from art to part - cadgraphics.co.kr€¦ · from art to part pauline deltour | product designer...
TRANSCRIPT
SungJoon CHO CATIA Brand
CATIA for Creative Designers from art to part
The competitive advantage
by design
Develop Creativity to Boost Innovation
Convince – for Strategic Design Decision
Collaborate – Complex Products
Acheive product Perceived Quality
Design Studios | Challenges & Success factors
CATIA for Creative Designers from art to part
Ideation
Concept
Design validation
Refinement
CATIA for Creative Designers from art to part
1) Unified Industrial Design workflow solution
2) 3D accessibility for Creative Designer
3) Streamline Design & Engineering collaboration
4) Keep Global Design Network Connected
CATIA for Creative Designers from art to part
1) Unified Industrial Design workflow solution
2) 3D accessibility UX for Creative Designer
3) Streamline Design & Engineering collaboration
4) Keep Global Design Network Connected
1) Unified Industrial Design workflow solution
2) 3D accessibility for Creative Designer
3) Streamline Design & Engineering collaboration
4) Keep Global Design Network Connected
Design
Maturity
Time
iteration step iteration step Primary Design Phase
Product Development Lifecycle Time without integrated system from concept to production
Industrial Design
Engineering
Multiple Flow Ruptures
Engineering Engineering Industrial Design
Industrial Design
Final Product Definition
Shorter Product Development Lifecycle Time
with CATIA, integrated solution from concept to production
iD
Eng.
iD.
iD.
Eng.
Eng.
Higher Design maturity by a
better collaboration between
Designers & Engineers
CATIA Creative Designers
integrated solution
Final Product Definition
CATIA for Creative Designers from art to part
Design
engineering
Consumer
Marketing
Decision
Maker
Styling
Center
Styling center
Design
engineering
Styling
Studio
Styling
Studio
CATIA for Creative Designers from art to part
1) Unified Industrial Design workflow solution
2) 3D accessibility for Creative Designer
3) Streamline Design & Engineering collaboration
4) Keep Global Design Network Connected
Concept | Conceptualization
Design validation| Visualization & Experience
Ideation | Creativity
Inspiration | Social Innovation
Refinement | Detail Design
CATIA for Creative Designers from art to part
CATIA for Creative Designers from art to part
Concept | Conceptualization
Design validation| Visualization & Experience
Ideation | Creativity
Inspiration | Social Innovation
Refinement | Detail Design
CATIA for Creative Designers from art to part
A Social user community to Share, Connect, Co-create
The enabler of social Design Innovation
Social Innovation
People
Services & Interest
Inspiration
Apps & Content
CATIA Creative Design The social user community
Concept | Conceptualization
Design validation| Visualization & Experience
Ideation | Creativity
Inspiration | Social Innovation
Refinement | Detail Design
CATIA for Creative Designers from art to part
Concept
Concept modeling
Refinement
Detail modeling
Design Validation
Visualization & Experience
Ideation
Creativity
2D & 3D Sketching Creativity 3D Creativity Rapid design variations Proportions & Volumes
Weight & Capacity
Detail Modeling Detail styling surfaces Technical constraints Reverse Engineering
Knowledge integration
Color & trim study Labeling & artworks
Virtual Proto for Design validation Rapid Prototyping
Imagery for marketing
CATIA for Creative Designers from art to part
CATIA for Creative Designers from art to part
3D Sketch to express & communicate your creativity
To transform your 2D idea into a 3D reality
Explore design alternatives & details by sketching on 3D
Introducing integrated 3D Sketching
CATIA for Creative Designers from art to part
Pauline Deltour | Product Designer "Discovering the new CATIA for Creative Designers solution was very fascinating as it enables me to literally draw in 3D… It offers a direct translation of the idea I have in mind into the 3D world and takes care of all the uncomfortable parts of the process…“
Alexandre Meyer | Automotive Designer “An incredible ergonomic step further: easier than a pen on a paper. A powerful way of working with concept: you think, you screen ! It is probably one of the first designer's mind oriented technology. This technology is transforming any creative workflow“
Jens PAULUS | Jens Paulus DESIGN “Maybe the best advantage is that you get inspired while creating 3D as you are sketching at the same time.”
X.X | Packaging Designer “Natural Sketch gives me the reason to sketch again ! It is more than a sketch, it’s a communication tool. ”
CATIA for Creative Designers with natural Sketch For a new Lifelike creative experience
Imagine & Shape | Virtual Clay modeling BMW Design Collaboration
Concept
Concept modeling
Refinement
Detail modeling
Design Validation
Visualization & Experience
Ideation
Creativity
CATIA for Creative Designers from art to part
| Quick Design Exploration & Modification
| Subdivision surfaces for Virtual Clay modeling
| Easy to use & easy to learn
3D Creativity Sculpting
CATIA for Creative Designers from art to part
CATIA Icem | High Quality Surface Modeling & Reverse Eng.
Concept
Concept modeling
Refinement
Detail modeling
Design Validation
Visualization & Experience
Ideation
Creativity
CATIA for Creative Designers from art to part
| Acheive Class-A surface quality
| Convergence Style & Engineering
Surface Refinement
ICEM products – Strategy & positioning
TIME
TEC
HN
OLO
GY
INNOVATION
CONTINUITY
ICEM Surf
CATIA Icem
ICEM Surf Continuity solution ICEM Evolution with DS Perenity
CATIA Icem Innovative solution Unify best of both
Flexibility
Power
Precision
Freedom of Creativity
virtual Clay modeling
Imagine & Shape
Subdivision surfaces
Subdivision Surfaces
Detailed High Class Surfaces
For Styling & Class-A Surfacing
CATIA Icem
Explicit Surfacing & Reverse Eng
Feature based Surfacing
Associativity & Automation
Generative Shape Design,
Global Def & Feature Surfacing
Knowledgeware
| Unified Modeling environment
| Combine Flexibility, Precision & Power
| Creativity & Technical details
Unified Modeling
• Continue to deliver the Best-in-Class “explicit” Class-A Solution with ICEM Surf
ICEM Surf
Pure Explicit Modeling Best in class explicit workflow
The art of surface modeling
Surface refinement | Continuity & Innovation
4.10 4.11
4.12
4.9 4.8
1 New command
27 Enhancements • Windows 64bit support • New Gap command • FlexNet, • etc ....
3 new commands
23 Enhancements
18 Enhancements
• HDR Light Sources • Curve Blend • Curve Matching • etc ....
• New Tri-Tangent Fillet • New Advanced Fillet • New Styling Corner • etc ....
Surface refinement | Continuity & Innovation
CATIA Icem Perfection in Surface Quality
Parallel Commands
Associativity & Explicit
Capture & re-use
Integrated workflow
From explicit to Associative & integrated Class-A modeling
Inte
gra
ted w
ork
flow
• Continue to deliver the Best-in-Class “explicit” Class-A Solution with ICEM Surf
• Build the new generation of High Quality Surface modeling solution & methodology totally integrated in CATIA. To unify explicit & associativity.
ICEM Surf
Pure Explicit Modeling Best in class explicit workflow
The art of surface modeling
1) CATIA Integrated Best-in-Class ICEM Surfacing technology
2) Unified Surfacing solution: Power | Precision | Flexibility
3) Streamline Design & Engineering collaboration
4) Keep Global Design Network Connected
CATIA Icem Perfection in Surface Quality
CATIA Icem Perfection in Surface Quality
Explicit AND/OR Associative Modeling Embedded approximation Managed deviation Feature Modeling
Specialised Features & Diagnostic
Expert features : Helix, Gap Surfaces, Accelerated Surfaces, Loft Surfaces, Tubing, … Advanced analyses : Flat Region, Head impact, Gap, Levelling, Surface Checker
Bi-directional interoperability beetwen CATIA & ICEM Surf
Native files formats & Official data exchanges
CATIA Live Rendering | Interactive Rendering Nikon Design
Concept
Concept modeling
Refinement
Detail modeling
Design Validation
Visualization & Experience
Ideation
Creativity
CATIA for Creative Designers from art to part
CATIA for stereo or milling CATIA for Hybrid Design CATIA Reverse Engineering
Design validation | Physical Prototype
Final Design validation
Complexe Decision
Volume & proportion
Design validation | Visualization
CATIA Rendering CATIA Rendering Animation Real time Design Review scale 1:1
Quick Virtual visual Decisions
Aesthetical Shape, volume & proportions
Artwork, Color & Trim studies
Design Review & Validation
Perceived Quality Studies
2 unified & integrated Viz engines
Design Creation
Design validation & presentation
Realtime Color & Trim Design study
Visual Perceived Quality
Visuals for technical documentation
Visuals for marketing materials
For Multiple needs
• Realtime Visualization
• Interactive Raytracing & GI
Design validation | Visualization
Interactive Raytracing & Global Illumination
Based on Nvidia Mental Images iray
Interactive GI + Raytracing
Physically Correct
Hybrid CPU & GPU CUDA
Photograph Lifelike user experience
CATIA Live Rendering for a new LifeLike Visual Experience
CATIA for Creative Designers from art to part
Silverbull by marc boulangé
Join the community !
https://swym.3ds.com/#community:365
CATIA Creative Design The social user community
TIMEFRAME
PACKAGE & BRIEF
Project validation
CONCEPT DESIGN
Design freeze
SURFACE REFINEMENT
Project Exploration
ENGINEERING
Final Data Production
TOOL DESIGN
Integrated solution - CATIA
Faster
Better
Cheaper
Industrial Design Concept Design
Surface Refinement Class-A Surfacing
Mechanical surfaces Tech surf & BiW
CATIA Design | Integration & Collaboration