follow the (digital) signs
TRANSCRIPT
According to the Spiceworks survey, 94% of IT pros using Samsung —compared to 78% for
those using other providers.
Samsung commercial-grade digital signage offers organizations of everysize the tools to elevate and promote their business. From 10-inch inter-
signage solution that works for your business. Ready to explore the line?
© 2016 Samsung Electronics America, Inc. and Samsung are trademarks of Samsung Electronics Co., Ltd. Use only in accordance with law. Other company and product
names mentioned may be trademarks of their respective owners.
Samsung KnowsDigital Signage
Learn More Now
“Samsung Digital Signage Research Report,” Spiceworks on behalf of Samsung, February 2016.
Twitter: @SamsungBizUSA
Blog: insights.samsung.com
Follow The (Digital) Signs
The State of Digital Signage
According to a recent Spiceworks survey, IT professionals agree digital signage can be a great resource for organizations—but the technology is still widely under-utilized. How could your business
right digital signage?
Key Use Cases
Applications
Display public transportationschedules (e.g., airports,
train stations)
Impact customersvia video wall
Stream performances inlobbies, stadiums, etc.
41% of surveyed IT professionals who use digital signs believe the signs are being under-utilized at their organizations.
Although many businesses are not yet using any type of digital sign, they
Who’s using what?
Of all those surveyed using digital signs, the top 3 use cases are:
The fact is, digital signs can do somuch more to help promote business.
Indoor LCD signs
73%Outdoor LCD Signs
24%
Marketingpromotions
Publicinformation/directions
Internalcommunications
44%56% 45%
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Digitalize menu boards Advertise sales ordaily specials
Set up storefront/window displays
SUMMERSALE
Customer engagement Consistent visual experiencefrom web to store
Sale/product promotion
Information on demand Centralized updates,management and coordination
Lower printing costs
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1. Improved internalcommunications
2. Improved ambience 3. Increased marketing/promotion effectiveness
4. Increased audienceengagement
5. Improved externalcommunications
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