flycorporate magazine issue 18

FLYCO

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ATE YOU

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IZAV RESO

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2013ISSU

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CABIN FOR THE JOURNEY

Three cabin spaces and incredible range. MORE space with the largest cabin in its class.MORE comfort with three distinct cabin areas.MORE freedom with incredible range.MORE flexibility with the largest baggage compartment in class.MORE confidence with more than 20 million platform hours flown.Find out more at EmbraerExecutiveJets.com

Latin America +55 12 3927 3399, U.S., Canada and Caribbean +1 888 601 3958,Europe, Middle East and Africa +44 1252 379 270, China +86 10 6598 9988,Asia Pacific +65 6734 4321

FLYCORPORATEYOUR BIZAV RESOURCEFC

ISSUE 18 - 2013ISSN: 2030-0468

flycorporate.com

BRINGING TOGETHER BUSINESS AVIATION AND BUSINESS LEADERS

FC Interview

Habib Fekih

BizAv – Convenience and comfort

Reviews: Midsize and Super-Midsize

Charter Dice-Rolling • Shell: BizAv Pioneer • How Honest Is Your Broker?In and Out of Paris by Private Jet • BizApps

Airbus Corporate Jets President

Every Signature FBO is full of character Everywhere you turn there’s a story. Our people bring a dedication for aviation and

a commitment to service that you can feel. You’ll know that we’re glad to see you.

Every one of us. Everywhere. Check out our worldwide network at SignatureFlight.com.

FUELING A PASSIONFOR A HIGHER STANDARD

13-SIGFLI-4774 FlyCorporate March: Trim Size: 11 1/4” x 17 1/2” Bleed Page: 11 3/4” x 17 3/4” Safe Area:10 3/4” x 15 3/4”

SAV

Lon HardenDuty Manager

Devoted to personalservice for 25 years.

S I G N A T U R E

4

YOUR BIZAV RESOURCE

ContentsFC UPFRONT

8MeettheTeam

10ReferenceIndex

12Memo:RaisingStandards

14NewsAnalysis:EmbraerContinuesInnovativeRun

16NewsAnalysis:FAATowerClosuresintheUS–SafetyorPolitics?

18Opinion:AviationCateringConsultants

20AskanExpert:Wyvern

FC INTeRvIew

22Habib Fekih, President of Airbus Corporate Jets, met with FlyCorporate’s Cameron Heffernan to talk about why the widebody ACJs are a good fit for Russia and why the Boeing BBJs aren’t Airbus’s only main competitor.

USeR PROFILe

28ShellAircraft:BusinessAviationPioneerShell was a business aviation pioneer more than 85 years ago, and today flies employees to some of the world’s most remote locations, as Rick Adams reports.

MARKeT FOCUS

32Europe:AMatureMarketEvolvesEurope has a large business aircraft fleet, but the world economic crisis has made its mark and industry leaders expect only a gradual return to the levels of activity experienced prior to 2007, as Rod Simpson reports.

38TheBusinessAviationRushintoRussiaBizav in Russia has grown tremendously in recent years, particularly considering that the very concept of this industry did not exist as recently as 20 years ago. Rod Simpson looks at the significant fleet of jets and turboprops serving the nation today.

22

32Cover photo: K5 Aviation Airbus ACJ319

28

Renowned for Swiss Excellence in Business Aviation, AMAC Aerospace is nowone of the largest facilities in the world. Our third hangar, completed in May2012, significantly expands our capabilities in corporate and private aircraftmaintenance, refurbishment and completion.

With the new 8,400m2 wide-body hangar our total floor space extends over21,000m2. In each of the two wide body hangars AMAC is able to service a Boeing B747-8i wide-body jet, a Boeing B787 or Airbus A330-200 and an AirbusA320 or Boeing BBJ/A320 simultaneously. The new hangar is also extendable to accomodate an Airbus A380.

In terms of modern technology, our hangars meet all of the European and International standards and respect environmental concerns as well. You willfind AMAC Aerospace in the heart of Europe, at EuroAirport Basel-Mulhouse.

Visit us at EBACE, May 21-23, 2013, Hall 6, Stand 258.

MIF

FLIN

-SC

HM

ID D

ESIG

N

AMAC Aerospace Switzerland AGHenric Petri-Strasse 354051 Basel, Switzerland

Telephone +41 58 310 31 [email protected]

AMAC Aerospace’s Wide-Body Hangars

105.1897_Fly_Corporate_May 2013_220x285 11.04.13 14:52 Seite 1

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YOUR BIZAV RESOURCE

SeCTOR FOCUS

40CharterMarket:NotaGameofChanceStakes are high in the charter market, with customers playing their wildcards for better deals. But are the odds favouring aircraft management mavericks over pure charter operators? Sanjay Rampal investigates.

50Bizav:AnEssentialPartoftheBusinessToolkitNo plane, no gain? Sanjay Rampal checks in on whether business aviation is an essential part of the economic recovery.

58What’sYourAircraftBroker’sExpertise–AndEthics?We’re all familiar with the Latin phrase, caveat emptor, let the buyer beware. That’s especially true in aircraft purchases, where the credentials of some would-be dealmakers may be suspect, as Rick Adams reports.

FC RevIew

64ChoicesAboundinMidsizeandSuper-MidsizeBuyers seeking midsize and super-midsize aircraft will have 10 new models to choose from over the next couple of years with options for longer range, faster speed and enhanced passenger comfort, as Rick Adams reports.

72LANDINGS:Paris

78BIZAPPS:Thelatesttoolsforbusinessaviation

80DISTRIBUTIONWhere to find FlyCorporate in our global distribution network

82ONThEhORIZONWhat to look for in our next issue

Contents

FlyCorporate Magazine

.Mach Media

LucOsselaerChairman

flycorporate.com

machmedia.be

IsyourcompanyfeaturedinFlyCorporate?Ifso,whynotshareyourstorywithcolleaguesandcustomersthroughFlyCorporate’sreprintservice?Formoredetailscontactnatalya.berdikyan@flycorporate.com.

FlyCorporate magazine is published by .Mach Media. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Total global print-run: 10,000.

Subscribers: If the postal service alerts us that your magazine is undeliverable, we have no further obligation unless we receive a corrected address.

howtoReachUsLetters to the Editor must include the writer’s full name, address and email coordinates. They may be edited for purposes of clarity or space, and should be addressed to

[email protected] or to .Mach Media, Kortrijksesteenweg 62, Suite 11a, 9830 Sint-Martens-Latem, Belgium. You can also call us on +32 9 262 03 30 or fax on +32 9 262 03 39.

Customer Service and Subscriptions: FlyCorporate’s magazine, weekly newsfeeds and our monthly e-reports are free to subscribers. To subscribe to any of our products, please visit flycorporate.com/subscribe.

Please recycle this magazine when you are finished

8

Published by

TaunyaRenson-MartinManaging [email protected]

[email protected]

+13153953374

WardVandenBroeckCirculation & Subscription [email protected]

MikeVliegheArt [email protected]

DianaAlbiolEditorial and Publishing [email protected]

+3292620337

JasonZappaJanseOnline [email protected]

ChristopherSmithMultimedia [email protected]

[email protected]

NatalyaBerdikyanBusiness Development [email protected]

+3292620338

RodSimpsonSenior Writer

SanjayRampalContributor

RickAdamsContributor

IanOlsenContributor

YannickSteyaertFinancial Assistant

JorisAllaertChief Fina ncial Officer

TaunyaRenson-MartinManaging Partner

Member of

YOUR BIZAV RESOURCE

Even Leonardo da Vinci would have been excited about our technology. Pilatus PC-12 NG. For people with vision.Leonardo da Vinci was ahead of his time. Like him, we believe in the power of vision, and we also have the engineering and

manufacturing expertise to turn great ideas into reality. We have brought Swiss quality, precision, and know-how to bear in turning

our own vision into reality. The result is the Pilatus PC-12 NG, the world’s most popular single-engine turboprop business aircraft.

Find out more about our visions and products at www.pilatus-aircraft.com. Alternatively, please call +41 41 619 62 96 or e-mail

[email protected].

PLEASE VISIT US AT EBACE 2013 HALL 7, BOOTH 7031

beechcraft.com

bombardier.com

brabus.com

cae.com

cessna.com

chapman-freeborn.com

comluxaviation.com

daher.com

dassault-aviation.com

deltaflr.it

ebace.aero

embraerexecutivejets.com

finserve.be

flair-jet.com

gamagroup.com

garmin.com

germanaviation.com

gulfstream.com

heads-up.com

hondajet.honda.com

flyhopscotch.com

iai.co.il

jetadvisorltd.com

jetaviation.com

jetbrokerseurope.com

jetnet.com

linearair.com

oxfordairport.co.uk

mhsaviation.com

oriensadvisors.com

pilatus-aircraft.com

privatair.com

rockwellcollins.com

rolls-royce.com

shell.com

satcomdirect.com

signatureflight.com

skyservice.com

snecma.com

streamline-ops.com/en

tagfarnborough.com

tjs.at

uas.ae

vectoraerospace.com

vipport.ru

vistajet.com

wingx-advance.com

wyvernltd.com

flycorporate.com

Beechcraft

Bombardier

Brabus

CAE

CessnaAircraft

ChapmanFreeborn

ComluxAviation

Daher-Socata

DassaultAviation

DeltaAerotaxi

EBACE

EmbraerExecutiveJets

FinServeEuropeanAviationInsurance

FlairJet(MarshallAerospace)

GamaAviation

Garmin

GAS(GermanAviationServices)

Gulfstream

headsUpTechnologies

hondaJet

hopscotchAir

IsraelAerospaceIndustries

JetAdvisor

JetAviation

JetBrokersEurope

JetNet

LinearAir

LondonOxfordAirport

MhSAviation

OriensAdvisors

Pilatus

PrivatAir

RockwellCollins

RollsRoyce

RoyalDutchShell

SatcomDirect

SignatureFlightSupport

SkyService

Snecma

StreamlineOps

TAGFarnboroughAirport

TyroleanJetServices(TJS)

UnitedAviationServices(UAS)

VectorAerospace

VIPPORT

VistaJet

WingXAdvance

Wyvern

10

FCUPFRONT

ReferenceIndex

YOUR BIZAV RESOURCE

rockwellcollins.com

rolls-royce.com

shell.com

satcomdirect.com

signatureflight.com

skyservice.com

snecma.com

streamline-ops.com/en

tagfarnborough.com

tjs.at

uas.ae

vectoraerospace.com

vipport.ru

vistajet.com

wingx-advance.com

wyvernltd.com

RockwellCollins

RollsRoyce

RoyalDutchShell

SatcomDirect

SignatureFlightSupport

SkyService

Snecma

StreamlineOps

TAGFarnboroughAirport

TyroleanJetServices(TJS)

UnitedAviationServices(UAS)

VectorAerospace

VIPPORT

VistaJet

WingXAdvance

Wyvern

12

ItisnosecretthattheEuropeanbusinessaviationindustrycontinuestotakeitsfairshareofknocksand,asIseeit,themarketisemergingstrongerthaneverintermsofdeliveringquality,enhancedsafetymeasuresandthehigheststandardsofservice.

Neverhas therebeen abetter time forbusiness aviationusers todemand thebest—andtheindustryissteppinguptothemarklikeneverbefore.Fromcustomerservicetoproductdevelopment,theclientreallyiskingandattheforefrontoftheindustry’sfocus.

InthisspecialEBACE&JetExpoeditionofFlyCorporate,theMarketFocus(page32)looksat how the European market is performing despite many hurdles. Business aviation inEuropecertainlyremainsatwo-tiermarket,andEBAApresidentBrianhumphriessumsitupnicelywhenhetellsFlyCorporate:“BusinessaviationreflectsthehealthoftheEuropeaneconomyandhascloselybeenalignedwithGDPgrowth.”

ThisissuewealsoturnourattentiontoRussia,inoursecondMarketFocus,whichlooksatthepreferredjetsforthismarketanditsexactingclientele,andexaminesthetremendousgrowththenationhasseeninrecentyears.

Ourindustryisnotjustaboutservicingtherichandfamous;businessaviationisanessentialtoolforbusinessandtheSectorFocusthisissueassessestheimpactbusinessaviationhasontheeconomyandemployment,andwhytheprivatejetistheultimatebusinesstool.

In our User Profile, Shell Aircraft International offers a great user perspective on thesignificant difference business aviation canmake to business. Serving the group’s globaloffices, this energy and petrochemical giant happily discusses how its fleet of businessaircrafthaslongbeenamajorcontributorandenablerofgrowthforthecompany.

Evenintroubledtimesweshouldneverlosesightofourgoalsandnever(ever)takeoureyesoffdeliveringthebesttoourcustomers.Whicheversectorweworkinwithinbusinessaviation,weallhaveanimportantroletoplayinensuringthatthistremendousindustrycontinuestothriveanddevelop.

IlookforwardtoseeingyouallinGenevaandMoscow,

Diana

Raising Standards

@FlyCorporate

DianaAlbiolEditorialandPublishingDirectorFlyCorporatediana.albiol@flycorporate.com

FCUPFRONT:MEMO

YOUR BIZAV RESOURCE

ARINCDirect_iPad_FlyCorporate-EventflashEBACE.pdf 1 08/04/2013 13:31

FCUPFRONT

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YOUR BIZAV RESOURCE

Embraer’sfirstbusinessjetwastheLegacy,basedonthesuccessfulERJ-135airlinerand,injustoveradecade,theyhavecreatedalineoffivedesigns–withanothertwoabouttoburstonthescene.Lastyeartheydelivered99jets–puttingthemaheadofbothDassaultandGulfstreamandtheynowhavenearly600aircraftinservice,worldwide,rangingfromtheentry-levelPhenom100totheultra-largeLineage1000,basedonEmbraer’sE-190airliner.AsErnieEdwards,Embraer’sPresident,BusinessJetsexplainedtoFlyCorporate“Weaimtogivecustomersmorethantheyanticipate.EachofEmbraer’sbusinessjetsdeliversfeaturesthatyouwouldexpecttoseeonlargerormoreexpensivemodelsfromothermanufacturers.”

Tothisend,thecompanyhasestablishedanewheadofficeinMelbourne,FloridawherecustomerscancreatetheirownpersonalisedinteriorswiththeassistanceofEmbraerdesigners.Theyhaveaccesstocomputerisedrenderingsandalltheleathers,fabrics,woodfinishesandstone-surfacefloorsforgalleyandrestroomsavailablefortheiraircraft.MelbournealsohousesproductionofthePhenom100andPhenom300withnearly30completedsincetheplantopenedearlylastyear.

Embraer’smarketingphilosophycomesthroughinitstwonewjets,theLegacy450and500,nowunderdevelopmentwiththe500dueinserviceinthesecondhalfofnextyear.Embraerdescribesthemasmid-lightandmidsizejetsrespectively–competingwithaircraftsuchastheLearjet75andCitationSovereign.Inreality,however,althoughthey

fallintotheserangecategories,theyhavefeaturesofmuchlargeraircraft.Forinstance,theLegacy500,whichisnormallyconfiguredforeightpassengers,hasacabinthatisvirtuallyaslargeasthatofthesuper-midsizeChallenger300withaflatfloor,6-foothighceiling,afullgalleyandrestroomandacabin-accessiblebaggagehold.The450and500bothhavefullyreversibleseatssothatseatpairscanberealignedtocreatefull-sizedbeds.Additionally,accordingtoEmbraer’sAugustoSalgadodaRocha“the450and500aretheonlyaircraftinthisclasstohavefly-by-wiresystemswhichbringaddedsafety,improvedperformanceandasmootherrideforpassengers.”TheseaircraftwillalsobeavailablewithahUD(head-UpDisplay)andmulti-scanweatherradar.

AmongfeaturesnewlyannouncedbyEmbraerareaside-facing,forwardtwo-placedivanforthePhenom300andnewgalleyoptions,whilethesuperiorseatsfittedtothePhenom300willbeanewoptionforPhenom100customers.Additionally,theLineage1000isnowavailablein“green”conditionforinteriorfittingoutbythird-partycompletioncentresalthoughEmbraerpointsoutthatnocustomershavespecifiedthisanditwouldprobablyaddupwardsof$15milliontothestandardfactory-completedcostandtwoyearsoffitting-outtime.

Eleven years ago Embraer faced a daunting task as they entered the business aircraft market, competing with established players like Cessna, Gulfstream and Bombardier. As

RodSimpson discovered on a recent visit to the company’s new head office in Florida, they have succeeded despite the long odds.

NewS ANALYSIS: eMbRAeR CONTINUeS INNOvATIve RUN

Embraer Legacy 500

Other companies may lease you a jet. Only Comlux offers you thecomplete luxury solution to the most demanding aviation needs. Buying, Managing, VIP charters, Designing and building your own cabin. Flying your own routes to your own timetable.

MORE THAN A LUXURY AIRCRAFT, THE FREEDOM TO MAKE THINGS HAPPEN YOUR WAY

Freedom is your greatest luxury. Comlux, the complete luxuryaviation service.

For more information contact us at [email protected], call us on+41 43 888 7250 or visit www.comluxaviation.com

16

FCUPFRONT

YOUR BIZAV RESOURCE

Across-the-board budget cuts to US federal spending, brought about by the so-called sequester, required the Federal Aviation Administration (FAA) to

make a $637 million reduction in its budget. The FAA chose to include in its cuts controller furloughs and the abrupt closure of 149 contract control towers – only to have Congress, in response to massive public outcry and travel delays, give the transportation secretary the flexibility to shift $253 million to the air traffic control system and return the system to full strength. This time, safety and politics made for strange bedfellows. ByIanOlsen

TheFAAneverthoroughlywarnedtowermanagementofpossibleclosuresorjustifiedwhycertaintowersmightbeclosedandothersspared.Inadditiontojoblosseswithinbusinessandcommercialaviation,greatercostsforlocalcommunities,aslowdownincommercialactivity,areductionintourismanddecreaseineducationfornewpilots,theparamountissueostensiblyaddressedbyallsidesandtheforemostprinciplestilltobeaddressedinfuturepolicydecisionsistheprimaryreasoneachofthecontroltowerswasoriginallybuilt:Safety.Butthat’snottherealreasonCongresssteppedin.Theyweretakingabeatingovernearly900delaysperdaycausedbythecontrollerfurloughs.

Whiletheissuewasstillboiling,USSecretaryofTransportationRayLahoodreiteratedthatsafetyisthetop

priorityandthattheFAAwoulddoitsbesttomakesurecommunitiesandpilotsknowofthepotentialchangesattheirlocalairports.Pilotswereinstructedtoanticipateaneventualneedtooperatewithouttheassignedpathsofacontroller.Butasidefrombeingawareofthechanges,manyexperiencedpilotslackunderstandingoftheintricatesystemofoperatingwithoutacontroltowersystem.

FAAofficialshadrequestedmoretimetoconductsafetyanalysesandtoresolvemultiplelegalchallenges.Yetittookpassageofthe“ReducingFlightDelaysActof2013”byCongressonApril25toputthefurloughedairtrafficcontrollersbacktoworkandpreventclosureofthe149contractcontroltowers.

FAAofficialsestimatedthatthe$253millionshouldbeenoughtostopfurtherfurloughsandkeeptheairtrafficcontrolsystemoperatingatanormalpacethrough30September,theendofthecurrentfiscalyear.Themoneywillcomefromairportimprovementfunds.

NewS ANALYSIS: FAA TOweR CLOSUReS IN The US – SAFeTY OR POLITICS?

Fifty years ago we introduced the industry’s first Power by the Hour®

engine maintenance program. Today, we deliver the highest

quality engine care through CorporateCare, the world leader of business

jet engine maintenance programs. Our heritage and customer

commitment is recognised in more than just words. Aircraft enrolled

in CorporateCare have higher asset values, so while you are enjoying

peace of mind today, you are also investing in tomorrow. For more

on CorporateCare, contact Steve Friedrich, Vice President – Sales &

Marketing, at +1 (703) 834-1700, [email protected]

Trusted to deliver excellence

www.rolls-royce.com

A clearreflectionof valuewith CorporateCare®

Theconsequencesofnotconsideringthenecessarystepsinfoodpreparation,sourcinganddeliverycanbeimmense.ConsidertheCEOofamultinationalcompanywho’shourlyworthisvaluedataround$400,000;alittleupsetstomachcanliterallycausemillionsofdollarsoflostrevenue.Incidentsareontheincrease,foodrecallsseemmorecommonandallergicreactionsabound.Yetmanyaviationcompaniesignorethepotentialforcrisisandreputationdamagethatcanresultfromfoodborneailments.Ifanyfurtherevidenceisneeded,in2012Medairereportedthat30%ofitscallswererelatedtogastronomicproblems.

Sowhyisn’tmorefocusbeinggiventotrainingthoseinvolvedinthefood-handlingchain?Costisoneexplanation.Anintensiveone-daytrainingcoursecoveringthefullrangeofelementsoftheCateringSMScancostupwards

of$1,500,makingitprohibitiveforsome.Unfortunatelyflightattendants/techniciansareoftenunder-valuedandinvestmentforthistypeoftrainingisnotdeemedimportantenough.Butwhatpotentialcosttoclientsandtheremainingcrewexist?The“ithasn’thappenedtous”rationaleisafurtherbarrier,butsomefood-relatedillnessesdon’tmanifestsymptomsuntilafewweekslaterandarenotreported,sothisrationaleisinaccurate.IntheUS,anofficial‘outbreak”needsthreepeopletosufferthesamesymptomsatthesametime,yetasexecutivejetflightsoftenhavelowpassengervolumes,incidentsgounrecorded.

Itappearsthatitfallsonafewtovoiceconcernaboutthetopic.TheNBAAFlightAttendantCommitteehasbeensuccessfulinraisingawarenessoftheimportanceofsafety-relatedtrainingbutstillwantstoseemoreinvestmentinthisarena.InEurope,therecentlyformedEuropeanCorporateFlightAttendantCommitteewillalsobedebatingthissubjectatthisyear’sEBACEconvention.

Forthoselookingtoimprovetheirowncapabilitiesthereareanumberofoptions.Joinafulltrainingcoursethatawardsarecognisedcertificate;takeanonlinetrainingcoursewhichoffersamodularstructuretobecompletedinunderthreemonthsatthestudents’ownpace;explorelocalgovernmentoptions,ofwhichtherearemanyrelatingtorestaurantfoodservice(notaviationspecific,butstillagoodfoundationtobuildon);orreadabook,anumberareavailableonline;butacertifiedprogrammeisstillthebestoption.

Thereisnodoubtthatfood-handlingstandardsneedtomirrortherigoroussafetystandardsappliedtoaircraftmaintenance,butuntilsomethingtragichappens,thisimportantissuewillnotbetakenasseriouslyasitshouldbeanditwillbeuptosingleambassadorsandtrainingcompaniestomakethechangeshappen.

Increasingly operators and flight departments are required to invest significantly in Safety Management Systems to ensure operations run in accordance with regulations.

Yet it is a completely different matter when it comes to handling catering. Although the meal is often a key element of the flight, the amount of attention given to food sources or water origins is minimal.

18

FCUPFRONT

OPINION: bY PAULA KRAFT, PRINCIPAL, AvIATION CATeRINg CONSULTANTS

YOUR BIZAV RESOURCE

Whether it’s a routine domestic flight or a trip to an unfamiliar international destination, Rockwell Collins Ascend flight information solutions has you covered. Our integrated scheduling software, flight planning tools and full-service trip support cut time, trouble and cost from every trip. So you can focus on the job at hand – flying safely to your destination.

Flight Operations System (FOS®)

Regional Trip Support

International Trip Support

Fuel services

Global agent network

Flightmanager.com

Focus on flying.We’ll take careof the rest.

© 2013 Rockwell Collins. All rights reserved.

RC_AscendFIS_FlyCorporate_May 2013.indd 1 4/9/13 9:51 AM

Severalaviationassociationshavespeculatedastowhythisaccidentoccurred,aswellashowitcouldhave

beenprevented,andwhatthosewhochooseto

chartercanbestdotoensureasafeflight.Somemadeseveralsuggestions,whichincludedaskingtoseeacopyofthecharteroperator’sAirOperating

Certificate(AOC),insurancedocuments,

aswellaslookingathowcrewsaretrained,

whattheirlevelofexperienceis,andwhethermaintenanceon

theiraircraftisconductedin-houseorsub-contracted.Thistypeofadvicemayhavebeenvalid10yearsago;however,

wecanexaminewhyfollowingthesesuggestionsdoesn’tmakesensewithcurrenttechnologicaladvancesindatacollection,computercapabilitiesandWyvernprogrammes.

TheAOCforUSCharteroperatorscomesintwoforms,andbothareissuedbytheFAA.OnecomesfromtheNationalVitalsdatabasewhichisknownastheCertificatedatabase.Theotherisacertifiedcopyoftheoperator’sAOC,whichistheA999,andcomesfromtheOperationalSpecificationsorOpSpecsdatabase.Theproblemisthatneitheroftheseformsshowsanexpirationdate,sohowwouldsomeoneoutsidetheaviationworldknowwhetheritisvalid?Asfarasinsurancedocumentsareconcerned,manyhaveaddendums,indicatingwheretheaircraftregistrationsarelisted.Unlesstheparticularinsuranceaddendumwasgiven,acustomerwouldnotknowiftheaircrafttheywerecharteringwascoveredornot.

On 9 December 2012, a US-registered Learjet 25 crashed in Mexico killing all seven people aboard

the aircraft. Mexican aviation authorities originally indicated that this flight was being conducted under FAA part 135 regulations; however, the aircraft’s owner contends that it was being flown as a Part 91 flight. Among some of the concerns are questions about the pilot’s certification and qualifications, maintenance of the aircraft and its operational history.

CliffMaurerSafetyAssurance

Manager,Wyvern

ASK AN eXPeRT: hOw dO YOU ReALLY eNSURe A SAFe FLIghT?

FCUPFRONT

20

YOUR BIZAV RESOURCE

The AOC for US Charter operators

comes in two forms, and both are issued by the FAA

Thisraisesthequestionofhowmuchinsuranceissufficient.Tellingorshowingacustomerpre-flightthatcrewhavebeensenttoCAEorFlightSafetyprobablywouldn’tmeanmuchbecausethecustomerhasnowayofknowingwhetherthecrewtrainedonthesamemakeandmodelfortheflightinquestion.Crewexperienceisanotherquestionbecausethecustomermaynotknowwhatbenchmarktousetounderstandthevalueofthatexperience,orlackthereof.Inordertounderstandacrew’squalificationthereneedstobeabaselineofexperiencetocompareagainst.Finally,therearemanyquestionspertainingtoaircraftmaintenance:In-houseorsubcontracted?Whatkindofmaintenance?Frequencyofmaintenance?Certificationofmechanics?And,ifsub-contracted,whetherornotthesubcontractorisfullyFAAcompliant.Achartercustomerwouldn’tknowhowtodecipherallofthis–itbecomes“informationoverload.”

Inourcurrentenvironment,Wyverndeliversanswerstoallofthesequestionsandhelpsthecustomerunderstandthefullpicture.Wyvernhastwoprogrammesavailable.ThefirstistheSafetyIntelligenceReport(SIR),whichstartsbyconfirmingthattheoperatorinquestionhasanactiveAOC.Itthenshowscurrentinsurancebyspecificregistrationnumberandcoverageamount.Itlistsallaircraftthatareundertheoperator’soperationalcontrolwithdocumentation,displayspilotsandtheirexperience,licensesandcertificates,andhasacompletelistofkeymanagementpersonnel.ItalsocontainstheirOperationalSpecifications.Additionally,ithascompleteoperator,pilotandaircraftbackgroundchecksforaccidents/incidentsand/orenforcementactions.Finally,theSIRiscurrenttowithin24hours,andistheonlysourceofcurrentinformationintheaviationindustry.

ThesecondprogrammeisthePilotandAircraftSafetySurveyorPASS.ThisprogrammeallowsustotaketheinformationcontainedinanSIR,andapplyoneofseveralexperiencelevelsorstandardsagainsttheactualtripthatacustomermayhavebooked.Thisiswhereweverifythattheoperator,pilots,andaircraftarecertified,legalandproperlymaintained,respectively;aswellincompliancewithallregulationandexperiencerequirements.YouwillhaveselectedanauditedoperatorwhoholdstheWyvernWingmanratingwhenusingPASSandselectingtheWyvernStandard.Notonlywillyouhavecheckedalloftheitemsmentionedabove,butmanyadditionalitemsthateventheFAAcannotcheck.Thoseitemsincludepilotcurrencyandtraining,andaircraftrequiredmaintenanceitems.ThisalsobringswithittheknowledgethatWyvernWingmanoperatorshavebeenauditedtothepublishedWyvernstandard.

Individualsplanninganychartertripwouldbelostattemptingtounderstandallofthecompliancerequirementsastheyapplytospecificregulationsunlesstheyhaveanextensiveknowledgeofaviation.Whenusingtheseproductsthough,theycanbeassuredthattheWyverndataiscurrent,verifiableandaccurate.

21

Wyvernisagloballeaderinaviationsafetyauditing,consultingandinformationservices,providingoneofthemostrigorousonsitesafetyauditingpackagesintheworld,throughitsWyvernWingmanOperatorprogramme,aswellasabestpracticeprogrammeforbrokers,throughtheWyvernRegisteredBrokersystem.WyvernalsopromotesconsumereducationthroughitsPASSsystem.WithaWyvernPASSreport,charterbuyersreceiveup-to-datesafetyinformationabouttheoperator,aircraftandcrewoftheirflight.Corporateflightdepartments,traveldepartments,fractionalprogrammesandcharterbrokersuseWyvernastheirprimarysourceofaviationsafetyinformation.WyvernisheadquarteredinYardley,PennsylvaniaintheUS,withanadditionalofficeinGothenburg,Sweden.TolearnmoreaboutWyvern’sproductandservicesvisitwyvernltd.com.

FCUPFRONT

The SIR is current to within 24 hours, and is the only source of current information in the aviation industry

Interview

Habib FekihPresident Airbus Corporate Jets

© Airbus S.A.S. 2012 - photo by exm company / P. Masclet

23

FCINTERVIEW

Last October at NBAA, you announced the rich-interior ACJ318 Enhanced, with elements like a domed ceiling, high-def IFE, humidifiers and other customisable elements. How important as a differentiation point is it that Airbus offers this range of customisation in the interior? It’sclearthatourmaincompetitorsaretheBoeingBBJs,butwealsocompetewiththetop-of-the-rangebusinessjetsliketheBombardiersandFalcons.Wehavethewidestcabinintheskyinthiscategoryandareabletoleveragetheengineeringadvancementswemakewiththeairliners,resultinginacabinthatisoneofthemost-developedandsophisticatedinthesky.Asyousaid,wehavethenewhigh-definitionBlu-RayIFEsystem,theplushdesign,thedomedpanels,thenoisecancellation,theLEDlightingthroughouttheentirecabin.ForsomecustomerswehaveevendevelopedLEDlightinginthecarpet.Wehavealotoftechnologythatisnowavailableandthatgivesourcustomersachoicetheydon’thavewiththecompetition.Thatdifferentiationthenbecomesatrademark.Peoplechooseouraircraftbecausetheyknowtheycanhaveawidecabinwithalotofnewtechnologygizmostoworkefficiently.Butallthesefeatureshavetheirfunction.Forexample,ifyouflyformorethan8or9hours,you’dliketohaveagoodcinema.You’dliketohavegoodfood.You’dliketohaveagoodbed,agoodshower.Youhavetohavegoodairquality.Youneedeverythingthatmakesyourflightcomfortable.Andthisisexactlywhatwe’reoffering.Therefore,yes,thisisveryimportantinourstrategy,andwedidthattomakeourselvesuniqueinthemarket.

Who is your target customer for that aircraft?Frankly,theyareeverywhere.Thisaircraftiswellsuitedforthetop-of-the-rangeclassicbusinessjetcustomersinmanyregions:China,Russia,Europe,MiddleEast.Thereforewecansaythattheprospectsareverywellspreadovertheworld.Let’ssaybasicallythisyearandnextyearwe’retargetingtheChinesemarket,theRussianmarket,theMiddleEasternmarket,and,yes,Europealittlebitalso.Butitisquiteaspreadbecause,asIsaid,it’scompetingwiththetoprankoftheclassicbizjetand,therefore,ithasalotofattraction,especiallyforpeoplewhohavetotravelwiththeirfamilies,abignumberofpassengers,morethan20,withtheirluggage.Thesepeople,frankly,they’realwayslookingforthesizeofouraircraft,andwithitsnewfeatures,itbecomesveryattractive.

Habib Fekih, President of Airbus Corporate Jets, isn’t fazed by the long R&D time required to develop the world’s

largest private jets. He recently met with FlyCorporate’s Cameron heffernan to discuss ACJ’s commitment to continuous improvement and how he sees today’s market.

FCINTERVIEW

24

YOUR BIZAV RESOURCE

25

FCINTERVIEW

Deliveries of new and used aircraft in Europe have been fairly stagnant for a couple of years now. Not just for Airbus, but for all of the OEMs. As a European-based OEM, can you tell us a bit about how you see the market in Europe developing over the next five years?ForAirbus,theEuropeanmarketwasoneofthefirstweenteredandsawgoodactivity,includingrepeatorders.Sincethen,ofcourse,thingshavesloweddownforeverybodyduringthelastfewyearsduetothecrisis.Butit’simproving,andwearespeakingagainwithalotofoperators.WearenegotiatingwithsomeoperatorsinWesternEuropeandthingsarenowmorepromising.Wearecommittedtobeinghere.

Looking at Russia, Airbus’ latest global market forecast went into detail about the strong growth prospects there. How much of a priority is the Russian market for Airbus?historically,theRussianmarkethasbeenatthecentreofoursalesactivityand,togetherwithChinaandtheMideast,formsoneofourlargestblocs.Wehavedecided,inordertobestserveourVIPcustomers,tolocateadirectorandateaminMoscowtoservetheRussian&CISmarket.Therefore,it’sanimportantmarket,sowearededicatingalotofeffortthere,andweanticipatepromisingprospectsintheupcomingyears.

What are some of the unique challenges you see in the Russian market? IthinkRussiaisbecomingwhatyoucallastandardmarketintermsofsalesoperation.ManyairlinesinthecountryarealreadyupgradingAirbusproducts.ThereforetheoperationAirbushasinRussiaisnotanymoresomethingunique.It’sroutine.ThemarketismuchmoresuitablefortherangeoftheACJ318,319,320,321aircraft.Consequently,wearefocusingourattentiononthisrange.Thereisalsoamarketforthelong-rangeaircraft,thewide-body,whichissomethingthatwecanalsoservewithourpreferredACJ340product.hereagain,thereisnospecialchallenge,becausethisaircraftisalreadyoperating.TheRussianmarketisgoodforallourproducts,particularlyforthesingle-aisle,or320-family,typeofaircraft.

“China needs business jets to be successful in growing Chinese industries and we think we have the right product to help them do just that”

Comlux Airbus ACJ319 office

FCINTERVIEW

26

YOUR BIZAV RESOURCE

The Airbus product line runs from the narrow-bodied jets seating about 8 passengers with range of maybe 8,000km, all the way up to the ultra-long-range VIP class, seating maybe 50 passengers with a range up to around 17,000km. So where do you see ACJ’s main growth occurring in the next decade?WecanseethatthereisandwillbestrongdemandfortheACJ320family[includingtheACJ319,ACJ320andACJ321]becausethatstyleandpricerangeisverypopularworldwide.Therefore,thatfamilywillleadourmainmarketandwe’llseealotofsalesthere.Nevertheless,wealsohavealotofdemandfromhigh-net-worthpeopleandfromcorporationsforwide-bodies.Thuswecanpredictthatdemandforbothwillcontinueatasimilarleveltotoday.Todaywehavesoldroughly170ACJaircraft:about110inthesingle-aisleandaround60ofthewide-bodied.Weseethatratiocontinuingforthenextfivetotenyears.PeoplearemuchmoreinclinedtobuytheACJ318andtheACJ319becausetheyarecheaperandcanservethepurposeforpeoplewhoarelookingfor15to18passengers.Peoplewhoarelookingfor50passengers,havetolookforthelong-range,wide-bodiedaircraft.AndyoucanseethedemandhasbeenhistoricallyaroundthefigureIgaveyouearlier.

How difficult is it to develop a product with a development time of as long as a decade? How are you able to look that far forward?Asamanufacturer,thatisourwholeexistence,keepingupwiththatchallenge.Itmeans,evenfortheairliners,thatwe

havetodevelopnewproductstocopewiththedemandandfulfiltherequirementsofthecustomers,becausewhetheritisacorporatejetorasimpleairliner,thefirstdemandcomesfromyou,thepassenger.Youliketotravelmorecomfortably,cheaper,longerdistancesand,therefore,yourrequirementsaretakenintoconsiderationbytheairlinesorbythecharteroperatorofthecorporatejet.Thesepreferencesaretakenbyusintheaggregateandleadtothecontinuousimprovementoftheproduct,likewedidwiththeACJ318.Weimproveprogressively.Ifyoutake,forexample,theACJ319throughtheACJ320fromthebeginningtotoday,wehavemademanyimprovements.Orwhenweseethatthereisaneedtohaveakindofabreakpointandmovetoanewgenerationofproducts,wedoit.It’sourbusinesstoworkwiththesedevelopmentcyclesandthereforewhenthereisaneedforanewcorporatejet,wewillsellthenewaircraftaspartofthelineofdevelopment,orwehavetodelivernewimprovementsinthecabinorinthesystemfortheexistingaircraft.Thisisourbreadandbutter.Wehavetodoiteveryyear,everymonth,everyweek–bechallengedbycustomerstobringimprovement.

Letmegiveyousomeexamples.Suchasthecabinpressure,theconnectivityorGSMonboard.Noneoftheseelementsexistedtenyearsago.Wehadtoupdateitcontinuously.Today,whenyoubuyanACJ380,youhavethings[onboard]thecustomercouldn’thavein1998or2000.Andthisisthechallengewerisetoeveryday.It’sinourDNA.Tobetheleader,wehavetobeabletocopewiththechallengesandallthenewdevelopmentsasquicklyaspossible.

“Today we have sold roughly 170 ACJ aircraft:

about 110 in the single-aisle and around 60 of the wide-bodied”

DCAviation Airbus ACJ319 bedroom

K5 Aviation Airbus ACJ319 main cabin

27

FCINTERVIEW

You have more than 25 years of experience with Airbus. In addition to serving as Head of the Corporate Jet Division, you’re President of Airbus Middle East. How do you compare the two roles?Intermsofresponsibilities,it’snotabigdifference.Youhavetospendthesametime,thesameeffortwhetheryousell10aircraftor15or100,orifyouselloneaircraftforaVIPcustomer.Theonlydifferenceis,ontheairlinerside,youdealwithacorporation,youdealwithteams.Idealwiththecorporateplanning,Idealwiththefinancier,Idealwiththetechnical,withtheoperation,andthereforetherearebigteamswhomeetwithotherbigteams.Whenwedealwithcorporatejets,we’rejustworkingwithindividuals,withalimitednumberofpeople.It’samuchmorepersonalrelationship.Youhavetotrusttheperson.Butitisthesameforairlines,inthatyouhavetohavetrust.Theonlydifferencewiththeairline,Ihavetohavethetrustoftheteam.Youhavetohavetheoperationsguybelievingyourfiguresforperformance,youhavetohavethetechnicalmanbelievingyourfitnessformaintenance,youhavetohavetheCEObelievingyourcommitmentsandwhatyoupromisedhim,andsoon.Butthiscomesdowntoconfidence.Intermsofhumanrelations,there’snodifference.Ihaveagoodrelationshipwiththemajorityofthebosses

oftheairlinesinmyregion,andwehavetobuildalevelofconfidenceandrespect,whichenablesustoworktogetherforconfidenceandtransparency.AndthesamewiththeVIPcustomers,wedeveloppersonalrelations,trust,confidence.Theonlythingisthatfortheairlineside,it’shugeworkintermsofthemachinery.It’sbigger.Yougothroughthingsthatthecorporatejetpeopledon’taskfor.It’snotbecausethey’relesssophisticated.No.They’resophisticated.Withanairline,youhavemanypeopleinvolved.Withcorporatejets,theprocessisabitsimplerbecausetherearefewerpeopleinvolved.Thatbeingsaid,thecorporate-jetpeoplearemoredemandingintermsofcomfort,intermsofsophisticationofthecabin,andthatleadstosomechallengeswhichwedon’tfacewiththeairlines.TheairlineshavebeenaninnovatorintermsofcabindevelopmentandalltheairlinesintheMiddleEast,havebeenpioneeringandproducingalotofinnovationsinthecabinwhicharequitesimilartowhatweseeinthecorporatebusiness.Inthisrespect,I’vebeenalsochallengedwiththelevelofcomfortandthecabinsophisticationofferedbytheairlinesin[theMideast]asmuchasbythecorporatejets.Therefore,wecansayoverall,thetwosidesofthebusinessareaboutthesame,otherthanthefactthattheairlineshavelargerteamsandmorelengthyprocesses.

“To be the leader, we have to be able to cope with the challenges and all the new

developments as quickly as possible”

28

FC:USERPROFILE

YOUR BIZAV RESOURCE

Shell was a business aviation pioneer more than 85 years

ago, and today flies employees to some of the world’s most remote locations. RickAdams reports.

“Weseeourselvesasabusinessenabler,”StanMedvedtoldFlyCorporate.MedvedisDirectorofCorporateAviationforShellAircraftInternational,thebusinessaviationoperationforRoyalDutchShell’sglobalgroupofenergyandpetrochemicalcompaniesheadquarteredinThehague,TheNetherlands.

Medved’steamofmorethan30pilots,15maintenanceengineers,cabincrewandflightplannerssupportsbothon-demandandscheduledflightservicestothemajorcitiesandremotesiteswhereShellisproducing,exploringforornegotiatingtodevelopoilandnaturalgasresources:Beijing,ChengduandotherlocalesthroughoutChina;SakhalinoffeasternRussia;Shell’ssprawlingrefinerycomplexinSingapore;fromCorio,nearMelbourneinsoutheasternAustralia,toPerthonthewestcoast;Qatar;RiodeJaneirotosupporttheParquedasConchasdeepwateroilfieldintheAtlanticOceannearBrazil;theGulfofMexicointheUS;andmore.

Shell Aircraft International: Business Av ia t ion Pioneer

29

FC:USERPROFILE

ShellAircraftInternationaloperatesafleetofthreeDassaultFalcon7XsoutofRotterdam,about25kmfromThehague,aDassaultFalcon900EXEASyinTexasintheUS,plusaDornier328turbopropandanEmbraerE175jetinAlberta,Canadatoshuttlemanagementandmineworkerstotheoilsandsfieldsabout500kmtothenorth.

Morethan60%ofShellflightsarelong-range,accordingtoMedved.Thisrepresentsashiftinrecentyears,especiallyfromRotterdam,whereflightsusedtobeveryEuropean-focused.

Shellwasoneofthefirsttoembracecorporateaviation.InApril1927,amonthbeforeCharlesLindberghsoloedtheAtlantic,Shell’sfirstaviationmanagerJerryShawflewtonorthernEnglandtocalloncustomers.OneleaderoftheEuropeanoperationwaslegendaryUKRAFfighterpilotDouglasBader,whowasanaceinWWIIfourtimesoverdespitehavinglosthislegsina1931crash.BaderrejoinedShellafterthewarandwasanadvocateforsafetyandefficiencyinbusinessaviation.

“We’reveryproudofthelegacyofShellAircraftandthepassionforaviationadvancementandsafetyestablishedbyourpredecessors,”Medvedsaid.hehasbeenwithShellforfiveyears,initiallydirectingShellAircraft’sgroup,whichoverseesglobalaviationstandards,thenshiftingtothecorporatefleetwherehefliesmoreregularly.

Shellfliesabout750hourseachyearoneachoftheirsixbusinessaircraft.Shell’soffshorehelicopteroperationisseparatefromthebizjetside,thoughsharingthecommonadvisoryservice.Thehelicoptersrackupabout60,000hourscollectivelyviaannualcontractservicesandareoperatedbyBruneiShellPetroleum.

“WeflygloballywhereverShellisoperating,”Medvedexplained.“TherearealotoftripstotheFarEast–Bangkok,KualaLumpur,manyplacesinChina.Australiaisbecomingveryimportantfromabusinessperspective.It’sdifficulttogetaroundthere.It’saboutthesizeoftheUS,butdoesn’thavethesameairtrafficnetworkduetothelowerpopulationdensity.Makinguseofcorporateaircraftallowsourexecutivestoachievemuchmorethanwouldotherwisebepossibleinthelimitedtimetheyhaveonanyonetrip.”

FlyingtosomelocationsinAfrica“canbequitedifficult”,Medvedacknowledged.Itcangetchaoticwithvariouspeoplewantingtoboardtheaircraftforservicing,customs,immigrationclearance,andsoforth,withoutthelevelofsupportandserviceswe’vebecomeaccustomedto.Occasionallythepilotsflyintoairportswithoutnormalairtrafficcontrolservices,weathersupportorevenJeppesenplates.“Wecheckthingsoutasmuchaspossibleinadvance,askingourselveswhatweneedtodotocompletethetripsafely,legallyandefficiently,andthentakingthetimeandresourcestodoso.”

Inareaswheresecurityisaconcern,suchasIraq,theflightcrewmaystayinasecurecompoundratherthanalocalhotel.Ortheywillrepositionaircrafttoanotherlocationovernight,eliminatingtheneedforasecurityteamtoprotectthecrewandtheaircraft.

WhentheearthquakeinJapandestroyedtheFukushimanuclearreactorin2011,aShellflightfromCanadaroutedwelltothenorthtoavoidaradiationcloudintheNorthPacific.Then,afterde-planingitspassengers,theaircraftwasmovedtoalocationwhereitwouldnotbestrandedincaseofshiftingwinds.

Shelliskeenonsafety,andwasoneofthefirsttoachieveIS-BAO(InternationalStandardsforBusinessAircraftOperations)certification.Medvedadded,“Wearealsooneofthefirstbusinessaircraftoperatorswhohavedonealotofworkwithflightdatamonitoring,”whichhenotedishandled“inanon-jeopardyenvironment.”Byunderstandingtheincidents,theycanidentifywhetheranissueisproceduralortrainingrelated.“Wehaveseensignificantimprovementsince2006inthewayweoperateaircraft.”

“Wewanttobethebestpossibleflightdepartmentwecanbe,”Medvedsaid.“Andwe’reveryfortunatetohaveRoyalDutchShellbehinduswiththeirstrongbeliefinsafety.”

Shell flies about 750 hours each year on each of their six business aircraft

ADVERTORIAL

EMEA & Asia

30

Business aviation users are accustomed to five-star treatment all day, everywhere they go. Let’s face it – if you’re travelling by corporate aircraft,

you will encounter outstanding service every step of the way. So if you are a small company that provides trip planning and flight operations services, how do you compete against larger players with more resources? Further, how do you make your mark in an industry where so many service providers have been in business for many years and your company is still in its infancy?

Jet Advisor New BizAv Operator Shining in a

Five-Star World

“You have to work that much harder to gain trust,” says Alex

Miclos, Managing Director for Jet Advisor, a two-year old,

Romania-based flight operations and trip planning company.

“Business aviation users – be they corporate heads, financiers

or high-net-worth individuals – demand perfection and receive

it every day. We are serving the companies that are serving

those customers. So we have to be even more precise, quicker

and more responsive than our clients who are serving those

operators. There is no room for mistakes.”

A Family FeelWhen the stakes are so high, how do you ensure your staff will

respond and deliver impeccable service, day in and day out?

According to Miclos, it comes down to longstanding relationships

among his team.

“I have spent more than a decade at all levels of aviation,” Miclos

says. “When I created this company, I chose for my staff the

best and brightest I had worked with. We have worked together

for different companies in the past, trained together, grew up

with each other, attended each other’s weddings. We have

experienced a lot in this industry and we are more like a family.

That kind of loyalty is hard to find and it makes a difference in

how we support each other.”

“We are a dedicated, enthusiastic team who put personal plans

on hold in order to serve customers,” Miclos continued.

“Every day we see examples of team members willing to make

the extra effort in order to gain the trust of our clients. We know

we must do this because we are new to the industry. That makes

us hungrier.”

The Jet Advisor staff of 11 is also very well trained. All seven

of Jet Advisor’s dispatchers are EASA licensed with more than

a decade of experience. Plus, rigorous standards in Romania

require flight dispatchers to renew their licence every two years

by passing three exams (Meteorology, Aviation Legislation,

Operational Procedures). This is comparable to licensure

requirements in the rest of the world, which are typically valid for

five years, with a less-demanding testing regimen.

31

ADVERTORIAL

Jet Advisor’s combination of comprehensive training and a strong

service guarantee – the company promises by contract they will

plan client flights within one hour from the moment all required

details are submitted, though Miclos says a 20-minute turnaround

is closer to their average – makes it difficult for even larger

providers to top them.

Customers can feel this difference, as Sandra Amsler, head of

sales and customer service at Hyperion Aviation explains: “I have

been working with Jet Advisor for almost a year now, and I haven’t

seen a better operations company in my 12-year aviation career,”

she said. “They are precise, fast and forward-looking, [allowing

them to] prevent any unpleasant situations. I haven’t had a single

flight where I had a problem due to Jet Advisor’s work.”

Due to their nation’s location as a link between east and west,

Romanians are adept at languages, often without extra training

required. The Jet Advisor team of dispatchers speaks no fewer

than 6 key European languages.

Customer-Focused TechnologyIn addition to the personal side of the business, Jet Advisor is built

on a technological foundation that puts customer experience at

the forefront. Their in-house, web-based platform gives customers

real-time access to flight status, permits, schedules, flight plans

and more, all through a desktop browser or smartphone. This gives

customers nearly the same level of access as that of the flight

operations team, saving busy people time and hassle.

A singular focus on details is essential for a small flight

operations company averaging more then 500 flights and 300

permissions per month for a fleet of 16 aircraft. But if Alex Miclos

succeeds, his customers – as well as their customers, the end

users – will never have to think of those details or the logistics

of ground handling, overflight permits or customs. They can

just focus on getting onboard and having a pleasant flight. “If

Jet Advisor does its job right, the end user doesn’t even have to

think about us,” Miclos said. “And we are happy with that.”

Services Offered by Jet Advisor

www.jetadvisorltd.com

Trip planning • Flight ops • Dispatch • Permits

“I have been working with Jet

Advisor for almost a year now,

and I haven’t seen a better

operations company in my

12-year aviation career”Sandra Amsler Head of sales and customer service Hyperion Aviation

Europe:A Mature Market

EvolvesEurope has a large business aircraft fleet

but the world economic crisis has made its mark and business aviation leaders expect only a gradual return to the levels of activity experienced prior to 2007, as RodSimpson reports.

Total business aviation flight activity in Europe during 2012 declined by 4.3%

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YOUR BIZAV RESOURCE

MARKETFOCUS:EUROPE

InformationreleasedbyairnavigationregulatorEurocontrolshowsthattotalbusinessaviationflightactivityinEuropeduring2012declinedby4.3%–whichwasadisappointmentfollowingsmallmonth-on-monthimprovementsinthetwopreviousyears.AccordingtoBrianhumphries,PresidentoftheEuropeanBusinessAviationAssociation(EBAA)“Althoughthetrafficfiguresaredisappointing,ithastoberecognisedthatbusinessaviationreflectsthehealthoftheEuropeaneconomyand,historicallyhasbeencloselyalignedwithGDPgrowthrates.”TheEurocontroldatasupportshumphries’sviewandshowsthatthemainreductionsin

trafficoccurredinItalyandSpainwhereasGermanyandtheUKwererelativelystable.Notably,flightdeparturesfromMilan-Linatefellby11.3%andfromRomeby18.7%,reflectingtheimpactofItaly’seconomiccrisisandtheimpactofbusinessaircrafttaxes.LookingatthemapofEurope,themajorbusinessaviationroutesarealongtheLondon-Paris-RomeaxiswithsizeableactivitybetweenParisandtheGermanhubsandonroutesfromLondontoCentralEuropeandestinationssuchasPragueandWarsaw.It’salsoworthnotingthat47%ofbusinessaviationflightsarelessthan500km(310statutemiles).

Pilatus PC-12 NG

Forty-seven percent of business aviation flights are less than 500km (310 statute miles)

Growth of the Business FleetDespitethisstagnantsituation,thefixed-wingturbinebusinessaircraftfleetinEuropecontinuestogrowandEBAAstatisticsshowasteadyincreaseeveryyearsince2001withatotalEuropeantallyof3,078businessjetsandturbopropsrecordedattheendof2012.Brianhumphriespointsoutthatthefleethasdoubledoverthe12-yearperiod,provingthevalueofbusinessaviationtoEuropeancompanies.DetailedfiguresgeneratedbyinternationalinformationspecialistsJetNet/AvDatashowthatthelargestfleetsareinGermanywithjustunder700jetsandturboprops,followedbytheUK(588)andSwitzerland(304).ItisworthrememberingthattherearealsoaircraftontheUnitedStatesregisterandonconvenienceregisterssuchasTheIsleofMan,BermudaandtheCaymanIslandswhichareresidentandregularlyflowninEurope.

Asfortheaircraftthemselves,the1,250-strongturbopropcategoryisdominatedbymorethan420BeechKingAirsofvariousmodels.ThePilatusPC-12isverypopularwith142inserviceinEuropealongside109ofSocata’sTBM700andTBM850s.Inthejetfleet,therearemorethan50largeairliner-categoryaircraft,ofwhichtwo-thirdsaretheAirbusACJ318andACJ319.Cessna’smanyCitationmodelsmakeupthelargestpartoftheoveralljetfleetwith980aircraftandBombardierfieldsjustunder600aircraft,ofwhich142areGlobalsandover200areLearjets.Dassaulthasan18%market

share,withtheFalcon7Xnowappearinginlargenumbers,andtherearestillquiteanumberofFalcon20sandFalcon50sinservice.Embraerhasalsomadegoodinroadsintothemarketwith65Legacy600/650sandagrowingnumberofPhenoms.Therearenearly200hawkersonthebookstoo,includingaround40early-modelhawkerSiddeleyhS.125s.

Country RoundupWhiletheeconomictribulationsofEuropehaveaffectedallcountriesonthecontinent,therehavebeenvariousnationalissuesthathavespecificallyaffectedbusinessaviation.InItaly,thegovernment-announcedimpositionofaluxurytaxonanyaircraftremaininginthecountryformorethan45hoursresultedinanimmediatepanicamongoperatorsandacollapseintrafficvolumes.Thiswaslaterrevisedto45days,but,accordingtoImmaLucignanoofthenationalFBOchainSkyServices,“theoperatorshavegenerallyfoundwaysaroundtheproblembyregularrepositioningofaircraftorbasingthemoutsidethecountry.”Certainly,thenumberofbusinessaircraftinItalyhasdeclinedandRoxanaStanculescuofDeltaAerotaxiaddsthat“therehavebeenlong-termeffectsfromthetaxationscareanditwillbealongwhilebeforetrafficvolumesreturntonormal;howeverwedohaveagoodvolumeoftrafficfromRussiaandEasternEuropeancountries.”

Cessna’s many Citation models make up the largest part of the overall jet fleet with 980 aircraft

Cessna Citation X

34

YOUR BIZAV RESOURCE

MARKETFOCUS:EUROPE

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Spain,PortugalandGreecehavealsosufferedbutTurkeyisbuckingthetrendandhasnotonlyseenagreatervolumeofbusinesstrafficbutagrowthinitsaircraftfleet.Furthernorth,Francesufferedareductioninbusinessaviationactivityofmorethan15%duringthepost-2007periodbutthereisagradualimprovementinvolume.France’sprincipalbusinessairportsareLeBourgetandToussusleNobleinParis,BasleMulhouse,NiceandCannes.BusinessisstillslowinPariswithLeBourgettrafficdown5.5%,buthigh-profiledestinationssuchasNicearestillpopulardestinationsforprivateaircraft.

During2012,therewasgreatoptimismthatthesummerOlympicsinLondonwouldstimulatebusinesstrafficandUKairportsmadeextensivepreparationsforhandlingandparkingbusinessjets.TheUKauthoritiesalsoputinplaceelaboratepreparationsforallocatingslotsandcontrollingmovementsofhundredsofextraaircraft–buttheendresultfellfarshortoftheexpectedvolume,partiallybecauseoperatorsweredeterredbythecomplexityofthesystem.Nevertheless,accordingtoRobertWalters,BusinessDevelopmentManageratBigginhillAirport“WehandledarespectablenumberofbusinessjetsandtheseincludedanumberofcustomerswhowereusingBigginhillforthefirsttime.Theyhavenowbecomelong-termcustomersforus.”TheUKandIrelandareimportantstoppingpointsfortransatlantictrafficand,withthemostpopularhubatLutonAirportbecomingovercrowded,otherairportssuchasBigginhill,Farnborough,Cambridge,OxfordandCranfieldhaveallexpandedfacilitiesandareagoodalternativearrivalpoint.

ForbusinessaircraftleavingEuropefortheUnitedStates,ShannoninwesternIrelandisbecomingabusystoppingpoint.JoeBuckley,DevelopmentManagerforShannonAirportexplainsthat“WeoperateaportofentryfortheUnitedStates,sobusinessaircraftcanstophereforrefuellingandtoclearUSImmigrationandCustoms.Thebriefstop,whichcanbeaslittleas40minutes,providesamuchquickerclearancethroughUSformalitiesandallowstheaircrafttoflydirectlytoitsultimateAmericandestinationwithoutanintermediatestop.”

InFrance,wherethebusinessfleettotalsjustover1,500aircraft,therewasadipinactivityafter2007butvolumeshaverecoveredalittleandcharterdemandisshowingsomeimprovement.FortheimportantGermanmarket,businessactivityhasbeenmoreresilientand,whiletrafficvolumeatMunichandGermany’sothermainairportshasfallen,charteroperatorssuchasMunich-basedMhSAviationarestillreportinggoodbusiness.ThisisalsoreflectedinFBOactivity,notablyfromGAS(GermanAviationService),whichprovides

serviceateightGermanairportsincludingMunich,Frankfurt-EgelsbachandBerlin.TheyhavereportedsomegainsalthoughMarketingManagerMatthiasDlugoshreflectstheexperienceofmanyEuropeanbusinessairportoperatorswhenheexplainsthatday-to-daytrafficismuchlesspredictablethanitusedtobe.

Business Aviation ChallengesTheEBAAhighlightsincreasingfuelcostsasoneofthemainthreatstogrowthinbusinessaviationbutalsohighlightstheincreasingregulatorycostsofflyinginEurope.TheEuropeanEmissionsTradingSystemisasignificantburdenonoperatorsoflargeraircraft,bothintermsofcostandadministrativecomplexity,despitesuccessfulnegotiationsforthereportingthresholdtoberaised.IntheUK,EBAAhasfoughtabattleoverAirPassengerDuty(APD)forGeneralAviationaircraft,resultinginachangetotheproposedcalculationbasewithtaxratesbeingrelatedtoaircraftsizeandeliminationoftheproposedautomaticmaximumAPDrateforbusinessaviation.

Morebroadly,EBAAcontinuestolobbyfortheEuropeanUniontopressforwardwiththeSingleEuropeanSky(SES)initiative.TheEBAA’sChiefExecutive,FabioGamba,hassaidthat“Therecanbenoarguingthatairtrafficcontroldrasticallyneedsmodernisinginordertocreatecost-efficientcapacityforfuturegrowthandhelpreducebothfuelburnsandemissions.”AccordingtoGamba,implementationofSEScouldhavearealimpactoncurbingCO

2emissionswhichwouldhaveafargreatereffectontheenvironmentthananythingtheEuropeanUnion’sEmissionsTradingSchemecouldeverdeliver.

AnothermajorpreoccupationinEuropeistheproblemof“illegalflights.”Itisestimatedthatupto8%ofallbusinessaircraftflightsinEuropeareoperatedwithprivatelyownedaircraftwhichdonotflyunderavalidairoperator’scertificate(AOC).Inmanycases,aircraftcharterbrokersmaybetoblameforclientsunwittinglytravellingonaircraftwhichdonotcomply.Theimplicationsforaircraftownersandpassengersareserious–butoftennotfullyunderstood–andincludecausingaircraftinsurancetobeinvalidandinfringementofaircraftfinancingcontracts.BrianhumphriesofEBAAexplainsthat“theAOCisnotonlyalegalrequirementbutitestablishescompliancewiththeregulatorysafetystandards.”

Despiteallthesechallengesthereissomeoptimismforthefutureand,asBrianhumphriesobserves“ItisnosecretthattheEurozonehasmanychallengebut,whilewemaybeexperiencinganewlevelofactivity,wedefinitelydon’tthinkthereisableakfutureforbusinessaviation.”

36

YOUR BIZAV RESOURCE

MARKETFOCUS:EUROPE

THE WINGS OF YOUR BUSINESS

MOSCOW

Airport slot

coordination

Business aviation terminal

Handling and

supervision

Hangar complex

Fueling

Centre of Business Aviation in Sheremetyeyowww.avia-group.ru

Office: +7(495) 578 50 00 | Terminal: +7(495) 926 71 17 | OPS: +7(495) 642 72 82 | E-mail: [email protected]

The Business Aviation sector in Russia has grown tremendously in recent years, particularly considering that

business aviation as a concept did not exist in the country as recently as 20 years ago. Today there is a significant fleet of jets and turboprops serving Russia’s business community and wealthy individuals, as RodSimpson reports.

Gulfstream 550

The Business Aviation Rushinto Russia

38

YOUR BIZAV RESOURCE

MARKETFOCUS:RUSSIA

Officialfiguresputthefleetofbusinessaircraftatalittleover150jetsandturbopropsbuttherealityisthatmostjetsarerecordedon“convenience”registerssuchasthoseofAruba,theCaymanIslandsandtheIsleofMan.SotheactualRussianfleetisprobablytwiceaslargeastheofficialtally.historically,

fewaircraftappearedontheRussianregisterbecause

ataxof42%hadtobepaidonimportedaircraftbutthishas

beenremoved,andonlyaVATof18%isnowlevied.Nevertheless,itseems

likelythatRussianowners,underpressurefrombanklendersandinsurersandconcernedaboutmaintenanceoftheiraircraft,maycontinuetooptforoverseasregistrationundertheAOCs(AirOperatingCertificates)ofEuropeanbusinessaviationmanagementcompanies.

TheneedforbusinessaircraftdevelopedfollowingthedissolutionoftheSovietUnionwhenthestateassetbasewastakenoverbynewnon-statecompaniesandacompletelynewstructureofbusinessenterprisesemerged.Complexrestructuringoftheairlineindustrymeantthatbusinessesneededtohavereliableindependenttransportation.Initially,formerairlinerssuchastheTupolevTu-124wereconvertedintocorporatetransportsforcompaniessuchasGazpromandtheStolichniiBankCereshenii.Particularlypopularwasthesmallthree-enginedYakovlevYak-40whichflewfororganisationssuchasLukoil,InterpipeandFBMEduringtheearlyyears.however,bythemid-1990sthefirstDassaultFalcon900sandhawker800swereappearingandmostoftheageingandinefficientRussianaircrafthaddisappearedbytheearly2000s,givingwaytomodernbusinessjets.Duringthefollowingyears,thebusinessaviationfleetgrewatabout15%annually,butglobalpressureshavecauseddemandtoflatten,althoughnewaircraftarestillbeingsold,partiallytoreplaceolderequipment.

ForRussianusers,theemphasisisonlonger-rangebusinessjetsbecausecity-to-citydistancesarerelativelylonginacountrywith11timezonesandalandmassof17millionsquarekilometres(6.6millionsquaremiles).Inaddition,thereisconsiderableneedfortraveltotheMiddleEast,AsiaandEuropeandestinationssuchasParisandLondon.BombardierhasbeenparticularlysuccessfulwiththeChallenger300,600-seriesandthe850.DassaulthassoldaconsiderablenumberofFalcon900sandisdeliveringnewFalcon7XsandtheEmbraerLegacy600and650arealsoindemand.ManyoftheaircraftareusedforcharterandRussianclientsgenerallypreferlargertypesratherthanthesmallerCessnaCitationsorLearjets–althoughthereiskeenpricingintheairtaximarkettocompetewithfirstclassairlinefares.

Officialgovernmentfiguresshowbusinessaviationmovementsin2012of154,000,whichissomewhatlessthaninthemid-2000s.ThemainfocusisonMoscow,whichgeneratesover60%ofbusinesstraffic.Since2002,thenumberofbusinessaviationflightsintheMoscowregionhasbeengrowingby30-45%annually,accordingtoAviaGroup.St.Petersburg(PulkovoAirport)isthesecond-busiestplaceatjustover20%oftraffic.AsmallnumberofbusinessaircraftwilloperatethroughMoscow’sDomodedovoAirportand,accordingtoaspokespersonfromAviaGroup,thereisincreasingtrafficthroughSheremetyevowherethebrandnewTerminal-Abusinessaviationterminalwasopenedforuseinearly2012.however,themajorityofmovementsgothroughthebusyVnukovoAirport.ThenewVnukovo-3executiveterminalwasopenedin2006and,accordingtoAnnaKislovaofFBOoperator,VIPPORT“thetraffichasexpandedfrom7,352movementsin2005to18,933in2011.”Kislovagoesontosaythat“wecanhandle100peopleanhourthroughourstate-of-the-artterminal,amountingto128,000passengersin2011.Withtheairportrunwaysrecentlyreconstructedandwithnewhigh-speedtaxiwaysweexpectourvolumetocontinuetoexpand.”

AmajorissueforRussianbusinessaviationisthecomplexbureaucracywhichsurroundsaircraftoperationsandoperatorsfromoverseasareadvisedtoallowplentyoftimetoobtainentryandoverflightpermits.TheywillalsohavetouseaRussiannavigatorifflyinginternallytoanairportwhichisnotaportofentry.AccordingtoAlexanderChepurnov,ManagingDirectorofMoscow-basedStreamlineOps“thepresentregulatoryarrangementsforbusinessaviationareveryfrustrating.”however,headdedthat“amajorexpansioninsmallgeneralaviationaircraftinRussiacouldleadtopressureonthegovernmenttofocusontheneedsofoursectorandeasetheregulations.”

39

MARKETFOCUS:RUSSIA

Charter Market: Not a Game of Chance

The charter market stakes are high with customers playing their wildcards for better deals. But are the odds favouring

aircraft management mavericks over pure charter operators? Talking to industry experts, SanjayRampal looks at the dice rolling within the charter industry.

Complexity and oversupply

has made charter flying a buyers market

Jet Aviation Global 5000

40

SECTORFOCUS:ChARTERMARKET

YOUR BIZAV RESOURCE

41

Thehighsandlowsofbusinessaircraftcharterarewellknown.Effectsofabitingrecession,negativeheadlinesaboutprivatejetuseandtheclarioncallforbusinessaviationtobetaxed,drawnandquarteredhavenothelpedanindustrythatrevolvesaroundtherentingofajetondemand.EmergingmarketssuchasAsiaandLatinAmerica,aswellasexistingpotentialofferedbytheMiddleEastandRussiahaveshiftedoperatorfocusabouttheexpectationsofhealthiermargins.

Keepinganexpensiveairframeassetutilisedandgeneratingadditionalrevenuestreamsjustifiesthecharterbusiness.Providingfurthervalidation,analystsatbusinessaviationmarketintelligencecompanyWingXAdvanceestimatetheglobalchartermarkettobeworth$30billion,witharound10,000operatorstoutingforbusiness.

Butcomplexityandanoversupplyofcapacityhasmadecharterflyingabuyersmarket.Sohowdoestablishedplayersfareagainstabackdropofpricesensitivityandever-increasingcompetition?

Perspective from the OperatorsForvenerableJetAviation,beingclosertogrowthmarketsmakesperfectsense.Citingmarketgains,ClaudioPeer,VPofsalesforAircraftManagementCharterinEMEAandAsia,toldFlyCorporate:“DemandisincreasinginRussiafollowingfallslastyear.WithRussian-ownedjetsonourairoperator’scertificateincreasingourcapacity,itenablesustooffercompetitiveratesaspricingpressuresareveryhigh.”

Peer’seclecticfleetinEMEAincludesatotalof120planesmanagedbythecompany,ofwhichsevenaremidsizetolargeaircraftmanagedforcommercialcharterandafurther35theycancharterin.Locatingaircraftinsuch“interestingmarkets”removestheneedforcustomerstopayre-positioningcostswhenflyingtoandfromsuchgrowth-marketeconomies,accordingtoPeer.

Anotherprice-sensitiveregionshowingpromiseistheMiddleEast,withcharterflightsincreasingfromEuropetoAfricaandthroughoutthemineral-richcontinentitself.CharterinAsiaiscurrentlyservicedthroughabaseinhongKong.

PeerseesEuropecontinuingtobumpalongitscurrenttrajectoryinthechartermarket.“CostbaseforEuropeancharteroperatorsarehigher,alongwithhighertaxation,makingitalotmoreexpensivethantheUS,”hesaid.


42


YOUR BIZAV RESOURCE

ForluxuryVIPmanagementandcharters,FlyComluxrepresentsapremiumnicheplayer,withmanyclientsoftheultrahigh-net-worth(hNW)varietyandofroyaldescent.Thecompanymanagesafleetof18largeaircraftledbytheflagshipBoeing767BBJ.“WehaveAirbusACJ’sinChina,RussiaandtheMiddleEast,respectively,”saidthecompany’sCEO,AndreaZanetto.

Zanettoiskeentocapitaliseonthecompany’sgeographicalspread,buoyedbytheirsuccessintheMiddleEast.“ForVIPcharters,RussiaholdsstrongwithhugepotentialfromChinaandEastAsia.Africaalsorepresentsacharterhotspotforus,”headded.

WithrespecttoEurope,Zanettofeltthatthecombinationofthecrisisandlackofinterestininvestinginlargeaircraftmadeothermarketsmoreattractive.“Europeismorereserved.Theyhavenointerestintravellinginlargeaircraftanddonotinvestinthem.ThesameistruefortheUS.”

RichardKoe,ManagingDirectorofWingXAdvance,struckasimilarnote.“Theglobalcharterindustryisgrowingbutnotbymuch,”hesaid.“ThedecisivefactoristheUS,wherecharteractivityhasmarginallyimproved.InEurope,ontheotherhand,activityhasfallenineachofthelasttwoyears.GrowthhasresumedinsmallermarketssuchastheMiddleEastandRussia.Asiaisapromisingmarketbutstillembryonicintermsofactivity.”

Brokers Have their SayWiththemajorityofoperatorsrelyingonbrokersforchartercustomers,themoreexperiencedspecialistssuchasChapmanFreebornhaveaneagle-eyedviewofthemarket.Offeringhisownqualifiedtakeontheprospectsforcharter,AlexBerry,GroupExecutiveSalesandMarketingDirector,agreedthat“EuropemaybeflatbutLatinAmerica,especiallyBrazil,isparticularlyvibrantforus.”Berrybelievesthatasidefromtaxissuesandsomeprotectionistpolicies,Brazilisa“perfectstorm”forbizavgrowth,unfetteredbypoliticalintrusion.“Itisthesixth-largesteconomy,oil-andgas-richandcoveredwithairportsusefultogetthroughallthatjungleterrain,”hesaid.

Bycontrast,BerrycommentedthatRussiaiscapableofgrowingrapidlyfollowedbyunexpectedslumpsindemand.healsofeelsthat“Chinawillseemoredemandasbusinessaviationgrowsandbrokerswillhaveanimportantroletoplayasthemarketmatures.”

TheUSchartermarketremainsthelargestbyfar,Berrysaid.“Itismatureandanynewoperatorsneedtobeniche-oriented,totheextentthatoneoperatorhastoleavetomakeroom[foranewentrant].With17,000planeswewouldliketodobetterasthepotential[intheUS]canbehugeforus.”

Interestingly,BerryidentifiesAfricancharteraspotentiallythemostpromisingwiththecontinent’swealthofnaturalresources,personalwealth,andheavyChineseinvestments.

Airlines Versus Charter?Charterflightsallowcustomerstopaymoreandsavetimeversusflyingcommercial.ButJetAviation’sPeerthinksthatcustomersdecidingbetweencharterandcommercialneedtoalsoaccountforflexibilitygains.“Somecustomerswanttoflyaccordingtotheirownschedules,orprefertoconductconfidentialmeetingsinprivacy.Neitherispossibleonscheduledairlines.”

ForFlyComlux’sclientdemographic,travellingfirstclassbycommercialairlinerisnotanoption.“headsofstate,royaltyandhNWtypesneverusecommercialairlinesandtakeforgrantedtheneedtoflyprivately,”explainedZanetto.

Proposingthecaseforcharter,KoeofWingXAdvancesaid:“Flyingnon-scheduledcouldcompetewithbusinessclassifcharterfeesareassociatedwithaverylightjetorturbo-prop.AGenevatohamburgsingle-dayreturn[trip]onaCitationMustangretailsaround€5,000or€1,250perpassengerwithallseatsoccupied.Ashort-noticebusinessclassticketwithLufthansawouldcostover€1,500.”

Withairlinesreducingnetworkcapacity,Koeindicatedthatbusinessaviationofferstheonlypoint-to-pointlink,asover90%ofEuropeancitypairingsarenotservicedbyairlines.

Keeping an expensive airframe asset utilised and generating additional revenue streams justifies the charter business

For over 35 years, PrivatAir has earned a reputa-tion for offering the highest standards of service in business aviation. A recognised leader in safety and security, PrivatAir is the first choice for business leaders, celebrities in the sports, arts and entertainment industries, diplomats, heads of state and royalty.

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44


YOUR BIZAV RESOURCE

Charter Economics?BothJetAviationandFlyComluxareaircraftmanagementcompaniesfirst,charterproviderssecond.Linkingthebenefitstoaircraftowners,Peerremarked:“Chartercontributestothefixedcostsandallowstheownertoflyhisplaneatamuchlowerrate.”

Asidefromrevenuestreams,ZanettoseescharterservicesasamarketingtoolforshowcasingtheComluxAviationgroup.“Chartercomplementsourbusinessbyreducingoperationalcostsandaddingtomargins,butitalsoservestoadvertisethewaywepackageourproductsattheVIPlevel.Itmightleadtofutureaircraftmanagementopportunitiesorgiverisetoaircraftcompletionswork.”however,ZanettoiskeentostressthatComlux’scompletionsexpertiseisaseparatebusinessandnotcharterdependent.

FromZanetto’sperspective,acharter-onlymodelwouldnotworkgiventhecost-prohibitiveinvestmentsinvolvedwhenconfiguringlargesingle-aislejetsfortheVIPsector.Canweassumethatcharterservicesareviableonlyasacomplementtoaircraftmanagementoperations?Notnecessarily.

VistaJethasfoundsuccessinacharter-onlymodelbystandardisingitsoperations,reducingunnecessarycostsandinvestinginallBombardieraircraft,thelatterofwhichkeepsmaintenanceoverheadslowowingtotheeconomiesoffleetsizeandsameplanetype.PartneringwithRussianandChineseoperatorsmeansthatVistaJetcanbypasstheneedforanexpensiveairoperator’scertificateandhavereadyaccesstotheirestablishedcustomers.

Koebelievesthattosucceedasacharter-onlyplayer,youmusthaveproactivemarketing.“Fleet-owningoperatorsneedtomarketthemselvestoensuretheyexceedbreak-evenutilisationthresholds;theyhavenosupportingaircraftmanagementfeesonwhichtofallback,”hesaid.“Someoperatorsdeveloptheirownretailchannels(suchasBlink),tofocusone-commerceinordertoensuremargins.”

Speakingofonlinesystems,ChapmanFreebornhasrecentlydevelopedanin-housecloud-basedtoolthatpinpointsinrealtimethegloballocationofallaircraftavailableforcharter.ThesystemisfreeforcustomersandBerryfeelsitwillgivethecompany“abetterhandleonourglobalcapabilities,gettingusclosertooursuppliersandfacilitatingbettercommunicationandefficiencieswithoperatorsusingtranscontinentalaircraft.”

The Great and the GoodFormostoperators,charterbrokersarethelifebloodoftheirbusiness.Althoughtherelationshipissymbiotic,thebrokerisatthesharpendofcustomerirewhenthingsgowrong.Asidefromprofessionalism,reliabilityandsafetyconsciousnessofanoperator,Berrysaysagoodbrokerhastoberiskaverse.“Wetrytoputhindsightinadvance,toanticipatewhenthingscangowrong.Thisonlycomesfromexperience.”

ForFlyComlux’sZanetto,agoodbrokerhastobeabletoreadpeople.“DifferencesexistbetweenaChinesedelegationandMiddleEasternRoyalty,”hesaid.“Youhavetohavetheknowledgeofthatcountryandinternalresourcestoservethecustomertherightway.”

0

1

2

3

4

Africa Asia Europe Latin America & Caribbean

M. East Russia US & Canada

1.12 1.69

0.59

2.78

1.55 1.5

3.84

Growth Factor

Avinode flight search data 2008-2012

Note: Chart above compiled by FlyCorporate aggregates database flight search events performed by operators and brokers over Avinode’s system from 2008 to 2012. The searches are not actual charter flights but indicate the growth factor in enquiries that Avinode received by region.

Avinode flight search data 2008-2012

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» will be announced at EBACE 2013 and

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» viSiT uS AT EBACE 2013 | BOOTH # 449

» Tyrolean Jet Services » A-6020 innsbruck Airport / Austria » Phone +43 512 22577 0 » Fax +43 512 22577 21 » [email protected] » www.tjs.aero

46


YOUR BIZAV RESOURCE

AccordingtoDavidFletcher,CEOandFounderofaircraftmanagementandcharteroperatorFlairJet,trustispivotal.“Whenthebrokertruststheoperatorthenbattlesarewon.Thebrokerneedsassuranceofplaneavailabilityandprofessionalstandardsbeingadheredto.Asanoperator,brokersareessentialas90%ofourbusinesscomesfromthem.”

Charter User ViewButwhatoftheimpressionsoftheelusivecharteruser?Mostwishnottobeidentified,butattherecentBusinessAirportWorldExpoheldatFarnboroughAirportamajoroperatorhappenedtohaveacharteruserattheirstand.

Anonymityassured,theclienttoldFlyCorporate:“ThischartercompanyoffersmeapreciseservicethatgetsmetowhereIwanttogo.Allcustomersaredifferent;somepreferluxurybutmybusinessisverytimedependentandcontractsneedtobesigned,sotimingiseverything.AlsoIcanworkontheplaneinconfidence,[whichisimportant]asIamdealingwithindustryleaders,sonamedroppingisabigno-no.”

Onwhatmakesagoodoperator:“Ithinkwhenyoutrustsomebodythereisalittleleewaywhenthingsgoawry.ButIhaveusedtwooperatorsinthepastandtheywereokay.Overall,inmyexperience,operatorsinEuropeandprobablyelsewherehavebeenaroundlongenoughtounderstandcustomerneeds.There’snoone-size-fits-allformula.”

FlairJet’sFletcherexpressedlittlesurpriseattheclient’sdesireforanonymity.“Peoplearestillnotwillingtotalkbecauseofpossiblenegativereactions.[Businessaviation]maybejustifiedasabusinesstoolandreasonstoflycredible,butusersareveryprivateabouttheiraffairs.”

Consolidation – Good for the Charter BusinessNowpartofthelargerMarshallAerospacegroup,FlairJetretainsitsbrandingbuthasthebenefitofhavingaccesstotheresourcesofanestablishedname.

Fletcherisupbeataboutthecoupling.“BeingalliedtoMarshallmeansthatwehaveaccesstotheirbuyingpowerandexpertise,andsocanpassonthecostsavingsoffuelaswellasinsurancetoaircraftowners.”WithaccesstoMarshall’slargerfleet,FlairJetcannowlooktowardsreachinggrowthmarketssuchasMiddleEastandRussia.

Fromacharterperspective,Fletcherthinksthatconsolidationmayleveragecompetition.“Mergersandtakeoverswillnotchangeaircraftnumbers,butitwillmeanthatbrokerswillhaveachoiceofthreeorfouroperatorswithlargerfleets.Operatingsameaircrafttypesmeanspricereductionsarepassedtothemarket.”

Tostayinthechartergame,bothZanettoandPeerwarnthatoverexpansioncanposeariskofreducedcustomerfocuswhenservicestandardsslip.Overcapacitymightcausesomeoperatorstocashintheirchips,howevernicheopportunitiesandenhancedcustomerservicemodelsdrivenbytechnologywillencouragenewentrantstotakeacalculatedrollofthedice.

-20%

-10%

0%

10%

20%

30%

40%

50%

2005 2006 2007 2008 2009 2010 2011 2012

Growth in Departures

Growth in Operators

Growth in Aircraft

Comparison of growth in European business aviation fleet, operators, departures

Source: WingX Advance. Trend in overall departures inclusive of charter flights in Europe.

/Aircraft ManagementMaintenanceSales and AcquisitionsAir Charter Broker

/EBACE 2013

An opportunity for us to introduce you to our latest generation of aircraft available for charter: the Dassault Falcon range, our refurbished and unique VVIP Boeing MD-83and our upcoming second F 7X.

Amjet Executive SA warmly welcomes you for the 13th European Business Aviation Convention and Exhibition in Geneva May 21-23 - booth 819.

European OperatorT +30 210 96 00 804

Charter DepartmentT +41 22 786 43 01

E [email protected] amjetexecutive.com

Every mission: a success

ADVERTORIAL

EMEA & Asia

48

Boeing’s MD-83 is a workhorse aircraft that has been in operation for decades, flown by commercial airlines around the world in a

standard, two-class configuration seating 155 passengers. Building on these fundamentals, Europe-based business aviation operator and aircraft management company Amjet Executive recently completed a yearlong refurbishment of the well-known plane to create a VVIP business aircraft – the only one of its kind in the world.

Amjet Executive’s Refurbished

Boeing MD-83 One of a Kind

Re-configuring the MD-83 into this unique large-capacity

narrowbody, optimised for business use, presented Amjet Executive’s

engineering team with some significant challenges. Having to greatly

reduce the aircraft’s noise level was just a starting point. Their clever

solution entailed totally re-thinking the plane’s core design, according

to the company’s Chairman, Captain Abakar Manany.

Extensive UpgradesThe company’s engineers overhauled the aircraft’s interior,

configuring at the fore a lounge, eight first-class seats, and a private

office with direct access to the master bedroom and lavatory. This

means the principal passenger can now hold meetings with their

executive team in the first-class lounge.

The complete cockpit-to-fuselage refurbishment took over a year

and required more than 25,000 person-hours for all specialties. The

result: a stunning VVIP-configured MD-83 – a truly bespoke Bizav

aircraft that seats 42 passengers. “The new configuration allows

heads of state or business to bring a full staff on board, making

even long journeys more comfortable and productive,” says Captain

Manany. “Now you don’t hear the engines at all onboard. You can

take an 8-hour flight and there is no noise – it is a unique experience.”

Extended RangeThis VVIP MD-83 also has a total of 12 fuel tanks (9 are

auxiliary), meaning the aircraft’s range extends to 4,000nmi

(6,400km) versus the “classic” MD-83’s 2,504nmi (4,635km).

Despite the longer reach, the VVIP MD-83 remains a

narrowbody at its core – but one with larger capacity (space for

100 pieces of luggage) and the amenities typically associated

with larger jets. The narrow footprint means the aircraft can

access more airports autonomously, without the landing

limitations facing most widebody airframes.

This all adds up to a one-of-a-kind jet that will put pressure

on competitors. “There is only one MD-83 VVIP in the world

and we expect strong demand from our charter customers

for it,” says Captain Manany. “This aircraft will have a greater

capacity than a BBJ, which maxes out at 35 passengers; and

will have a price tag about one-third that of a 767. It is the

ideal combination of what the VVIP passenger wants (comfort,

attractive cabin, IFE) and what charter companies need (good

capacity in a VVIP configuration and competitive price). Above

all, it delivers what we call ‘Efficiency in Privacy’ – a unique

business aviation experience.”

49

ADVERTORIAL

This MD-83 aircraft is already a

well-established business jet. “Prior

to its refurbishment, the aircraft has

been used by people ranging from

household-name rock stars to heads

of state,” says Ph-Emmanuel Lasson,

General Manager of Amjet Executive.

“For this type of customer, world-class

comfort is assumed at every turn,

and this newly redesigned aircraft,

with its handsome new cherry-

wood and almond interior, Satcom

capabilities and wireless Internet

(being installed this year), will exceed

even those high expectations.”

Born from OwnersExtensive refurbishments and

attention to detail are nothing new to

Amjet Executive, which has offices

in Geneva and Athens. Though only

founded in 2010, the company’s

top management has accumulated

decades of experience in business

and commercial aviation. “We focus

first and foremost on the needs of the

owners, because that is how we got our

start,” said Lasson. “We added aircraft

management and chartering to the mix

only in response to the needs of our

owners who wanted to charter their

aircraft when not in use. Many owners

contacted us, indicating they were

having difficulty finding operators who

fully understood their needs and who

they trusted to manage the aircraft they

had invested so much in. That’s how

we got into the charter business and

we remain an owner-focused company

totally dedicated to our clients and

meeting their needs,” Lasson adds.

Amjet Executive’s owners may have to

wait in line, however, for their chance

to board the VVIP MD-83, as the

refurbished aircraft will be dedicated to

charter customers.

Contact

Amjet Executive

www.amjetexecutive.com

An Essential Part of the Business Toolkit

The tarnished image of business aviation may be gaining a little more lustre these

days as the industry strives to promote the wider benefits of flying privately. But have attitudes softened enough for corporate flying

to be no longer regarded as the “elephant in the room?” SanjayRampal investigates if bizav is rapidly being seen as one of the cornerstones for recovery.

50

SECTORFOCUS:BIZAV–ThERIGhTTOOLFORBUSINESS

YOUR BIZAV RESOURCE

Bizav:

51


Cost-conscious companies are reliant on their aircraft which begs the question as to the lure of business aviation

52

YOUR BIZAV RESOURCE


TheinfamousDetroitcarindustryexecutiveshavealottoanswerfor.FlyingtoWashingtononprivatelyownedjetstosecurepublicbailoutfundswouldhavefarreachingconsequencesforbusinessaviation.

Fiveyearsonandstilltaintedbythatonefatefulpublicrelationsfauxpas,businessaviationstrugglestoshakethetarfromitsfeathers.havingastabatredemptionandwithhighprofilebacking,theNationalBusinessAviationAssociation(NBAA)extolsthewiderbenefitsofbizavtotheeconomythroughits‘NoPlane,NoGain”message.

AsrepresentativebodiesbusilylobbybothCapitolhillandEurozoneparliaments,thepreferenceforusingbusinessaircrafthasbeenquietlyflourishing.Cost-consciouscompaniessuchasWalmart,TescoandJCBarereliantontheiraircraftwhichbegsthequestionastothelureofbusinessaviation.

The Enlightened FlyersAsfounderofthelightjetconsultancyOriensAdvisors,andleadinvestorinUS-basedverylightjet(VLJ)airtaxienterpriseLinearAir,EdwinBrenninkmeyerisnostrangertobusinessaviation.Flyingsincetheageof17,BrenninkmeyeruseshistrustyCessna210tohopacrossEuropeforbusinessmeetings.

Recallinghisexperiences,Brenninkmeyersaid“Itspannedfrommytimeinretail,basedinVienna,flyingtoPragueandotherremotelocationsintheCzechRepublicandacrossthecontinent.Suchmultiplestagejourneyswouldnotbepossibleusingscheduledairlines.Italsooffersyoucompetitiveadvantagesas‘firstmover’opportunitiesarise.”

BelievingthatbusinessaviationenhancesproductivityBrenninkmeyersurmised,“Itwasmoreefficientwhenvisitingretailoutlets,especiallyfortheEuropeanexecutiveboardbeingferriedrapidlytostoresinfar-flungpartsoftheCzechRepublic.Thisgavethemamorerepresentativeflavourofthelocalretailmarketasitexisted.”

BeingdisillusionedwiththespirallingcostsandfrustrationsofflyingonUSdomesticairlinesledWilliamherptoestablishLinearAir.AsBrenninkmeyer’sbusinesspartner,herphasfaithintheVLJairtaximodelasacost-effectivealternativetoflyingwithincreasinglyvolume-basedairlines.“Flyingtosecondaryandtertiaryrouteswiththede-regulatedUSairlinesisveryexpensive.EconomyticketpricestoSyracuse,[NY]orClevelandcouldbe$1,000perpersonwiththreepeopletravelling.Alongwithhotel,thecostsrisetoinexcessof$4-5k.”

Thediscoveryofanewbreedoflightjetcaughtherp’sattention.“AsapilotIbecameawareofthetwin-enginedEclipsejetasaviableplatformforsettingupanairtaxiservice.ThesametripsIdescribedcouldbeachievedwiththisjetatacomparablecosttotheairlinesbutwithouttherequisitedelaysandfrustrations.”

EstablishingLinearAirandservingasafirstofficerontheEclipse,herpalsobenefitsfromaccesstoacompany-ownedCirrusSR22.“Itisour‘companycar’withtheairport15minutesfrommyhouseinBoston,aquickpre-flightandthenontothedestination.IcanbeatourNewYorkofficesinjustovertwohours.It’sflexibletomyrequirementswithouttheworryofrestrictivecommercialschedules.”

LinearAirhassincepartneredwithCirrusoperatorhopscotchAirtomarketalower-pricedserviceandispioneeringthefirstonlineair-taxitravelagencyforCirrusandEclipseoperators.

A Question of Time and ProductivityTimesavingsareunquestionablyoneofthemainreasonsforditchingthatairlineticket.OutliningtheefficaciesBrenninkmeyerremarked:“Theairportisclosertoyouwithnolengthycheck-intimesortheneedtobeatanairporttwohoursbeforedeparture.Theplanewaitsaccordingtoyourschedule.”

Ontheflexibilityofbizavlogistics,herpadded:“Ifyouarelatethenthisdoesnotaffectyourdepartureorreturntimetable.Flyingfromsmallairportsmeansnodeparturedelays,parkingissuesorlengthysecurityqueues.Youcandriverightuptotheplanewithourpilotsassistingyoupersonallywithyourbags.”

Edwin Brenninkmeyer

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YOUR BIZAV RESOURCE


Describingtheefficiencygainsonceairborne,Brenninkmeyersaid:“Confidentialbusinessmeetingscanbeheldonboardandmodernjetscomeequippedwithin-flightconnectivityessentialforworkproductivity.”

herpisafirmbelieverthatanexecutiveaircraftisthenextbestthingtoaconferenceroom.“Fourpeopleonanairlinerarelesslikelytosittogetherandsensitiveinformationwillbeoverheard.Inaprivatejetsensitivestrategiescanbediscussedincomfortandwithoutinterruption.”

BrenninkmeyeralsoservesasaChairmanoftheTrusteesforthecharityFlyingScholarshipsforDisabledPeople(FSDP).heoftenuseshisCessnaonbehalfofthecharity,demonstratingthatbusinessaircrafthaveutilitybeyondcorporateinterests.

The Long RangerAsabuyerandsellerofexecutiveaircraft,JetBrokersEuropeManagingDirectorTimBarberfacilitatedaccesstoonefrequentflyerwishingtoremainanonymous.Theclienthasownedseveraljetsandcurrentlyuseslarge-cabinaircraftforcommutingtoallfourcornersoftheglobe.

heillustratedhispreferenceforflyinginhisownjet,themainbenefitbeing“timesavingformultiplemeetingsinmultiplecitiesandcountries.Asanexample,IflewfromSwitzerlandafterabreakfastmeetingthentoLondonforalunchmeetingfollowedbyfurthermeetingsinthecity.ThenflewtoNewYorkthatverysameevening,allofwhichwouldnothavebeenachievablethroughairlines.”

Emphasisingtheflexibilityofbusinessaviationheadded:“AnA380willnotwaitformebutmypilotdoesandIcannotalwaysguaranteetobeontime.Also,dependingontheaircraft,wecanreachremoteairportsoverlookedbycarriers.”

Expandingontheissueofaccesstounconventionalcitylocationsheremarked:“Citypairingisakeycomponentandgettingintosmallerprivateairportsisahugetimesaverthatbringsmeclosertothedestination.”

Acrucialpartofhisairbornetimeinvolvesaccesstohigh-speedInternetasonboardmeetingsandclientdiscussionsarefrequent.Viewingitasapracticaltoolforhisbusiness,theownerconcluded.“Itisessential,asIwouldbelessproductivewithoutit.”Furthermore,theneedfortimelyface-to-facemeetingsmakesbusinessaviationafacilitatorfor“sealingthedeal.”

Legitimising Business AviationUK-basedGamaAviationhasbeenprovidingcharter,aircraftmanagementandmaintenanceservicesfor25years.Offeringaperspectiveofthetruecomplexionofatypicalbizjetuser,GeneralManagerTomWellssaid:“Mostarecorporatecustomersnegotiatingimportantdealsandnotjustcelebritiesorpopstars.”Gama,recognisingtheneedforclientproductivity,isinvestinginthelatestSwiftBroadbandupgradestoitshawker1000andLearjet45fleets.

Flyingchartercanoffereconomiesofscalewhencomparedwithmultipleairlinefares.Citingacomparison,Wellsexplained:“Somelast-minuteeconomyticketsondomesticroutesareveryexpensive–eightpeopletravellingtoEdinburgh(dayreturn),thetotalcouldbeover£5K.YoucouldprobablytakeaLearjetatacomparablecost.Thecostofcharterisalotlessthanmostwillappreciate.”

Despitetheadvantagesofusingbusinessaircraft,Wellsfeelsthattheindustryneedstodomore.“Notenoughisbeingdonetopromotebusinessaviationasbothemployerandgrossdomesticproduct(GDP)contributor.”

Gamaemploysover350staffmembersatitsFarnboroughairportbase.Combinedwithotheron-siteaviationbusinessestheairporthasover1000professionals,allsourcedlocally.Theairportitselfindirectlysupports4,000furtherjobsinthesurroundingarea.Stressingsuchoverallbenefitstolocaleconomies,Wellsstated:“Thiswillbetrueforothercentresofbusinessaviationanywhere.”

Asidefromnegativeheadlines,businessaviationhasalsoreceivedamplifiedattentionfromgovernmentsproposingharshtaxregimes.IntheUKtheairpassengerduty(APD)wasintroducedonallprivateaviationflightsasof1April.Voicinghisconcernwithregardstotheimplicationsofsuchlevies,Wellscautioned:“TheAPDandtheETS(EmissionsTradingScheme)meansthatoperatorswillhavetoabsorbthecostwithoutputtingpricesupasuserspayingmorewouldmeanthatthattheywouldflylessandthiscouldslowtherecovery.”

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The European GambleWheneconomiesboomed,businessaviationwasseeninafavourablelightandEuropeanpolicymakersacknowledgeditsimportance.The2009double-diprecessionchangedtheEuropeanCommission’sstancewithbizavbeingtaggedasafat-catperk.

AtthefrontlineoftryingtomediatewithECpolicymakers,EuropeanBusinessAviationAssociation(EBAA)CEO,FabioGamba,takesaholisticview.“Thebusinessaviationsectormaybesmallbutweprefertoportrayourselvesasanengineofgrowth.OurresearchstudiessuggestthateachbizjetuserisworthninecommercialbusinessclasstravellersintermsofGDPcontribution.”

OnthesubjectoftaxationacrossEurope,Gambafeelsthatthiscouldbeseenasrecognitionofthesignificanceofbusinessaviationtowardseconomicoutput.“Ithinktheywentforasolutionthatsimplyextendstaxationfromcommercialtobusinessaviationsincetheindustryhasgrownconsiderably,andasitrepresents7.2%ofIFREuropeantraffic.ButtheluxurytaxinItalyisasteptoofarandhasstifledtheirdomesticmarketwithan18%lossintraffic.WearedisputingthisasbeingunfairundertheChicagoConvention.”

Gambastressedthatabalanceneedstobefoundwithpoliticians.Recognisingthatbusinessaviationisimportantforeconomicgrowthandnotsubjectingittopunitivemeasuresiscritical.

The Bizav Renaissance AccordingtotheEBAA’ssponsoredresearchstudyin2012,“TheRoleofBusinessAviationintheEuropeanEconomy,”sponsoredbyOxfordEconomics,thebusinessaviationsectoremploys164,000peopleinEuropewiththeaircraftmanufacturingsectorworthahealthy€9billion.Italsoaccountsforover88,000citypairings,ofwhich96%arenotservedbycommercialairlinesascarriersprogressivelyreduceroutes.

Thenumbersareimpressivebutmostintheindustryprefertokeepalowprofile.Brazenly,theFarEast,MiddleEast,andotheremergingmarketshaveembracedtheutilitariannatureofbusinessaircrafttoreinvigoratetheindustry.ButharkingbacktotheDetriottrio,LinearAir’sherpsaid:“Itwasasliverofthebusinessaviationcommunitythatdidalotofdamage.hopefullyastheeconomyturnsaroundtheeventsof2008willbecomeadistantmemory.”

Attitudestowardsbusinessaviationmayneverchangeaslongasitremainstheprovinceofthoseabletoaffordsuchtravelevenforlegitimatebusinessreasons.Negativeheadlinesmightforeverchaseit,butatleasttheelephantintheroomisgettingalittlemoremediasavvy.

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Limo Helicopters for HireForrapidinner-cityaccessandavoidingtrafficjams,helicoptersarethewaytotravel.BarclaysLondonheliport,formerlyBatterseaheliport,giveseasyaccesstotheheartofLondon’sbusinessandfinancialcentres.PartoftheReubenBrother’saviationportfolio,whichalsoincludesLondonOxfordAirport,theheliportconnectsmostsurroundingairports,complementingbizavwell.

Commentingontheconvenienceofusinghelicopters,LondonOxfordAirportBusinessDevelopmentDirectorJamesDillon-Godfraysaid:“YoucanflyfromtheheliporttoOxfordandboardyourjet,allinthespaceof20minutes.”

Dillon-Godfrayfeelsthathelicoptersinterlinewithjetsperfectlybyofferingvaluabletimesavings.“Formostusinghelicopters,timeisveryexpensiveandtheyneedtobeproductive.”

Onthehighercostofflyingtwin-enginedbusinessairframes,Dillon-Godfraysaid:“SeventypercentareprivatelyownedbutmanagedbyanothercompanyandthepreferenceisfortheAugusta109,ashighperformanceandsafetyduringIFRflightsisapre-requisite.”

Ontheprofileofusers,mostarewealthypeoplewhoalreadyownajetandviewhelicoptersasanecessaryadditionforcommutingpurposes.

however,charteractivityisalsorisingandLondonheliportisattemptingtoattractlower-costsingle-enginedrotorcrafttoalight.Thismayencouragecost-consciousbusinessaviationuserstoshunthecarinfavourofashortairbornerideintothecity.

Inshort,Dillon-Godfrayagreesthathelicopterusageandbizjetsarenaturalpartners.“With1,500movementsperyearconnectingwithbusinessjets,busyexecutivesseethevalueofhelicoptersasabusinesstoolthatenhancestimeandproductivity.”

The numbers are impressive but most in the industry prefer to keep a low profile

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Expertise – and Ethics?

We’re all familiar with the Latin phrase, caveat emptor, let the buyer beware. That’s especially true in

aircraft purchases, where the credentials of some would-be dealmakers may be suspect, as RickAdams reports.

Ausedbusinessjet,evenwithcurrentdepressedmarketvalues,cancosttensofmillionsofdollars.Andwhentherearecommissionsinvolvedforsuchtransactions,therewillbeplentyofunscrupulouspeopleseekingtocashinonthesale.With2,500businessjetsontheblockonanygivenday,morethan13%ofdeployedaircraft.

That’spotentiallybillionsofdollarsreadytopassthroughmultiplehands.

Thus,itisnotuncommontohearphrasessuchas“gangsters”orotherepithetsfromaircraftbrokerswhoviewwithconsiderablesuspicioninterloperstryingtobenefitfromasale.

“You need to be very careful in terms of brokerage,

and only deal with people you trust”

What’s Your Aircraft Broker’s

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SECTORFOCUS:BROKERREPORT

YOUR BIZAV RESOURCE

Privatair cabin crew

“Youneedtobeverycarefulintermsofbrokerage,andonlydealwithpeopleyoutrust,”notesChristianhatje,SeniorVicePresident,BusinessAviation,forSwitzerland-basedPrivatAir.“Bewareofone-man,one-dogbrokers.Therearemanygoodcompanies,butsomearealittlebitdoubtful.”

TimBarber,co-founderandManagingDirectorofJetBrokersEurope(UKandSwitzerland),echoesthesentiment.Partofagoodbroker’srole,hesays,is“tokeepthevulturesatbay.Protectthevendorfromthecountlessenquiringemailsandcalls,[consideringthat]themajorityneverrespond[further]oncetheyhavetheinformation[theyneed].Thebrokerindustrytendstohaveabadname,butthisislargelyduetothefactthatanyoneinvolvedintryingtosellanaircraftisregardedasabrokerwhereasfew[actuallyarebrokers].Alltoooftentheproblemiscausedbysomeonewhoisbesttermedan‘intermediary’or‘facilitator’orsomeonepeddlinganotherbroker’saircraftwithoutauthority…andgreed.”

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AccordingtotheInternationalCertifiedAircraftSalesProfessionals(ICASP),“…studiesindicatethatlessthan5%ofthebuyersofprivateaircrafthavedoneanyduediligencewhatsoeverinreferencetothepeopletheydependontoadviseandassistwith–literally–millionsofdollarsworthofcomplexequipment.”

TheUS-basedNationalAircraftResaleAssociation(NARA)saysitwas“organisedforthespecificpurposeofpromotingaconsistentlyhighsetofethicalstandardsinbuyingandsellingbusinessaircraft.”Thisimpliesthereisaneedtodistinguishitsmembersfromaircraftsalesmiddlemen(orwomen)who

donotapplyhighstandards.NARA’s14-pointCodeofEthicsincludessuchitemsas,

“shallaccuratelyrepresenttheirauthority

toshow,

demonstrateandsellanaircraft”and“shallavoidexaggeration,misrepresentation,orconcealmentofallknownpertinentfactsrelatingtoatransaction.”Barbersays,“LinkedInhastoomanyopportunistspurportingtobebrokerswhoaremerelytryingtoedgetheirnoseintoadeal.TheindustryisawashwithsuchpeoplebuttheyundoubtedlyfindLinkedInaneasyplacetohunt.”

Range, Runway and BaggageBuyinganaircraft,particularlyausedaircraft,isacomplexprocess.PrivatAir’shatjesaysittakesfullytwoweekswiththeclient–usuallytheprincipalofthebusiness–toreviewthevariousfactorsandestablishthetypesofaircraftthatmightbesuitableforthe“missionprofiles.”Whatdestinationsdotheyplantoflyto?Whatrangeisrequired,andwhattypeofairportsandrunwaylengthsdotheyexpecttorequire?howmanypassengerswilltheytypicallytransport?Whatkindsofamenitiesareexpectedinthepassengercabin,includingthelatestinbusinessconnectivitytechnology?hatjesaysthatsomeaircrafttypesmaynotmaketheshortlist

simplybecausetheycannotcarrysufficientbaggage.JetEurope’sBarberbelievesthat“understanding

theirintendedmissionprofileisimportantbecausealltoooftenthebuyerhasa

preconceivedideaofwhattheywantandalltoooftenitisn’tactuallythe

aircraftforthejob.Buyershaveseenthepaincausedduring

therecessionfromwrongdecisionsinthegoodtimes,”hesaid.

Tim Barber and Brendan Lodge (left to right) of JetBrokers Europe

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YOUR BIZAV RESOURCE

Evaluatingthebuyer’srequirementsfortheaircraftrequires“ahugechecklist,”hatjenotes.“Wetrytoguideclientstotherightfit.”Otherfactorsmaybewhethertobuyneworused.AnewaircraftcanrequireconsiderableleadtimeinordertogetaplaceintheOEMdeliveryqueueandproducethedesiredconfiguration.Forprivatebuyers,hatjesaystheyrecommendpurchasingausedaircraft“mostofthetime.”however,corporationstypically“needtogonew.”

hatjesaysthatdespiteaircraftmanufactureremphasisonspeed,range,avionicsandfuelefficiency,thepassengercabinusuallydrawsthemostscrutinyfromhigh-endclients.Andwitholderaircraft,thatcanrequireacompletemakeovertobringituptoclientexpectations.Tomanagecabinrefurbishments,PrivatAirispartneredwithBrabus,anaftermarkettuningcompanywhichspecialisesininteriorsforMercedes-BenzandMaybachvehicles.hatjelaments,“aviationhasbeenlaggingtheautomotiveindustryby10years”whenitcomestocabincomforts.

Oncetheaircrafttypeisdecided,therearetaxandtimingimplications.IntheUS,forexample,thereareentireseminarsonthenuancesofInternalRevenueCodeSection1031(IRC1031).Runningafoulofthoserulesregardingthestructureofsellingoldandbuyingnewcouldcostmillionsofdollarsintaxrecaptureonadepreciatedaircraftor,underbettertimes,whenthevalueofusedaircraftexceedsthatofnew.Theremayalsobefinancingconsiderations.“Everyfinancingcompanyhasdifferentriskprofiles,”noteshatje.Barbersays,“Mostbuyerswedealwiththesedayscanaffordtheaircraftandthereforeneedguidanceontheirchoice.Therearefewerpeopleouttherethinking,‘ShallIbuy,canIaffordit?’”Thebroker’srole,headds,is“tosupportthebuyerorthesellerthroughoutthesaleorpurchaseprocess.”

Separating from the PackWithquestionableagentsalsojockeyingforapieceoftheaction,legitimateaircraftsalesbrokersseekwaystostandout.ForJetBroker’sBarberthisincludes“consistencyandfollow-up,honestyandintegrity,globalnetworks,multipleandtransatlanticoffices,andcontinuousadvertisingonlineandinprintmedia.Andideally,thebrokerwillhavenoconflictingsourceofrevenuefromtheaircraft.Weonlyhandleexclusivesalesorpurchasemandates,althoughthisnowappearstoputusintheminority.”JetBrokerhasacurrentsalesinventoryofabout45aircraft.

“TechnologyhelpsimmenselyandtoolssuchasAMSTAT,JETNET,VREFandBluebookareinvaluable,”Barberindicates.“Socialmediaisincreasinglybeingusedaswellbutnotallbusinesseshaveembracedthisfully.”PrivatAir’shatjeis“stillsurprisedathowmanyleadsarecomingfromtheWeb.”PrivatAirconsidersitscomprehensiveexpertiseastrongpoint–scheduledservices,aircraftmanagement,charter,groundservicesandfuel,trainingandsales.“Wenowcovertheentirespectrumofbusinessjets,”hesaid.Becausetheymanageafleet,hatjesaystheycanleveragetheengineeringdepartmenttoevaluatecandidateaircraftforpurchase.“Or,ifweseeastrangelayout,wecanbringinourseniorcabincrewtohelpevaluatechanges.”hatjehimselfhasanengineeringbackgroundandmorethan20yearsincommercialaviation,whichhesayshelpshimunderstandtheinteractionsbetweenmanufacturersandoperators.

hatjeclaimsmanypurportedbrokersarelackinginexpertise.“Somebrokersmayhaveneverflownintheaircrafttype.Theydon’tgobeyondthespecifications.Theydon’tunderstand,forexample,thatwhenacertainclientgetsonboardtheyalwaystaketherightside.”

hesayswhendealingwithclientswhomayincludesecondandthirdgenerationsoffamilybuyersorroyalfamiliesinEuropeortheMiddleEast,“it’sallaboutlong-termrelationships.Weneedtobeveryclosetoourclients.Weneedtobespecial,weneedtobedifferent.”

hatjeisalsoexcitedaboutthenew“AirClub”alliancethatPrivatAirannouncedinDecember2012withseveralotheraircraftchartercompanies.Thealliancememberscanofferavailabilityonmorethan100businessjets.AtEBACEinMay,AirClubplanstoannounceanonlinecharterreservationprocess“thatisaseasyasrentingacar,”includingspecifyingcatering,smokingpreference,pets,andsoforth,aswellasbookingbycreditcard.

“Ideally, the broker will have no conflicting source of revenue from the aircraft”

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FCREVIEW:MIDSIZEJETS

YOUR BIZAV RESOURCE

Choices Abound in Midsize and

Super-MidsizeBuyers seeking midsize and super-midsize aircraft will have 10

new models to choose from over the next couple of years with options for longer range, faster speed and enhanced passenger comfort, as RickAdams reports.

These models “will take you to airfields that have never seen an aircraft of this size and range”

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Inthesuper-midsizecategory,sixnewaircraftfromthreemanufacturersaretoolinguptotakeonBombardier’sChallenger300categorypacesetter.TheGulfstream/IsraelAerospaceIndustries(IAI)G280begancustomerdeliveriesinlate2012andissettingnumerousspeedrecords.Dassault’sFalcon2000SandFalcon2000LXShavereceivedtheregulatorygreenlight,andwillstartdeliveringlaterthisyear.Cessnaisanticipatingcertificationandinitialdeliveriesin2013fortheCitationX,withtheCitationLongitudeslatedfora2017debut.Thehawker4000isontheproductionsidelineforthemomentwhileBeechcraftseeksabuyer.

Forthemidsizemarket,threenewaircraftandanupgradedmodelaretryingtomaintaindevelopmentscheduleswhilepushingthedesignenvelope,including:thesmallest-yetfly-by-wire,theEmbraerLegacy500;Bombardier’sprimarilycompositeLearjet85;therange-increasedCessnaCitationLatitude;andCessna’s“new”CitationSovereign.TheGulfstreamG150continuestopaditsflightlog,Beechcraftishopingforafewhawker800XPRupgradedealsandBombardier’sLearjet60XRistakingaproductiontimeout.

Super-Midsize: Challenging the CL300ThetwonewesttypesintheDassaultbusinessjetfamily,theFalcon2000SandFalcon2000LXS,receivedFAAandEASAapprovalinearlyAprilandlateMarch,respectively.TheFalcon2000Swillbegindeliveriesinthesecondquarterof2013.TheFalcon2000LXSwillreplacethe2000LXbytheendof2013.Jean-LouisDumas,Dassaultflight-testpilot,saidoftheFalcon2000S:“We’vefoundthattheaircrafthandleswellinallaspectsoftheflightenvelopewhileofferingverylargesafetymargins.TheFalcon2000Sfliessosmoothlythatmanypilotswillwanttooperateitmanually.”

TheFalcon2000Sand2000LXSareDassault’snewentry-levelaircraft.Theiremphasisisonshort-fieldperformance,expandingthenumberofsecondaryairportsatwhichcustomerscanoperate.Thesemodels“willtakeyoutoairfieldsthathaveneverseenanaircraftofthissizeandrange,”saidDassaultAviation’sSeniorVicePresidentforCivilAircraft,OlivierVilla.

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Cessna Aircraft Company’s Citation X,

claimed to be the “fastest civilian aircraft in the world”

Dassaultsaidtheirtwo-year-longflighttestcampaigndemonstratedshort-fieldandlow-speedperformancesubstantiallybetterthantargetedfigures.TheFalcon2000Siscapableoflandingatairportswithchallenging,steepapproachesandshortrunwayssuchasLondonCityAirport(3,934ft/1,199m).Atatypicalend-of-flightprofile,theFalcon2000Sneedsjust2,315ft(705m)ofrunway–comparabletoaturbopropaircraft.Thebalancedfieldlengthofthe2000Sis4,325ft(1,318m);forthe2000LXSitis4,675ft(1,424m).

AtMach0.80,theFalcon2000Shasarangeof3,350nm(5,391km).The2000XLSextendstherangeto4000nm(6,437km).Thelatter“willbeequippedwiththesameinboardslats,thesamegreenerenginesandsoundproofingpackagesthatweredevelopedfortheSversion,”Villanotedinannouncingthe2000LXSatNBAAlastOctober.“ThemaindifficultyinadaptingsuchfeaturestotheLXwasourdesiretokeepthesamepayloadatfullfuelwhilemaintainingLXclimbandcruiseperformance.Thismeantfindingweightreductionsolutionstooffsettheweightofthenewfeatures.”Dassaultengineersremoved300pounds(136kg)fromthewingstructure,evenwhileaddingwinglets,and100pounds(45kg)fromthecabininterior.

JohnRosanvallon,PresidentandCEOofDassaultFalcon,said,“Weoptimisedtheplatformwithalonglistofstandardoptions,cutting-edgetechnologyandindustry-leadingfeatures.Ourproudestaccomplishment,though,wasdesigninganaircraftthatburns10%lessfuelthanaircraft20%smallerwhileofferingaverycompetitiveprice.”

CessnaAircraftCompany’sCitationX,claimedtobethe“fastestcivilianaircraftintheworld”atMach0.935,rolledoutitsfirstproductionuniton15AprilattheWichita,Kansasmanufacturingfacility.“TheCitationXistheperfectaircraftforcustomerswantingtomovefaster,bemoreefficientandgetwheretheyneedtobemorequicklythaneverbefore,”saidScottErnest,CessnaCEO.

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Cessnaanticipatesregulatorycertificationandinitialdeliveries“laterthisyear.”TheCitationX(alsoknownforaninterludeastheCitationTen)providesa15-inchlengthiercabinformorelegroomandarangeof3,242nm(5,217km),enablingsuchcitypairsasLondon-NewYork.TheCitationXwillbeabletoreachanaltitudeof51,000ft(15,544m),enablingittoflyabovecommercialtrafficoradverseweather.

Cessna’slongest-rangebusinessjet,the4,000nm(6,437km)andMach0.86CitationLongitude,isnotscheduledtobegindeliveriesuntil2017.ItwasannouncedlastMayatEBACE.WithNewYork-ParisandLondon-Dubaiintercontinentalrange,theLongitudealsoboaststhelargestCitationcabinat31ft(9.4m).TheLongitudewillalsorepresentthelaunchvehicleforSnecma’s11,000-pound(4,990kg)thrustSilvercrestenginesandan“on-condition”maintenanceplan,whichpromisestoreduceoperatingcostsbyextendingmaintenanceintervals.

ThenewDassaultandCessnaofferingswillbeattemptingtodisplacetheclearsupermidsizecategoryleader,theBombardierChallenger300.ForbesmagazinesaystheCL300has“dominatedthecategorysinceitwasfirstdeliveredin2004.”In2012,Bombardierdelivered48Challenger300s,andthroughtheendofFebruarytheoveralltotaldeliveriesreached385.

InJune2012,Berkshirehathaway’sNetJetsplacedafirmorderfor75Challenger300splusoptionsformorethan125otherswithdeliveriestocommencein2014.Togetherwith25-plus-50Challenger605s,itwasthelargestBombardierChallengerordereveratUS$7.3billion.

BombardierspokespersonPhilNasskausaid,“There’sareasonwhytheChallenger300isthebestseller.Itbeatsthecompetitionhandsdown.Itfeatureslowdirectoperatingcostsandgreatperformance.”

TheG280,ajointeffortofGulfstreamandIsraelAerospaceIndustries,hasbeensettingcity-pairtimerecordsaspartofaworlddemonstrationtourof72citiesin24countries.ThemostrecentwereMelbourne-Singapore(3,300nm/5,310km)in7hours,12minutesandSingapore-AbuDhabi(3,213nm/5,170km)in7hours,41minutes.The8-10passengeraircraftnowowns10city-pairmarksandreceivedEASAtypecertificationinFebruary.

“There’s still a strong market for the G280 in Europe. We have good interest in Russia and to some extent the Middle East”

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TrevorEsling,GulfstreamSeniorVicePresidentforEuropeandAfrica,toldFlyCorporate,“There’sstillastrongmarketfortheG280inEurope.WehavegoodinterestinRussiaandtosomeextenttheMiddleEast.WedidreasonablywellwiththeG200,andtheG280shoulddoquitewell.”hesaidmarketssuchasRussiaandChinaaredrivenbylargercabinsizes.FirstdeliveryofG280productionaircraftwasinNovember.

“TheG280isverycomfortableandveryquiet.Andwe’vetakentherangeoutto3,600nm,”Esselingnoted.Balancedfieldlandinglengthhasbeenreducedto4.750ft.“Customersaskedusformoreperformance[thanthepredecessorG200].We’reprettyexcitedabouttherangeandspeedcapability.It’sagreatairplane.”Theotherentrantinthesupermidsizecategory,thehawker4000,isinproductionsuspension.SinceemergingfrombankruptcyinFebruary,Beechcraftisoptingtosellthehawker400typecertificates,designs,tooling,equipmentandassociatedrights.

Midsize: Works in ProgressCessnasaidinAprilthatitsnewCitationLatitude“isonscheduleandmakingprogresstowardscompletionoffullairframesthisyear.”Theprototypeisscheduledtoflyinthefirstquarterof2014.“We’vemovedfromengineering,analysisandmodellingtocuttingmetalanddrivingrivets,”saidTerryShriner,Cessnabusinessleaderfortheaircraft.

CessnahasapurchaseagreementfromfractionaloperatorNetJetsforupto150Latitudeswithdeliveriestobeginin2016.Theprototypefirstflightisanticipatedinmid-2014,entryintoservicein2015.

AnnouncedinOctober2011withanexpectedrangeof2,000nm(3,218km),Cessnaincreasedtherangecapabilityby25%lastsummerto2,500nm(4,023km).TheLatitudealsoboastsawiderCitationpassengercabinat6.5ft(1.9m).CEOScottErnestcallsita“game-changer”,pricedat$15million.

“Itwillprovidesophistication,moderntechnologyandawholenewlevelofcabincomfortandstyle,”Ernestpredicted.ThepassengerareaincorporatesaClairity“intelligentcabintechnologysolution”fromDallas,Texas-basedpartnerheadsUpTechnologies.Clairity’s“smartairplane”conceptissaidtoprovideamoreproductiveworkenvironmentforpassengers.Itoffersdata-andcommunication-sharingcontrolledthrougheitheratouch-screenuserinterfaceateachseatorthecustomer’spersonalelectronicdevice.

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ThecockpitfeaturesGarmin5000avionicswiththree14-inchLCDprimaryandmultifunctiondisplaysandfourtouch-screencontrolpanels.StandardfeaturesincludeSyntheticVisionTechnology,electroniccharts,Garmin’sSafeTaxi,adualflightmanagementsystemwithWAASLPVandRNP,solid-stateweatherradarwithturbulencedetectionandverticalscancapability,integratedterrainawarenessandwarningsystem(TAWS),ADS-BOutandLink2000+datalink.OptionsincludesatelliteweatherandanICAOType1Aflightdatarecorder.

Bombardier’sNasskausaidthe“FlightTestVehicle1buildissignificantlyadvanced”fortheLearjet85.TheFlightTestAircraft2and3fuselagesarenearingcompletioninMexico.Asmighthavebeenexpectedfortheindustry-first,primarilycompositestructuresaircraft,entryintoservicehasslippedtothesummerof2014.“Withanynewaircraftandusingsomanynewtechnologies,therehasbeenanamalgamationofvariouschallenges,”NasskautoldFlyCorporate.“Weareresolvingthosechallenges,buttheyaretakingtime,sothetimelinehasbeenimpacted.WeareconfidentwewillmeettherevisedEISdate.”

Thanksto“complexcurves”intheaircraftcross-sectionandthinnerwalls,the85willbethelargestLearjetever.Thedesignwillalsominimisedragthroughsmootheraerodynamics,andthecompositematerialisexpectedtorequirelessmaintenance,beeasiertorepairandextendservicelife.“It’sthebiggestandthefastest,knownforspeedandstyle,”notedNasskau.TheflightdeckwillbethenewBombardierVisionfromthecompany’scommercialfleet,incorporatingRockwellCollins’ProLineFusionavionics.

TheEmbraerLegacy500,which–togetherwiththeLegacy450–willbethesmallestfly-by-wirebusinessaircraft,isalsolagginginitsoriginalschedule.EmbraerExecutiveJetsPresidentErnestEdwardssaidtheaircraftwillhavea“disruptiveinfluence”onthemarket.“Theyarethefirstclean-sheetmidsizeandmidlightdesignsin15yearsandhavebeentherecipientofinternationaldesignandinnovationawards.”

ThethirdLegacy500aircraftjoinedtheprogrammeinMarchandisbeingusedtotestavionics,noise,electricalsystemsandtheinterior.AirframestructuresandcomponentsarebeingmanufacturedinPortugal.EntryintoserviceoftheLegacy500isnowsetforthe“firsthalf”of2014,sosaleseffortsarebeingsteppedupagain.

Cessnarolledoutthefirstproductionaircraftforthe“New”CitationSovereigninMarch.TypecertificationandEISareplannedforthethirdquarterthisyear.

AmongtheupdatesfortheSovereign:GarminG5000avionics,a150nm(241km)rangeincreasetomorethan3,000nm(4,828km),improvedshortrunwayperformance,wingletsforan“aerodynamicboost”,andtheClairitycabinsystem.MichaelThacker,SeniorVicePresidentofEngineering,declared,“Onceagain,Cessnatookagreataircraftandmadeitevenbetter.TheNewCitationSovereignisanotherexampleofouremployees’capabilitiestotakecustomerfeedback,combinedwithadvanceddesignanddeliveranaircraftthemarkethasaskedfor,anddoitquickly.”

ThevenerableGulfstreamG150fleetpassedthe130,000flighthoursmarkinlateFebruary.Thetypereceiveditsfirstcertificationin2005.“It’sstilladifficultmarket.Thereareplentyofusedairplanesonthemarket.ButthereisstilldemandfortheG150,”saidGulfstream’sEsling.“Ithasareputationforsupportandlongevity.”

Bombardier’sLearjet60XRisina“productionpause”atthemoment.Nasskausaidtheyare“evaluatingmarketconditions”beforedecidingitsfuture.ThroughtheendofFebruary,420Learjet60,60SEand60XRshadbeendelivered.Firstflightofthe60XRvariantwassevenyearsago.

AlthoughBeechcraftisnowfocusedonBaron,BonanzaandKingAirturboprops,theyarecontinuingupgradestothehawker800XPRconfiguration.Amongthe70-somedesignimprovements,thehoneywellTFE731-50Renginesareclaimedtodelivera7%reductioninfuelconsumptionand32%reductioninenginemaintenancecosts.

Cessna rolled out the first production aircraft for the “New” Citation Sovereign in March

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Situated in the Île-de-France region and divided into 20 so-called “arrondissements municipaux,”

the cosmopolitan capital of France is one of the largest population centres in Europe, with an increasing number of 12 million inhabitants. Since the launch of the massive urban renewal project by former president Nicolas Sarkozy in 2007, called “Le Grand Paris,” the city has witnessed the coming of various transport, economic, cultural and emblematic projects to boost and revitalise its global and metropolitan economy. With a rich history of culture and tradition, Paris offers a vast myriad of museums, monuments and landmarks. So whether you want to take a stroll along the Champs d’Élysées or the Seine, pay a visit to the picturesque Cartier Latin with all its cosy and local boutiques, or seal a deal in the high-rise and office-tower district of La Défense, Paris offers a bit of everything for everybody.

Landings:

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YOUR BIZAV RESOURCE

ParisFC’s trip planning tool for executives

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Signature Flight SupportSignatureFlightSupport’sfacilitiesincludeVIPloungeandofficeservicesandaconferencecentreatTerminalOne.Signatureoffersin-househangarageuptoGlobalExpressaircraftandG-Vs.ItsVIPTerminal1containsanFBOwithaself-servicebarforpassengersandpilots,aconferenceroomandVIPlounge.Flightplanning,weather,andcrewroomsandtransportareavailable.

DaSSault Falcon Service (DFS)DFSiswidelyregardedamongLeBourget’stop-rankingFBOsandoneoftheworld’sbest.PassengershavetheirownVIPfacilitiesincludinglounge,bar,television,newspapers,conferenceroom,projectorandsoundsystem.Limousineaccesstoaircraftisavailablewithpriorpermission.

Jetex Flight SupportOwnedbyFlyingGroupuntil2009,JetExFlightSupportoccupiesthenewlyrefurbishedterminalattheairport’sentrance.Forcrew,JetExprovidesweatherandflightplanningoffices,transportontheapronandtohotelsinthevicinity,adedicatedcrewloungewithshowerfacilities,Wi-Fiandrestareas.PassengerscanenjoyJetEx’sVIP(“LeSalon)orVVP(“LeRoyale”)lounges;limoaccesstotheaircraftisavailableonaprior-requestedbasis.

aDvanceD air SupportIncooperationwithExecuJetAviationService,AdvancedAirSupportprovidespassengerswithVIPfacilities,includingloungeandofficeservices,andaprivateterminalwithlimousineservices.Furthermoreitprovidesthird-partycateringthroughJetchef,Canonica,LSGSkychefandLeNotre.AASisrankedninthinthetop25ofEuropeanFBOservices.

univerSal aviationUniversalpassengershavetheirownfacilities,includingloungeandofficeserviceswithWi-Fi,prayerroomandfullyequippedconferenceroom.Limousineandcourtesycarservicesfromramptoaircraftareavailable.Customsandimmigrationclearancehappensatyouraircraft.A3000sqmheatedhangarcanalsohandleaircraftuptotwoBBJsoroneDC8size.

lanDmark aviationLandmarkAviationoffersarefurbishedFBOwithanupdatedVIPlounge,officeservicesandconferencefacilities.Dedicatedpassengeramenitiesincludeconferencefacilities,refreshments,crewroomandmeetingroom.LandmarkAviationhandlesin-houseuptoBBJsoraircraftofsimilarsize.

uniJetUnijetrecentlyopenedanewterminalatLeBourgetanditsFBOunderwentamajorrefurbishmentwithparticularattentiontotheVIPlounge.Theyprovidefacilities,includingheatedhangars,rampspaceparking,VIPlounges,meetingroomsandmore.

AIRPORTS

Withacreageupto552hectaresandlocatedrespectively11kmfromthecentreofParisand20kmfromthebusinessdistrictLaDéfense,theprincipalBizAvairportoftheFrenchcapitalisParis-LeBourget.Ithasthreerunways(07/25with3000m,03/21with2665mand09/27with1845m)ofwhichtwoareindependent.Paris-LeBourgetfeatures7differentFBOsandawiderangeofrentalfacilitiesgoingfromprivatecarstoutilityvehiclesandchauffeur-drivenlimousines.Furthermore,itprovidesitsclientswithagreatvarietyofhigh-classrestaurants,hotelaccommodationandevenaeronauticaltrainingfacilities,includingaCessnaTrainingCentreandFlightSafetyInternationaloffice.Inadditionitalsooffersthe

EspaceAlizé120sqmconferenceroomwithstate-of-the-artcommunicationtools.

BesidetheParis-LeBourget,Parisprovidesalargenumberofaerodromesinaradiusof30kmaroundthecity,suchasToussus-Le-Noble,Pointoise-Cromeilles-en-VexinandMelun-Villaroche,allwithseparateFBOservices,handlingoperatorsandmaintenanceproviders.Moreover,theheliportofIssyLesMoulineauxisavailableforhelicoptertransportwithhélifranceinandaroundParis,withapersonalserviceprovidedbyAviaxesshelicopter&Jethandling.

FbOs

Inarecentsurvey,LeBourgetwastheonlyairporttohavefourofitsFBOsinthelistofTop25FBOsinEurope,theMiddleEastandAsia.DassaultFalconServicewasrankedsixth,AdvancedAirSupport18th,JetExFlightSupportcame20thandSignatureFlightSupport23rd.OtherFBOsatLeBourgetwerenotincludedinthesurvey.ThemainFBOsoperationsatLeBourgetarelistedbelow.

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hOTeLS

Saint JameS pariSsaint-james-paris.comVisitingachateauisverydifferentfromactuallystayinginachateau,butatSaintJamesyougetboth-andthiswithinthecitycentre.Afteritsmakeoverin2011-bysomereferredtoas“dramatic”-thehotelnowblowsyourmindawayevenmore,withitsbizarrecombinationofpanther-printwallsinsideaNapoleonicdécor.

le royal monceauleroyalmonceau.comLeRoyalMonceau,orRoyalhill,isacombinationofaStarck-designedhotelandanartisticandculturalparadise.Nexttoits149rooms,ofwhichalmosthalfaresuites,theRoyalMonceauoffersagallery,anart-bookshopandadedicatedartconcierge,allsituatedinamoderndécorofplushcarpets,highceilingsandcrystalchandeliers.Allmayorsuiteshavebathroomsanddressingroomsofsurrealproportions,internallydecoratedwithhugemirrors.

hôtel De crillon crillon.comClosedforrenovationsuntil2015,thisneoclassichotelisstillworthmentioning.L’hôteldeCrillonisadazzlingpalaceoflegendaryproportions.Self-proclaimedtocelebratethebeginningofanewerain2015(FlyCorporatebacksthisproclamation),thismasterpieceofthe18thcenturyhashadaglorioushistorysofarandisonlyawaitinganevenmoregloriousfuture.

ItmaycomeasasurprisetolearnthatFrance’sofficialhotelscalestopsatfour-starluxury.however,severalParishotelsthatofferroomsatmorethan€600($855)anightalreadycategorisethemselvesPalaces.Therearenofour(orevenfive)starhotelsintheLeBourgetarea.Thefollowinglistoutlinesjustsomeofthecentralluxuryhotels,allaround45minutesbycarfromLeBourgetairport(dependingofcourseonParistraffic!).

la réServe pariSlareserve-paris.comThispied-à-terrehotelispracticallylocatednexttotheEiffelTower-closeenoughtotouchit-intheextravagantandchicArrondissementdePassy.Thecomplexhousestenofthemostprivateandexclusiveapartments,withsurfacesgoingfrom150sqmto300sqm.Withnobarorrestaurantattachedtothehotel,stayinginLaRéserveParisislikestayingathome,onlyinthishome,yourkitchenisequippedinwaysyoucouldnotpossiblyimagineandyoucanpre-arrangethedrinkcabinetofyourdreams.

hotel lancaSterhotel-lancaster.comThis19thcenturybuildingwastheresidenceofMarleneDietrichforthreeyearsinthe‘30s.Creakingparquetfloors,warmwooddressersandglowinglanternsallcontributetoanantiqueatmosphereoftheParisiantradition.TheMichelin-starredin-houserestaurantLaTablecomeshighlyrecommended!

ReSTAURANTS

l’hotel l-hotel.comLocatedinsidethehotel,ontheleftbankoftheSeine,L’hotelrestaurantwelcomesyouwithanewchefandwonderfulfood.SeasonalandclassicallyFrenchdisheswithadistinctivelight,moderntouchareservedinaveryintimateatmosphere.

AlltheluxuryhotelsinParishavetop-classrestaurants(notablyLeMeurice,whichrecentlyreceivedathirdMichelinstar)andthecitymaintainsitsreputationasamajorgastronomictreat,withover30,000restaurantsandcafés.Listedbelowisaselectionofafewofthemostprestigiouslocationstoeatandentertain.

l’arpègealain-passard.comL’Arpègeisathree-starrestaurant,runbyrenownedchefAlainPassard.Ithasaverysimpleandrelaxed,yetsuitable,ambianceforimportantmeetings.GreatmodernFrenchfoodandimpeccable,discreetservice.

l’atelier De Joël robuchonjoel-robuchon.netWithanopenkitchen,atL’AtelierdeJoëlRobuchonyoucaneithereatatthebarJapanese-style,orenjoytheprivacyofasecludedtable.TherestaurantpresentsanextensivevarietyoftypicalFrenchfood,tapasstyle.

All the luxury hotels in Paris have top-class restaurants and the city maintains its reputation as a major gastronomic treat

le chibertalechiberta.comBathedinaredandblackdecoratedinterior,thisdeliciousoysterbarandFrenchcontemporaryfoodrestaurantissituatedjustofftheChamps-Elyséesandcanbebookedentirelyforprivateoccasions.

Spoon spoon.tm.frAnotherAlainDucasserestaurant,SpoonisreputedlythefirstrestaurantinParistoofferpickandmixchoicesoffoodandcondiments.Don’tmisstheSpoonExperience,amenuservedfortheentiretable,speciallycookedforyoubytheChef!

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CONFeReNCe FACILITIeS

bARS

TRIP TIP: The hIddeN hOTeLLe Quartier Latin – Concerts, culture and culinarityLocatedinthe5tharrondissement,QuartierLatinisthevibrantnostalgicheartofParis,withsomeoftheworld’smostimportantwriters,artistsandphilosophershavingpassedthroughtheareathroughouthistory.EithervisittherenownedSorbonneUniversityorstrollthroughthecharmingsmallstreetsonthelookoutforoneofthemanyalmostlegendarycafes.historyhasmadethisarearichwithpicturesquecharmandintimacy.Markets,antiquaries,gardensandaboutanypossibletypeofrestaurant;inQuartierLatin,there’sabitofeverythingforeveryone.

signatureflight.com

WhenLeBourgetholdsitsairshoweverytwoyears,itbecomestheParisarea’sthirdbiggestexhibitionspace.Inbetweenshows(thenextwillbethe50thinternationalairshowandwillbeheldinJuneofthisyear),thebusiness

airportoffersalarge,fullyequippedmeetingroominthecompletelyrefurbishedbuildingattheairportentrance.

Forbiggermeetingsortradeshows,Pariscitycentreoffersawiderangeofconventionsites.WithParisbeingbusyall-yearround,themajorhotelsalloffermeeting,conventionandexhibitionfacilities,butexpecttopaymoreduringconventionseasons(April-JuneandSeptember-November).ThebiggestcentrallylocatedexhibitionsiteistheParisExpo/PortedeVersaillesCentre.Formoreinformationonconferencesitesvisitparisinfo.com.

OneofthebetterhotelcocktailbarsinParisisatthePlazaAthenée.Anothertoplocationisthe33rdfloorofthehotelConcordeLafayetteatthePorteMaillot.FlyCorporate’srecentlydiscoveredrecommendation,however,isLeSchmuck,locatedinthefashionabledistrictofSaintGermain.Althoughit’salsoarestaurant,LeSchmuckistheperfectlocationforoneoftheirextraordinarycocktailsafterabusybusinessday.Bothfancyandrelaxed,withanivyceilingandchandeliershangingeverywhere,LeSchmuckwilldenyitsnameonceyou’reinside,astheplaceisfamousforitsbeautifulpeople–rumourhasitScarletJohanssonlikesittoo.

OnlyfivemilesseparateLeBourgetfromthecitycentre.Accessbytaxi,carorqualitylimousine,bookedbytheFBO,isusuallyabout45minutesaway,dependingontraffic.ThenorthernsectionoftheRERsuburbanlineBisjustafewminutesawaybytaxi.TheRERtakespassengersdirectlytothecentreinabout20minutes.Thelinecanbecrowded.

AhelicopterservicetakespassengersfromLeBourgettotheParishelipadatIssy-les-Moulineaux,justsouthwestofthecitycentre.Flightstake10-15minutesaccordingtoairtraffic.TheonlyhelicopterservicebasedatLeBourgetishélifrance.

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The iPad has totally changed the way we work and communicate and provides a new platform for business applications and information sharing. FlyCorporate looks at some of the latest apps designed for the bizav market.

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FlyCorporate Magazinereachesthekeydecisionmakersofsuccessfulinternationalcorporations,fromchiefpilotsthroughtotheboardroom.Inadditiontothis,FlyCorporate magazineisproudtohaveaglobaldistributionpartnernetworkwhichdeliverscopiesdirectlytocustomersinFBOloungesandonboardaircraft.

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On the Horizon...

• Onboard Technology• Insurance• FBO Services• Market Focus: The Americas• Aircraft Review: Light Jets & Turbo Props• Landings: New York

Issue19FlyCorporateMagazine Available22October

Every Signature FBO is full of character Everywhere you turn there’s a story. Our people bring a dedication for aviation and

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Every one of us. Everywhere. Check out our worldwide network at SignatureFlight.com.

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Three cabin spaces and incredible range. MORE space with the largest cabin in its class.MORE comfort with three distinct cabin areas.MORE freedom with incredible range.MORE flexibility with the largest baggage compartment in class.MORE confidence with more than 20 million platform hours flown.Find out more at EmbraerExecutiveJets.com

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