global eco the saem - keauty produktov the saem.pdf · global eco the saem ... whitening...
TRANSCRIPT
GLOBAL ECO THE SAEM
Product Positioning for Overseas Market
NOTE: Updated as of July 16, 2014. Price and Release date are subject to change.
Women’s Skincare Positioning Map
Main Sub
Advanced
Age Care
Intense
Nutrition
Restoration
Ultimate cell
repair
Whitening
Age-
prevention (First signs
of aging)
Firming/
Cell renew
Total age
prevention
Targeted
Care
Whitening
Acne care
Pore Care
Basic
Care
Deep hydration
/ Soothing
Moisturizing
for dry skin
Light
Moisturizing
Low
(\ 8,900~) Mid
(\ 15,000~) Premium
(\ 30,000~)
Amazon Acai berry(4)
(\8,900~9,900)
Marseille Olive (3)
(\9,900~10,900)
See & Saw
A.C Control (9)
(\8,000~12,000)
Chaga Antiaging (8)
(\15,000~26,000)
Thalasso Beaute (4)
(\17,000~22,000)
Dr. Beauty
Cell White( 5)
(\32,000~38,000)
Dr.Beauty
Cell Renew(10)
(\15,000~48,000)
Beaute de
Royal (3)
(\42,000 ~59,000)
Gem Miracle Black
Pearl O2 WHITE (4) (₩22,000~25,000)
Price
Range
Snail Essential(7) (\29,000~100,000)
Tanaka Pore(3) (₩14,000~16,000
(Coming in July)
DE
New
See & Saw
A.C Control (5) (\10,000~12,000)
(Coming in July)
Category Segmentation
Pure White(4) ₩ 15.000 ~18,000
Renewal
1 + 1
Iceland (6) (₩14,000~17,000)
Urban Eco
Harakeke (8+1)
(\13,900~24,900)
Line
Extension
Women’s Skincare Positioning Map by Age Group
Basic Moisture
for Oily skin
Intense
Hydro-Care
Soothing +
Hydration Pore Care Acne Whitening Firming
First signs of
Aging
Nutrients
Restoration Cell Repair
Teens
20~
Mid 20s
25
~ early 30s
Mid 30s ~
early 40s
Mid 40S and
over
A.C. Control
Ackenesia(6)
●
Pore Clay (5) ○
Acai Berry (4)
● Renewal New
Thalasso
Beaute (4)
●●●●
Chaga
Antiaging(8)
●●●●
Black Pearl
O2 WHITE(4)
●●●
Snail
Essential(8) Dr. Beauty
Cell Renew (10)
●●●●◑
Dr. Beauty
Cell White (5)
●●●●
Beaute
de Royal (5)
●●●●◑
Texture Indication
● Ultra Light, suitable for oily skin
●● Light , suitable for combination and normal skin type
●●● Relatively fresh texture with deep hydration, suitable for all skin type
●●●● Nourishing, suitable for normal to dry
●●●●● Emollient, suitable for dried, aging skin that needs extra nourishment.
○ Still in development , Texture not known
Marseille
Olive (3)
●●●
●●●●●
Iceland
Hydrating(6)
●~
●●●
Urban Eco
Harakeke (9)
●●●◑
Pure White
●●
Women’s Extra Care Positioning Map
Main Sub
Age
Care
Wrinkle
Plumper
Firming
Skin
Renewing
Detoxifying/
Brightening
Skin care
Supple-
ment
Supreme
Hydration
Ampoule
Complexion
Enhancer
Pore
/Hydration
Sun
Care
Sun
Protection
Mist
Functional
Basic
Low
(\ 4,500~) Mid
(\ 20,000~) Premium
(\ 50,000~)
Price
Range
Category Segmentation
Snail Trio (3)
(\ 7,900)
Triplus(2)
(\ 22,900)
The Essential (1)
+ 2 new products
will be added
(\ 38,000)
Ultra Power
Cream (1)
(\ 25,000)
Gem Miracle
Blackpearl
CC +Whitening Cream(2)
(\19,000~25,000)
Dr. Beauty
the Clinic
Wrinkle
Plumper(1)
(\ 50,000)
Healing Mist(2)
(\ 4,500)
Pure Energy (3)
(\ 7,000~12,900)
Dr. Beauty Cell
Renew Collagen
Mist (1)
(\18,900)
Eco Earth Power Sun (6)
(\ 4,900~14,900)
Mojito (3+2)
(\ 5,900~10,900)
Power Ampoule (6)
(\ 15,000)
Gold Snail
Swirl
Wrinkle
Plumper(1)
(\ 50,000)
Gold Snail
wrinkle
power ray(1)
(\ 100,000)
LE
DE
Miracle Cream(5)
(\ 15,000) Coming in July
NEW
LE
Beaute de Royal
Galactomyces White
Cream (1)
(\60,000)
Men’s skin care Positioning Map
Main Sub
Age Care Anti-wrinkle
Targeted
Care
Whitening
Oil Control
Essential
Care
Gentle
Formula
Quick
Hydration
Low
(\ 5,900~) Mid
(\ 15,000~) Premium
(\ 30,000~)
Price
Range
Exnovo (3)
(₩9,900~10,900)
Eco Energy
Mild (3)/ Dynamic (4)
(\9,900~14,900)
Mineral Homme White(4 )
(\13,000~20,000)
Mineral Homme Black (5)
(\10,000~20,000)
Eco Energy
Oil Control (4)
(\14,900~16,900)
(Coming in May)
Category Segmentation
Cleanser Positioning Map
Low
(\ 3,300~) Mid
(\ 8,000~) Premium
(\ 20,000~)
Price
Range
Healing Tea Garden(12-->8) (\ 2,000~6,500)
. Tissue stays as is.
Silky Smooth
Pore (3)
(\6,900~7,900)
Kumerahou (5)
(\8,900~10,900)
Main Sub
Age Care
Advanced
Re-surfacing
Anti-wrinkle
Targeted
Gentle
Formula
Acne care
Pore Care
Basic
Deep hydration/
Soothing
Moisturizing
Deep
Cleansing
Loss Leader
Big Brother (1)
(\3,300)
Marseille Olive(4)
(₩6,000~12,000)
See & Saw
A.C Control (1)
(\9,000)
St.Herb (4)
(\5,500~9,900)
Dr.Beauty Snail(2)
(\9,900)
Urban Eco
Harakeke (1)
(\8,900)
DE
Renewal
A.C Control Ackenesia
foam cleanser(1) (₩8,000)(Coming in July)
DE
DE Natural Condition
[foam(7) + Cream(3)+ oil(2)
\ 5,500~7,000
New
Category Segmentation
Gold Snail
Soap Bar (2)
(\ 6,000)
Facial Smoothie Foam
Cleanser(3) (₩5,500)
Snail Essential(1) (\ 15,000)
Gem Miracle Auto
Pore Cleanser (2)
(\ 27,000)
Dr.Beauty Micro peel
Cleansing Cream, oil,
Peeling gel (3)
(18,000~20,000) Name will be changed
with renewal.
Renewal
Renewal
New
Gem Miracle Black pearl
Bubble Cleanser(1)
(\14,000)
Mask, Exfoliator Positioning Map
Low
(\1,000~) Mid
(\8,000~) Premium
(\ 20,000~)
Price
Range
Eco Farm (3)
(\1,500)
Main Sub
Exfoliator
Hydrating /
Antiaging
Gentle
Natural
Mask
Sleeping Mask
Detoxifying &
Brightening
Blackhead
Removal
Natural
Travel Size
Massage
Cream Firming
Dessert Jelly Pack(3)
(\1,000)
Dr. Beauty
Soft Peeling Gel (1)
(\18,000)
On The Blackhead (3)
(\1,000~8,900)
Healing Tea
Garden(1)
(\4,500)
Eco Farm (3)
(\8,900)
Gem Miracle Black pearl (2)
(\14,000~25,000)
Eco Farm (2)
(\7,900)
Kumerahou (1)
(\10,900)
Category Segmentation
Snail Essential
Sleeping Pack (1)
. (\24,000
Green Piggy Gela
Cream(1)
(\ 25,000)
DE
Secret Pure Nose
Clear Kit 1,2,3 (1)
(\2,000)
Renewal
DR
Main Sub
Special Patch
Age Care
Advanced
Formula
Anti-aging
Targeted Care
Detoxifying & Whitening
Acne care
Soothing
Hydro
Boost
Loss Leader
Mask Sheet Positioning Map
Low
(\ 1,000~)
Mid
(\2,500~) Premium
(\ 5,000~)
Price
Range
Natural Mask sheet
Eco Natural (10)
\ 1,000
Deep Sea (3)
\ 2,000
Harakeke (1)
\ 2,000
See & Saw
A.C Control (1)
\ 2,000
Gem Miracle
Black Pearl(1)
\ 3,000
Gel Science(3)
\ 3,500 Beaute de Royal(3)
₩ 2,000
GD Gel Mask(3)
\ 4,000
Beaute de Royal(2)
\ 5,000
Dr. Beauty Cell
Renew (1)
\ 4,500
2 + 1
Secret Pure
Patch (2)
\ 2,500
Natural Tox(10)
\ 1,000
Snail Essential
Gel (1) ₩2,500
Design
Renewal
Gold Snail Lip & Eye
gel patch(2) \ 2,500
Chaga
Biocellulose
[\ 5,000 ]
Category Segmentation
Gem Miracle
Black Pearl O2
Bubble(1)
\ 5,000
DE
DE
Pure Natural (2+1)
\ 1,000
Line
Extension
Body Care Positioning Map
Low
(\ 3,000~)
Mid
(\6,000~)
Price
Range
Fruits Punch(6)
\ 5,500~6,500
Main Sub
Body
Functional
Or
Intense
Nourishmen
Scent-focused
Loss
Leader
Jeju Fresh Aloe(1)
\ 3,300
Petit Milk(3)
\7,500~8,500
Arabian Treasure (6)
\ 9,000~12,000
DE
Category Segmentation
Perfume de
grass Body(3)
\7,000~14,000 Coming in July
NEW
Premium
(\ 15,000~)
DE
New Body
Coming in Aug
NEW
Light Fit Body
Firming
\ 12,000 Coming in July
NEW
Hand & Foot Care Positioning Map
Low
(\ 3,000~)
Mid
(\6,000~)
Price
Range
Fruits Punch (3)
\ 3,900
Calming
Fruits (3)
\ 3,000
Natural Touch(3)
\ 4,900
Mint Jungle Foot (4)
\ 5,500
Mom's Nagging
Multi-balm(2)
\ 8,900
Dr. Beauty
Snail Hand(1)
\ 9,900
Main Sub
Foot Foot
Hand
Age Care
Natural (Practical Pkg)
Scent-focused
/
Fun PKG
Loss
Leader
Snail Trio(3)
\ 5,900
Animal Farm
Hand & Nail (3)
\ 6,500
Dr. Beauty
Cell Renew
SPF10 (1)
\ 15,000
Global Eco
Hand(3)
\ 15,000
Category Segmentation
PKG RE
NOTE:
PKG RE Package Renewal
Premium
(\ 15,000~)
Snail
Essential
Hand Craem
\10,000
DE
Perfume de
Hand Essence
(3) \5,000
NEW
Big Brother
Oatmeal Hand (1)
\ 3,300
DE
Cacao Jungle
Hand Treatment (2)
Coming in Aug
NEW
Main Category
Sub Category
Product Line
Perfume
Eau De Perfume
Perfume Stick
Perfume
Spray
Main Category
Sub Category
Product Line
Hair Styling
Wax
Gel
Color
Hair Care
Basic
Intense
Fragrance & Hair Care Positioning Map
Silk Hair Argan (5 )
\ 7,000 ~9,000
City Ardor (2)
Paris, Sydney
\ 12,000
Style
Specialist (3)
\ 5,900
Style Specialist (3)
\3,000~5,000
Style Specialist (5)
\6,000~7,500
Hair Care
Fragrance
Any Perfume Spray (2)
\ 8,000
NOTE:
LE Line Extension
DE
DE
DE
* Style Specialist products will be renewed under Silk Hair
line. (July)
LE
Silk Hair Glam Color
Cream (5)
NEW
Makeup Line Development Direction
Overall Make up Line Direction
Target
Age Group Previous Line NEW lines
Key representative
words
Detailed Line
Description Sample Image
Teens –
20s Allys Ajell Saemmul
Low price, fun, girly,
light and approachable
Regular Shadow, Nail,
Eye Items
Trendy & Spot Items
Mid 20s
& Up Ardent Lady Eco Soul
Function-focused, Chic,
Urban, Sophisticated,
A new container design
renewal with emphasis
on functionality and
urbanity
New Line expected
to be launched Anti-aging, High quality N/A N/A
35s and
over N/A
Makeup line will be divided into 3 primary lines, targeting the different age groups.
Each line will include base, eye, cheek, lip makeups and the nail colors.
Seasonal Items will come in & out NOT in accordance with the main lines, but to meet the fast-changing trends and needs.
Base Makeup Positioning – Base, Primer
Base
Low Price [ ₩ 6,000~] Mid Price [ ₩ 10,000~]
Present Renewal / New Present Renewal / New
Primer
Makeup Base
Eco Soul Real Fit
Makeup base(2)
[₩ 13,900]
Face Light Primer (3)
[₩ 14,900]
DE
Allly’s Ajell Pore Cover
Primer(1) [₩ 9,000]
Allly’s Ajell Makeup
Base(2) [₩ 6,000]
Allly’s Ajell Pastel Jell
Base (1) [₩ 7,000]
DE
Eco Soul Magic Primer (2)
[₩ 14,000
NEW NEW
Saemmul Aura
Base (3) [₩ 7,000]
Eco Earth Super DD Moisture
Base(1)
[₩ 17,000]
NEW
Saemmul Pore Cover
Primer (1) [₩ 8,000]
NEW
Base Makeup Positioning – CC, BB
CC / BB
Low Price [ ₩ 4,500~] Mid Price [ ₩ 14,000~]
Present Renewal / New Present Renewal / New
CC
[Base +Light
Coverage]
CC & BB
[More coverage]
BB
General
Special
Eco Soul CC Cream (2)
[₩ 14,900]
DE
Eco Soul CC Cream (2)
[₩ 14,000]
Renewal
Eco Soul CC Cushion (2)
[₩ 18,900]
Eco Soul CC & BB Cream (2)
[₩ 18,900]
Allly’ Ajell Moisture BB (1)
[₩ 6,000]
Saemmul Pure CC
Cream (1)
NEW
NEW
DE
Beaute de Royal BB (1)
[₩ 38,000]
Dr. Beauty Cell Renew BB
(1) [₩ 48,000] See & Saw A.C Control
BB (1)
[₩ 12,000]
Ardent Lady Moisture
Cover BB Whitening
Anti-wrinkle(1)
[₩ 10,000]
Skin Fit BB (3) [₩ 16,000] Eco Soul BB cream
(Longwear 2 +Skinfit 2 +
Powder BB (2)
[₩18,000]
DE
NEW DE
Snail Essential BB (1)
[₩ 23,000]
Eco Earth Super CC Cream(1)
[₩ 17,000]
NEW
DE
Saemmul [₩ 8,000] • Pore Cover BB (2)
• Aura BB (2)
DE
Eco Earth Super BB Cream(1)
[₩ 17,000]
NEW
Foundation
/Concealer
Low Price [ ₩ 5,000~] Mid Price [ ₩ 13,000~]
Present Renewal / New Present Renewal / New
Liquid-type
Cream/
Cushion
Type
Concealer
Base Makeup Positioning – Foundation, Cushion, Concealer
Eco Soul Real Fit Foundation
(2) [₩ 13,900]
Gem Miracle Motion BB
Foundation (2) [₩ 39,900]
Ardent Lady New york
Cover Stick Concealer (2)
[₩ 6,000]
Cover Perfection Tip
Concealer(2) [₩ 5,000] [+ Pencil type(2) + Jar
type(2)+ Tube type(2)]
NEW
Eco Soul Moist Aura
Cushion (2) [₩19,000]
LE
Base Makeup Positioning – Powder, Pact
Powder/ Pact
Low Price [ ₩ 6,000~] Mid Price [ ₩ 10,000~]
Present Renewal / New Present Renewal / New
Loose-
powder
Powder-pact
Pact With
Skincare
benefit
Eco Soul Real Fit Powder
(1) [₩ 12,900]
Ardent Lady Tokyo
Blooming Powder (1)
[₩ 12,000]
DE
Allly’ Ajell Perfume
BB Pact (2) [₩ 9,000]
Allly’ Ajell Girls Clear Pact(4)
[₩ 6,000]
NEW
NEW Eco Soul Real Fit Powder
Pact (2) [₩ 15,900]
Gem Miracle Diamond
Whitening Pact(2)
[₩ 18,000]
Gem Miracle Gold
Twin Pact(2) [₩ 18,000]
DE
DE
Saemmul [₩7,000]
• Pore Cover Powder (1)
• Aura Powder (1)
Saemmul [₩8,000]
• Pore Cover Pact(1)
• pure pact(2)
DE
Face Color Makeup Positioning – Cheek , Highlighter, Makeup Fixer
Cheek /
Highlighter
Low Price [ ₩ 6,000~] Mid Price [ ₩ 8,900~]
Present Renewal / New Present Renewal / New
Blush
[Single color]
Blush
[Multi color]
Highlighter
Eco Soul Gradation Multi
Pact(2) [₩15,000]
Ally’s Ajell Smile
Bebe Blusher (5) [₩ 5,000]
Allly’ Ajell Luminous
Multi blusher (1)
[₩ 9,500] Ardent Lady Blossom
Blusher (4) [₩ 22,900]
DE
Allly’ Ajell Luminous
Multi Highlighter (1)
[₩ 9,500]
Ardent Lady Tokyo
Flashbeam
Highlighter(1)
[₩ 12,000]
DE
Eco Soul Brush Volume
beam Highlighter(1)
[₩ 12,000]
NEW
Makeup
Fixer
Low Price [ ₩ 6,000~] Mid Price [ ₩ 8,900~]
Present Renewal / New Present Renewal / New
Makeup
Fixer
Moisture Perfection
Makeup Fixer Mist (1)
[₩ 7,900]
DR
Saemmul Makeup Fixer
Mist (1)
[₩ 8,000]
NEW
Saemmul Blush (6) (Coming in Aug)
NEW
Saemmul Liquid
Highlighter(2) [₩ 8,000] (Coming in Aug)
NEW
Lip Makeup Positioning – Lip Gloss
Lip Gloss
Low Price [ ₩ 3,500~] Mid Price [ ₩ 8,900~]
Present Renewal / New Present Renewal / New
Sheer
Medium Color
Intensity
High Color
Intensity
Saemmul Flower
Gloss(6→8)
[₩ 3,500]
Eco Soul Color It
Volume Gloss (8)
[₩ 8,900]
Eco Soul Color Lip
Rouge (5) [₩ 10,900]
Renewal
DE NEW
Eco Soul Gloss (5) (Coming in Aug)
NEW
Saemmul Jelly Gloss
(8) [₩3,5000]
Miss Chu Stick (8)
[₩4,500]
NEW
Lip Tint
Low Price [ ₩ 4,500~] Mid Price [ ₩ 8,000~]
Present Renewal / New Present Renewal / New
Tint
Lip Care
Low Price [ ₩ 4,500~] Mid Price [ ₩ 6,000~]
Present Renewal / New Present Renewal / New
Lip Care
Lip Makeup Positioning – Tint / Care
NEW
Eco Soul Tint Lip
Rouge(5) [₩ 8,900]
Saemmul Tint (7)
• Aqua (3)
• Milk(2)
• Jelly Pearl (2)
[₩ 4,000~ 5,500]
Saemmul Chok Chok
Lipcare Stick (3)
[₩4,900]
Saemmul Chok Chok Cake
Balm(4)
[₩ 4,900]
Ally’s Ajell Honey Aloe
Essence(2)
[₩ 6,000~7,000]
Saemmu Real Tint(3)
[₩3,500] Eco Soul Moisture Tint
Gloss (Coming in July)
DE NEW
Saemmul Honey sugar
Essence &b scrub (2)
[₩ 6,000~7,000]
NEW
Saemmul Jelly Pop tint
stick(5)
Saemmul Jelly Tint Juice(5) [₩5,000-7,000] (Coming in Aug)
Saemmul Kock Kock
Cushion Tint (10)
[₩7,000]
DE
Lip Makeup Positioning – Lip Stick/ Lip liner
Lipstick/
Lip liner
Low Price [ ₩ 6,000~] Mid Price [ ₩ 8,900~]
Present Renewal / New Present Renewal / New
Lip Liner
General
Unique
Intense Color
& Hydration
Eco Soul Color It
Serum Lipstick (8)
[₩10,900]
DR
Rouge Essential Moisture
Lipstick (10) [₩ 8,900]
Global Eco Lipstick (2)
[₩ 11,900]
Allly’ Ajell Milky Color
Lipstick (3)
[₩ 6,000]
Allly’ Ajell Magic Lipstick (3)
[₩ 6,500]
Saemmul Lip Crayon(4)
[₩ 7,000]
Eco Soul Creamy Touch
Lipstick (8) [₩10,900]
Ardent Lady Tokyo Creamfix
Lipliner (3) [₩ 8,900]
DR
DR
NEW
Saemmul liner (4)
(Coming in Aug)
Eco Soul Kiss Button
Lipstick (10) [₩12,000]
NEW
Eye Makeup Positioning – Shadow
Eye Shadow
Low Price [₩ 4,500~ ] Mid Price [₩ 10,000~ ]
Present New/ Renewal Present
Powder-type
(Single)
Other types
(stick / jelly)
DR NEW
Saemmul Kok Kok
Cushion Eyeshadow (8)
[₩ 7,000]
NEW
DR
Saemmul Eye Crayon (5) [₩ 7,000]
DE
Aaj Lovely Eye shadow (25)
[₩ 4,500]
Aaj Lovely Twinkle Eye shadow (5)
Saemmul Glitter shadow
(10)
[₩ 4,500]
Saemmul Single shadow
(25+ 5)
[₩ 3,500]
Aaj Jelly Cushion shadow (5) [₩ 6,500]
NEW
Aqua Fix Waterproof Shine Jelly
Shadow (6)
[₩ 6,500]
Eco Soul Dome Shadow (5)
[₩10,000]
Eco Soul Gradation multi Shadow (5)
[₩ 10,000]
Mascara
Low Price [ ₩ 4,000~ ] Mid Price [ ₩ 8,900~ ]
Present Renewal / New Present Renewal / New
General
Water-proof
Special
Eye Makeup Positioning – Mascara
NEW
Saemmul
Perfect Mascara (2) [₩ 3,500] Power Mascara(3) [₩ 6,000]
Saemmul Boosting Mascara (3)
Base , Ampoule, Fixer
[₩ 6,000]
NEW DE
DE
Freely Soul 25 Slim
Mascara (1)
[₩ 8,900]
DE
DE
Saemmul Easy Mascara
(2) [₩ 4,000]
Aaj Big Base & Fixer
Mascara (2) [₩ 7,700]
Aaj Big Mascara (3)
[₩ 7,700]
Eco Soul 3motion
Mascara (1)
[₩ 9,900]
Eco Soul Waterproof
Gel Mascara (2)
[₩ 8,900]
Eco Soul 90 Mascara (1+1)
[₩ 16,900]
Aqua Fix Waterproof 2X
Mascara (2) [₩ 12,000]
NEW
Eye Makeup Positioning – Liner
Eye Liner
Low Price [ ₩3,500~ ] Mid Price [ ₩ 7,000~ ]
Present Renewal / New Present Renewal / New
Pencil-type
Gel / Liquid/
Brush type
Saemmul Under Eye
Maker (3) [₩ 4,500]
Aaj Easy Eyeliner (2)
[₩ 3,500] AL Waterproof Gel
Liner Auto (6) [₩ 7,000]
DE
Eco Soul Gel Liner (10) [₩ 7,000]
NEW
Saemmul Soft Marker
Liner (1) [₩ 7,000] Coming in July
NEW
Aaj Waterproof Pencil
eyeliner (4) [₩ 5,500]
DE
Eco Soul Gel eyeliner (2)
[₩ 7,000]
Eco Soul Advanced Waterproof
Eyeliner (2) [₩ 8,000]
Eco Soul Brush Liner (2)
[₩ 10,000]
ES Waterproof Push Liner (2)
[₩ 11,900]
Eco Soul Shocking Slim Liner (3)
[₩ 11,900]
Eye Makeup Positioning – Brow
Eye Brow
Low Price [ ₩ 2,500~ ] Mid Price [ ₩ 6,900~ ]
Present Renewal / New Present Renewal / New
Pencil
Others
Saemmul Artlook Eyebrow
(4) [₩ 2,500]
Ardent Lady New York Eyebrow Kit (2)
[₩ 6,900] Saemmul Browcara (3)
[₩ 5,500]
Ardent Lady Easy
Eyebrow Wood Pencil (4)
[₩ 2,500]
Nail Polish Low Price [ ₩ 1,000~ ] Mid Price [ ₩ 3,000~ ]
Color
Special
Care
Sticker /
Glitter
Remover
Nail Product Positioning
Eco Soul Nail Collection
Jelly, Twinkle (33) [₩3,000~3,500]
Coating (10) [₩3,500]
LED (7) [₩3,000]
Total SKU 50
Eco Soul Nail Collection Care (7) [₩3,500]
Saemmul Nails
Hot Summer (5) [₩1,500]
Nude (5) [₩1,500]
Pastel (10) [₩1,500]
Vivid (12) [₩1,500]
Candy (15) [₩1,500]
Total SKU 47
Saemmul Nail Remover (1) [₩1,000]
Saemmul Nail Care (3) [₩1,500]
Eco Soul Nail Mild Remover (1) [₩5,000]
Global Eco Nail Color(1) [₩ 3,000]
Nail Healthy Care Dry Mist(1)
[₩ 8,000]
Aqua Fix Nail Metallic Summer (7)
[₩ 3,000]
Aqua Fix Twinkle Fish(7)
[₩ 1,800]
Aqua Fix Water-free Nail Sticker (2)
[₩ 2,000]