go-4 personal concierge service business plan meeting 6- october 3, 2009 tamara adkisson, tim wynn,...
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Industry Analysis Nature of Industry Important Issues and RisksTRANSCRIPT
Go-4 Personal Concierge Service
Business PlanMeeting 6- October 3, 2009
Tamara Adkisson, Tim Wynn, Jessica Mee
Executive Summary
Business PurposeKey Points
Industry Analysis
Nature of IndustryImportant Issues and Risks
Company Description
MissionsOwnersLegal Form
Products and Services
Major ServicesCompetitive Weakness
Market Descriptions
Size of MarketCompetitor Strengths and Weaknesses
2010 Age Population Projections
9%5%7%
56%
6%
7%7%3% Anderson
CampbellCumberlandKnoxLoudonMorganRoaneScott
Ages 25-49
2010 Age Population Projections
10%6%
9%
55%
7%3%
8% 2%AndersonCampbellCumberlandKnoxLoudonMorganRoaneScott
Ages 50-74
Marketing Strategy
Product CharacteristicsPromotionPricing
Operations DescriptionService MethodsSupplies and SuppliersControl Procedures
Staffing Description
StaffManaging StaffControl Procedures
Financial Projection
Cash Flow Projections for the first year
Capital Needs
Funds NeededFunds Available
Start Up Costs
Office Supplies $2500
Web design $2000Office furniture $1000Business cards $150Office space $12000Legal council startup $1000Total Cost $18650
Milestones
Reach 10% Growth and Pay back
Personal Start up costs
Add two employees to
staff
Open a sister
company
Year 1
18 Months
5 years