flc website — overview brent jacobs february 13, 2007

FLC Website — OverviewFLC Website — Overview

Brent JacobsBrent JacobsFebruary 13, 2007February 13, 2007

FLC WebsiteFLC Website

Statement of IssueStatement of IssueFaith currently has an excellent website, Faith currently has an excellent website, but it needs a thorough review and but it needs a thorough review and possibly redesign to ensure that we are possibly redesign to ensure that we are maximizing its potential.maximizing its potential.

Comment: As with Faith Alive, it looks like Comment: As with Faith Alive, it looks like a small church website, but needs to look a small church website, but needs to look like the large church that we are.like the large church that we are.

Original Website QuestionsOriginal Website Questions

The FLC website is basically a one-person operation The FLC website is basically a one-person operation (many thanks to Keith Bauer) – we also have a youth (many thanks to Keith Bauer) – we also have a youth website – Jeremy Rodriquezwebsite – Jeremy RodriquezWhat is the purpose of the website?What is the purpose of the website?Website content – need a thorough review by all Website content – need a thorough review by all members of the Council to determine completeness and members of the Council to determine completeness and identify areas for improvementidentify areas for improvementSolicit suggestions from membership (survey)Solicit suggestions from membership (survey)What percent of our members can access it (see survey What percent of our members can access it (see survey results)results)Traffic statistics – who is using itTraffic statistics – who is using itCan it be found by search engines?Can it be found by search engines?


Add Council member pictures and emails addresses (?) Add Council member pictures and emails addresses (?) we can use a church email address for each councilor to we can use a church email address for each councilor to protect individual private addresses – reflecting capability protect individual private addresses – reflecting capability of server will forward messageof server will forward message““Meet Our Staff” provides a great example of how a Meet Our Staff” provides a great example of how a Council page could be constructed – staff could tell us Council page could be constructed – staff could tell us how much “junk” email they get if that is a concern how much “junk” email they get if that is a concern Move toward a “delayed” webcast of one or more church Move toward a “delayed” webcast of one or more church servicesservicesYouth websiteYouth websiteStaffing – does Keith need help and, if so, how do we go Staffing – does Keith need help and, if so, how do we go about supplying itabout supplying it


Benchmark with other web sites – how do we compareBenchmark with other web sites – how do we compare Community of Joy, Glendale, AZCommunity of Joy, Glendale, AZ

www.joyonline.orgwww.joyonline.org Saddleback Church, Lake Forest, CASaddleback Church, Lake Forest, CA

www.saddleback.com/flash/default.htmwww.saddleback.com/flash/default.htm

Overall design of FLC website – do we need to make Overall design of FLC website – do we need to make some changes – many areas lack design appealsome changes – many areas lack design appealSermons and FA on website, what else is neededSermons and FA on website, what else is neededAmazon.com and other links on church website – source Amazon.com and other links on church website – source of income for youth or other projectsof income for youth or other projects


Need to allow plenty of lead in time as Need to allow plenty of lead in time as some changes will take time to effect – some changes will take time to effect – start earlystart early

A redesign will require expertise in this A redesign will require expertise in this area – could utilize volunteers to assist area – could utilize volunteers to assist Keith or to just do the work themselvesKeith or to just do the work themselves

FLC Website – Plan ReviewFLC Website – Plan Review

Formulate initial plan for Formulate initial plan for changes/improvements (August 2006)changes/improvements (August 2006) Gather suggestions from council and Gather suggestions from council and

membersmembers See what is possible. Work withSee what is possible. Work with

Keith Bauer – internet possibilities and limitationsKeith Bauer – internet possibilities and limitations

Church staff – capabilities, commitments, etc.Church staff – capabilities, commitments, etc.

Formulate final plan and present to council Formulate final plan and present to council for review and approval (January 2007)for review and approval (January 2007)

Need for a Professional Website Need for a Professional Website DesignerDesigner

The present website has served Faith well, but The present website has served Faith well, but changes are desired to enhance the websitechanges are desired to enhance the websiteThe desired changes to the website are The desired changes to the website are anticipated to require a professional level of anticipated to require a professional level of expertise or at least a professional consultant to expertise or at least a professional consultant to work with volunteerswork with volunteers Consult with Keith Bauer to confirm this assumptionConsult with Keith Bauer to confirm this assumption

Time and cost estimates Time and cost estimates neededneeded

Schedule for making changesSchedule for making changes By May 2007 desired (discussion)By May 2007 desired (discussion)

VisibilityVisibilityNeed to greatly improve Faith Lutheran Church's Need to greatly improve Faith Lutheran Church's visibility to those searching the webvisibility to those searching the web FLC does not show up anywhere near the top when FLC does not show up anywhere near the top when

searching the websearching the web Need to determine appeal prioritiesNeed to determine appeal priorities

Who we want to reachWho we want to reach How we want to reach themHow we want to reach them

What percent of our members can access it?What percent of our members can access it? Many can, Some do, Some can’t, Some won’tMany can, Some do, Some can’t, Some won’t

Employ traffic statisticsEmploy traffic statistics Who uses the website?Who uses the website? Monitor over time before and after changesMonitor over time before and after changes

Website ContentWebsite Content

Recommendations outlined in the November Recommendations outlined in the November 2006 presentation2006 presentationFurther content decisions need to be made in an Further content decisions need to be made in an organized, consistent mannerorganized, consistent manner Ongoing activityOngoing activity Small committee approach recommendedSmall committee approach recommended Solicit suggestions from membership (survey)Solicit suggestions from membership (survey)

Need more input from councilNeed more input from councilEnsuring that current, useful information is Ensuring that current, useful information is available on the website is paramountavailable on the website is paramount

Website DesignWebsite Design

Faith Lutheran Church will need to develop own Faith Lutheran Church will need to develop own website identitywebsite identity Input from staff, council, membersInput from staff, council, members Input from professional website designer Input from professional website designer

Good ideas for desired features illustrated by Good ideas for desired features illustrated by several other benchmark web sitesseveral other benchmark web sites Community of Joy, Glendale, AZCommunity of Joy, Glendale, AZ

www.joyonline.orgwww.joyonline.org Saddleback Church, Lake Forest, CASaddleback Church, Lake Forest, CA

www.saddleback.com/flash/default.htmwww.saddleback.com/flash/default.htm

Website FeaturesWebsite Features

Obtain input / advice from Web designerObtain input / advice from Web designer Special graphics and animationSpecial graphics and animation Sound filesSound files Video filesVideo files Security featuresSecurity features

Website committee to determineWebsite committee to determine Links / cooperative arrangements with other Links / cooperative arrangements with other

websites / serviceswebsites / services

Website ManagementWebsite Management

Recommend combination of periodic Recommend combination of periodic professional, staff and regular volunteer inputsprofessional, staff and regular volunteer inputsResources needed for regular input/ Resources needed for regular input/ maintenance:maintenance: Professional servicesProfessional services Office staffOffice staff

Training requiredTraining requiredEquipment / software per webmaster recommendationEquipment / software per webmaster recommendation

VolunteerVolunteerTraining requiredTraining requiredEquipment / software per webmaster recommendationEquipment / software per webmaster recommendation

FLC WebsiteFLC Website

Professional services needed toProfessional services needed to DesignDesign LaunchLaunch ChangeChange ManageManage ProtectProtect

Staff / Volunteers needed toStaff / Volunteers needed to Load and Update information on websiteLoad and Update information on website

Need for Media Staff MemberNeed for Media Staff Member

Delayed webcast of a service (9:30??) requires Delayed webcast of a service (9:30??) requires someone to tape and upload to website shortly someone to tape and upload to website shortly after service is concludedafter service is concluded

As sanctuary projector becomes integrated into As sanctuary projector becomes integrated into services, someone needs to be in charge of services, someone needs to be in charge of operation and coordinationoperation and coordination

Website needs to be continuously updated (at Website needs to be continuously updated (at least Monday – Friday)least Monday – Friday)

Could a new half-time staff person do thisCould a new half-time staff person do this

Moving Forward ……Moving Forward ……

Forming CommitteeForming Committee Who ?Who ?

Continued involvement by Keith Bauer desiredContinued involvement by Keith Bauer desiredSeveral other names mentionedSeveral other names mentionedVolunteers welcomeVolunteers welcome

Obtain and evaluate quotes for website servicesObtain and evaluate quotes for website services Finalize details of initial website modificationFinalize details of initial website modification Continue to guide website operationContinue to guide website operation

Process and ProceduresProcess and ProceduresBusiness aspectsBusiness aspectsIssue resolutionIssue resolutionEtc.Etc.

Goal: Modified website operating in May 2007Goal: Modified website operating in May 2007

flc website — overview brent jacobs february 13, 2007

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