federation + lookbook s/s12

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lookbook of spring summer 2012 collection

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Page 1: Federation + Lookbook S/S12
Page 2: Federation + Lookbook S/S12
Page 3: Federation + Lookbook S/S12

F5149MSS11.0111  ~  busted  aye  tee  //  F1539MSS11.0111  ~  busted  aye  singletFrom  our  VHS  series  -­  we  took  some  old  french  video  tapes  and  photographed  our  favourite  scenes  on  an  old  CRT  tv..  slapped  it  on  our  classic  ‘aye  cuts’.~100%  cotton.  

F5149MSS11.0111  ~  busted  aye  teewhite

3

F1539MSS11.0111  ~  busted  aye  singletwhite

F5149MSS11.0111  ~  busted  aye  teewhite

Page 4: Federation + Lookbook S/S12

F5149MSS11.0109  ~  cobra  kai  aye  tee  //  F1539MSS11.0109  ~  cobra  kai  aye  singletFrom  our  VHS  series  -­  we  took  some  old  french  video  tapes  and  photographed  our  favourite  scenes  on  an  old  CRT  tv..  slapped  it  on  our  classic  ‘aye  cuts’.~100%  cotton.  

4

F5149MSS11.0109  ~  cobra  kai  aye  teewhite

F1539MSS11.0109  ~  cobra  kai  aye  singletwhite

F1539MSS11.0109  ~  cobra  kai  aye  teewhite

Page 5: Federation + Lookbook S/S12

F5149MSS11.0110  ~  wolf  out  aye  tee  //  F1539MSS11.0110  ~  wolf  out  aye  singletFrom  our  VHS  series  -­  we  took  some  old  french  video  tapes  and  photographed  our  favourite  scenes  on  an  old  CRT  tv..  slapped  it  on  our  classic  ‘aye  cuts’.~100%  cotton.  

F5149MSS11.0110  ~  wolf  out  aye  teewhite

5

F1539MSS11.0110  ~  wolf  out  aye  singletwhite

F5149MSS11.0110  ~  wolf  out  aye  teewhite

Page 6: Federation + Lookbook S/S12

F1171MSS11.  ~  causeway  jean  Based  on  rocco  jean  cut,  mixed  in  with  an  80’s  vibe  and  then  braces  dropped  on  top.  able  to  be  taken  off  if  wanting  to  just  rock  a    jean  -­  we  just  think  it  looks  cooler  with  something  hanging  out.~100%  cotton.  

6

F1171MSS11.  ~  causeway  jeanraw  midnight

F1171MSS11.  ~  causeway  jeanstatic

F1171MSS11.  ~  causeway  jeanworn  sky

F1171MSS11.  ~  causeway  jeanworn  sky

Page 7: Federation + Lookbook S/S12

F5396MSS11.  ~  stow  vestWe  took  a  simple  denim  jacket  concept  -­  then  making  it  raw  by  tearing  it  up,  washing  down  the  denim  adding  a  zip-­off  hood  then  printing  a  80’s  parody  on  the  inside….~100%  cotton.  

F5396MSS11.  ~  stow  veststatic

7

F5396MSS11.  ~  stow  veststatic

F5396MSS11.  ~  stow  vestsunbleach

F5396MSS11.  ~  stow  vestsunbleach

F5396MSS11.  ~  stow  vestblack

F5396MSS11.  ~  stow  vestblack

Page 8: Federation + Lookbook S/S12

F5149MSS11.0094  ~  overspray  aye  tee  giving  it  our  raw  look.~100%  cotton.  

8

F5149MSS11.0094  ~  overspray  aye  teeblack/grey

F5149MSS11.0094  ~  overspray  aye  teeblack/grey

F5149MSS11.0094  ~  overspray  aye  teewhite/blue

F5149MSS11.0094  ~  overspray  aye  teewhite/blue

F5149MSS11.0094  ~  overspray  aye  teewhite/black

F5149MSS11.0094  ~  overspray  aye  teewhite/black

Page 9: Federation + Lookbook S/S12

F5149MSS11.0085  ~  hello  shark  aye  tee  //  F1539MSS11.0085  ~  hello  shark  aye  singlet~100%  cotton.  

F5149MSS11.0085  ~  hello  shark  aye  teesplash

9

F5149MSS11.0085  ~  hello  shark  aye  teesplash

F5149MSS11.0085  ~  hello  shark  aye  teewhite

F5149MSS11.0085  ~  hello  shark  aye  teewhite

F1539MSS11.0085  ~  hello  shark  aye  singletwhite

F1539MSS11.0085  ~  hello  shark  aye  singletwhite

F1539MSS11.0085  ~  hello  shark  aye  singletsplash

F1539MSS11.0085  ~  hello  shark  aye  singletsplash

Page 10: Federation + Lookbook S/S12

F1148MSS11.  ~  mye  shortWe  really  like  mixing  fabrics  together  -­  challenge  the  conventional,  with  this  short  we  were  thinking  of  the  days  of  school,  when  you  would  wear  shorts  under  your  school  shorts  and  ususaly  get  sent  home,  as  they  were  hanging  out  the  bottom..~denim  100%  cotton  |  inner  100%  cotton.  

10

F1148MSS11.  ~  mye  shortdeep  dark

F1148MSS11.  ~  mye  shortdeep  dark

Page 11: Federation + Lookbook S/S12

F1539MSS11.0087  ~  going  steady  aye  singlet  //  F5149MSS11.0087  ~  going  steady  aye  teeEven  skeletons  fall  in  love  -­  kind  of  a  parody  on  the  fact  that  skeletons  aren’t  steady  by  themselves.~100%  cotton.  

F1539MSS11.0087  ~  going  steady  aye  singletgrey

11

F1539MSS11.0087  ~  going  steady  aye  singletgrey

F1539MSS11.0087  ~  going  steady  aye  singletwhite

F1539MSS11.0087  ~  going  steady  aye  singletblack

F5149MSS11.0087  ~  going  steady  aye  teegrey

F5149MSS11.0087  ~  going  steady  aye  teeblack

F5149MSS11.0087  ~  going  steady  aye  teewhite

F5149MSS11.0087  ~  going  steady  aye  teewhite

Page 12: Federation + Lookbook S/S12

F5409MSS11.  ~  s/l  dropout  shirtWe  took  a  classic  fed  style  that  has  been  ripping  for  us,  we  decided...  let’s  rip  off  the  arms  -­  good  for  guns  in  summer...  oversize  pockets  and  drop  tails….~100%  cotton.  

12

F5409MSS11.  ~  s/l  dropout  shirtred

F5409MSS11.  ~  s/l  dropout  shirtred

F5409MSS11.  ~  s/l  dropout  shirtgreen

F5409MSS11.  ~  s/l  dropout  shirtgreen

F5409MSS11.  ~  s/l  dropout  shirtgrey

F5409MSS11.  ~  s/l  dropout  shirtgrey

Page 13: Federation + Lookbook S/S12

F1149MSS11.  ~  steady  shortadded  pocket  welts  to  increase  the  goodness.~100%  cotton.  

F1149MSS11.  ~  steady  shortnavy

13

F1149MSS11.  ~  steady  shortnavy

F1149MSS11.  ~  steady  shortgrey  marle

F1149MSS11.  ~  steady  shortgrey  marle

F1149MSS11.  ~  steady  shortconcrete

F1149MSS11.  ~  steady  shortconcrete

F1149MSS11.  ~  steady  shortblack

F1149MSS11.  ~  steady  shortblack

Page 14: Federation + Lookbook S/S12

F5149MSS11.0086  ~  torn  smiles  aye  tee  //  F1539MSS11.0086  ~  torn  smiles  aye  singletThis  is  based  on  a  sculpture  we  made  out  of  cardboard  with  reference  to  the  80’s,  the  iconic  “don’t  worry  be  happy”  smiley  face  that  was  massive  back  then  -­  then  we  ripped  it  up.~100%  cotton.  

14

F5149MSS11.0086  ~  torn  smiles  aye  teewhite

F5149MSS11.0086  ~  torn  smiles  aye  teegrey  marle

F5149MSS11.0086  ~  torn  smiles  aye  teegrey  marle

F5149MSS11.0086  ~  torn  smiles  aye  teeblack

F1539MSS11.0086  ~  torn  smiles  aye  singletwhite

F1539MSS11.0086  ~  torn  smilesgrey  marle

F1539MSS11.0086  ~  torn  smiles  aye  singletblack

F1539MSS11.0086  ~  torn  smiles  aye  singletblack

Page 15: Federation + Lookbook S/S12

F1147MSS11.  ~  braced  chinoThe  chino…  add  braces  with  rad  leather  detailing,  and  cut  them  in  our  classic  rocco  cut…  real  nice  rolled  up  like  styled  by  us,  its  better  that  way.~100%  cotton.  

15

F1147MSS11.  ~  braced  chinotan

F1147MSS11.  ~  braced  chinotan

F1147MSS11.  ~  braced  chinocharcoal

F1147MSS11.  ~  braced  chinocharcoal

Page 16: Federation + Lookbook S/S12

F1154MSS11.  ~  patchwork  rocco  jeanWe  love  the  rocco  jean  -­  cut  is  amazing  -­  we  rembered  when  mum  would  sew  patches  on  our  jeans  -­  get  a  little  more  mileage  out  of  them  -­  save  your  mum  the  trouble.~100%  cotton.  

16

F1154MSS11.  ~  patchwork  rocco  jeanrinse  out  blue

F1154MSS11.  ~  patchwork  rocco  jeanrinse  out  blue

Page 17: Federation + Lookbook S/S12

F1539MSS11.0112  ~  burt  aye  singlet  //  F5149MSS11.0112  ~  burt  aye  teeSmokey  and  the  bandit?  Cannonball  Run?  -­  Burt  Reynolds  was  the  king  of  the  80’s  -­  we  had  to  take  his  eyes  out  or  they  would  have  burnt  a  hole  in  your  heart.~100%  cotton.  

F1539MSS11.0112  ~  burt  aye  singletwhite

17

F1539MSS11.0112  ~  burt  aye  singletwhite

F5149MSS11.0112  ~  burt  aye  teewhite

F5149MSS11.0112  ~  burt  aye  teewhite

Page 18: Federation + Lookbook S/S12

F5400MSS11.  ~  division  shirtTaking  the  concept  of  the  80s  mod  /  Joy  Division  -­  this  is  a  real  clean  short  sleeve  shirt  with  turned  up  arms  -­  put  some  contrast  buttons  around  the  collar.  A  real  smart  cut..~100%  cotton.  

18

F5400MSS11.  ~  division  shirtlight  blue

F5400MSS11.  ~  division  shirtlight  blue

F5400MSS11.  ~  division  shirtdark  blue

F5400MSS11.  ~  division  shirtdark  blue

Page 19: Federation + Lookbook S/S12

F5408MSS11.  ~  effect  shirtThis  is  a  late  80’s  almost  bursting  into  the  90’s  kind  of  styling  -­  a  contrast  panel  dropped  into  the  simple  cut  of  the  shirt  and  messing  with  the  cleanness  of  it.~70%  polyester  |  30%  viscose.  

F5408MSS11.  ~  effect  shirtblack/grey

19

F5408MSS11.  ~  effect  shirtblack/grey

Page 20: Federation + Lookbook S/S12

F1163MSS11.  ~  the  business  shortWith  these  we  thought  about  the  concept  of  mens  business  shorts.  We  got  some  really  nice  suiting  fabric,  put  some  pleats  in  the  front  -­  then  hitting  it  with  a  street  twist,  ripping  up  hems  and  dropping  a  print  on  them  -­  also  a  double  waist  band….~70%  polyester  |  30%  viscose.  

20

F1163MSS11.  ~  the  business  shortblack

F1163MSS11.  ~  the  business  shortblack

Page 21: Federation + Lookbook S/S12

F1027MSS11.  ~  doubler  shortgiven  a  beat  down  in  the  wash.....  these  are  going  to  be  mega..~denim  100%  cotton  |  inner  100%  cotton.  

21

F1027MSS11.  ~  doubler  shortblue

F1027MSS11.  ~  doubler  shortblue

F1027MSS11.  ~  doubler  shortblack

F1027MSS11.  ~  doubler  shortblack

F1027MSS11.  ~  doubler  short F1027MSS11.  ~  doubler  short

Page 22: Federation + Lookbook S/S12

F5210MSS11.0087  ~  cross  bones  lazy  tee  //  F5399MSS11.0087  ~  cross  bones  answer  tank~100%  cotton.  

22

F5210MSS11.0087  ~  cross  bones  lazy  teeblack

F5210MSS11.0087  ~  cross  bones  lazy  teeblack

F5210MSS11.0087  ~  cross  bones  lazy  teewhite

F5210MSS11.0087  ~  cross  bones  lazy  teesplash

F5399MSS11.0087  ~  cross  bones  answer  tankblack

F5399MSS11.0087  ~  cross  bones  answer  tankblack

F5399MSS11.0087  ~  cross  bones  answer  tankwhite

F5399MSS11.0087  ~  cross  bones  answer  tankwhite

Page 23: Federation + Lookbook S/S12

F1135MSS11.//  F1135MHS11.  ~  perfect  short

23

F1135MSS11.  ~  perfect  shortworn  roses

F1135MSS11.  ~  perfect  shortworn  roses

F1135MSS11.  ~  perfect  short F1135MSS11.  ~  perfect  short

F1135MHS11.  ~  perfect  short F1135MHS11.  ~  perfect  short

Page 24: Federation + Lookbook S/S12

F0566MSS11.  ~  vee  teeWhat  would  your  childhood  be  without  stone  washing  -­  taking  our  v-­cut  of  tee  and  marbling  it  in  an  acid  wash  -­  it’s  another  winner.~100%  cotton.  

24

F0566MSS11.  ~  vee  teeblack

F0566MSS11.  ~  vee  teeblack

F0566MSS11.  ~  vee  teered

Page 25: Federation + Lookbook S/S12

F5398MSS11.  ~  doubler  teeA  fusion  of  three  concepts  and  mixing  them  into  one  -­  we  took  the  DIY  tee,  added  a  contrast  tee  and  then  laddered  it  like  our  willow  tee  from  last  season.  The  contrast  shows  through  the  tears  and  rips…  awesome.~100%  cotton.  

25

F5398MSS11.  ~  doubler  teegrey  marle/white

F5398MSS11.  ~  doubler  teegrey  marle/white

F5398MSS11.  ~  doubler  teecharcoal/grey  marle

F5398MSS11.  ~  doubler  teecharcoal/grey  marle

F5398MSS11.  ~  doubler  teeblack/sky

F5398MSS11.  ~  doubler  teeblack/sky

Page 26: Federation + Lookbook S/S12

F1012MSS11.//  F1012MHS11.  ~  rocco  jean~99%  cotton  |  1%  stretch  denim.  

26

F1012MSS11.  ~  rocco  jeanblue  crush

F1012MSS11.  ~  rocco  jeanblue  crush

F1012MSS11.  ~  rocco  jeanair  blue

F1012MHS11.  ~  rocco  jean

*also  available  in  painted  snowF1012MSS11.~  rocco  jeanpainted  snow

Page 27: Federation + Lookbook S/S12

F5253MSS11.  ~  drop  out  shirtOur  best  selling  shirt  -­  this  summer  we  have  mixed  and  matched  the  fabrication  –  mixed  up  dress  shirting  with  amazing  stripe  combinations  that  work  really  well  together.  ~100%  cotton.

27

F5253MSS11.  ~  drop  out  shirtwhite/red/navy/black

F5253MSS11.  ~  drop  out  shirtwhite/red/navy/black

F5253MSS11.  ~  drop  out  shirtblue/navy

F5253MSS11.  ~  drop  out  shirtblue/navy

Page 28: Federation + Lookbook S/S12

F0970MHS11.  ~  mash  up  stryper  tee  //  F0971MHS11.  ~  mash  up  stryper  singlet~100%  cotton.  

28

F0970MHS11.  ~  mashed  up  stryper  teeblack

F0970MHS11.  ~  mashed  up  stryper  teered

F0970MHS11.  ~  mashed  up  stryper  teegrey

F0970MHS11.  ~  mashed  up  stryper  teegrey

F0971MHS11.  ~  mashed  up  stryper  singletblack

F0971MHS11.  ~  mashed  up  stryper  singletgrey

F0971MHS11.  ~  mashed  up  stryper  singletred

F0971MHS11.  ~  mashed  up  stryper  singletred

Page 29: Federation + Lookbook S/S12

F5149MHS11.0148  ~  sappy  aye  tee~100%  cotton.  

29

F5149MHS11.0148  ~  sappy  aye  teeblack

F5149MHS11.0148  ~  sappy  aye  teeblack

Page 30: Federation + Lookbook S/S12

F5149MHS11.0145  ~  card  pocket  aye  tee  //  F1539MHS11.0145  ~  card  pocket  aye  singlet~100%  cotton.  

30

F5149MHS11.0145  ~  card  pocket  aye  teewhite

F5149MHS11.0145  ~  card  pocket  aye  teeblack

F1539MHS11.0145  ~  card  pocket  aye  singletwhite

F1539MHS11.0145  ~  card  pocket  aye  singletblack

Page 31: Federation + Lookbook S/S12

F5567MHS11.0142  ~  ace  of  spades  tux  tail  singlet~100%  cotton.  

31

F5567MHS11.0142  ~  aos  tux  tail  singletblack

F5567MHS11.0142  ~  aos  tux  tail  singletblack

F5567MHS11.0142  ~aos  tux  tail  singletred

F5567MHS11.0142  ~  aos  tux  tail  singletred

F5567MHS11.0142  ~  aos  tux  tail  singletnavy

F5567MHS11.0142  ~  aos  tux  tail  singletnavy

Page 32: Federation + Lookbook S/S12

F1164MHS11.  ~  marauder  short~100%  cotton.  

32

F1164MHS11.  ~  marauder  shortblack/tan/green

F1135MSS11.  ~  perfect  shortblack/tan/greem

F1135MSS11.  ~  perfect  shortgreen/coal/black

F1135MSS11.  ~  perfect  shortgreen/coal/black

Page 33: Federation + Lookbook S/S12

F5550MHS11.0146  ~  fed  bleed  clifford  tee~100%  cotton.  

33

F5550MHS11.0146  ~  fed  bleed  clifford  teeivory

F5550MHS11.0146  ~  fed  bleed  clifford  teeivory

F5550MHS11.0146  ~  fed  bleed  clifford  teeblack

F5550MHS11.0146  ~  fed  bleed  clifford  teeblack

Page 34: Federation + Lookbook S/S12

F5550MHS11.0138  ~  vivid  spade  clifford  tee~100%  cotton.  

34

F5550MHS11.0138  ~  vivid  spade  clifford  teeivory

F5550MHS11.0138  ~  vivid  spade  clifford  teeivory

F5550MHS11.0138  ~  vivid  spade  clifford  teeblack

F5550MHS11.0138  ~  vivid  spade  clifford  teeblack

Page 35: Federation + Lookbook S/S12

F5149MHS11.0100  ~  baseball  aye  tee

35

F5149MHS11.0100  ~  baseball  aye  teewhite

F5149MHS11.0100  ~  baseball  aye  teeblack

~100%  cotton.  

Page 36: Federation + Lookbook S/S12
Page 37: Federation + Lookbook S/S12

F5369FSS11.  ~  knew  singlet  //  F5413FSS11.  ~  snuck  on  cardi  //  F5412FSS11.0111  ~  jet  teeThree  garments  we’ve  slapped  a  patch-­like  print  on  which  ties  in  with  the  rest  of  the  range..  the  80’s  baby..

95%  cotton  |  5%  spandex.    

37

F5369FSS11.  ~  knew  singletrose

F5369FSS11.  ~  knew  singletballet

F5369FSS11.  ~  knew  singletsteel

F5369FSS11.  ~  knew  singletsteel

F5412FSS11.  ~  jet  teeblack

F5413FSS11.  ~  snuck  om  cardicharcoal

F5413FSS11.  ~  snuck  on  cardiblack

*also  available  in  whiteF5412FSS11.~  jet  teewhite

Page 38: Federation + Lookbook S/S12

F5202FSS11.  ~  tux  tail  dressComing  up  to  its  third  season,  this  sure  winner  is  back  -­  this  time  in  a  non-­clingy  super  soft  fabric  with  an  added  gang  patch  on  the  back.~95%  cotton  |  5%  spandex.  

38

F5202FSS11.  ~  tux  tail  dresscharcoal

F5202FSS11.  ~  tux  tail  dresscharcoal

F5202FSS11.  ~  tux  tail  dressblack

F5202FSS11.  ~  tux  tail  dressblack

Page 39: Federation + Lookbook S/S12

F1150FSS11.  ~  sheer  diamond  leggingsWe  still  love  leggings,  but  we  love  tights  too….  we  love  sheer  tights  and  we  experimented  with  what  we  thought  was  impossible  with  doing  this  embroidery  on  them....  it  wasn’t....  and  we  love  the  effect.~90%  nylon  |  10%  spandex.  

39

F1150FSS11.  ~  sheer  diamond  leggingsblack

F1150FSS11.  ~  sheer  diamond  leggingspetal

F1150FSS11.  ~  sheer  diamond  leggingscharcoal

F1150FSS11.  ~  sheer  diamond  leggingscharcoal

Page 40: Federation + Lookbook S/S12

F0792FSS11.~  tour  toplook  good  on  any  shape..~100%  cotton.  

40

F0792FSS11.  ~  tour  topgrey  marle

F0792FSS11.  ~  tour  topgrey  marle

Page 41: Federation + Lookbook S/S12

F1028FSS11.  ~  sky  hi  shortHigh  in  the  waist  but  with  the  horizontal  seam  and  jet  pocket  that  breaks  up  the  rise.  This  short  is  in  new  washes  after  a  sell  out  summer  last  year.~99%  cotton  |  1%  stretch  denim.  

41

F1028FSS11.  ~  sky  hi  shortblue  crush

F1028FSS11.  ~  sky  hi  shortblue  crush

F1028FSS11.~  sky  hi  shortair  blue

Page 42: Federation + Lookbook S/S12

F0790FSS11.  ~  twice  cardiIn  super  soft  cotton  this  cardi  is  so  cool  being  reversible  and  buttoning  at  both  front  and  back.  The  sleeve  has  a  beautiful  casual  poof  …  that  is  so  rad  for  any  sum-­mer  evening  or  actually  most  days  when  it’s  just  not  that  summery.~100%  cotton.  

42

F0790FSS11.  ~  twice  cardiblack

F0790FSS11.  ~  twice  cardiblack

Page 43: Federation + Lookbook S/S12

F5266FSS11.0086  ~  torn  smiles  topsy  tee  //  F5379FSS11.0086  ~   F5166FSS11.0086  ~  night  teeThis  is  based  on  a  sculpture  we  made  out  of  cardboard  with  reference  to  the  80’s,  the  iconic  “don’t  worry  be  happy”  smiley  face  that  was  massive  back  then  -­  then  we  ripped  it  up.

43

F5266FSS11.0086  ~  torn  smiles  topsy  teewhite

F5266FSS11.0086  ~  torn  smiles  topsy  teewhite

F5379FSS11.0086  ~  grey  marle

F5379FSS11.0086  ~  grey  marle

F5166FSS11.0086  ~  torn  smiles  night  teewhite

F5166FSS11.0086  ~  torn  smiles  night  teewhite

F5166FSS11.0086  ~  torn  smiles  night  teeblack

F5166FSS11.0086  ~  torn  smiles  night  teeblack

Page 44: Federation + Lookbook S/S12

F5266FSS11.0085  ~  hello  shark  topsy  tee  //  F5269FSS11.0085  ~  hello  shark  potsy  dressWe  love  a  full  colour  cmyk  print,  and  we  love  the  way  that  it  has  turned  out  on  these  garments  …  you  can  wear  these  layered  or  just  by  itself.    probably  not  what  a  shark  would  say  to  you.  

44

F5266FSS11.0085  ~  hello  shark  topsy  teewhite

F5266FSS11.0085  ~  hello  shark  topsy  teewhite

F5269FSS11.0085  ~  hello  shark  potsy  dresswhite

F5269FSS11.0085  ~  hello  shark  potsy  dresswhite

Page 45: Federation + Lookbook S/S12

F0378FSS11.  ~  glide  by  skirtWe  wanted  a  long  sheer  skirt  but  a  little  built  in  mini  makes  it  sheer  in  all  the  right  ways…  not  in  the  hey  way  ….  Just  in  a  hi  way  ….~100%  polyester.  

45

F0378FSS11.  ~  glide  by  skirtblack

F0378FSS11.  ~  glide  by  skirtblack

F0378FSS11.~  glide  by  skirtgrey

Page 46: Federation + Lookbook S/S12

F5388FSS11.  ~  cross  bones  circle  tee  //  F5384FSS11.  ~  cross  bones  candle  crew  

46

F5388FSS11.  ~  cross  bones  circle  teewhite

F5388FSS11.  ~  cross  bones  circle  teewhite

F5388FSS11.  ~  cross  bones  circle  teegrey

F5388FSS11.  ~  cross  bones  circle  teegrey

F5384FSS11.  ~  cross  bones  candle  crewblack

F5384FSS11.  ~  cross  bones  candle  crewgrey  marle

F5384FSS11.  ~  cross  bones  candle  crewocean

F5384FSS11.0111  ~  cross  bones  candle  crewocean

Page 47: Federation + Lookbook S/S12

F5376FSS11.  ~  strike  tee  Rivetting  a  tee  all  over  was  pretty  much  a  perfect  thing  to  do  to  a  tee  we  thought,  it  makes  it  kind  of  tough  and  cool,  like  a  jean  but  a  tee  and  a  bit  of  metal  is  always  a  good  thing.~100%  cotton.  

47

F5376FSS11.  ~  strike  teeblack

F5376FSS11.  ~  strike  teegrey  marle

F5376FSS11.  ~  strike  teemink

F5376FSS11.  ~  strike  teemink

Page 48: Federation + Lookbook S/S12

F5367FSS11.  ~  steady  dressTwo  fabrics  together  into  the  measure  dress.    When  drew  did  this  print  it  was  actually  the  perfect  little  icing  for  the  cake.    The  idea  of  the  going  steady  print  with  the  marrying  of  these  two  fabrics  ...  layers  of  meanings  ....  ha.~50%  cotton  |  50%  polyester.  

48

F5367FSS11.  ~  steady  dressblack

F5367FSS11.  ~  steady  dressblack

F5367FSS11.  ~  steady  dressgrey  marle

F5367FSS11.  ~  steady  dressgrey  marle

F5367FSS11.  ~  steady  dresspetal

F5367FSS11.  ~  steady  dresspetal

F5367FSS11.  ~  steady  dresscharcoal

F5367FSS11.  ~  steady  dresscharcoal

Page 49: Federation + Lookbook S/S12

F1170FSS11.0111  ~  coco  jeanThis  is  our  slightly  looser  jean  with  its  extra  panel  work  through  the  in  leg  and  double  waist  detailing.  Perfect  if  you  want  the  more  comfort  feel  -­  but  still  looking  

49

F1170FSS11.  ~  coco  jean F1170FSS11.  ~  coco  jean F1170FSS11.  ~  coco  jeanstatic

F1170FSS11.  ~  coco  jeanstatic

Page 50: Federation + Lookbook S/S12

F5394FSS11.  ~  

jacket.~100%  cotton.  

50

F5394FSS11.  ~  black

F5394FSS11.  ~  black

F5394FSS11.  ~  ocean

F5394FSS11.  ~  ocean

Page 51: Federation + Lookbook S/S12

F5377FSS11.  ~  mei  mei  dressWe  took  a  bit  of  a  tux  shirt  feel  and  made  it  all  pretty  and  deconstructed  it  …  so  its  slashed  down  the  back  and  a  bit  pretty  and  foxy  and  still  a  bit  tuxeeedoooo  ….~100%  polyester.  

51

F5377FSS11.  ~  mei  mei  dressmink  fade

F5377FSS11.  ~  mei  mei  dressmink  fade

F5377FSS11.  ~  mei  mei  dressblack  fade

F5377FSS11.  ~  mei  mei  dressblack  fade

F5377FSS11.  ~  mei  mei  dresswhite  fade

F5377FSS11.  ~  mei  mei  dresswhite  fade

Page 52: Federation + Lookbook S/S12

F5389FSS11.  ~  love  is  tee

~95%  polyester  |  5%  spandex.  

52

F5389SS11.  ~  love  is  teesteel

F5389FSS11.  ~  love  is  teesteel

F5389FSS11.  ~  love  is  teeballet

F5389FSS11.  ~  love  is  teeballet

Page 53: Federation + Lookbook S/S12

F5298FSS11.  ~  drive  dressStriped  up  sheer  drive  dress,  wider  stripes  on  the  front  and  narrower  on  the  back,  which  works  out  really  cool  with  the  engineered  sleeves  which  can  be  domed  up    or  down  …  just  depending  on  where  you  driving  to.~100%  polyester.  

53

F5298FSS11.  ~  drive  dresswhite  stripe

F5298FSS11.  ~  drive  dressgrey  stripe

F5149MSS11.0111  ~  busted  aye  teewhite

F5298FSS11.  ~  drive  dressblack  stripe

F5298FSS11.  ~  drive  dressblack  stripe

Page 54: Federation + Lookbook S/S12

F5213FSS11.0104  ~  blind  bunny  scoop  tee  //  F0546FSS11.0104  ~  nice  singlet  //  F5202FSS11.0104  ~  tux  tail  dressFor  this  season  our  best  cut  garments  appear  with  our  painted  caged  animal  series,  that  have  been  layered  up  with  beautiful  pencil  drawing  then  with  watercolour  and  some  cool  scratched  effects  and  a  bit  of  twink  overlaying.  ~100%  cotton.  

54

F5213FSS11.0104  ~  blind  bunny  scoop  teewhite

F5213FSS11.0104  ~  blind  bunny  scoop  teewhite

F0546FSS11.0104  ~  blind  bunny  nice  singletwhite

F0546FSS11.0104  ~  blind  bunny  nice  singletwhite

F5202FSS11.0104  ~  blind  bunny  tux  tail  dresswhite

F5202FSS11.0104  ~  blind  bunny  tux  tail  dresswhite

Page 55: Federation + Lookbook S/S12

F5213FSS11.0126  ~  blind  budgie  scoop  tee  //  F0546FSS11.0126  ~  nice  singlet  //    F5202FSS11.0126  ~  tux  tail  dressFor  this  season  our  best  cut  garments  appear  with  our  painted  caged  animal  series,  that  have  been  layered  up  with  beautiful  pencil  drawing  then  with  watercolour  and  some  cool  scratched  effects  and  a  bit  of  twink  overlaying.  ~100%  cotton.  

55

F5213FSS11.0105  ~  blind  budgie  scoop  teewhite

F5213FSS11.0105  ~  blind  budgie  scoop  teewhite

F0546FSS11.0105  ~  blind  budgie  nice  singletwhite

F0546FSS11.0105  ~  blind  budgie  nice  singletwhite

F5202FSS11.0105  ~  blind  budgie  tux  tail  dresswhite

F5202SS11.0105  ~  blind  budgie  tux  tail  dresswhite

Page 56: Federation + Lookbook S/S12

F5213FSS11.0105  ~  blind  hamster  scoop  tee  //  F0546FSS11.0105  ~  nice  singlet  //  F5202FSS11.0105  ~  tux  tail  dressFor  this  season  our  best  cut  garments  appear  with  our  painted  caged  animal  series,  that  have  been  layered  up  with  beautiful  pencil  drawing  then  with  watercolour  and  some  cool  scratched  effects  and  a  bit  of  twink  overlaying.  ~100%  cotton.  

56

F5213FSS11.0105  ~  blind  hamster  scoop  teewhite

F5213FSS11.0105  ~  blind  hamster  scoop  teewhite

F0546FSS11.0105  ~  blind  hamster  nice  singletwhite

F0546FSS11.0105  ~  blind  hamster  nice  singletwhite

F5202FSS11.0105  ~  blind  hamster  tux  tail  dresswhite

F5202SS11.0105  ~  blind  hamster  tux  tail  dresswhite

Page 57: Federation + Lookbook S/S12

F5293FSS11.  ~  peace  jacketThe  peace  jacket  is  found  in  a  coated  cotton  that  is  a  bit  of  a  summer  pop  on  with  a  contrast  stripe  on  the  band,  cos  stripes  make  you  go  faster..~100%  coated  cotton.  

57

F5293FSS11.  ~  peace  jacketblack

F5293FSS11.  ~  peace  jacketblack

Page 58: Federation + Lookbook S/S12

F1152FSS11.  ~  good  shortsWe  have  taken  the  time  pant  and  turned  it  into  a  short  in  this  really  amazing,  business  time  like  fabric.    It  drapes  super  good  with  the  pleats  and  dropped  crutch.~62%  cotton  |  35  %  viscose  |  3%  Spandex.  

58

F1152FSS11.  ~  good  shortsblack

F1152FSS11.  ~  good  shortsblack

F1152FSS11.  ~  good  shortscharcoal

F1152FSS11.  ~  good  shortscharcoal

Page 59: Federation + Lookbook S/S12

F0379FSS11.  ~  collect  skirtThe  collect  skirt  has  collected  a  few  things  to  accesorise  you.    Bit  of  a  removeable  bow,  a  federation  badge  and  a  smiley  face  patch  are  found  loitering  around  on  these  denim  basics  perfect  for  a  bit  of  summer  action.

59

F0379FSS11.  ~  collect  skirt F0379FSS11.  ~  collect  skirt F0379FSS11.  ~  collect  skirtstatic

F0379FSS11.  ~  collect  skirtstatic

Page 60: Federation + Lookbook S/S12

F0383FSS11.  ~  sheer  frills  skirtA  bit  of  beautiful  is  found  in  this  skirt…  soft  sheer  frills  fall  and  dance  around  a  comfy  knit  base….  You  want  to  dance  ?.~95%  cotton  |  5%  spandex.  

60

F0383FSS11.  ~  sheer  frills  skirtgrey  marle

F0383FSS11.  ~  sheer  frills  skirtgrey  marle

F0383FSS11.  ~  sheer  frills  skirtblack

F0383FSS11.  ~  sheer  frills  skirtblack

Page 61: Federation + Lookbook S/S12

F1165FSS11.  ~  split  leggingsSomething  from  one  of  my  school  design  collections,  about  time  it  made  an  appearance  in  a  federation  range,  bit  of  a  split  in  the  knee  brings  kind  of  a  cool  angle  to  the  legging,  also  good  for  a  bit  of  ventilation.~95%  polyester  |  5%  spandex.  

61

F1165FSS11.  ~  split  leggingsblack

F1165FSS11.  ~  split  leggingsrose

F1165FSS11.  ~  split  leggingssteel

F1165FSS11.  ~  split  leggingssteel

Page 62: Federation + Lookbook S/S12

F1156FSS11.  ~  collect  shortThe  collect  shorts  and  skirt  have  collected  a  few  things  to  accesorise  you.    Bit  of  a  removeable  bow,  a  federation  badge  and  a  smiley  face  patch  are  found  loitering  around  on  these  denim  basics  perfect  for  a  bit  of  summer  action..

 

62

F1156FSS11.  ~  collect  shortstatic

F1156FSS11.  ~  collect  shortstatic

F1156FSS11.~  collect  short

Page 63: Federation + Lookbook S/S12

F5395FSS11.  ~  versible  jacketsolid  for  the  other  ….~100%  polyester.  

63

F5395FSS11.  ~  versible  jacketminky  fade

F5395FSS11.  ~  versible  jacketminky  fade

F5395FSS11.  ~  versible  jacketblack  fade

F5395FSS11.  ~  versible  jacketblack  fade

Page 64: Federation + Lookbook S/S12

F1028FSS11.  ~  sky  hi  shortHigh  in  the  waist  but  with  the  horizontal  seam  and  jet  pocket  that  breaks  up  the  rise,  this  short  is  in  new  washes  after  a  sell  out  summer  last  year.

 

64

F1028FSS11.  ~  sky  hi  shortblack  spray

F1028FSS11.  ~  sky  hi  shortblack  spray

F1028FSS11.  ~  sky  hi  shortblue  spray

F1028FSS11.  ~  sky  hi  shortblue  spray

Page 65: Federation + Lookbook S/S12

F5381FSS11.  ~  poppy  jacketit  in  our  favourite  denims  of  the  season.~99%  cotton  |  1%  stretch  denim.  

65

F5381FSS11.  ~  poppy  jacketstatic

F5381FSS11.  ~  poppy  jacketstatic

F5381FSS11.~  poppy  jacket

Page 66: Federation + Lookbook S/S12

F0951FSS11.0111  ~  now  bustier  dressThis  fabric  has  a  handpainted  cloudy  look,  its  so  cool.    We  have  put  it  in  this  best  selling  dress  from  summer.  .~100%  cotton.  

66

F0951FSS11.  ~  now  bustier  dressblue  spray

F0951FSS11.  ~  now  bustier  dressblue  spray

F0951FSS11.  ~  now  bustier  dressblack  spray

F0951FSS11.  ~  now  bustier  dressblack  spray

Page 67: Federation + Lookbook S/S12

F1168FSS11.  ~  piers  jeanWe  have  done  a  jean  that  achieves  the  sprayed  on  look  we  all  want  -­  in  a  super  tight  jean…  its  nice  and  long  for  your  long  legs  and  perfect  for  the  roll  up  too.~99%  cotton  |  1%  stretch  denim.  

67

F1168FSS11.  ~  piers  jeanair  blue

F1168FSS11.  ~  piers  jeanair  blue

F1168FSS11.  ~  piers  jeanblue  crush

F1168FSS11.  ~  piers  jeanblue  crush

Page 68: Federation + Lookbook S/S12

F0960FSS11.  ~  chopper  teeand  a  sheer  sleeve….  Just  one..~95%  cotton  |  5%  spandex.  

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F0960FSS11.  ~  chopper  teeblack

F0960FSS11.  ~  chopper  teeblack

F0960FSS11.  ~chopper  teecharcoal

F0960SS11.  ~  chopper  teecharcoal

Page 69: Federation + Lookbook S/S12

F0960FSS11.  ~  sheer  frills  dressWe  love  to  do  a  bit  of  spray  painting…  sometimes  it  just  oversprays  a  bit  ….  We  like  it…  and  love  the  mix  of  the  overspray  with  the  frills  and  a  subtle  racer  back,  this  dress  mixes  up  heaps  of  what  we  like  in  one  number.~95%  cotton  |  5%  spandex.  

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F0960FSS11.  ~  sheer  frills  dressgrey  marle

F0960FSS11.  ~  sheer  frills  dressgrey  marle

F0960FSS11.  ~  sheer  frills  dresswhite

F0960FSS11.  ~  sheer  frills  dresswhite

F0960FSS11.  ~  sheer  frills  dressblack

F0960FSS11.  ~  sheer  frills  dressblack

Page 70: Federation + Lookbook S/S12

F0377FSS11.  ~  je  suis  skirtPleated  it  up  for  this  skirt.    Bit  of  a  necessity  for  summer  with  its  abiity  to  be  worn  at  any  height….  On  the  waist  or  lower  if  you  cant  or  don’t  want  to  rock  it  like  that  …  it  is  lined  also  note.~100%  polyester.  

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F0377FSS11.  ~  je  suis  skirtblack

F0377FSS11.  ~  je  suis  skirtblack

Page 71: Federation + Lookbook S/S12

F0382FSS11.  ~  honest  skirtWe  wanted  to  play  with  the  idea  of  a  tuxedo  idea  that  we  thought  about  with  mei  mei  dress  and  drop  it  into  a  skirt.    Fabricated  with  the  handpainted  sprayed  look-­ing  fabric  and  a  bit  of  rawness  little  pearl  snap  domes.~45%  cotton  |  55%  linen.  

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F0382FSS11.  ~  honest  skirtblue  spray

F0382FSS11.  ~  honest  skirtblue  spray

Page 72: Federation + Lookbook S/S12

F0961FSS11.  ~  

We  really  love  a  good  dress,  this  fabric  is  so  good  for  its  durability  and  that  its  so  pretty  but  an  iron  never  needs  to  go  near  it  ….  We  have  a  bow  with  a  dome  on  it  and  5  different  locations  you  can  put  it  onto  …  it  can  go  on  your  pocket  …  neckline  …  and  it  has  a  cool  subtle  frill  around  the  hemline.~100%  polyester.  

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F0961FSS11.  ~  charcoal

F0961FSS11.  ~  charcoal

F0961FSS11.  ~  ribena

F0961FSS11.  ~  ribena

Page 73: Federation + Lookbook S/S12

F5382FSS11.  ~  pleasant  shirtWe  mixed  up  a  bit  of  light  weight  denim  with  the  faded  out  chiffon  and  tabs  to  pull  up  the  sleeves  when  you  need  to  focus  on  a  task  and  then  summer  heat  it  getting  to  you  …~100%  polyester  contrast  |  100%  cotton.  

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F5382FSS11.  ~  pleasant  shirtblue/black

F5382FSS11.  ~  pleasant  shirtblue/black

F5382FSS11.~  pleasant  shirtblack/black

Page 74: Federation + Lookbook S/S12

F0959FSS11.  ~  chilli  dressIts  our  sheer  maxi  that  has  a  little  solid  dress  built  in…  a  curve  that  goes  into  a  side  split  breaks  up  a  bit  of  the  length  in  a  good  way.~100%  polyester.  

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F0959FSS11.  ~  chilli  dressblack

F0959FSS11.  ~  chilli  dressblack

*also  available  in  greyF0959FSS11.~  chilli  dressgrey

Page 75: Federation + Lookbook S/S12

federation clothing ltd.po box 90292, amscauckland, new zealand

www.federation.co.nzcopyright federation clothing ltd. 2011

Page 76: Federation + Lookbook S/S12

www.federation.co.nzcopyright federation clothing 2011