FLORIDA GEORGIA LINE

Florida Georgia Line is an American country music duo composed of Tyler

Hubbard (Monroe, Georgia) and Brian Kelley (Ormond Beach, Florida)

Social Media Presence

• Facebook (https://www.facebook.com/floridageorgialine)• Twitter (https://twitter.com/FLAGALine)• MySpace (https://myspace.com/fgline)• Instagram (http://instagram.com/flagaline#)• YouTube (https://www.youtube.com/user/floridageorgialine)• iTunes• Bandsintown• http://floridageorgialine.com/

Online Communities

Florida Georgia Line has very large online communities surrounding them which includes 2,609,123

people who “Like” them on Facebook, 885,000+ followers on

Twitter, 132,618 followers on Instagram, 36,487 subscribers on

YouTube, and 4,395 people that are connected to on MySpace.

Online CommunitiesThese online communities are supported by FGL’s enormous

fan base as the band continuously interacts with them through these various

social media websites

Debra Eckerling’s 5

Tips for Musicians1. Find Your Audience

2. Post Meaningful, Sharable Content

3. Engage Your Current Fans4. Continue the Social Push IRL,

Hand Out Swag, Put Up Flyers5. Post Consistently

Find Your Audience

I feel that Florida Georgia Line has found their audience. As country music has recently become more

mainstream than it has ever been, FGL has embraced the change and

taken complete advantage of it. They have developed into one of the most successful new bands

over the past year

Post Meaningful,

Sharable ContentFlorida Georgia Line posts a lot of

thanks to their fans for their awesome success, pictures of themselves on

tour, “shout outs” to other artists and congratulating them on their success’, information on upcoming events and promotions, and sneak peaks to new

song and video releases

Engage Your Current Fans

Florida Georgia Line engages their current fans through interacting with

them on various social media websites, going on tour and playing

numerous concerts across the continent, holding meet and greets with fans, hosting on Sirius satellite

radio, and they have even just announced their own FGL Cruise!

Continue the Social Push IRL, Hand Out Swag,

Put Up FlyersFGL keeps its fans engaged online

during live performances by getting them to tweet during performances and events. It has been extremely

effective as it helps promote themselves even while they are in

the middle of a concert or appearance.

Post Consistently

Florida Georgia Line posts on Twitter daily, and almost once a day on Instagram. You can tell that they are the ones actually doing the posts because they

are in the majority of the pictures showing their fans what

they do during their everyday lives.

That Is How They Roll…