get direction! – how story mapping helps everyone (fast track version)
TRANSCRIPT
Get Direction!How Story mapping helps everyone(Fast track version)
Jason Bootle@mrbootle
popgunuk.com
Get Direction! Pop Gun UK | @mrbootle
Hello!Let me tell you a story
Get Direction! Pop Gun UK | @mrbootle
Hello!Let me tell you a story
Get Direction! Pop Gun UK | @mrbootle
Hello!Let me tell you a story
Get Direction! Pop Gun UK | @mrbootle
Stories are brilliant• emotions• memorable• sharable• collaborative
Get Direction! Pop Gun UK | @mrbootle
Maps help you understand:• present• past• future• information
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Facilitate conversationsto achieveshared understanding
Get Direction! Pop Gun UK | @mrbootle
Shared documentationdoes not mean
Shared understanding
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
😱 Words and pictureshelp build shared understanding
👍😜 ✊ 👏
User story mappingHelps you achieve• (holistic) vision of the thing• roadmap for future iterations• backlog• prioritisation• highlight pains and opportunities• user research and design
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Backbone
Tasks
Activities
User story mappingLet’s create a map!1. Backbone2. Big picture3. Explore4. Slice
Get Direction! Pop Gun UK | @mrbootle
User story mappingBefore you start!• Value proposition• Vision and goal• Personas or proto-personas• Hypothesis
Get Direction! Pop Gun UK | @mrbootle
User story mappingLet’s create a map!
1. BackboneMorning ritual from when the alarm goes off to getting to work
Get Direction! Pop Gun UK | @mrbootle
Turn off alarm
Get Direction! Pop Gun UK | @mrbootle
Go to loo Brush teeth Get dressed
Get Direction! Pop Gun UK | @mrbootle
Check phoneTurn off alarm Go to loo Brush teeth Get dressedCheck emails Pack bag Get bike
Check phone Check emails Pack bag Get bike
Get Direction! Pop Gun UK | @mrbootle
Say goodbye to family Start cycling Get to work
Get Direction! Pop Gun UK | @mrbootle
Turn off alarm Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike Say goodbye
to family Start cycling Get to work
Hit snooze Go to loo Wash face Base layer Messages Email replies Computer Shed Kids Security
Brush teeth Cycling shorts Clash of Clans Facebook Water Helmet Wife Lock bike
Top Layers Bike gear Lights Locker
Neck roll Showering bits Camera Shower
Change of clothes
Water bottle
2. Big picture
Get Direction! Pop Gun UK | @mrbootle
Turn off alarm Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike Say goodbye
to family Start cycling Get to work
Hit snooze Go to loo Wash face Base layer Messages Email replies Computer Shed Kids Security
Brush teeth Cycling shorts Clash of Clans Facebook Water Helmet Wife Lock bike
Top Layers Bike gear Lights Locker
Neck roll Showering bits Camera Shower
Change of clothes
Water bottle
Waking Getting clean Dressing Preparation Commute Get to work
Get Direction! Pop Gun UK | @mrbootle
Turn off alarm Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike Say goodbye
to family Start cycling Get to work
Hit snooze Go to loo Wash face Base layer Messages Email replies Computer Shed Kids Security
Brush teeth Cycling shorts Clash of Clans Facebook Water Helmet Wife Lock bike
Top Layers Bike gear Lights Locker
Nick roll Showering bits Camera Shower
Change of clothes
Water bottle
Waking Getting clean Dressing Preparation Commute Get to work
Backbone
Tasks
Activities
Turn off alarm Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike Say goodbye
to family Start cycling Get to work
Hit snooze Go to loo Brush teeth Base layer Messages Email replies Computer
Shed
Kids Security
Shave
Cycling shorts
Clash of Clans Facebook Water
Helmet
Wife Lock bike
Top Layers
Bike gear
Lights
Locker
Nick roll
Showering bits
Camera
Shower
Change of clothes
Waking Getting clean Dressing Preparation Commute Get to work
Public transport
Bus
TrainWork clothes
Shower
Wash face
Wash
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
Get Direction! Pop Gun UK | @mrbootle
User story mapping
1. Backbone2. Big picture3. Explore4. Slice
Get Direction! Pop Gun UK | @mrbootle
Thank you 🙏 Questions? 🙋
Jason Bootle@mrbootle
popgunuk.commrbootle.com
Get Direction! Pop Gun UK | @mrbootle