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TLBB Formulary

Saving Time with Every Prescription

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We Ask Physicians What They Want

In an HCPlexus survey, the single most requested new product was formulary information.

Physicians want to:

• Write the correct prescriptions quickly

• Access up-to-date health plan tiering

• Avoid numerous calls to pharmacies

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TLBB Created a Formulary Tool• Aggregated and accurate resource for

information, usually found in disparate locations

• Tiered co-pay information for medications approved by health plan

• Data is regularly updated; 6x per year in 2010 and monthly in 2011

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Confidence & Speed in Prescribing

Fits in the back pocket of TLBB

Quickly referenced insurance coverage for physicians at time of prescription

TLBB is the trusted 3rd party source for reliable content

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Perfectly Timed Brand Messaging

Visible at time of prescription

Organized by specialty to effectively target audience

Only two ads per issue, per specialty

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TLBB Physician Reach

PCP (IM, FP, GP): 120,263OB/GYN: 25,058Psychiatry: 16,926Cardiovascular Disease: 20,288Gastroenterology: 10,374Hematology/Oncology: 11,911Rheumatology: 3,250Dermatology/Cos. Surgery: 12,749Ophthalmology: 14,325Other Specialties: 200,113U.S. Physicians: 435,257

Other CliniciansNPs 18,869PAs 14,642Pharmacists

18,233

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For more on the TLBB Formulary Card: Phone: 866-435-1720Email: sales@hcplexus.com