franchisee breakfast mark carn - the web...
TRANSCRIPT
Franchisee Breakfast
Mark Carn
Mark Carn – Action Coach
• Started career in Banking;
• Studied Accountancy;
• Joined Local Government –Finance & Deputy CEO;
• Owned & Operated a successful Small Business for 7 Years in the Tourism/Hospitality Industry;
• Now a Business Coach with Action Coach;
• My Vision is to educate and inspire Businesses to greater success.
A little about ACTION COACH ...
World’s # 1 Business Coaching Team
Started in 1993 in Australia, by multimillionaire &
entrepreneur Brad Sugars (lived in Adelaide)
Now 1,200+ coaches in over 40 countries
Worked with over 100,000 businesses,
in all types of industries
Ranked World’s 16th Fastest Growing Franchise …
No. 53 in the Franchise 500 and climbing …
Started the Business Coaching Industry. Global offices
in Australia, USA, England, Ireland, Europe and Asia…
I will Cover Three Areas Today
• Steps I used to move from start up to success;
• Working with your Franchisor and following the
System;
• Ten Tips on how to boost your performance as a Business owner.
Planning (Preparation) - 7 “P’s”
Proper Prior Planning Prevents Piss Poor Performance
Due Diligence
Steps to move from Start up to Success
• Work hard;
• Work Smart;
• Work on the Business;
• Learn from others;
• Complete a Budget;
• Have some extra funding available just in case.
Steps to move from Start up to Success
• Have an Open mind;
• Get out of your Comfort Zone;
• Work on yourself;
• Become a better Leader;
• Get assistance if needed;
• Build up your Business knowledge.
Franchisor
• Be involved and participate;
• Use the resources of the Franchise;
• Interact with other Franchisees;
• Attend Meetings/Conferences/Webinars;
Franchisor
• Follow the procedures and systems set up;
• Look for a ‘Win Win’ situation;
• Help other Franchisees – (Givers Receive);
• Strive to be a Leader in your Franchise.
No Written or Verbal Goals
Verbal Goals
Written
1. The power of Written goals…
3%
27%
70%
98% of wealth Its been proven
that you are 100 times more likely to achieve a goal written down
2. Failing to Plan is
Planning to Fail …
Long Term Vision & Mission;
Five Year Goals (Strategic Plan);
Twelve Month Goals;
Quarterly Plan;
Weekly and Daily Actions.
3. ‘Six Steps to Building a Winning Business’
M A S S I V E R E S U L T S
Results
Synergy
Team
Leverage
Niche
Mastery Eliminate Chaos
Predictable Cash Flow
Efficiency
Structure for Growth
A Well Oiled Machine
Owner’s Personal Growth and /or New Businesses
4. Financial Mastery … There are a number of the things you need to do regularly to have Financial
Mastery in Business ??
Shrewd financial management is the “key” to running a
successful business. To be a success, you must know how
to collect, track, save, and spend the money you earn. You
must be in control of your money …
5. Time Mastery …
• Build the team and the owner’s productivity …
• Focus on the timeliness of high priority tasks …
• Better use of Time and Activity leads to higher Profitability…
Covey Time Target ...
6. SYSTEMS • What are systems?
• ‘A Plan for achieving a desired end result in an efficient and certain way’;
•‘A system can be thought of as a routine proven way of maximising a desired result while minimising the resources required to achieve it’.
Systems =
Increased
Efficiency
7. Team Building ...
Most Employees are motivated, energetic, committed, enthusiastic and loyal …
Except for the 8 hours they work for you!
Tom Peters – Author /Speaker ...
Team • Recruitment - Get the right people on the Bus;
• Training – Continually train, improve and assist the skills, knowledge and mindset of the Team;
• Development - Keys to a Winning Team
• Retention - Have strategies in place to ensure good Team Members stay on;
Then you will have a strong, willing and committed
Team to ensure you have a thriving Business.
A winning Team starts
with Strong Leadership
8. Leadership
9. Marketing Plan • Have a Marketing Plan;
• Its not just a list of Lead Generation ideas;
• Increase your skills, knowledge, strategies in Marketing.
Get better at Marketing than you do in your core Business
How good are you at what you do?
How good are you at Marketing what you do?
10. Have a Coach/Mentor/Advisor What does/can a Coach do … ?
• Direction and Focus …
• Provide a Plan …
• Help With and Guide you through the Implementation …
• Keep Everyone on the Team Accountable …
• Give Feedback …
• Give an Outsiders Point of View
• Help educate the Team …
• Coach in Sales …
• Coach on Marketing …
• Coach on Systems …
• Coach on Finance …
• Coach on Team Building …
• Coach the Owner/s on a 1 to 1 basis …
* Like a Sports Coach to a sportsperson; * Help Business Owners develop, grow and make more Profit in their business, through guidance, support and encouragement;
Business should accelerates you
up the Wealth Creation Ladder
Employee 1
Investor 5
Owner/Leader 4
Manager 3
Entrepreneur 6
Self Employed 2
Quick Review
What are two
learnings/reminders from
today’s session!
Thank You
For your
Attendance!