FacebookPagesforPharMerica

Jun01,2018-Jun30,2018

AnalyzeFacebookpagedataatagranularlevelfordeeperinsights

FacebookPages|1of7

FacebookActivityOverview

Impressions

329Engagements

330Clicks

29.5k

FacebookAudienceGrowth

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30-5

0

5

10

15

20

LIKESBREAKDOWN,BYDAY

ORGANICLIKES PAIDLIKES UNLIKES

AudienceGrowthMetrics Totals

TotalFans 4,818

PaidLikes 251

OrganicLikes 11

Unlikes 12

NetLikes 250

Totalfansincreasedby

5.4%sincepreviousmonth

FacebookPages|2of7

FacebookPublishingBehavior

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

1

2

3

POSTS, BYDAY

POSTSSENT

PublishingMetrics Totals

Photos 11

Videos 0

Posts 10

Notes 0

TotalPosts 21

Thenumberofpostsyousentdecreasedby

36.4%sincepreviousmonth

FacebookTopPosts,byReactions

Post

PharMericaEarlybirdregistrationfor$0forourClinicalGeriatricSymposiuminSeattleonJuly11isavailable.Nurses,pharmacistsandnursinghomeadministratorscanlearnallaboutgeriatrictreatmentwhileearningcontacthours.Breakfastandlunchbuffetsareincluded.http://bit.ly/PMCWA18

PharMerica'sClinicalGeriatricSymposium-Seattle,WA

(Post)

42 1 7.4% 690

Reactions Comments Engagement Reach

June15,201810:00am

FacebookPages|3of7

FacebookTopPosts,byReactions

Post

PharMericaRegistertodayforourClinicalGeriatricSymposiuminSeattleonJuly11for$0.EarlybirdregistrationendsJune29,inwhichattendeeswillpay$25.Learnallthebasicsofgeriatriccare,fromF-tagstodiabetestreatment.http://bit.ly/PMCWA18

PharMerica'sClinicalGeriatricSymposium-Seattle,WA

(Post)

20 0 8.9% 259

PharMericaPharMericaoffersaproactivetransitionofcareprogramsthatcoordinatecareandreducehospitaladmissions.ReadourfullcasestudyonourtrustedpartnershipwithMedicalodgestolearnhowPharMericacanhelpyou.http://bit.ly/PMCLager.

(Post)

20 0 2.3% 1,883

PharMericaTylerMcGeesaysSterlingHealthcareanticipatesfullyimplementingPharMerica’sEZ-MAR™,aweb-basedapplicationthatcombinese-orderingandane-MARsystemdesignedspecificallyfornursingfacilities.“It’sverybeneficial,”hesays.ToreadthefullcasestudyonTylerandSterling,visithttp://bit.ly/PMCTMcGee.

(Post)

16 0 1.5% 3,306

PharMericaHospitalpharmacymanagementisoneofPharMerica'sspecialties.Weprovideexpertiseworkforceoptimizationandregulatorycompliance.http://bit.ly/PMCHospitalMgmt

(Post)

13 0 8.5% 177

Reactions Comments Engagement Reach

June22,201810:00am

June20,201810:00am

June13,201810:00am

June25,201812:00pm

FacebookPages|4of7

FacebookImpressions

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

500

1,000

1,500

2,000

PAGEIMPRESSIONS,BYDAY

ORGANIC NONORGANIC

ImpressionsMetrics Totals

OrganicImpressions 4,501

NonorganicImpressions

TotalImpressions

AverageDailyUsersReached 731.8

25k

29.5k

TotalImpressionsdecreasedby

2.5%sincepreviousmonth

FacebookPages|5of7

FacebookVideoPerformance

VIEWMETRICS VIEWINGBREAKDOWN

6.3kTOTALVIEWS

42ORGANICFULL

138ORGANICPARTIAL

1.4kPAIDFULL

4.8kPAIDPARTIAL

3%ORGANICVIEWS

97%PAIDVIEWS

84%CLICKPLAYS

16%AUTOPLAYS

FacebookPages|6of7

FacebookEngagement

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

5

10

15

20

25

AUDIENCEENGAGEMENT,BYDAY

REACTIONS COMMENTS SHARES

ActionMetrics Totals

Reactions 284

Comments 9

Shares 36

TotalEngagements 329

TotalEngagementsdecreasedby

21.7%sincepreviousmonth

FacebookPages|7of7

FacebookAudienceDemographics

BYAGE BYGENDER

Womenbetweentheagesof65+appeartobetheleadingforceamongyourfans.

TopCountries

UnitedStates 4,742

India 12

Canada 5

DominicanRepublic 4

Iraq 4

TopCities

NewYork,NY 153

Louisville,KY 125

Philadelphia,PA 95

Chicago,IL 54

Houston,TX 54

PageFans PeopleReached PeopleEngaged

13-17 0%

18-24 1%

25-34 3.2%

35-44 4%

45-54 18.6%

55-64 29.6%

65+ 43.6%

16%MALE

84%FEMALE

FacebookStatsbyPage

FacebookPage TotalFans FanIncrease PostsSent Impressions ImpressionsperPost Engagements EngagementsperPost LinkClicks

PharMerica 4,818 5.45% 21 329 15.67 33029.5k 1,404

LinkedInPagesforPharMerica

Jun01,2018-Jun30,2018

Trackpage-leveldatatounderstandyourorganization’spresenceonLinkedIn

LinkedInPages|1of9

LinkedInActivityOverview

Impressions

672Engagements

444Clicks

25.7k

LinkedInAudienceGrowth

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

5

10

15

20

25

FOLLOWERSGAINED,BYDAY

ORGANICFOLLOWERSGAINED PAIDFOLLOWERSGAINED

AudienceGrowthMetrics Totals

TotalFollowers

PaidFollowersGained 1

OrganicFollowersGained 253

TotalFollowersGained 254

12.9k Totalfollowersincreasedby

2%sincepreviousmonth

LinkedInPages|2of9

LinkedInPublishingBehavior

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

1

2

POSTSPERDAY

POSTSSENT

PublishingMetrics Totals

AveragePostsperDay 0.83

TotalPosts 25

Thenumberofpostsyousentdecreasedby

13.8%sincepreviousmonth

LinkedInPages|3of9

LinkedInTopPosts,byEngagement

Post

PharMericaPharMerica’sFifthAnnualClientSymposiumisinhighgearwithagreatdiscussionon“HowtobeOpportunisticinToday’sModernHealthCareWorld”leadbyMarkParkinsonandtheProviderMagazineLeadershipSeries.#TransformForTomorrow

(Update)

1,813 4.2% 53 17

PharMericaPharMerica’sRxAllowisspecificallydesignedtoavoidPartDnon-covereddenialsandtorecapturenon-coveredcharges.PharMericaexpertspursuephysiciansandpayerstogainapprovalofpreviouslydeniedclaims.LearnmoreaboutourTRUSTedRxAllowprogramathttps://lnkd.in/eGhvZX7.

(Update)

819 3.4% 18 10

Impressions Engagement Clicks Likes

June07,201810:52am

June29,20182:51pm

LinkedInPages|4of9

LinkedInTopPosts,byEngagement

Post

PharMerica“WhenwehaveanadmissioncomingintooneofourthreebuildingsthathasanRXNowmachine,wedon’thavetoworryabouttimelinessofmedicationsbeingreceivedatthefacility.Wecanwalkdirectlytoamachinethat’sgoingtohave99%ofeverythingwemightneedintherereadyandavailabletoadministertothatindividualassoonastheyareatourdoor.Thatishugelysatisfying,”saysShannonLagerofMedicalodges,whohasaclinicalbackgroundinnursing.Readthefullcasestudyathttps://lnkd.in/eC3bu3v.

(Update)

416 3.4% 12 2

PharMericaPharMerica’sRxAllowisspecificallydesignedtoavoidPartDnon-covereddenialsandtorecapturenon-coveredcharges.PharMericaexpertspursuephysiciansandpayerstogainapprovalofpreviouslydeniedclaims.Wealsodocumenttheprocessandreportthesavings.Manythird-partypayersregularlyimposepriorauthorization,steptherapy,andothercoverageeditstosavecostsforthehealthplan.LearnmoreaboutourRxAllowprogramathttps://lnkd.in/eGhvZX7.

(Update)

1,082 3.2% 24 10

Impressions Engagement Clicks Likes

June20,201811:02am

June12,201811:14am

LinkedInPages|5of9

LinkedInTopPosts,byEngagement

Post

PharMericaTrustisacorecomponentofPharMerica'sphilosophy.Ourclientstrustustobringtheminnovativesolutionsthatmeettheirevolvingmarketchallenges.Thismonth,ShannonLagerofMedicalodgestalksaboutherexperiencewithPharMericaandhowshetrustsustodelivercomprehensivesolutions.Readthefullcasestudyathttps://lnkd.in/eC3bu3v.

(Update)

1,678 3.2% 35 19

Impressions Engagement Clicks Likes

June18,201811:05am

LinkedInPages|6of9

LinkedInImpressions

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

200

400

600

800

1,000

1,200

1,400

IMPRESSIONS,BYDAY

IMPRESSIONS

ImpressionsMetrics Totals

AverageImpressionsperDay 857.6

OrganicImpressions

UsersReached

25.7k

12.8k

TotalImpressionsdecreasedby

38.7%sincepreviousmonth

LinkedInPages|7of9

LinkedInEngagement

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

10

20

30

40

50

AUDIENCEENGAGEMENT,BYDAY

LIKES COMMENTS SHARES CLICKS

EngagementMetrics Totals

Likes 199

Comments 5

Shares 24

Clicks 444

TotalEngagements 672

TotalEngagementsdecreasedby

43.7%sincepreviousmonth

EngagementsperFollower 0.05

EngagementsperPost 26.9

EngagementsperImpression 0.03

Thenumberofengagementsperpostdecreasedby

34.7%sincepreviousmonth

LinkedInPages|8of9

LinkedInAudienceDemographics

SENIORITYLEVEL POSITIONS

Entry-level 5,105

Senior 3,472

Director 1,142

Manager 1,112

VicePresident(VP) 467

ChiefXOfficer(CXO) 310

Training 304

Owner 243

Partner 73

Unpaid 42

HealthcareServices 3,776

Sales 1,487

BusinessDevelopment 1,079

Operations 665

InformationTechnology 494

HumanResources 429

Education 408

Research 402

Accounting 347

Support 333

LinkedInPages|9of9

LinkedInStatsbyPage

OrganizationPage TotalFollowers FollowerIncrease PostsSent Impressions ImpressionsperPost Engagements EngagementsperPost Clicks

PharMerica 2.01% 25 672 26.88 44412.9k 25.7k 1,029

TwitterProfilesforPharMerica

Jun01,2018-Jun30,2018

TrackprofileperformancetodeterminetheimpactofTwittercontent

TwitterProfiles|1of7

TwitterActivityOverview

OrganicImpressions

22TotalEngagements

3LinkClicks

11.6k

TwitterAudienceGrowth

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

1

AUDIENCEGROWTH,BYDAY

NETFOLLOWERSGAINED

FollowerMetrics Totals

TotalFollowers 161

NetFollowersgained 2

Peoplethatyoufollowed 0

Totalfollowersincreasedby

1.3%sincepreviousmonth

TwitterProfiles|2of7

TwitterPosts&Conversations

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

2

4

6

8

10

12

MESSAGESPERDAY

RECEIVED SENT

Sent/ReceivedMetrics Totals

Tweetssent 13

DirectMessagessent 0

TotalSent 13

Thenumberofmessagesyousentincreasedby

30%sincepreviousmonth

Mentionsreceived 14

DirectMessagesreceived 0

TotalReceived 14

Thenumberofmessagesyoureceiveddecreasedby

33.3%sincepreviousmonth

TwitterProfiles|3of7

TwitterTopPosts,byResponses

Tweet Retweets

PharMericaCorpTodayisthedeadlinetoregisterforourSeattlesymposiumfor$0.We'llcoverdiabetestreatment,F-tags,andmoreongeriatrics.Signupathttps://t.co/v2rUBSPNN5.

(Tweet)byLaurieM.

161 0 649 0

PharMericaCorpReturnsandsplitbillingofunusedmedicationcansavemoneythroughtoolslikeViewMasteRx®,whichprovidesaneasyreturnsprocessforunusedmedicationsandforsplitbillingatdischarge.Visithttps://t.co/DCeOpz3mNWtolearnmoreaboutViewMasteRx®.

(Tweet)byLaurieM.

161 0 31 0

PharMericaCorpRegisternowforourSeattlesymposiumonJuly11forjust$0.You'lllearntheessentialsofgeriatriccareandF-tagswhileearningcontinuingeducationcredits.https://t.co/v2rUBT7pbF

(Tweet)byLaurieM.

161 0 649 0

PharMericaCorpRegisterforourSeattlesymposiumonJuly11for$0today!EarlybirdregistrationendsJune29,inwhichadmissionwillcost$25.EarnuptosixhoursofCEU.https://t.co/v2rUBT7pbF

(Tweet)byLaurieM.

161 0 649 0

PharMericaCorpJune29,2018isthedeadlinetoregisterforourSeattlesymposiumfor$0.LearnaboutAntibioticStewardship,F-tagsandmorewhileearningcontacthours.https://t.co/v2rUBT7pbF.

(Tweet)byLaurieM.

161 0 649 0

PotentialReach Responses Clicks

June29,201810:00am

June27,201810:00am

June25,201810:00am

June22,201810:00am

June20,201810:00am

TwitterProfiles|4of7

TwitterImpressions

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

1,000

2,000

3,000

4,000

5,000

ORGANIC IMPRESSIONS,BYDAY

ORGANIC IMPRESSIONS

ImpressionsMetrics Totals

AverageOrganicImpressionsperDay 387.97

TotalOrganicImpressions 11.6k

OrganicImpressionsincreasedby

123.2%sincepreviousmonth

TwitterProfiles|5of7

TwitterPublishingBehavior

SENTMESSAGECONTENT CONVERSATIONBEHAVIOR

(LAST100TWEETS)

CONTACTBEHAVIOR(ALLTWEETS)

13TWEETSSENT

0PLAINTEXT

10PAGELINKS

3PHOTOLINKS

23%CONVERSATION

77%UPDATES

33%NEWCONTACTS

67%EXISTINGCONTACTS

TwitterProfiles|6of7

TwitterEngagement

1 JUN

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 300

1

ENGAGEMENTCOUNT

REPLIES RETWEETS LIKES TWEETSSENT

EngagementMetrics Totals

TotalEngagements 22

Replies 0

Retweets 0

RetweetswithComments 2

Likes 4

Thenumberofengagementsincreasedby

—sincepreviousmonth

EngagementsperFollower 0.14

OrganicImpressionsperFollower 72.29

EngagementsperTweet 1.69

OrganicImpressionsperTweet 895.31

EngagementsperOrganicImpression 0.0019

ThenumberoforganicimpressionsperTweetincreased

by

71.7%sincepreviousmonth

TwitterProfiles|7of7

TwitterAudienceDemographics

FOLLOWERSBYAGE FOLLOWERSBYGENDER

Menandpeoplebetweentheagesof35-44appeartobetheleadingforceamongyourfollowers.

18-20 0%

21-24 0%

25-34 14.3%

35-44 85.7%

45-54 0%

55-64 0%

65+ 0%

46%FEMALEFOLLOWERS

54%MALEFOLLOWERS

TwitterStatsbyProfile

TwitterProfileTotal

Followers

Follower

Increase

Tweets

Sent

Organic

Impressions

OrganicImpressionsper

FollowerEngagements

Engagementsper

FollowerRetweets Clicks

PharMerica 161 1.3% 13 72.29 22 0.14 0 311.6k