formnext2019 sponsoringkatalogupdate eng ohnepreise 01 · corpus_l – 3d standing advertisements...

Advertising OpportunitiesThe direct way to reach your customers

Official event hashtag #formnext

Advertising at Formnext 2019

Kap Europa

Kongresshaus

Skyline Plaza

Shoppingcenter

HauptbahnhofMain Station

Brüsseler Straße

Den H

aager Straße

Platz der

Einheit

Frankenallee

Vhere are plenty of ways to engage with Formnext’s many visitors and thus with your potential customer. We show you the most effective one. Take advantage of our broad range of advertising services, which cover everything from app banners to the additional equipment you need for your booth. We are happy to answer any questions you might have and send you a tailored offer.

Targeted services designed to help you succeed

Contents

45689

19

2021 22

23

24

26

11121314151617

Online/Print

Foyers/Halls

Specials

Access fairground/Via Mobile

App banners

Online banners

Your company profile

Placement in event guide

Placement in newsletter, Ticket banner

Your Contacts

Triangle Tower, Slim Box

Corpus L, Floor Graphics, Radio Via Mobile

ePoster, Oktavo advertising towers

Banners

Foil advertising

Fabric covering, banner

Trigo advertising tower, Megaposters

Hall 11

Advertising on glass escalator surfaces,

Stair branding, Banner, XXL Slim Box

Hall 12

Banner, Column branding

Banners, Mirror advertisement

Stairway advertisement,

Column branding, Banner

Megaposter

Promotions, Sponsorship,

Next Carrer Level Package,

Shuttel Bus Branding

4 5


Online/PrintFind the right format for your needs. Leverage our wide range of online and print media services to address your targetcustomers. By combining them with the advertising space on site, you’re sureto make your presence felt far beyond the exhibition grounds.

Online banners

Website:Format:File:

Languages:Activation:

Positioning and prices:

Minimum quantity:

formnext.comdifferent formats, see belowjpg/png (static), HTML5 (static/animated), max. file size 250 kBGerman (if possible) and Englishfrom autumn 2019; Algorithms ensure that your banner is displayed before, during and after the trade fair depending on the campaign period.

We charge you based on the cost-per-mille (CPM)*. Please find an overview with positions and prices below.

5,000 ad impressions plus handling fee, Reporting included.

* What is cost-per-mille (CPM)? CPM indicates how much you have to invest to reach 1,000 view contacts. Loading and displaying your banner (one ad impression) is such a contact.

App banners

Format:

File:

Resolution:Activation:Languages:Link:

Please deliver all versions mentioned so that your banner can be displayed correctly on various mobile devices: – 600 x 100 pixels – 640 x 100 pixels – 720 x 100 pixels – 960 x 100 pixels – 1.280 x 200 pixels – 1.440 x 200 pixelsjpg/png (static), gif (static/animated),Flash is not supported!max. 250 kBfrom October 2019 German (if possible) and English to your website or landing page

Banner Dashboard (Example)

Reserve advertising space in our

Formnext Magazine today!We’ll be happy to send you

the media data for 2019.

Direct the attention specifically to your company.

Online banners Dimensions

Homepage 4:1 1.140 x 285 pixels6:1 1.140 x 190 pixels

Editorial page 4:1 1.140 x 285 pixels6:1 1.140 x 190 pixels

Exhibitor search – under the header (Grid view + List view)10:1 1.140 x 114 pixels

Exhibitor search – Grid view1:1 500 x 500 pixels1:2 500 x 1.000 pixels

Exhibitor search – Combination Grid view + List view1:1 Grid view + 10:1 List view 500 x 500 pixels,

1.140 x 114 pixels

6 7


Front Page Box

Format: Position:

Benefit:

Hint:

Top of Search

Be the number one in the exhibitor search.

your company profileyour entry appears first in the list of search results in the exhibitor searchup to 80% more visits to your company profilemax. no displayed: 1 per search resultmax. availability: 10Reporting included.

Format:

Position:Hint:

image from your company profile or your product page and a teaser text (max. 70 characters)homepage of the trade showmax. no. displayed: 4 per page viewmax. availability: 12Reporting included

Advertise your company and product directly on the homepage!

Top of Category

Format: Position:

Benefit: Hint:

your company profileyour entry appears right above all other product group search resultsup to 50% more visits to your company profilemax. no. displayed: 1 per search resultmax. availability: 3 per product groupReporting included.

Make your product stand out!

Combination of

– Front Page Box– Top of Search– Top of Category

Awareness Package

Maximise the visibility of your company profile!

Hint: You save 20%

Give your online profile an upgrade

Job offers: Post job vacancies online and find potential new employees. Format: PDF file, max. 10 MB per file. Up to 6 files per language.

Keyword Package: Additional keywords help you to improve your visibility in the full text search Number: 8 keywords

Product groups: Book additional product groups to clearly position your company.

Your company profile

8 9


Placement in event guide

1/2 page, horizontal, 4C: 1/2 page, horizontal, 4C (below table of contents):1/3 page, horizontal/vertical, 4C:2/3 page, vertical, 4C (in exhibitor list): Inside back cover:

Display covering 2/3 of page, vertical format (example)

Format: Image banner: Link: Insertion:Recipient group:

Advertising

Advertising in visitor newsletters

Image banner700 x 180 pixels (e.g. jpg, png)to your company website or the product promoted in the adSeptember, October, November 25,000 qualified contacts (representing target groups among Formnext attendees)

Ticket banner

Format:File:

Languages:Hint:Position:

770 x 250 pixelsjpg/png (static), HTML5 (static/animated), max. file size 250 kBGerman (if possible) and EnglishEach banner contains a link. Reporting included. Online Ticket Shop: The banner will be displayed to every visitor upon buying a ticket or redeeming a voucher.

No visitor can miss your banner.

10 11


Access fairground/Via MobileThe most direct channel to your customers. The customer enters the premises via the SBahn terminal at the Torhaus or via the Portalhaus in the west of the fairgrounds. Welcome your customers with your message and make him curious about your products. Taking Via Mobile and our shuttle buses, visitors will make their way to halls 11 and 12. Repeat your message here. Our diverse advertising options support you to attract the attention of the customer. Triangle towers

Slim light boxes

Dimensions: Additional equip-ment:

Format:

Additional equip-ment:

60 x 200cm, internal lighting on all three sides with brochure holder

120 x 200cm (front)20 x 200cm (each side) with brochure holder

Slim boxes (XL)

Format:

Position:

120 x 300cm (front)30 x 300cm (each side) By request

Kap Europa

Kongresshaus

Skyline Plaza

Shoppingcenter


Brüsseler Straße

Den H

aager Straße

Platz der

Einheit

Frankenallee

12 13


Corpus_L – 3D standing advertisements

Positioning available by request

Format: 100 x 200cm (front), 50 x 200cm (each side)

Radio Via Mobile - Radiospot

Radio advertisement on the exhibition grounds on the Via Mobile

Format: Broadcast of your promotional spot twice an hour, every day of the trade fair

ePoster

Multimedia terminals along the Via Mobile and in the hall foyers

Format:

Technical data ePoster:Aspect ratio:Resolution:Positioning:

your spot will be shown 10 to 15 times anhour on average at all ten prime locations. 55“ LCD flat screen (portrait format), integrated in a grey terminal (w 95,3 x h 203 x d 45,3cm)9:161.080 x 1.920 pixelsBy request

Oktavo advertising towers

Formate:

Positioning:

230 x 800cm, three sides230 x 1,000cm, three sidesGraphical display on banner surfaceBy request

Floor Graphics

Format:Postition:

180 x 120 cm By request

14 15


Banner at the central walkway from hall 8/Torhaus to hall 12

Banner

Format: w 227 x h 364cmSeven positions in total

Banner at the escalator from Torhaus to western exhibition ground

Banner

Format:

Positioning:

w 227 x h 364cm (positions A+B)w 220 x h 363cm (position C)Positions A, B and C, by request

9

11 10

12

8Galleria

Torhaus

Portal-haus

9

11 10

12

8Galleria

Torhaus

Portal-haus

Foil advertising

Advertising on the glass panels of the moving walkways along the central walkway from hall 8 to hall 12

Format: 180cm x 71cmMoving walkway 1: 18 fieldsMoving walkway 2: 16 fields

16 17


To be positioned at the SBahn terminal(Torhaus entrance area)

Fabric covering on the windows of the passage between Torhaus and the west wing

Banner

Fabric covering on the windows near the escalator leading from the SBahn platform to the Torhaus entrance

Format: 171 (W) x 171 (H)cm8 positions

Fabric covering

Format: top width: 370,5 cm, bottom width: 163,5 cm, height: 179 cm

Banner

Format: 1,000 x 100cm, doublesidedTwo positions in total

9

11 10

12

8Galleria

Torhaus

Portal-haus

9

11 10

12

8Galleria

Torhaus

Portal-haus

Trigo advertising towers at entrance Portalhaus

Format:

Positioning:

w 165 x h 308cm, threesidedw 214 x h 508cm, threesidedEntrance Portalhaus, further positions by request

Welcome the visitors with your personal message.

Megaposter - For massive effect on the hall facades

Format:Position:

w 590cm x h 995cmhall 11 west/entrance Portalhaus

Megaposter - For massive effect on the hall facades

Format:Position:

w 580cm x h 995cmhall 11 south/entrance Portalhaus

18 19


Foyers/HallsYour message within immediate reach. There’s no better place to pitch your message directly to your target group. Whether the visitor arrives by car or by train, the destination of his journey is the heart of the fair, the halls 11 and 12 and thus your exhibition stand. The halls comprises two event levels visitors can access by Portalhaus and Via Mobile. Shuttle buses also take visitors directly to the exhibition halls via the various stops.

Halle 11

Advertising on glass escalator surfaces

Stair branding in the Portalhaus

Format: w 242 x h 16,5cm per stair

Banner

Format: w 138 x h 401cm, double sided

Banners on the columns in the foyers of hall 11.0

XXL Slim Box

Format: Front/Backview: w 200 x h 300cm each, Sideview: w 100 x h 300cm each

Kap Europa

Kongresshaus

Skyline Plaza

Shoppingcenter


Brüsseler Straße

Den H

aager Straße

Platz der

Einheit

Frankenallee

Format:Positioning:Hint:

L 1,820 x 80cm foyers of hall 11, exact positioning available by requestbranding of inner sides

Illuminated advertising space in the entrance of hall 11 south and north

20 21


Hall 12

Banner

Advertisement at the entrance doors to hall 12.Via West (coming from entrance Portalhaus/hall 11)

Formats:

Hint:

Left hand banner: w 92 x h 375cmRight hand banner: w 98 x h 375cmBanners can only be booked as a bundle

Banner

Banner above the escalator from hall 12.Via to hall 12.0 West

Format: w 600 x h 282cm

Column branding

Format: Positioning:

w 100 x h 400cm, foursidedBy request

in the foyers of hall 12.Via East and West

Mirror advertisement in the restrooms

Format:Positioning:

31 surfaces at format w 30 x h 90cmRestrooms of hall 12.0, available in all other hall levels

Banner


Banner above the escalator from hall 12.Via to hall 12.0 East

Banner

Banner in the foyer area of hall 12.Via East


22 23


Hall 12

Stairway advertisement in hall 12

Banner

Format:

Positioning:

per step w 238 x h 17,5cm39 steps each stairwayfoyers of hall 12 West and East

Column branding

Format: Positioning:

w 100 x h 500cm, foursidedby request, max. 4 positions

in the foyers of hall 12.0 East and West

Format: Hint:

w 149,5 x h 337cm8 positions in total, two at each entrance

Advertisement at the entrance doors to hall 12.0 and 12.1 West and East

Megaposter on the outside facade of hall 12 North

Format:Positioning:

4 sizes, from ca. w 755 x h 835cm (size S)Hall 12 North, 4 positions by request

24 25


SpecialsSo far you haven't found the right offer? We have some more ideas. By specials, we mean special forms of advertising and packages that enable you to approach your customers in a different way. Whether it is thematically or through exclusive address, the customer cannot fail to see you. We look forward to your feedback.

Coffee Bar Sponsorship

Be present where your customers take a (coffee) break.

Description:Package includes:

Sponsor one of two coffee bars in central location of the fair.Placement of table advertisement displays (A5) and napkins branded by your company.

Promotions

Give visitors something to take away with them – at the most attractive locations on the fairground.

Format:

Position:

6 m² promotion spot, daily from 9.00 to 18.00 without equipment and personneWithin the central walkways and the foyers of the halls at the fairground

VIP Lounge Sponsorship

Description:

Package includes:

This lounge is reserved exclusively for VIP visitors. It offers comfortable seating arrangements, as well assnacks and beverages.Your pullup banner, a sign that includes a reference to the sponsor (»sponsored by …«), a lounge display case for exhibiting items, and a branded phonecharging station.

Raise your profile among leading decisionmakersby sponsoring our VIP lounge.

Next Career Level Package

Integrate your recruiters and present your company to potential new employees at the Career Day of Formnext.

Package includes: – 5 minutes presentation slot on the AM4U stage at 21 November 2019

– 15 minutes for questions and answers from candidates in our »consulting booths«

– Promotion of your participation in the Career Day with your video on our social media channels

– An additional sign for your counter to attract potential new employees to your stand

– Your logo for the Career Day at Formnext homepage (at the end of September online)

– Banner to advertise your participation in the career day for your homepage

– Inclusion in the exhibition guide under the keyword career day. The exhibition guide is distributed to all visitors on site.

Format:

Positions:

Advertising space on the shuttle buses, which transport visitors on the exhibition grounds during the fair.The buses travel to the access points to Formnext at regular intervals

Shuttle Bus Branding

Move your customers with your message on the shuttle buses.

26


Your Contacts

Access fairground/Via Mobile, Foyers/Halls and Promotions

Advertising Services Specialist Messe Frankfurt Medien und Service GmbHPhone +49 69 7575[email protected]

Benjamin Braun

Online/Print and Specials

Exhibition ManagerMesago Messe Frankfurt GmbHPhone + 49 69 75753904anne[email protected]

Anne-Kathrin Hötter

Director Advertising Services Messe Frankfurt Medien und Service GmbHPhone +49 69 7575[email protected]

Oliver Zugaj

formnext2019 sponsoringkatalogupdate eng ohnepreise 01 · corpus_l – 3d standing advertisements...

Documents