CSULB Fashion Design and Merchandising

ProjectsSara Heck

Fall 2008-Spring 2009

Merchandising Project Fall 2008- Come up with secondary brand concept. Lady Like was designed around Anthropologie as a

secondary lingerie brand.

Original designs by Sara Heck

Merchandising 2008- Create a new store concept, layout, and marketing scheme. Lilith was planned to be a shoe store for the

fashion forward.

Merchandising 2008- Elements and Design Principals study

Design Concept Winter 2009- Practice creating flats and original designs

Flat Pattern 2009- Create two original designs and patterns for garments based off of size 10 slopers. Skirt designed with 16 godets in each the lining and fashion fabric. Cotton/Poly blend top and burn-out skirt with navy lining.