BUSINESS PLAN Daniel Mazlan Anwar Fauzi Siti Nur Fatahiah Lim Wei Heng

What is AlthI pen? ALTHI pen is a whole new level of pen that let u visualize your idea into reality

0ur Product

Alth

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Preface

Objective To establish a MSC Status Facilities,producing 3D

drawing pen – brand name Althi.Purpose To seek for soft loan and working capital

Ultimate Goal• To generate innovative and creative young

nation

• Earn max profit from it

• Make Althi pen popular.

WHAT IS 3D DRAWING PEN

3D Pen uses • plastic thread• Melted polylactic acid • cooled through the

pen,to make 3D objects by hand.

Market Analysis

Domestic 4.5 teenagers

Domestic 400,000/per year.Age under 12

ASEAN Regional Export300 Million Target

1st

2nd

3rd

HOW CAN WE ACHIEVE

IT

Design & Prototype

Government endorsement

Production &Distribution

• More young nation visuallize ideas effectively

Main Competitors

What makes us better?

COMPARISON

Wireless

Portable

Beautiful design

Aluminium body

Slim

Althi

Product Variety

Color ink

Temperature sensitive ink

Glow in the dark ink

Glittering ink

Aromatic ink

Elastic ink

Product Variety

Product Variety

Sales & Marketing Dep.

Operating & Management Departmnet

GovernmentRelationManager

Public relationManager

Accounting Manager

AccountantAsistant

Manufacturing Logistic Manager Manager

Production Supervisor

AssemblyWorkers

CEO

Qualitymanager

MaintananceSupervisor

Finance Department

QualityInspectors

PackagingWorkers

Asistant

Asistant

PayrollAsistant

HResource Manager

FINANCIAL PLAN

Capital : RM 60 Mil

Premises &Facilities

DesignWork

Prototyping

Testing &Complience

Scale-Up & MassProduction

MarketReady

CAPITAL REQUIREMENT

• Investment cost & project Machineries …………………………..RM 9,000,000Plant & office equipment……….RM 1,120,500Preliminary expenses……………..RM 100,000Working capital……………………...RM50,600,000Total……………………………………….RM60,870,500

• Financed By:-

Share Capital………………………...RM 200,000.00Bank Loan……………………………..RM 368,075.00Overdraft………………………………RM 250,000.00Total………………………………………RM 818,075.00

Material Cost Summary

MATERIAL (400,000 unit) Plastic Filament ……………………..RM 28,000,000Anodized(aluminium body)…....RM 15,600,000Power Bank……………………………..RM 4,000,000Speed control button………………RM 2,000,000LED………………………………………….RM 1,000,000 Total Material Cost RM 50,600,000

WEBSITE

REFERENCES• 3Doodler.(2015,January 15). The World's First 3D Printing Pen, Reinvented

(Official)[video file].Retrieved from https://www.youtube.com/watch?v=emUlHFWcHck

• Techspaper.(2014,April 11). The Smallest 3D Printing Pen[video file].Retrieved from https://www.youtube.com/watch?v=Hd-H_7IZZd8

• Mazlan,O.(2008)Deltaspec(M) Sdn.Bhd

• Gregory,D.& Chiason,T.(2014)Technology.In Data Design(1ST Ed.,Vol.1,p.22).New York,NY,USA,Manhattan:Infoactive

• Sarmento,A.(2011).Technology for creativity and innovation tools,techniques And Application(p.21).Hershey,PA:Information Sciene Reference

THANK YOU!!!!