Frictionless PaymentsChoon Yan CY, Startup Advocate - Asia Pacific Twitter: @battlechoon

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Monetization Paradigms…

Subscriptions

Revenues sharing

Sale of (physical and digital goods)

Crowdsourcing

APIs charge per usage/XaaS

Paid Download/In-app purchases

display Ads/ In-app Ads

Affiliate network2

Ecommerce Cycle

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Discovery

Sale

Post-Sale

Wider Outreach to Customers (Discovery)

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Contextual Experience (Discovery)

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Possible Mobile ContextStated Preference Past Behaviour Location Time and Date Motion Social Identity

….in the Near FutureTemperature Altitude Heartbeat…..

Omnichannel Purchase (Sale)

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Online

Offline

Embrace Social Influence (Sale)

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Reward Loyalty (Post-Sale)

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End-To-End Sale Fulfilment (Post-sale)

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Start End

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On Black Friday Weekend 2014

62% Desktop Users 79% Smartphone Users abandoned shopping carts globally*Barilliance

CAPTCHA on Checkout/Registration

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Confirmation Fields

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Don’t Ask for Registration

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Don’t Ask for Registration

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Limited Methods and Asking for Payment Type

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Losing User @ CVV/Security Code

What’s this?

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Losing User @ CVV/Security Code

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Losing @ CVV/Security Code

Unformatted Text Input

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Unformatted Text Input

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Ambiguous Errors

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Trust is the fundamental of e-Commerce

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Verified Service

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China Smartphone Market Share

Mar

ket S

hare

(%)

0

5

10

15

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2013 2014Xiaomi Samsung

India Smartphone Market Share

Mar

ket S

hare

(%)

20

20.5

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21.5

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Q3 2014 Q4 2014Micromax Samsung

“1.3 Billion Smartphones in 2014 up from 1.019 Billion in 2013, 27.6% Growth”- IDC

Smartphones

Demo

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https://github.com/benawitan/MixPanel_iOS_Ruby_DropIn_Braintree

https://demo.paypal.com

How it works?

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How it works?

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Can It Future Proof My Startup?

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Can It Future Proof My Startup?

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Can It Future Proof My Startup?

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Minimise/Automate Input

Card.io

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VaultInput

Uber Review - Connect Upon Entry

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Empower the users by offering:

Branding Information Search Incentives Call to Action

Uber Review - Personalised Experience

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Seamless experience through:

Stated Preferences Past Behaviour GPS Location

Uber Review - Simplified Design

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Simplicity is bliss:

Minimum Input Stated Preferences Transparent Payment

Uber Review - Simplified Design

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Simplicity is bliss:

Minimum Input Stated Preferences Transparent Payment

Uber Review - Simplified Design

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Simplicity is bliss:

Minimum Input Stated Preferences Transparent Payment

Measuring Success - Data AnalyticsUnderstanding through:Segmentation, Funnels, Retention, People, Revenue

Entrepreneurship Journey Is Lonely and Tough

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Takes no equity

Gives free professional space

Provides mentorship

Access to business connections, angel investors and VCs

Innovation SpacesLondon and Chennai

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Waive Fees up to 18 months for USD $50K in PayPal fees & first USD $100K in Braintree Total Payment Volume

Attend Workshops, Consultation Hours and One-on-One time for Technical and Business Topics

Mentor

Fees

Enjoy White-Glove, dedicated customer service to answer your question and help you scale

Support

What’s in it for the Startups? http://blueprint.paypal.com

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Current Partners

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And Many More…

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Thank You

Twitter: @battlechoon @braintree_dev