futurescan 2014

Upload: shanuddin

Post on 02-Jun-2018

215 views

Category:

Documents


0 download

TRANSCRIPT

  • 8/10/2019 Futurescan 2014

    1/13

    INTRODUCTION

    The title for this

    introduction derives

    from Sheldon B.

    Kopp's book, f

    You

    Meet the Buddha on

    the Road Kill Him

    The premise, as you may surmise,

    is this: One can and should accept

    guidance, but one must always

    remember to seek his or her own

    truth. Kopp (1972, 56) writes:

    The most important

    things

    that each

    man must

    learn

    no

    one

    can teach him.

    Once he

    accepts this disappointment

    he

    will

    be able

    to stop depending on

    the guru

    who

    turns out to be just

    another

    struggling

    human

    being.

    This wisdom applies to healthcare

    leaders in 2014. Consider the

    following:

    While some healthcare systems

    have been formed seemingly in

    2

    FUTURESCAN

    2 1 4

    IF YOU MEET

    THE BUDDH

    the quest for scale for its own

    sake, others have prudently

    asked, Scale to do what? How

    will it help

    us

    provide improved

    patient care?

    Some healthcare organizations

    have rushed to sign up as

    Medicare accountable care

    organizations {ACOs). Others,

    some with well-established

    insurance company subsidiaries,

    have been more cautious, asking,

    Are we prepared to assume

    actuarial risk for an attributed

    population with no lock into our

    network?

    Marketing executives and

    some provider organizations

    see insurance exchanges as

    an immediate opportunity

    to increase volume. But their

    counterparts in other enterprises

    are skeptical. They ask, How

    long will it actually take for half

    a dozen federal agencies {and a

    similar number at the state

    level)

    to implement this program? How

    long will it take to reach full

    enrollment?

    Some leaders are reluctant to

    trade in their legacy T systems

    by Don Seymo

    About the

    Author

    Don Seymour, president ofDon

    Seymour Associates in Wincheste

    Massachusetts, has been a strategy

    adviser to hospital boards, CEOs, an

    medical staff leaders since 1979 A

    frequent presenter on subjects relate

    to senior leadership in healthcare or

    nizations, Seymour is on the facultie

    of he American College of Healthca

    Executives and the Governance

    Institute. Additionally, he

    h s

    made

    presentations

    to

    the American Hosp

    Association, numerous Fortune 100

    companies, and a variety of other

    national, state, and regional groups.

    He h s served s executive editor

    of

    Futurescan

    since 2004 A past

    president

    of

    he Society for Healthca

    Strategy Market Development,

    he received its Award for Individual

    Professional Excellence in 2008

    for a platform that will truly

    support clinical integration and,

    in the long run, population

    health management. Others

    argue, The time is now. The

    culture change alone may take

    ten years to get it right.

    While some leaders don't have

    the fortitude to battle for clinical

    integration and the employed

    physician model, others readily

    embrace the challenge: It's the

    right thing to do, and it won't get

    easier

    if

    we wait.

    Every pilgrim must chart his or

    her own journey to enlightenment;

    every healthcare provider must

    assess its own values, strengths, and

  • 8/10/2019 Futurescan 2014

    2/13

    limitations and then establish

    and

    pursue its own vision.

    Enter

    Futurescan

    Occasionally,

    readers ask,

    How

    often have

    you been right? It's a reasonable

    question. We strive always to he

    both

    accurate and correct,

    but

    we haven't kept score.

    Our

    edito

    rial policy has focused more

    on

    raising issues that every provider

    faces on its journey and provid

    ing guidance: and insight. We lack

    the:

    wisdom and hubris to

    think

    that

    we are the Buddha;

    we:

    arc

    simply humble acolytes struggling

    with the challenges and opportu

    nities inherent

    in

    the healthcare

    environment.

    This year's edition

    of

    uturescan

    continues in that tradition. We

    hope it enlightens your path

    as

    you

    ddve

    into the following eight opin

    ion pieces.

    On coordinating care for

    popu

    lation health: Forward-looking

    hospitals are engaging in challeng

    ing but necessary changes that pro

    mote population health. Whether

    improving the overall health

    of

    their population through better

    care coordination

    or

    working with

    community partners to improve

    the health

    of

    the broader com

    munity, hospitals are committing

    resources to promote population

    health. Participating in a health

    information exchange and sharing

    health data with other providers

    will allow hospitals to effectivdy

    address population health trends.

    Hospital and healthcare system

    Icade.rs recognize that advanc-

    ing population health will enable

    them to thrive

    in

    a value-based

    landscape. With strong collabora

    tions, formal structures that enable

    care coordination, and the ability

    to

    leverage health data, hospitals

    can create population health initia

    tives that will lead to success in

    the evolving care

    environment.

    Heather Jorna and Stephen A

    Martin Jr.,

    PhD

    On meuuring

    the suca:ss

    of

    population health: In the end, we

    must have a paralld strategy fur

    keeping healthy people healthy and

    for managing the small percent-

    age of patients who drivt: the vast

    majority

    of

    total costs in each

    of

    our

    local systems. Some vexing ques

    tions remain that we will have to

    answer

    in

    the next

    five yea.rs.

    For

    example: who owns the patient? Is

    it

    the attending physician, the ACO,

    the multispecialty group practice?

    Who

    is the real driver in improving

    the health

    of

    the population? Will

    this improvement

    ll

    occur at the

    local, regional,

    or

    national levd?

    How w ll

    we measure our

    success?

    Will the Triple

    Aim

    he rdevant

    in five yea.rs or will the Leading

    Health Indicators become the front

    runner?-David B. Nash,

    MD

    On

    p.by.idan alignment:

    Although physician employment

    can simplify or diminate many

    regulatory challenges, it is not a sil

    ver bullet for physician alignment.

    Because physician employment

    transactions can carry hefty capital

    investment costs and new practice

    expenses, large-scale employment

    is an impractical solution for many

    hospitals. Employment needs

    to

    he a carefully titrated ingredient

    in

    an overall physician alignment

    strategy. Moving the dial on

    value will require expanded reliance

    on aligned primary care: physi

    cians, and you w ll need to face the

    financial headwinds that currently

    hamper progress. The creation

    of

    worthy financial incentives to fund

    and reward the transformation

    required to better manage popula

    tions at the primary care interface

    will be essential. Getting there will

    he hard, so start this work

    now.

    Brian A Nester,

    DO

    On

    provider affiliations:

    The

    imperative for hospital leaders

    will be in honestly assessing and

    understanding

    how

    their organiza

    tion can best serve its mission and

    the population entrusted

    to

    its

    care. Does the organization hav

    the resources (financial, human,

    reputational, and intellectual) to

    he a controlling consolidator

    in

    this market, or

    is

    the organiza

    tion better suited to play a mor

    defined, participating role in th

    broader continuum? Does the

    organization truly understand

    h

    all of the fragmented componen

    must come together

    and

    oper-

    ate as a whole to achieve optima

    performance against the metric

    population health? Is the organi

    zation better suited to lead

    or

    to

    participate in a more defined rol

    -Mark Parrington, FACHE

    On rdmbunemcnt and cwt

    m

    agement:

    With such phenomen

    changes in the healthcare marke

    hospital and healthcare leaders h

    no

    choice but

    to

    seek new oppo

    nities for growth while

    also

    driv

    greater affordability for consum

    ers and patients. We will have to

    reinvent oursdves and devdop n

    markets and niche industries to

    meet our patients' expectations f

    quality care that is also affordabl

    t

    will not be the biggest among

    who will survive; it will be the m

    creative and resourceful. Bringin

    value to

    patients-focusing on o

    mission and not our margins-

    w ll

    drive innovation that leads

    sustainable business in healthcar

    s

    hospital leaders,

    we

    can be th

    solution that America

    deserves

    Bernard J. Tyson

    On

    in.funnation tcdanology

    interoperability:

    Some leading

    organizations, small and large,

    have begun

    to

    derive benefits fr

    coordinated care supported

    by

    robust

    IT

    infrastructure, such

    a

    single-source clinical solutions.

    who

    has

    the data will rule will

    be the mantra

    of

    the future. Mo

    imponant,

    he who has the data

    and can tum it into meaningfu

    information will be positioned f

    long-term success.-John

    P

    Ho

    FACHE,

    and

    Michad S. Wallac

    FACHE

  • 8/10/2019 Futurescan 2014

    3/13

    4662377 2014/09/25 107.201.164.117

  • 8/10/2019 Futurescan 2014

    4/13

    5

    REIMBURSEMENT AND COST MANAGEMENT

    THE QUEST

    FOR

    AFFORDABILITY

    N

    HEALTHCARE

    Healthcare in the

    United States is at

    a critical inflection

    point.

    W ith healthcare costs expected to

    reach an unsustainable 20 per

    ce

    nt

    of

    the co

    untry s

    gross domestic

    pro

    duct

    by 2020 the entire

    in

    dus-

    tr

    y is rightfully, under intense

    scrutiny. T he res ulting transfo rma-

    tion

    of

    the heal thcare industry w

    ill

    require healthcare leaders to care

    fully consider

    reve

    nu

    e growth and

    cost manage ment amid declining

    reimbursement for care.

    There h

    as

    n

    eve

    r been a more

    exc

    iting time to be in h

    ealthcare-

    or a more challenging one. We must

    look closely

    at

    one of o

    ur

    country s

    biggest

    and

    most p

    ress

    ing prob

    lems the affordability

    of

    health

    care and lead the way ro

    so

    lution

    s.

    W hether

    we

    approach the next

    decade with co nfidence or trepida

    tion one t

    hi

    ng is certain: T his is no

    time

    fo

    r b

    us

    in

    ess as

    usu

    al

    .

    T he collecti

    ve

    view

    of

    co ns

    um

    ers employers and the

    gove

    rnme

    nt

    is

    th

    at

    th

    e cost

    of

    care is too high. As

    an industry healthcare and irs lead

    ers need

    to

    be m

    ot

    ivated to actively

    redu

    ce

    costs and be prepared to

    face

    lower reim

    bu

    r

    se

    ment rates that are

    intended to d ri

    ve

    costs down.

    Affordab

    ili

    ty wi

    ll

    certainly be

    the domin

    ant fo

    rce for change

    in the heal thcare mark

    et

    over the

    next decade and is one of the big-

    gest drive rs

    of

    the reimbursement

    trends discussed in this article. H ow

    we manage costs

    and

    cont

    in

    ue to

    evol

    ve

    our b

    us

    iness

    mod

    el

    w

    hile

    still delivering high-quality p

    at

    ie

    nt

    care w ill determine our viability

    as

    we

    look ahead at the changing

    healthcare la

    nd

    scape.

    Clearly, the new focus on costs

    will be long-term. Both in theory

    and in

    pr

    actice organizations that

    own more pieces of the healthcare

    dollar can more effectively man

    age costs while maintaining high

    quality standards of care. Certainly,

    moving to a bundled-payment

    approach- sharing more risk along

    y

    erna

    rd

    J

    Tyson

    Ii A

    1

    Bernard

    J

    Tyson is

    CEO

    of Kai

    se

    r

    Foundation Hospitals and Kaiser

    Foundation Health Plan, Inc. During

    his nearly 30-year career at

    Kai

    ser

    Permanente, which serves more

    than 9 million members in eight

    s

    ta t

    es and the District ofColumbia

    Tyson has successfully managed all

    major aspects of the organization.

    He h

    as

    served in roles from hospital

    adm inistrator to division

    pr

    esident ,

    leading

    Kai

    ser Permanente s busi

    ness in Californ ia and other regions.

    In his prev ious position as executive

    vice president for Health Plan and

    Hospital Operatio

    ns

    ,

    he

    was respon

    sible for both the care and cov

    era

    ge

    ofmembers in one of he nation s

    largest health plans and hospita l sys

    tems-

    38

    Kai

    se

    r Permane

    nt

    e

    owned

    hospi tals and more than 600 medic

    al

    offices ac ross the United States. A

    San Francisco Bay Area nat ive Tyson

    r

    ece

    i

    ve

    d a bachelor of scien

    ce

    degr

    ee

    in health serv

    ice

    management and a

    mas ter

    of

    bu siness degree in hea lth

    service a

    dmini

    stration from Golden

    Gate University in San Francisco. H e

    earned a leadership certificate from

    Ha

    rva

    rd Uni

    ve

    rsity. He serves on the

    boa

    rd

    of di rectors of the

    Am

    erican

    Heart Association and as chairman

    of

    The E

    xe

    cuti

    ve

    L

    ea

    dership Council.

    the continu

    um

    - is intended to

    create greater efficiency and d ri

    ve

    down the cost

    of

    care.

    Othe

    r powerful curre

    nt

    s

    of

    change offer

    po

    tenti

    al

    solutions.

    HE A LTH

    CAR

    E T R END S A ND I MP L I CA T I O N S 2 0 4 2 l q 2 7

  • 8/10/2019 Futurescan 2014

    5/13

    FUTURESC N SURVEY RESULTS.

    Reimbursement

    and

    Cost Management

    How likely is it

    that

    the following

    will

    be seen

    in

    your hospital's

    area

    by 2019?

    Very

    Somewhat Somewhat

    Very

    Likely Likely Unlikely Unlikely

    () () () ()

    I I

    I

    8

    42

    Your hospital will have financial arrangements in place with physicians

    to

    support bundled payments.

    How likely is it that the following will be seen in your hospital by 2019?

    ACHE

    ..uJ l I

    . .

    M'7.Jll n

    27

    38

    SHSMD

    40

    43

    -

    oth

    31

    40

    Your hospital w

    ill

    s

    upport

    a provider capitation model (receiving a

    se

    t payment for members

    of

    the

    covered populati

    on

    for a peri

    od of

    time).

    32

    42

    At

    leas

    t

    15

    percent

    of

    yo ur hospital's patients will be under an at-risk (capitated) contract.

    53 30

    Your hospital will h

    ave

    made greater inve

    st

    ments in alternate sites

    of

    care delivery (e.g., satell

    it

    e

    outpatien t facilities).

    Your hospital will be

    fi

    nancially sustainable with fewer inpatient admissions.

    74

    22

    Your hospital's strategic plan w

    ill

    h

    ave

    a goal

    of

    reducing u nnecessary admi

    ss

    ions.

    Note: Percentages may

    not

    total to exactly I

    due

    to roundi

    ng

    ti

    l i l

  • 8/10/2019 Futurescan 2014

    6/13

    Wh act

    diet

    Organizations will support bundled payments. Nea

    rl

    y 90 percent

    of

    respondents think it likely that by 2019

    th

    eir

    hospital will have arrangements in place with physicians in their area to support receiving bundled payments.

    Hospitals will support a capitation model. Most survey respondents (66 percent

    of

    ACHE respondents and 83 per

    cent of SHSMD respondents) predict that by 2019 their hospital will support a provider capitation model. Further,

    about three-quarters

    of

    survey respondents predict that at least 15 percent

    of

    their hospitals patients will be under an

    at-risk contract by that time.

    Hospitals will invest in alternate care delivery sites. Most (83 percent)

    of

    the CEOs surveyed believe that by 2019

    their hospital will have increased its investment in alternate sites

    of

    care delivery, such

    as

    satellite outpatient facilities.

    Hospitals will

    be

    financially sustainable

    with

    decreased

    inpatient

    admissions. Among CEOs responding to the sur

    vey, 82 percent predict that by 2019 their hospitals will be financially sustainable with reduced inpatient admissions.

    Strategic plans will target

    reducing

    unnecessary admissions. Almost ll practitioners (96 percent) believe that their

    organization s strategic plan will, by 2019, include goals for decreasing unnecessary admissions.

    Technology is mobilizing healthcare

    as never before, and the expecta

    tions of a younger, more diverse,

    and more sophisticated workfor

    ce

    demand innovation. We can har

    ness this momentum to create a

    profoundly different healthcare

    delivery and financing system.

    But our true north should be

    our

    pat

    ients and customer

    s,

    who

    deserve real value from new

    or

    revised ways of providing healthcare

    and servi

    ces.

    We must navigate to sustained

    improvement in healthcare in

    th

    e

    United States, and I see the follow

    ing trends shaping that journey.

    Trends

    Providers will shift from fee

    for-service

    and

    volume-based

    measures

    to

    a provider capitation

    model, where risk

    and

    patient

    populations

    are

    managed i -

    ferently

    than

    costs are.

    The

    cur

    rent fee-for-service model, which

    rewards more use with more

    revenue, w

    ill

    go away in many

    markets. Enrollment in managed

    care plans

    ha

    s increased steadily

    since the 1990s, and this shift away

    from fee-fo r-service will accelerate

    as

    patients and purchase rs recognize

    that more healthcare services do not

    equate with better health outcomes

    (Kaiser Family Foundation 2012).

    The uturescan survey results show

    that nearly 90 percent

    of

    hospital

    CEOs believe that by 2019 their

    hospital will have arrangements in

    place with phys icians in their area

    to support bundled payments.

    The

    ri

    se

    of

    accountab

    le

    care

    organizations and other pay-for

    performance strategies is creating a

    demand for more transparency and

    is driving hospitals and physician

    groups to align and take on more

    risk as they struggle to improve per

    formance and compete fo r market

    share. As a result, the healthcare

    industry continues to bustle with

    mergers and acquisitions, showing

    a 15 perce

    nt

    increase in activiry in

    the first h

    alf

    of2 13

    (de

    la

    Merced

    2013). This receptiviry to greater

    acquisition activiry and partnership

    opportunities is reflected in the

    uturesc n

    survey data.

    But managing costs

    is

    differ

    ent from managing care, as

    we

    saw

    in the late 1980s and early 1990s

    when

    HMO

    s expe

    ri

    enced tremen

    dous public backlash because some

    plans we re incentivizing physi

    cians to

    re

    strict care and withhold

    services . Hundreds of plans either

    closed or were acquired by com

    petitors (Christianson, Wholey, and

    Sanchez 1991).

    Successful risk-based models

    will keep central what

    is

    best for

    patients and wi

    ll

    align payme

    nt

    incentives to promote value instead

    of

    volume of car

    e.

    T he uturescan

    survey results indicate support for a

    provider capitation model by 2019.

    Hospitals

    and

    healthcare systems

    will develop greate r specificity

    around

    appropriate admissions.

    Hospital admissions for both

    government-sponsored and com

    mercial populations have dropped

    significantly in many markets and

    are projected to drop in all mar

    kets over the next

    five

    to ten years

    (Grube, Kaufman, and York 2013).

    The

    trend

    of

    declining admissions

    is

    likely here to s

    tay, as

    hospitals

    and healthcare systems adjust to

    declining reimbursement rates and

    revenue for inpatient services as

    well as new reform regulations that

    do not pay for hospital readmi

    s-

    sions

    (fo

    r

    ce

    rtain diagnos

    es)

    .

    Of

    the CEOs responding to

    the uturescan survey, 82 percent

    predict that by 2019 their hospital

    will be financially sustainable with

  • 8/10/2019 Futurescan 2014

    7/13

    reduced inpatient admissions. And

    almost all (96 percent) believe that

    their organizations strategic plan

    will, by 2019, include goals for

    decreasing

    unn

    ecessary admi

    ss

    ions.

    Hospital leaders will focus

    on

    wellness and prevention to further

    reduce preventable hospitalizations

    and to direct care to the right set

    tings. Inpatient care will

    not

    be the

    default choice for care. Hospital

    leaders will have to provide more

    oversight

    of

    the appropriateness

    of care and apply care standards

    according to evidence-based

    medicine.

    The treatment

    of

    routine

    back pain

    is

    a

    perf

    ect example of

    how hospital leaders can influ-

    ence adherence to best practices.

    According to a recent H arvard

    University study, many doctors are

    not

    following

    th

    e es tablished guide

    lines for care, which stress a le

    ss-

    is

    more approach that includes core

    exercises, increased activity, and

    physical therapy (Mafi

    et

    al. 2013).

    Instead, ph

    ys

    icians are exposing

    patients with back pain to unneces

    sary X-ra

    ys

    and potentially addi

    c

    tive prescription pain medication.

    They are also referring greater

    numb

    ers of patients to specialists

    who are likely to perform spine

    surgery, despite little evidence that

    s

    ur

    gery is

    an

    appropriate first-line

    treatment fo r low back pain. f

    physicians consistently

    fo

    llowed

    the es tablished guidelines, patients

    wo

    uld receive

    bett

    er and safer care,

    and hospitals c

    ould

    save pay

    or

    s a

    significant portion of the 86 bil

    lion annual cost of treating low

    back pain.

    Hospitals will invest in alterna-

    tive sites o care delivery and will

    develop a financial model that is

    sustainable with fewer inpatient

    admissions. Technology is chang

    ing the traditional footprint of care

    delivery so rapidly that it is hard

    to predict wh

    at

    th

    e delivery model

    might l

    oo

    k like in eve n five years.

    Technology is making health

    care increasingly mobile and

    enabling patients to access care in

    convenient and customized loca

    tions, such as work sites and retail

    centers, as well

    as on

    mobile devic

    es . s care becomes more mobile,

    patients' expectations around care

    and

    se

    rvice will become

    mor

    e

    sophisticated. Savvier consumers

    mean increased expectations for

    connectivity and access. Decisions

    about where care is provided will

    be made from the patient

    s

    perspec

    tive

    in

    stead of the provider

    s. New

    delivery configurations will have

    profound effects on hospitals' staff

    ing and workflows. Consequently,

    hospital and healthcare leaders will

    have to champion new staffing and

    scheduling models that

    turn the

    old provider-centric paradigm on

    its head.

    The acute care hospital will

    become the care setting for only the

    most critically ill, while outpatient

    care settings enabled by technol

    ogy will provide preventive care

    and

    wellness, ambulatory, and

    post-acute care

    se

    rvi

    ces

    in comfort

    able, customi

    ze

    d, a

    nd

    c

    on

    venie

    nt

    environments.

    Hospitals will invest in technol-

    ogy, specifically electronic medi-

    c l

    records EMRs), to reduce the

    cost o care. Ho spitals will invest

    in EMR

    sys

    tems

    to

    manage care for

    their patie

    nt

    populations, especially

    high-risk patients. In addition,

    hospitals will leverage EMRs to

    coordinate p

    at

    ient care among

    the physician

    s

    office, hospital,

    laboratory, pharmacy, and patient

    s

    hom

    e

    nd to eliminate the pitfalls

    of incomplete, missing,

    or

    unread

    able paper cha

    rt

    s.

    EMR technology offers caregiv

    ers imm

    ed

    iate access to patients'

    critical medical information, result

    ing in better care. It also provides

    patie

    nt

    s with access to convenie

    nt

    ,

    time-saving features such

    as

    online

    scheduling,

    pr

    escription filling,

    and

    connecting with their doctors via

    secure e-mail.

    Implications for ospital

    eaders

    No matter where one lands

    on

    the

    payment

    continuum

    - bundled

    payments, shared risk, partial capi

    tation,

    or

    full risk- assuming more

    risk will require healthcare organi

    zations to invest substantially up

    front in the infrastructure for pre

    ventive care and care management

    and to tolerate longer payback peri

    ods

    on

    investments.

    This

    up-front

    financing could prove to be a bar

    rier to infrastructure investment for

    small- to medium-sized healthcare

    providers.

    Succe

    ss

    ful hospita

    ls

    will

    empower physicians to manage

    care decisions and coordinate care

    throughout the continuum, includ

    ing pharmacy, outside medical,

    post-acute,

    and

    end-of-life care and

    prevention and wellness services .

    Physicians will use real-time data

    to

    und

    erstand and

    man

    age the care

    of individuals, clinical c

    ohort

    s, and

    communities.

    And th

    ey will prac

    tice

    ev

    idence-based medicine, using

    proven clinical protocols to consis

    tently yield the best care.

    The increased emphasis on

    care management and quality will

    re

    quir

    e leaders

    and

    organizations to

    be more interdependent

    than

    eve r

    before. Vigilant oversight of transi

    tional care is critical, and coordina

    tion of care will ex tend into the

    co

    mmuni

    ty as hospitals increasingly

    partner with communi

    ty

    health

    advocates and other

    se

    rvices to

    reduce admissions and address the

    social, economic, and behavioral

    drivers of hospital use.

    With such phenomenal changes

    in the healthcare market, hospital

    and hea

    lth

    care leaders have no

    choice

    but

    to seek new opportuni

    ties for growth while also driving

    greater affordability for consum

    ers and patients. We will have to

  • 8/10/2019 Futurescan 2014

    8/13

    reinvent ourselves and develop new

    markets and niche industries to

    meet our patients' expectations for

    quality care that is also affordable.

    t

    will not be the biggest among

    eferences

    us who will survive; it will be the

    most creative and resourceful.

    Bringing value to patients- focus

    ing on our mission and not our

    margins-will

    drive innovation

    that leads to sustainable business in

    healthcare. As hospital leaders, we

    can be the solution that America

    deserves. Ill

    Christianson, J.B., D.R.

    Who

    l

    ey and

    S.M. Sanchez. 1991. State Responses to

    HMO

    Failures.

    Health ffairs 1

    (4):

    78-92.

    De la Merced, M.J. 2013. Merger Activity Was Down but Not

    Out

    in First Half.

    The

    New York

    Times

    Dea/Book

    Published July

    1.

    http://dealbook.nytimes.com/2013/07101 merger-activity-was-down-but-not-out-in-first-half/.

    Grube,

    M.,

    K. Kaufman, and R. York. 2013. Decline

    in Ut

    ilization Signals a Change

    in

    the Inpatient

    Business Model.

    Health ffairs

    Blog Posted March 8. http://healthaffairs.org/blog/2013/03/08/

    decline-in-utilization-rates-signals-a-change-in-the- inpatient-business-model/.

    Kaiser Family Foundation. 20 12. State Health Facts: Total

    HMO

    Enrollment. Published June.

    ht

    tp://kforg/

    ot

    her/state-indicator/total-hmo-enrollment/.

    Mafi, J.,

    E.

    McCarthy,

    R.

    D a v ~ : m d t a n d o n 2013. Worsening Trends in the Management and Treatment of

    Back Pain.

    J M Internal Medicine

    173 (17):

    1573-81.

  • 8/10/2019 Futurescan 2014

    9/13

    7 EQUITY OF CARE

    ELIMIN T ING HEALTHCARE

    DISPARITIES THE CALL TO ACTION

    Racial and ethnic

    minorities now make

    up about one-third of

    the US population,

    but

    by 2042 they

    will

    become the majority.

    While

    all

    patients are equal, they

    are not the same.

    They

    may

    for

    example,

    be

    exposed to different

    environments and workplace haz

    ards, have different diets, interact

    differently with healthcare provid

    ers

    and

    face

    different challenges

    in complying with medical advice.

    For these reasons and many others,

    some still unknown, patients from

    traditional racial and ethnic minority

    groups often receive a lower qual-

    ity of healthcare, even when the

    comparisons control for income and

    health insurance status

    IOM 2003;

    Mayberry, Mili, and Ofili 2000).

    Healthcare disparities can lead to

    increased medical errors, longer hos

    pital

    s t a ~

    avoidable hospital admis-

    36 FUTURESCAN 2 1 4

    by

    Richard

    J

    Umbdenstock F CH

    sions and readmissions, and the over

    or underutilization of procedures.

    The

    RE L

    Challenge

    Despite our best efforts, we know

    that race, ethnicity, and language

    preference (REAL) continue to

    affect the likelihood that patients

    will receive the care they need and

    the outcomes they deserve IOM

    2003; Mayberry, Mili, and Ofili

    2000). For example, Hispanic adults

    with diabetes are far

    less

    likely to

    receive recommended preventive ser

    vices, and African-American women

    are more likely to die after they are

    diagnosed with breast cancer, than

    are their white counterparts AHRQ

    2009; American Cancer Society

    2011). s health insurance cover

    age expands, each provider will be

    challenged to provide the best pos

    sible care to a patchwork of patient

    populations with different beliefs,

    lifestyles, family structures and sup

    port, and healthcare experiences.

    Planning for equitable care

    involves developing ongoing rela

    tionships with community organiza

    tions that can support providers

    About the

    Author

    Richard J Umbdenstock, FACHE, is

    president and CEO of he American

    Hospital Association (AHA), which

    leads, represents, and serves more

    than

    5 000

    member hospitals, health

    systems, and other healthcare orga

    nizations as well as 42 000 indi-

    vidual members. Previously,

    he was

    the elected chair

    of

    he AHA board.

    Umbdenstock's career includes expe

    ence

    in

    hospital administration; hea

    system governance, management, a

    integration; association governance

    management;

    HMO

    governance; an

    healthcare governance consulting. H

    has written several books and article

    for

    the healthcare board audience an

    has authored national survey reports

    for the AHA and its Health Research

    Educational Trust as well as for

    the American College of Healthcare

    Executives. He received a bachelor's

    degree in politics from Fairfield

    University (Connecticut) and a mast

    degree in health services administra

    tion from the State University of Ne

    York at Stony Brook. He

    is

    a Fellow

    o

    the American College of Healthcare

    Executives. He serves on the boards

    of he National Quality Forum and

    Enroll America, cochairs the Council

    Affordable Quality Health Care (CAQ

    Provider Council, and serves on the

    National Priorities Partnership and o

    the Center

    for

    Transforming Advance

    Care

    steering committee.

    efforts to build cultural competency

    in delivering

    that

    care. Providers

    must anticipate community needs

  • 8/10/2019 Futurescan 2014

    10/13

    4662377 2014/09/25 107.201.164.117

  • 8/10/2019 Futurescan 2014

    11/13

    FUTURESC N

    SURVEY RESULTS: Equity of

    Care

    How likely is it that the

    following will

    be seen

    in

    your hospital by 2 19?

    Very Somewhat

    Likely Likely

    ( )

    ( )

    I I

    9 4

    Your hospital's suategic plan

    will

    include

    goals

    for improving quality of care for culturally and

    linguistically diverse patien t populations.

    2

    52

    Your hospital will see a reduct ion of 5 percent in

    the

    disparities

    in

    quality of care among racially,

    culturally,

    and

    linguistically diverse pat ient populations.

    ACHE

    48

    38

    SHSMD

    3

    4

    Both

    a

    l

    43

    38

    he race/ethnicity diversity ofyour hospital board will represent your community.

    ACHE

    SHSMD

    2 43

    Both

    The race/ethnicity diversity ofyour hospital's leadership team will represent your community.

    Note: Pcrccnagcs maynot

    total to aacdy

    100 due

    to

    rounding.

  • 8/10/2019 Futurescan 2014

    12/13

    What Practitioners

    Predict

    Strategic:

    pllllllll

    will

    address

    diwrse patient

    populations

    The majority (82 percent) of CEOs responding to the

    survey

    think

    it likely that goals for improving the quality of care for diverse patient populations will be part of their

    organization's strategic plan by 2019.

    are

    disparities will be reduced by half

    Almost three-quarters

    of

    survey respondents believe

    that

    disparities

    of

    care

    among racially, cultunlly and linguistically diverse patient populations will be reduced by half in their organizations by

    2019.

    Gcnmning boards

    nd

    leadenbip

    will

    idlect

    the community

    A majority of those answering the survey {nearly 86

    percent

    of ACHE

    respondents and 70 percent

    of SHSMD

    respondents) predict

    that

    by 2019

    the

    racial/ethnic diversity

    of their board will reflect their community. Similarly, 83 percent ofACHE respondents and more than 63 percent

    of SHSMD respondents predict that the racial/ethnic diversity of the hospital's leadership team will represent their

    community by that time.

    A majority of those answering

    the survey (nearly 86 percent of

    ACHE

    respondents and

    70

    percent

    ofSHSMD respondents) predict

    that by 2019 the racial/ethnic

    diversity of their hospital's board

    will reflect

    that

    of their community.

    Similarly, 83 percent

    ofACHE

    respondents and more than 63 per

    cent of SHSMD respondents pre

    dict that the racial/ethnic makeup

    of

    the

    hospital's leadership team

    will represent their community.

    The

    governing board is crucial

    because it establishes the overarch

    ing direction of the hospital

    or

    healthcare system. A board whose

    makeup reflects that of its com

    munity has a far better chance of

    understanding its community's

    unique needs. This insight helps a

    hospital's leadership team strategi

    cally shift the approach to care, spe

    cifically in the area of equity.

    Implications for

    Hospital

    Leaders

    What does achieving equity in care

    mean for hospitals

    and

    healthcare

    systems?

    It

    results in better care

    and better outcomes, higher patient

    satisfaction, and a deeper and more

    meaningful connection to the com

    munity. Equity of care also has a

    strong business imperative; a study

    by the Joint Center for Politi.cal

    and Economic Studies found that

    eliminating healthcare disparities

    for minorities would have reduced

    direct medical care expenditures

    by

    229.4 billion between 2003 and

    2006 { aVeist, Gaskin,

    and

    Richard

    2009).

    s

    healthcare transitions to

    a value-based system of care, hos-

    pitals must ensure that their out

    comes improve.

    Hospitals can act immediately

    to

    address equity of care by devel

    oping consistent processes

    to

    collect

    and use REAL data. For example,

    they can ask patients

    to

    self-report

    their information

    and

    train staff,

    using scripts,

    to

    appropriately

    dis-

    cuss patients' cultural and language

    preferences during the registration

    process. Hospitals should gener-

    ate data reports stratified

    by

    REAL

    group

    to

    examine disparities. REAL

    data can be used to develop target

    ed interventions to improve qual

    ity of care (e.g., scorecards, equity

    dashboards) and can help create the

    case for building

    access

    to

    services

    in underserved communities.

    In the area of cultural com

    petency, hospitals should educate

    all clinical staff during orientation

    about how to address the unique

    cultural and linguistic factors affect

    ing the care of diverse patients

    and communities and require

    all employees to attend diversity

    training. Hospitals should also

    provide culturally

    and

    linguistically

    competent services (e.g., interpret

    ers, diverse community health

    educators) and features (e.g., a

    bilingual workforce, multilingual

    signage). In the area of diversity,

    a hospital should acti.vdy work

    to

    diversify its board and leader

    ship team to include a voice and

    perspective that reflect its com

    munity. Accountability through

    the use of regular reporting

    on the

    racial

    and

    ethnic makeup

    of

    the

    leadership team will support action

    able approaches. Diversification

    strategies include the creation of a

    community-based diversity advi

    sory committee, engagement

    of the

    broader public through community

    based activities and programs, and

    use of search firms.

    The mission of the AHA and

    its members is to advance the

    health of individuals and com

    munities. We are accountable to

    the community and committed

    to health improvement. We can

    not succeed unless we diminate

    healthcare disparities.

    s

    a partner

    in the Call

    to

    Action, we will keep

    the drumbeat steady and work

    closely with our members to foster

    success in the realm of equitable

    care. Equity in care

    is

    more than

    the right thing to do; it's the smart

    thing to

    do for

    patients, for com

    munities, and for hospitals.

    ll

  • 8/10/2019 Futurescan 2014

    13/13

    4662377 2014/09/25 107.201.164.117