GolfSync“The Connected Golf Experience”

Amy BakerDerek Baker

Problem Statement• Deliver an enhanced golf experience that

incorporates an interactive approach, connecting the game of golf.

• By connecting players to a network, course management can effectively track and utilize real time data to improve their overall efficiency and throughput.

Market Overview• Study current market – gather data from various

local golf course establishments and assess the need for GolfSync while targeting mid to upper level golf courses.

• Customers • Direct: Golf course owners, onsite professionals,

general managers, rangers and maintenance staff• In-Direct: Golfers

Golf Course System-High Level Overview

Golf Course Tee Times

MerchandiseLessons

Clubhouse Restaurant

Beverage CartPace of Play Course

Conditions

Architecture

(Smartphone)Communication Module

(GolfSync Wearable)Sensor

Cloud(GolfSync Application)

Communication Network

Future Items• Economic Model• Integration Model• Go to Market Strategy• Implementation of Risk and Mitigation Strategy

Background• GolfSync will enable a free flowing environment of data, used as a value stream

between business and consumer• Courses will utilize customer Bluetooth connectivity on their smart phone to

communicate with a BLE (Bluetooth low energy) wireless active sensor to track course progress and improve course efficiency

• GolfSync will be an application based service for players to download and login to provide a secured community to share player position, score and personal swing analysis

• Players will be given a GolfSync wearable following check in which will provide live feed of data to the smart phone with the GolfSync app

• There are a number of golf apps out there that analyze your swing or track your score but only GolfSync provides a Connected System between golf course and golfer, creating a seamless and intuitive solution to costly lessons and unenjoyable rounds of golf