going online part 1 - san francisco jea/nspa convention

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@ Publications 2.0 The time is now to move your publication online. start here

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This is a presentation I did at the JEA/NSPA Spring National High School Journalism Convention in San Francisco in April of 2013.

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Page 1: Going Online Part 1 - San Francisco JEA/NSPA Convention

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Publications 2.0

The time is now to move your publication online.

start herestart here

Page 2: Going Online Part 1 - San Francisco JEA/NSPA Convention

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#hsjSF

@manfull

aaronmanfull.com

JEADigitalMedia.orgtheNext26.comMediaNowSTL.com

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Joomla 2008-2010

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WordPress 2010-current

UPDATE FHNTODAY SCREENSHOT!!!!!!

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Give Your Publication An Online Presence

Stop Thinking About Doing It

Start Today(But don’t give up print: http://goo.gl/hAaxT )

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Everything must revolve around it.

This is not an extra appendage.

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•Put an editor in charge

•Offer incentives for students. Writing for the Web shouldn’t be used as punishment.

•Create positions that revolve around the web

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Class Structure

newspaper

yearbook

WritersDesignersPhotographers

WritersDesignersPhotographers

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newspaper yearbook

WritersDesigners

PhotographersSome Web

Video

newspaper

WritersDesignersPhotographersSome Web

Class Structure

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newspaper yearbook

digital media

WritersDesigners

WebVideoPhotographers

WritersDesigners

Class Structure

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Web Editor

Content

Digital Media Director

Publicity

EIC Digital Media

Editor Roles

Coding Social Video Photo

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Define your purpose. What is your mission?

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•How do each of the student media at the school differ?

•What niche will the Web find itself

fitting into?

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33 Develop a sitemap.

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Get an easy, memorable URL and hosting.Our progression:

• FHN.FHSD.K12.MO.US/STUDENTPUBLICATIONS/NEWSPAPER/INDEX.HTML

• FHN026.com• Northstartoday.com• Excaliburyearbook.com• FHNtoday.com

(considered francishowellnorth.com)

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Ways of going about it:•PDFs/ISSUU.com – Dreamweaver – CMS (ie. My.hsj.org Wordpress, Joomla, Drupal)

Where to learn about it:•Books -- Find free tutorial handouts and videos by searching the Web -- Lynda.com -- Hire someone in your community to come in and train you and your staff (they may even do it for free)

*It’s ok to have people at different levels of knowledge and great if the students have more than the advisers

Choose your platform and learn* all you can about it

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aaronmanfull.com @manfull JEADigitalMedia.orgNext26.com MediaNowSTL.com