fashion show proposal
TRANSCRIPT
Climate Change Fashion Show Love Your Items, Love Our Ocean
Blue See Green
25, February, 2011 19:00PM
Project Identity
Korea-Japan
Climate Change Leaders’ workshop
As an outcome of the Project Management
Training Workshop by the British Council and
the Lead International, Fashion show was
selected to receive seed money support.
BSG TEAM
BSG originated from the name of
color ‘ Blue sea green ’ to Blue See
Green meaning Youth thinking
about environment.
Summer Exhibition with Sogang Art & Technology
Reform Recycle Nature Natural fabric
Exhibition as a platform to recognize
public preference on those 4
categories of Eco Fashion by surveying.
Workshop for better understanding
Designers said :
“But we are not so sure that it helps the
environment and more importantly, it’s not even
pretty…”OK then we need some inspiration!
Workshop for better understanding
Sustainable Mentoring Programme for designers
Introduction of Eco Design – Designer Yang Ji Yoon
Environmental foot wear and design revolution – Sung Ho Dong from K-Swiss
Eco wedding design and natural fabrics – Designer Lee Kyungjae
Selection and requirement of eco-friendly material –Martin Lee @ Control Union
Fashion and society – Professor Hosup Kan @ Honik Univ.
Fashion show preparation meeting
Raised Question
The current focus of eco fashion is
on use of natural materials which
have less impact on environment
by fast decomposition.
But is that good enough?
Analysis of Koreans
Halloween Costumes
Comparison
Koreans have more
tendency to be led by
dominating trend rather
than to seek individual
characters. Even if ‘Green’
becomes a anew hot icon,
there will be no real green
with current consumption
oriented trend.
Diverse characters
= Foreigners
Chic and Black
=Koreans trend
Analysis of Koreans
Use of Eco friendly material can not bring an absolute
decrease of environmental impact but only a decrease of
increasing rate. Because it doesn’t replace current fabric uses
Solution
Then, do we need 100 percents reforming?
No,
survey shows people are less attracted to reformed
costumes. Because it is thought to be second handed
wastes.
Summer Exhibition survey
Solution
Key Points
Reforming Prestige Outdated Items
( ∵ we are not laundry shop )
Natural Fabric for well being driven consumers
Reforms for less environmental impact
Suggestion
M&S in Korea doesn’t play a big green role as much as they do in the U.K. By supporting newly born
designers with sustainable moto will create new Green Creative Value for it.
Suggestion
No need of pesticides in growing (Environmental)
Rapid growth and therefore no running out ( Sustainable )
Unlike other eco-fabrics, no combination with chemicals(Genuine green)
100% Nettle Fabric-made costumes to be staged.
Climate Change Fashion Show with Ocean Theme
Since there were so many trials on Climate Change movements, we need
more revolutionary approach with a new theme. Outfits will made within
two concepts: Pret A Porter and Haute Couture.
Why Ocean and Climate Change
Two-third of the earth is water, mostly ocean and ocean will be the biggest
asset for human civilization to lose. Ocean already absorbed 118billion
metric tons of carbon dioxide which weight as much as 118billion compact
cars. More importantly, acidification of ocean result in great changes. So we
will tell the Climate Change story from ocean’s perspective.
Facebook.com/your.blueseereen
Climate Change Fashion Show Love Your Items, Love Our Ocean
2011. February 20:00PM Seoul Floating Stage