facebook for realtors | using fan pages to build communities
DESCRIPTION
REALTORs™ must have a plan if they want to use Facebook to promote their Real Estate Business. This presentation will teach REALTORs™ how they can leverage the power of Facebook to build communities online. The new "Virtual Farm" area.TRANSCRIPT
Building CommunitiesUsing Facebook Pages JR RiveraReal-TechGuy.com
Fan Pages
Qualifications
• Licensed Real Estate Broker
• Founder of Facebook's "Official Real Estate Referral Group"
• Facebook.com/SocialREALTORs
• 34,085 Members
• 699 REALTOR Referrals
Start with
Communities
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Topic
• Who do you want to reach?
• Buyers?
• Sellers?
• Investors?
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Community Interest
• What would they like to talk about?
• Buyers?o Home Buying Tipso Tax Credito Getting a mortgage
Community Interest
• What would they like to talk about?
• Sellers?o Home Staging Tipso Tax Credito Tips for selling your house quickly
Community Interest
• What would they like to talk about?
• Investors?o Getting the best deals on REO'so Best companies to use for cleanupso Marketing Ideas for sale or rent
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Buzzworthy Content
1. Matches Group Topic
2. Encourages Commenting
3. Easy to share
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Discussions
• Who
• What
• Where
• When
• Why
• How
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Getting Fans
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Communities
Facebook.com/SocialREALTORs