final pitch deck
TRANSCRIPT
Problem & Target Customer
Don’t have customers’
location data to push
‘relevant’ ads
Overcrowded store aisles
Customers can’t locate
items on aisles
Target Big
Retailers
IT budget
Advertising budget
SHOPPR Solution
Customer In-store
Engagement
Precise indoor navigation
Shopping Assistance
Personalized Promotion
Understand customer behavior
Customer In-Store
Engagement Sales
Increase
Business Strategy
Intellectual Property
Patented location tracking technology (low cost & high accuracy)
Mobile-User Data
Increase Customer Loyalty Increase barriers for competitors
Flexible Product Lines Understand the clients and customize SHOPPR to fit their marketing strategies
Deployment Inclusive at “no
Cost” First Mover Advantage
Expertise in Location Tracking and CRM integration
Go-To Market Strategy q Beefing up CRM mobile strategy
q Use existing Mobile App to deliver coupons and offers
q 6 Million active App users
q Personalized shopping list with Aisle Maps
q Incomplete open-end mobile system
Go-To Market Plan
Joint end-user data analytics and tune-up user experience
Increment Deployment Plan (outsource)
Iterate with Safeway feedback and shape SHOPPR product design
Dedicate Sales & Engr. Teams for Safeway CRM and Mobile
Approach Sales pipeline with Safeway and Mock-up Safeway App
Demonstrate concept in Grocery/Retailer Expo’s
Business Model
Deployment capability,
150 stores/month
Subscription Fee: $1000/month per
store
Clients’ IT & Marketing Services Focus
Stay Innovative –
Flexible Product Lines
Customization On CRM &
Mobile
Deployment $3K/Store inclusive
Goal: Become an
integral part of the
retailers’ CRM system
Financial Summary
Series A Financing
$4M
Series B Financing
$4.5M
Series C Financing
$3M
Engagement
Demo Sites
Rollout Starts Engagement Demo Sites Rollout
Starts
Safeway Rollout Completion! Cash Flow
Breakeven! HomeDepote Rollout
Completion!
Demo Sites Demo Sites
Potential SHOPPR Investor Return
6
12.5 17 4
4
4 4.5
4.5
3
0
5
10
15
20
25
30
Q1 2014 Q3 2014 Q1 2015
Founders SeriesA SeriesB SeriesC
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Q1 2014 Q3 2014 Q1 2015
Founders SeriesA SeriesB SeriesC
2018 Revenue = $92M Exit Valuation = $150M Investor Return = 15X