final deck revision2.pptx
TRANSCRIPT
38 Celebs Do the ALS Ice Bucket Challenge #1 - Bieber, Niall Horan, Selena Gomez, Taylor Swift
Video : https://www.youtube.com/watch?v=qgqsgXSJ7g8
Rewarding Athletes through a Mobile Challenge Platform
Joseph Buchanan, Founder October 2015
> Wearable Tech Growing 35-50% CAGR
> Mobile Health/Fitness Growing 40% Annually
- Usage Growing at 60%
> Gamification Going Viral
- FanDuel, DraftKings
- Ice Bucket Challenge
- Corporate Game Companies Bunchball, MindSpace
> Smartphone/Pad Growth 20%+
EXPLOSIVE GROWTH IN SPORTSTECH
Gamification
Wearables
Mobile Health/Fitness
PODDIM is Well Positioned
> Targeted Corporate Pilots
- Corporate Sponsorship - “The Gatorade LA Challenge”
• Complete 3-5 Iconic Routes
• Socialize the Results
- Charity - Points for Goals on Dollars Raised
- Employee Wellness - Points for Weekend Exercise
> Individual Challenges
- Viral Video Series and “Create A Challenge Vid” Competition
- YouTube Channel
> Race Promoter Pilot
- Launch the Challenge 14 Days ahead of Race
EXECUTION
: the Health/Fitness Platform that taps into the Human Competitive Spirit and Rewards People for Success.
Video : https://vimeo.com/138448438
password: snowball
MEDIA
> Gatorade Rewards Runners Who Complete a Popular Loop
> Amgen Rewards Employees Who Exercise on Weekends
> Weekend Warriors Battle for Points on a Regular Cycling Ride
> A Mud Run Promoter Rewards Points for Inviting Friends
> A Swimming Club Hosts a Weekend Points Challenge
Podiim Sells Reward Points
STAKEHOLDER MAP
DATA RECORDING
SELF / LIFESTYLE
SOCIAL
COACHING / TRAINING
COMPETITIVE MATRIX Reward
Key Assumptions: PPU goes from $10 to $40 per year, 3 product waves: Fitness, Scholastic, Lifestyle
User and Sales Forecast
Challenges, by Nature, are Viral
- Disney, Kick Apps, UCLA, BS Developer
- Ironman Competitor
- Chief Architect
- Sporting Goods Industry Pro
- Nike, Deckers
- BS Stanford, Harvard MBA
- Marketing Officer
- Serial Entrepreneur
- FundAmerica, Browsercast, Loudeye
- BS UC Irvine
- Chief Programmer
- GE, Revionics, UBS, Morgan Stanley
- BS ChE/MBA GaTech
- State Cycling Champ
- CEO
Team
Stan Shaul
Joe Buchanan
GREG ELGORT
MARK MASTALIR
- UI/UX Complete October 2015
- Points Platform Programming October-December
- Initial Investment Round Complete November 2015 $500,000
- Individual Pilot December 2015
- Group Pilot January 2016
- Advertiser Pilot February 2016
- Soft Launch March 2016
- Second Round Complete April 2016 $2,000,000
- Scale Sales and Development Team May 2016
- Launch Education Version December 2016
- Launch Business Version March 2016
Timeline
2015
2016
