system• Limited flexibility

Analogue solutions are limited

Head end devices• Convert TV and video channels into MPEG streams and inject them into the LAN• Multicasting efficiently distributes MPEG streamsIPTV management application• Helps staff efficiently manage channels, displays and users• Standard network management tools can assistUser end devices• IPTV receivers select and translate MPEG streams into video signals for TV and AV displays • PC clients select and display MPEG streams on computer displays

Exterity IPTV anatomy

Exterity IPTV Network

Customer success stories

Requirement• TV for new European HQ building• Wide range of UK and international channels for video feeds• TV delivered to 3000 end points over two sitesOptions• Limited solution from analogue system• Full function solution using existing IP networkExterity system• Complete end to end IPTV solution• Scalable to deliver 60+ channels• Lower cost of deployment• Lower cost of maintenance and expansion

Requirement• School of Oriental and African Studies needed TV across

campus• Video support for teaching and research• Extensive range of Oriental and African TV channelsOptions• Limited solution from an analogue system• Full function solution using existing IP networkExterity System• Complete end to end IPTV solution• Reduced deployment cost and timescales• Delivery to every PC and display on campus• Controlled access to students

Requirement• Wide range of international TV channels• Interface to third party guest room systemsOptions• Expensive broadcast IPTV head end• Effective IPTV system across existing networkExterity System• Scalable delivery of required TV channels• Lower cost of maintenance and expansion• Channel based local support

Requirement• Staff access to news, competing channels and internal output via desktop computers• Top quality viewing, easy scaled to accommodate growthOptions• Expand increasingly obsolete ring main system• Flexible and scalable IPTV systemExterity System• TV and radio distribution via LAN • Add new users without service disruption• Highly reliable for continuity of service

Requirement• Connect new HQ to main theatre• Share rehearsal footage and live theatre with staffOptions• Flexible and scalable IPTV system was the only option• Analogue system unable to span physical distance

between HQ and theatreExterity System• Delivers broadcast quality viewing from stage cameras to

both locations and end points• Lower cost of maintenance, easy expansion• Easily supports access via desktop PCs

Requirement• Deliver live feed of match to fans everywhere in stadium such as

sports bars, restaurant, museum or hospitality suitesOptions• Flexible and scalable IPTV system was only option• Analogue system deemed inadequate and overly expensive for size

of facilityExterity System• Live coverage from pitch to 56 LCD screens and 4X7 metre big

screen• Fast installation • Lower cost of maintenance, easy expansion

Requirement• Provide improved patient and visitor experience• High quality TV to the bedside and waiting roomsOptions• Expensive broadcast IPTV head end• Flexible and scalable IPTV systemExterity System• Efficient delivery of required TV channels• Lower cost of maintenance and expansion• Local SI support

Requirement• Supply live TV and camera feeds for internal events and communication• Distribute news, traffic reports, cafeteria queues, Cisco corporate videos

and• product presentations over seven floorsOptions• Scalable and flexible IPTV system only option• Cisco focused on “sipping their own champagne”Exterity System• AvediaStream TVgateways efficiently deliver required TV channels• AvediaStream Encoders support live camera feeds for meeting overflow

and employee information• AvediaStream Chassis for scalability and “green” operation

Product portfolio


AvediaStreamIPTV Head end products that stream video content through an IP network; includes TVgateway, Encoder and Transcoder blades that sit in an Exterity chassis

AvediaStream TVgateways• Multiple terrestrial, satellite, or cable TV channels from a single blade

AvediaStream Encoders• Video sources such as DVD/Blu-ray players, satellite TV set-top boxes, digital cameras,

and digital signage generators

AvediaStream Chassis• Three models available to satisfy a wide range of organisational needs and budgets

AvediaStream blades & chassis

Flexible• Add TV and video sources as needed on your own schedule and budget using the chassis suited to your

needsScalable• Top of the line chassis supports 10 blades, TVgateways provide multiple channels per bladeFuture-Proof • Standard Definition (SD) and High Definition (HD) support, Digital Switchover ready, add any video source

with EncodersGreen• Uses a fraction of the space, energy, and cooling required by PC based solutionsImproved ROI• Make fuller use of existing network bandwidth, personal computers, legacy equipment and other

investments

AvediaStream benefits

AvediaStream TVgateways & Encoders offer the most advanced capabilities on the market

Stream hundreds of live TV and radio channels throughout your organization over your IP network

AvediaStream TVgateways capture live digital TV and radio from any terrestrial, satellite or cable source and stream it directly across an IP network. TVgateways supply multiple channels at any resolution, including 4K, from a single blade, delivering low cost and power consumption per channel.

AvediaStream TVgateways

• Support the widest range of digital TV standards: DVB-T/T2, DVB-C/C2, DVB-S/S2, ATSC, Clear QAM, ASI

• IP multicast streaming enables delivery to an unlimited number of endpoints• Support SD, HD, 4K, Ultra HD and HEVC broadcast streams• Deliver complete content protection to help match broadcaster or security requirements• De-scramble encrypted content using standard Conditional Access Modules (CAMs)• Hassle free, intuitive set-up and an easy-to-manage web interface offer extensive control

and monitoring• Blade-into-Chassis design provides a highly reliable modular solution with ‘Hot Swapping’

ability• Reliable low cost and energy-efficient power consumption per channel

AvediaStream TVgatewaysBenefits

Choosing the right TVgateway

• Take any source and make a channel available on the network alongside live broadcast channels

• Support MPEG-2 or MPEG-4/ H.264 encoding• Support stream options from multicast UDP to HLS or RTSP• Full HD (1080p) encoding• Low end-to-end latency with full multicast delivery• Provide IR Out to facilitate optional control of AV sources via the IP

network• Deliver complete end-to-end content protection to adhere to

broadcaster and content provider security requirements

AvediaStream Encoders

The right encoder to fit your needs

• Scale (reduce or increase) the resolution of the images; for example, from1080i to 360p

• Transcode: change the encoding of the video and/or audio; for example, MPEG-2 to H.264

• Transrate: change the stream encoding bitrate to match bandwidth available across networks being used for distribution of video content; for example, from 6Mbps to 500kbps

• Transpose: Rotate video to allow it to be used in applications where alternative video orientations are required such as digital signage or airport flight information displays

• Transcast: Re-encapsulate stream transport container format to match playback devices or convert between multicast and unicast to pass through routed networks.

AvediaStream Transcoders

• Convert streams into a format suitable for streaming beyond the LAN and playing on non-IPTV/legacy devices.

• Contribute streams into an Origin Server (such as the Exterity o7500) or a Content Delivery Network (CDN) for ongoing delivery to large numbers of devices.

• Real time delivery of video and audio content to any device, anywhere - keep end users up to date/entertained, wherever they are

• Extend the reach of enterprise IP video by more effective distribution• Allow end users to view content on their preferred viewing device

AvediaStream TranscodersBenefits

• Effortless delivery of video content to even more screen types across a broad range of networks• A fully scalable solution to distribute Enterprise IP video across:• LAN• Wi-Fi• WAN• the Internet• Delivery of live content to mobile devices is handled with ease• Works seamlessly with the AvediaStream transcoder and Artio to create a powerful, customized streaming

solution

AvediaStream Origin Server

• Enable real-time delivery of video and audio content to all screen/network types

• Extend the reach of enterprise IP video by distributing audio-visual content to numerous mobile devices

• Enable users of mobile devices to seamlessly integrate with the IPTV ecosystem

AvediaStream Origin Server Benefits

Select any combination of TVgateway and Encoder blades to populate these versatile chassis, delivering a customised IPTV solution for your organisation:• Hot swap support maximises uptime• Increased reliability• Easy on site replacement of components• Future proofed IPTV. Easily add blades to support new TV and

video sources as your organisational requirements grows

AvediaStream Chassis

• Visual indication of chassis and blade status via front panel LEDs

• Integrates chassis monitoring with standard network management tools

• Exterity standard web interface allows administrators remote access to the monitor blade

• Monitor chassis fan presence, speed or failure preventing potential damage caused by overheating

• Early warning of power supply issues enables systems continuity protocol

• Detects the physical presence of blades for increased security

AvediaStream Chassis Monitor BladeBenefits

First determine the number of AvediaStream Encoders and/or TVgateways you'll need. Then choose an appropriate chassis:

Choosing the right chassis

AvediaServerCentralized IP video system management

Control all Exterity devices from a central point, customize the viewing interface, including branding as well as provide Catchup TV, recording, content storage and playback

AvediaServer

IPTV System Management: Monitor and control all Exterity devices from one place, providing an easy way to ensure chosen content is being delivered.Customize the viewing interface: Tailor the end user experience to match even the most demanding of organizational requirements, including branding, without the need for coding.Catchup TV, recording, content storage and playback on demand: Deliver the content viewers want, when they want it. This is achieved via Catchup TV, recording and playback of live TV as well as providing video on demand all with the flexibility of multiscreen delivery.

AvediaServer Benefits

Centralized control over all Exterity products, simplifying system maintenanceEfficient system management, saving system administrators time and effortMonitor channels to ensure content is being successfully added to the networkProvide viewers with a library of video content to select and viewDeliver content to suit the viewer’s schedule, with Video on Demand, providing a more convenient and personalized experienceCentrally record channels which are automatically made available for playback and moreContent can be easily backed up for peace of mind that nothing will be lostCustomizable interface provided by Artio Middleware

Managing IPTV

AvediaServer Bundles

• There are three choices of AvediaServer depending on organization requirements

• AvediaServer Director – system administration functions to control & monitor activity across an IPTV system.

• AvediaServer Producer – in addition to AvediaServer Director, create a customized viewing interface spanning TV, video on demand, radio and web page delivery

• AvediaServer Creator – in addition to AvediaServer Producer, provide Catchup TV, deliver Video on Demand, asset editing, recording & scheduling.

ArtioMiddleware

• Improve the power & flexibility of enterprise middleware• Create & customize presentation of TV, VoD, radio &

interactive pages• Tailor for individual or group of users across any screen or

device• Deepen end user engagement & on-screen experience• Customize specific UI’s to meet design & brand requirements• Add apps to enhance screens with data feeds• Create separate content streams for different audiences

ArtioMiddleware Benefits

• Easily apply the organization’s branding - no additional coding is required

• Customize the viewing interface to enhance levels of viewer engagement

• Provide an intuitive user experience with the flexibility of multiscreen delivery

• Offer enhanced video services that increase viewer loyalty to the organization e.g. guest information in hotels

Viewing content

AvediaPlayer Receivers, AvediaPlayer Software clients and AvediaPlayer Desktop provide users with highly interactive access to all TV and video content

Receive and display high quality video streams to any TV screen• Built-in full featured end user on-screen interface • Decodes and displays up to 1080p60 for excellent image quality• Power over Ethernet (PoE) - simplifies installation and saves on the cost of cabling

and power points• HDMI and analogue outputs to match any screen or resolution • Incorporate live TV with visually engaging and informative external content such

as digital signage • Receiver Development Kit (RDK) enables integration with non-exterity middleware

and audio visual products

AvediaPlayer IPTV Receivers Features

• Easy to install; simply plug and play• Automatic channel discovery• Easily customize design and apply company branding with Artio Middleware• Deliver content protection to match broadcaster or security requirements• Low power consumption makes Exterity Receivers an economical choice for

video display systems found in many of today’s organizational settings• Easily integrate digital signage with Exterity Receivers, to combine TV and

video with live news updates and messages to strengthen your overall communications strategy

AvediaPlayer Receiver Benefits


Artio Multiview

• Multiple content streams can be watched simultaneously letting IPTV system administrators see the whole content picture on one screen.

• This makes it easy to review content delivery and ensure any customization of the interface is appearing correctly for each viewer.

• Using Artio Multiview is easy: it is centrally held and controlled by the AvediaServer and accessed via a browser from a client computer.

AvediaPlayer Plugin

• AvediaPlayer Plugin integrates with a wide variety of digital signage devices and other dedicated windows application platforms to display HD TV and video content.• Add live TV and VoD to digital signage applications• Customize engaging digital signage to distribute information and advertising• Ideal for public spaces such as reception and arrival areas, boardrooms, recreational and social zones• Securely adds premium broadcast channels through integration with SecureMedia content encryption

Exterity Content Protection

SolutionsSecureMedia

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• Protect content investment with secure delivery of premium TV & VoD• Meet Broadcaster, Operator & Content Owner exacting content security protocols• Deploying Exterity systems assures complete adherence to legal requirements

Content Protection Solutions

The Exterity solution takes an input of live channels from the Exterity head end equipment, and using the SecureMedia system, delivers encrypted live TV streams onto the IP network. Exterity user end equipment and software ensures that only authorised clients are able to view the correct groups of TV channels.

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Content Protection Solutions

Customers deploying Exterity IPTV systems can be confident they are adhering to the exacting requirements for delivering premium content over IP, with best-in-class content protection solutions.

AvediaCareService & product support for Exterity partners to promote as part of their Service Level Agreements (SLAs) with their customers

AvediaCare

AvediaCare• Protect system investment• Maximise system performance• Extend product life• Manufacturer supported warranty

AvediaCare

AvediaCare and AvediaCare Plus• Created to ensure that Exterity products

remain in optimum condition

Includes• The Latest software & firmware updates• Bug fixes • Enhanced user interface options and

upgrades• All designed to maximise system

performance and add enhanced functionality

AvediaCare - Options

Feature

AvediaCare Product Cover AvediaCare Plus Enhanced Product Cover

AvediaCare Software Application Cover

Software Updates Firmware Updates

Bug Fixes Enhanced Features

Email Support Telephone Support

Hardware Warranty

Advanced Unit Replacement

AvediaCare – Product Cover

Feature

AvediaCare Product Cover AvediaCare Plus Enhanced Product Cover

AvediaCare Software Application Cover

Exterity Products Covered

AvediaStream Encoders, Transcoder, TVgateways

and Chassis, AvediaPlayer Receivers, AvediaServer

Chassis

AvediaStream Encoders, Transcoder, TVgateways

and Chassis, AvediaPlayer Receivers, AvediaServer

Chassis

AvediaPlayer Software Clients,

AvediaServer Modules

You already have a high-capacity, high-quality digital distribution system - your organisation’s IP networkColin Farquhar CEO, Exterity.

exterity is the market leading enterprise iptv specialist with products and systems deployed...

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