gapingvoid: effective visual strategies for business
Post on 21-Oct-2014
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DESCRIPTION
We live in a visual world. It is why images are the most powerful and effective way to share a message or tell a story. Here's a look at what we do with cartoons and animation and some of the science behind why it works!TRANSCRIPT
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“Effective Visual Strategies
& Why They Work”
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Neuroscientists
tell us that when words and images are
combined together, they are 5 times more
memorable than words alone... 5x
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We deliver solutions that will make your
communications many times more effective
through the use of
POWERFUL ILLUSTRATIONS Supercharged with
PITHY COPY
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“Last year my State of the College Address
was 76 slides loaded with data.
This year it was 14 cartoons that were
substantially more memorable...”
- Len Schlesinger, President
of Babson Col lege, former co-
Chairman of The Limited
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We like to communicate with
cartoons and animation...
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Get your messages noticed
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Honoring Your Brand ID
In fact, these illustrations are powerful
social objects for communication.
They are infinitely customizable, so they
can look, feel and speak like your brand.
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Here’s some of
The science
Of why
These visuals are so powerful
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Our Deliverables Include
• Cartoon Images • Animations • Pithy Copy
• Visual Communications Strategy
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Some of our clients
Dewar’s
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Results that Matter
• It’s worth pointing out that our fixation on quick, powerful communication is particularly
suited for socializing change within and
outside of an organization...
• This form of communication would be unexpected, and focus on an area where
adoption of a few ideas would yield meaningful
gains.
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