forecast it 1. introduction to the forecasting process

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  • 8/9/2019 Forecast It 1. Introduction to the Forecasting Process

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    Introduction to Forecasting

    Lesson #1

    Introduction to Forecasting

    Using quantitative methods

    Copyright 2010 DeepThought, Inc. 1

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    Introduction to Forecasting

    Quantitative vs. Qualitative forecastingmethods

    Quantitative

    Universal Meaning

    Widely Used in Business

    Easy to Evaluate

    Vs.

    Qualitative

    Build on Personal Experience

    No Data Needed

    Hard to Measure

    Copyright 2010 DeepThought, Inc. 2

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    Introduction to Forecasting

    Quantitative Methods Take upon multiple forms

    Linear Regression: Y = a + b * x

    Exponential Smoothing: F(t+1) = a * A (t) + ( 1 a) * F(t)

    Moving Average, Multivariable, Etc.

    Have Multiple Purposes

    Forecasting

    Trend, Seasonality, and Cyclical Estimation

    Evaluating Variable Relationships

    And more

    Copyright 2010 DeepThought, Inc. 3

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    Introduction to Forecasting

    Role of statistics in quantitative forecasting Each Variable is assumed to be Independent of each other, and

    random.

    The central limit theorem states that if a variable has 30 or more

    observations, we can use the normal distribution approximation toevaluate its mean and variance.

    Enables us to test the statistical significance of the model and its

    coefficients.

    Copyright 2010 DeepThought, Inc. 4

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    Introduction to Forecasting

    Method Selection Each Forecasting Method has its own characteristics.

    Each Method can answer different questions.

    Some Methods should only be used in specific situations.

    Copyright 2010 DeepThought, Inc. 5

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    Introduction to Forecasting

    Model Building Most Methods try to fit themselves to the data.

    Minimizing the Sum of Squared Errors.

    A sum of square difference of actual data points compared to

    model produced data points.

    Creates the best fit model using that specific forecasting method.

    Model statistics are produced for model evaluate.

    Copyright 2010 DeepThought, Inc. 6

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    Introduction to Forecasting

    Model Evaluation Looking at the statistics of a model help us determine if the model

    makes sense or not and how accurate it is.

    The same Statistics are used for all type of methods

    Enables us to Compare Multiple Models to find the best models

    Copyright 2010 DeepThought, Inc. 7

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    Introduction to Forecasting

    4 Forecasting Steps1. Set an objective

    2. Build models backed by theory

    3. Evaluate models

    4. Use best models

    Copyright 2010 DeepThought, Inc. 8

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    Introduction to Forecasting

    1. Objective Setting Keep it Simple

    Set a clear objective such as:

    Find Best Forecast for Gas prices

    Find the Overall trend of Gas prices from multiple forecast

    models

    Find Seasonal Indices for Gas prices

    Find Relationships (or lack of) between variables Gas prices

    (Dep.), and GDP(Indp.), Interest Rate(Indp.)

    Copyright 2010 DeepThought, Inc. 9

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    Introduction to Forecasting

    2. Building Models Understand the type of data you have.

    Does it have a trend, seasonality, or cyclicality.

    Select the appropriate methods to use given the objective and data

    type.

    Use (economic, financial, est.) theory to back your model

    Start with simple models.

    Build on good simple models

    Copyright 2010 DeepThought, Inc. 10

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    Introduction to Forecasting

    3. Evaluating Models Statistical Significance

    F-Test

    F-Test P-Value (Rule of Thumb: Need Below 0.05)

    Accuracy (The lower the better except R2)

    SSE: Sum of Squared Errors

    RMSE: Root Mean Square Error

    MAPE: Mean Average Percentage Error

    R2/ Adjusted R2: % Error Captured by Model

    Copyright 2010 DeepThought, Inc. 11

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    Introduction to Forecasting

    4. Using Models Use Best Models for:

    Forecasting

    Understanding Trend, Seasonality, and cyclicality.

    Understanding Relationships between different variables

    Copyright 2010 DeepThought, Inc. 12