By : Robin Low

google me

google is a verb

• Have you googled yourself lately?

• What does it say about you?

• Do you have any digital footprints yo uare proud of?

• What are the other people with your same name doing, will they be mistaken for being you?

I know you

Anyone can tell a great deal about you from your digital footprints.

- where you've been- where you are- who you know- where you work- what your hobbies are- what you think about certain issues-and much more.

why should you be concerned?HR departments, recruiters, universities are searching the Internet when you Interact with them.

They're looking to:a) validate what your actual resume saidb) learn more about you … in a non office environmentIn effect, every job seeker of the future will be not unlike a political candidate. Hopefully their closets are squeaky clean, and if not, devise strategies to address it.

In essence, your digital footprint is your resume.

gen Y

Gen Y are seen as the ‘ID Generation, standing for the entitlement ‘I

Deserve.’ They are seen as not being good employees because they are not reliable and that they are not

going to be loyal to any employer. Gen Ys must be able to sell their

strengths as well as personality traits.

“”-- Robin Ryan, author, career coach, and national speaker

why should you be concerned?

properties of social media

1. Persistence.

2. Replicability.

3. Searchability.

4. Scalability.

5. (de)locatability.

• Invisible Audiences.

• Collapsed Contexts.

• Blurring of Public and Private.

dynamics of social media

don’t fear the Internet

• Just because you can’t cause control all information, does not mean you can’t manage it.

• Internet is full of opportunities, never before has people been so connected.

• Web 2.0 allows us to use new tools to connect to more people. We can share experiences, photos and opinions.

• Keeping a professional profile online will help in social networking and job applications.

stack the deck in your favor

• Whether or not negative information about you exists on the web, it's a good idea to ensure there are plenty of positive associations. • Build your own professional web page.• Share your insights.• Exercise discretion.• Add your professional profiles to

networking sites.

suicide by your careerMany people take on a “survival job” especially during a financial downturn to make ends meet, but ending up stuck in the position for a long time.

Do you have an MBA but still working as an executive in a company that pays you half of what you are worth?

Do you want a dream job but have no time to apply for it or have no time to attend courses to enhance yourself?

Are you too contended with your life and routine that you feel too much inertia to move on?

a necessity for you?I hear a lot of people complaining about their jobs on buses and trains, but few have taken action to change that.

If you feel the following emotions:• Your job is not challenging enough.• No real personal growth in the current position.• A lot of your other skills and talents are not used.• Can do a better job in other positions.• Get so tired after work that you cannot enjoy your social life.

The least you could do is to figure out what you are good in and what you like doing. Then write about it and try to get noticed.

Everyone is on the internet

Today, nearly everyone is on the Internet. You can meet CEOs, entrepreneurs, recruiters and many other folks online.

Due to advancements in social technologies, more people are connected and more companies are getting online and searching online for suitable candidates or consultants.

Top talents will receive the most visibility and everyone else will sink to the bottom.

beat the competitionLeveraging on Social Media for personal branding gives you an edge over the competition for jobs and opportunities.

Many recruiters are already checking the candidate’s profile online before granting an interview.

Landing your dream job, you probably need recommendations and introductions, knowing more people through online networking helps.

Discover your true passion, even if you have a job, showing your true passion may land you in a department or a new job doing exactly what you love, making it a great match for you.

do you have a personal brand?

Everyone can gain from personal branding.

• Meet contacts to land your dream job• Get leads and earn more commissions for your sales job.• Act as your own CEO, by posting your own vision, thoughts and ideas on blogs.• Leverage on your network to know more people and gain more influence.• Brand yourself as an expert or a leader in your field.

tips on developing your career like a business

Treat your ‘brand’ like a company.• Create buzz, add value in yourself and your work.• ‘Employees’ like your family and yourself depend on the company to make mortgage and put food on the table. Plan ahead and be in control

Show your passion and be an expert in your field. • Increase competence, learn and practice till you are competent• Share knowledge, expertise and insights to reinforce that you are the expert in what you do.

Network with people in your industry, share information with experts and form groups to learn from one another. Head to networking events and meet people.

Continue to educate yourself, be updated in trends and news through blogs and social media.

how can social media help?

• Networking - getting to know more people in the industry you want to work in.

• Share ideas – let people know who you are and what’s in your mind.

• Get news – learn insights about the industry you work in.

• Get noticed – good products needs good marketing to sell well, so do you.

blogs & Articles

• Write articles to inform people about new development and advances of the industry.

• Give value and knowledge that people will find useful, for products and services related to your industry.

• Brand yourself as an “expert” in the industry. • Improve your credibility by sharing knowledge.• Millions of people read articles on

ezinearticles.com, blogger.com or wordpress.com everyday.

• Exercise good judgement.• Protect your professional image.

(separate work from play)

• Join related groups / Alumni groups to network.

• Monitor your online reputation.• Know who your ‘Friends’ are.

facebook

twitter“With twitter gaining popularity, number of users greatly increased afte

r celebrities began to use this social media platform. Many people are only beginning to realize the true value in it. ”

1.Networking

2.Updated news

3.Relationships

4.Information

5.Entertainment

6.Alerts on Upcoming Events (Tweetups)

7.Share emotions or talk to someone

physical networking

• Nothing beats a face to face meetup.• Join local tweetups (#SGTweetup), Facebook

group meetups and other e meet folks and introduce yourself and socialize.

• Dress and look for the occasion, do not overdress and under-dress. It is an unwritten faux pas which many commit.

• Be yourself, do not pretend or have a different persona, be true.

Twitter: dmediaacademy

Blog: http://digitalmediaacademy.blogspot.com/

Facebook: http://www.facebook.com/digitalmediaacademy

Your online profile is like your resume.

Be professional and use it to your advantage!