franchising dunkin donuts in bangladesh
TRANSCRIPT
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Presentation Title
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Group Members:
• Sumaita Proma
• Fabiha Binte Nayem
• Marzia Tanzim
• Sadman Kabir Mohammed
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Mission Statement To be the leading provider of the wide range
delicious beverages & baked products around the kingdom in a convenient, relaxed, friendly
environment, that insures the highest level of quality product and best value for money.
Vision To be always the desired place for great coffee
beverages and delicious complementary donuts & bakery products to enjoy with family and friends.
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Five Forces Model
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Strategic Planning
• The process of achieving the franchise• Finance Management
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Long Term GoalsHaving minimum 30 outlets all over Bangladesh.
Having a revenue turnover of 200000$ per annum.
Short Term GoalsHaving at least 4 outlets in Dhaka within 2 years.
Having trained baristas and bakers.Keeping a low employee turnover rate.
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Corporate Strategies
• Growth Strategy:-Concentration• Vertical Integration-Backward Integration-Forward Integration• Stability Strategy
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Organizational StructureWork specialization •division of labor
Departmentalization•Grouping departmental works
Chain of Command•company's hierarchy of reporting relationships
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Organizational StructureChain of Command•company's hierarchy of reporting relationships
Span of control •The number of staff that report to a manager •The number of subordinates that a manager or supervisor can directly control.
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Organizational StructureCentralization •the important decision making powers within head office or the center of the organization Decentralization•authority in retained by the top management for taking major decisions and framing policies concerning the whole concern. Formalization •process in which managers specify, in writing, responsibilities of the individual and the organization
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Human Resource Management
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HR Planning:
• Hiring expert
• New Recruitment
• Training
• Firing
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Job Analysis:
For Head Chef : Minimum 15 years experience in
bakery(Priority for 5 star restaurants chef)
Positive attitude Team player Minimum Degree: HSC/A level
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Sous Chef: Min 5-8 experience in Bakery Team Player Minimum Degree: HSC/A level
Waiters (Permanent): 2 years of experience (Priority
working on KFC, Pizza inn etc brand outlet)
Friendly & Smart Stress Taker Min Degree: SSC/ o level
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Cashier: Minimum 1 years of experience Friendly Min Degree: HSC or DiplomaSecurity Guard: Minimum experience of 5 year Army Soldiers will be given extra
priority Must be Physically & Mentally Strong Min Degree: SSC
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Manager(Optional): Experience of 5 or more years Friendly & Smart Team Player Minimum Degree: BBA
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Recruitment Process
• Advertising• Employee referral• Making a selection board( 5 members)• Selection from CV s• Written exam (Basic Question)• Practical exam(Baking, Stress Handling,
Keeping pace)
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Contd.
• Selecting• Medical exam• Orientation• Training• Firing/ not extending agreement
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Employees Performance Management:
Setting up a target
Reward
Bonuses
Giving Compensations
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Others:
Managing work force diversity
Strict rules (Sexual harassment,
teasing)
Family Friendly Benefits. (picnic, giving
leave, flexible job hours)
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CSR &
Social Responsiveness
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CSR & SR:• Food Campaigning• Annual Picnic with Orphanage• Chairing• Part time work opportunities for
students• Women empowering activities
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Future Plan
Number one Beverages & Bakery shop
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Thank You
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References:
• Dunkindonuts.com• Google.com