fiver challenge adverting
TRANSCRIPT
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What is an advertisement?
• Tells people about your business• Persuades them to visit you and buy
your product or service
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Which media will you use for your advert?
• Who do you want to buy from you?– Do they watch TV?– Do they read the paper?– Do they listen to the radio?– Are they always on the internet?
• Do you want to talk to people all across the UK, or just in your local area?
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How will you make your advert stand out?
• It should say who you are and what your product or service is
• Tell people why they should buy from you• How do they contact you?• Make it memorable!
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What did you remember?
Chicken sandwich
McDonalds Boy and his dad
Chicken
Proper bacon
Toasted rollLimited edition
Sat in restaurant
BBQ sauceChicken legendRed
M Logo
I’m lovin’ it
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What did you remember?
Cadburys
Creme Egg Purple
Your happiness loves Cadbury
Creme egg splattered all over page!
logo
packaging
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What did you remember?
Lovely juicy oranges
Innocent Never concentrated
Funny noises
TreesJuicy by nature
Never sweetened
fishFunnyRed
LogoLovely bottle
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What did you remember?
Summer 2015
Minions Bob
Stuart
Yellow
Kevin
3DSillyGuitar
Movie
I’m with stupid
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Important information to include
How do they find out more?
Your slogan (if you have one!)
Your logo
What your product or service is
Your packaging (so people know what to look for