greater good august 2015

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Inside: NGO’s profiles Activities & events Projects & programs Case studies & Success Stories Awareness Raising Material Achievements & Awards GreaterGood The NGO W rld A magazine of EDITION August 2015

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Inside:

NGO’s profiles

Activities & events

Projects & programs

Case studies & Success Stories

Awareness Raising Material

Achievements & Awards

GreaterGood

The NGO W rldA magazine of

EDITIONAugust 2015

FB: greater.g www.greatergood.pk

Printed by:

Jaiza Printers, Old Ghalla Mandi, Outside Bohar Gate Multan

Published and Distributed by:

Greater Good House, Chah Jattu Wala , Vehari Road, Multan

Editorial Board

Chief Editor: Zafar Iqbal

Muhammad ArshadEditor:

Shakeel Ahmed, Naeem Abbas, Somaira KianiSub-Editors:

Rashid MehmoodDesign & Layout:

Islamabad NGO's Declaration Islamabad NGO's Declaration

The Nonprofit of the Future

Message from MASOOD AKBAR Chairman The Masood International Group

Ground Breaking Ceremony TABA Center for Coordination & DevelopmentTABA Center for Coordination & Development

E-E-Learning Reached Balochistan

HANDS Emergency Response

From Selfie to Unselfish

Save the Children

Two NGOs lost their UN consultative status for speaking against Pakistan

Barkat Project for Poverty Alleviation

Creating Movement for Right to Education in AJK

Islamabad NGO's Declaration

The Nonprofit of the Future

Message from MASOOD AKBAR Chairman The Masood International Group

Ground Breaking Ceremony TABA Center for Coordination & Development

E-Learning Reached Balochistan

HANDS Emergency Response

From Selfie to Unselfish

Save the Children

Two NGOs lost their UN consultative status for speaking against Pakistan

Barkat Project for Poverty Alleviation

Creating Movement for Right to Education in AJK

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th27 February 2015. Representatives of more than 500 NGOs (local & international) all across Pakistan gathered at NCRD Islamabad to celebrate World NGO Day 2015. This was second event in row since 2014 when The NGO World celebrated the day in Pakistan. The NGO Worldmanaged different types of activities to celebrate the day including;

a. A Conference with sessions on different important aspects especially, sustainability issues of NGOs, effective use of ICTs & social media by NGOs and challenges to the sector. Experienced NGO practitioners, experts, consultants, social workers and representatives of regulatory bodies delivered their thoughts and shared experiences on above mentioned topics.

b. The NGO world launched an updated directory of 555 NGOs titled as Greater Good.

c. Different NGOs, service providers, institutions and consultancy firms displayed their innovative projects in the exhibition managed there.

d. As an outcome of the event different organizations, firms and institutions signed mutual MOUs, agreements and joined hands to del iver for betterment of society by complementing each other.

e. Organizations demanded UN to include the day in its calendar to be celebrated every year as an

acknowledgment to the exceptional work done NGO sector.

We the participants in celebration of World NGO Day on February 27, 2015 hereby declared that:

1. We shall promote human rights, equal opportunities to all, patriotism and self‐help, through evidence based but unbiased advocacy and relentless services for our communities.

2. We declare that we can only partner with those organizations that follow the national legal framework of Pakistan and international regulations across the facets of legal definitions.

3. We assured that we shall update our organizations' governance structure and SOPs, integrity policies/codes of conduct, transparency standards, human resource management policies, financial m a n a g e m e n t s t a n d a rd s a n d d o w n w a rd accountability measures.

4. We shall be vigilant enough to our project(s), operation and activities to mitigate any risk of corruption and continuously build and evolve a system of transparency that is capable of ensuring a justified system.

5. We shall be transparent and accountable to all stakeholders (board, staff, supporters, subsidiaries, local partners, volunteers, members, donors and governmental regulatory bodies).

Most important component of the event was that participating organization agreed on a 20 point agenda that is infect guidelines for the NGO sector to deliver effectively for the target communities and earn a good name for not only the social sector but also for the beloved homeland.

Islamabad NGO's Islamabad NGO's Declaration for Declaration for Islamabad NGO's Declaration for GreaterGood

6. We shall eliminate in our working any sort of biases arising out of religion, sect, gender, creed, race, tribe and political affiliation etc.

7. We shall adopt the ethical fund raising strategies which must not negate Pakistan's security, morality, ethics, values and follow the norms of the society.

8. We shall promote the culture of taking self help initiatives and develop a strategy of being sustainable organization.

9. We shall maintain the strong and regular feedback mechanism from our beneficiaries and settle their complaints properly, if any. We shall have participatory evaluation system in our all projects and activities.

10. We shall strive & maintain our budgets; achieve our missions better; and contribute better to society. We understand until & unless we are not transparent and accountable to public we cannot run advocacy campaign to make public sector organizations accountable to people.

11. We shall formulate & nurture an ICT4D Think Tank which should include representatives from the government, NGOs, IT industry, Telecom industry, thematic experts, development specialists etc. This ICT4D Think Tank must be able to extend the desirable national policy framework to initiative ICT4D activity across the governance levels of the country of Pakistan.

12. We shall aggressively exploit the opportunities in the cyber‐space (web, cloud, and telecom) in all facets of development sector (presence, communication, management, administrat ion, community development, interest groups, donations management etc.).

13. We shall develop and implement strategies, activities and practices that promote individual and collective human rights, while ensuring Pakistan's commitment to UN conventions.

14. We as development actors shall promote and practice development cooperation embedding gender equity, reflecting women's concerns and experience, while supporting women's efforts to realize their individual and collective rights and ensuring their participation as fully empowered actors in the development process.

15. We shall implement priorities and approaches that promote environmental sustainability for present and future generations, including urgent responses to climate crises, with specific attention to the socio‐economic, cultural and indigenous conditions for ecological integrity and justice.

16. Our priority will be to go along with developmental agenda of the government rather than making parallel systems.

17. Our all efforts will be contributing to earn good name for our sector and homeland.

18. It will be our commitment to complement the efforts of government to develop the communities within our available resources.

19. We shall celebrate The World NGOs Day every year on February the 27 whereby greater good will remain the sole purpose of participation. For this purpose NGOs will negotiate UN concerning departments to include the day in its colander.

20. We shall take part the efforts of networking for greater good.

The event was organized with efforts of; Mr. Zafar Iqbal (Goodwill Ambassador) @ World NGO Day Initiative‐Pakistan

It is a complex of internal and external factors that are leading to the demise of nonprofits as we know them today. Many of these are positive forces that are re‐defining the nonprofit of the future.

Let's take just a minute to look back at how we got here. Much of the momentum for nonprofits grew from our seeking an alternative to the greed and materialism that

defined many corporate businesses. That was a good thing. Our intentions were right—we were going to make the world better and more equitable.

Let's take just a minute to look back at how we got here.

Much of the momentum for nonprofits grew from our seeking an alternative to the greed and materialism that defined many corporate businesses. That was a good thing. Our intentions were right—we were going to make the world better and more equitable.

But, it was a fatal flaw that the nonprofits I grew up with, defined themselves in a negative way. I learned marketing in the arena of nonprofit food cooperatives. Our slogan was “food for people, not for profit.” Our logo was a clenched fist holding a bundle of wheat. We were defiant idealists. By golly, we were going to change the world!

We did, in many ways. But we, too often, became insular. We created a dualism between for‐profit and non‐profit worlds. Somehow, we saw ourselves as morally superior to our counterparts in corporate environments that were accountable to shareholders.

The line between nonprofits and for profit businesses grows thinner as we discover that the most successful business and entrepreneurial organizations are those focused on social good. Social good organizations may emerge from either the for profit or the nonprofit world. Today, the new tax exempt organizations we are helping to start are social good organizations. Many are formed by the leaders of emerging start‐up companies. You might say, their organization has a 'for profit' and a non‐profit face.

THE NONPROFIT OF THE FUTURE ISN'T Dr. Samuel Mahaffy

Nonprofits as we know them today are dinosaurs. They are

destined to disappear. I do not make this prediction lightly.

After all, I have assisted more than five hundred nonprofits

in my life. The nonprofit world has been my life. In the

nonprofit world, I have met some of the most caring,

compassionate, and visionary people.

Even the name 'non‐profit' is destined to disappear. As

nonprofits face dwindling resources and wake up to find

that their funding models are not sustainable, we discover a

bit belatedly that “we need to put the profit back into

nonprofits.” Nonprofits simply cannot operate outside of

the practices that insure a sustainable future. As in the

world of for‐profit businesses, unsustainable business

practices are the harbinger of the untimely demise of

nonprofits.

The nonprofit of the future will be a social good

organization. What does this emergent social good organization look like? The emerging social good organization has a global perspective, because it knows that we are all interdependent. What happens in Africa or the Middle East does affect us here.

The emerging social good organization is quicker on its feet. It is not static. It is less concerned with mission drift and more engaged in scenario planning. It adjusts its mission and focus frequently as it responds to rapidly changing needs. Each step suggests the next. The story of the emerging social good organization is an ever and rapidly evolving narrative.

Relational leadership is the norm in the emerging social good organization. These organizations are deeply grounded in the present. At the same time the emerging social good organizations has the wisdom to anticipate the impact of its decisions on future generations.

Emerging social good organizations ask strengths‐based

questions instead of seeking to solve problems. After all, the questions we ask shape our future. Instead of

problem solving, we focus on life‐giving and life‐sustaining innovation. The emerging social good organization is more collaborative. It is building partnerships around the world. It welcomes competition and new ideas. It is adept at messaging and effective use of social media.

The emerging social good organization is engaged in the ever‐changing dance between dreaming and designing and delivering.

I am honored to work with a new generation of leaders and organizations for social good. We are supporting these emerging organizations that are creating new technologies, finding ways to provide fresh water and food to the world, and both imagining and creating a desired future.We are honored and humbled to be part of the birth process of the emerging social good organizations. The days of the closed fist holding the shaft of wheat are gone. We still hold that harvested wheat in our hand. But it is an open hand, and not a clenched fist.

There is a positive reason why nonprofits as we know them

will disappear. A ground‐swelling movement in the business

world is mitigating against the need for nonprofits. Under

the inspiring leadership of visionaries like David Cooperrider

and a host of others, we are discovering that corporations

can be agents of social good in the world.Nadya Zhexembayeva says in her great work, Overfished

Ocean Strategy: Powering up Innovation for a Resource‐

deprived World that “something entirely new is ready to be

born.”

Message from MASOOD AKBAR Chairman The Masood International Group

It gives me immense pleasure to extend my sincere greetings to the 'Greater Good' team and all its board members on the eve of l a u n c h i n g t h e f i rs t N G O

magazine of Pakistan. The monthly magazine is expected to present exciting, stimulating and incisive details of the NGOs/charities in a kaleidoscopic form. In Pakistan, NGOs are private organizations that pursue activities to relieve sufferings, promote the interest of the poor, protect the environment, provide basic social services and undertake community development. Many NGOs are active in the traditional sectors of emergency support, rehabilitation,

poverty reduction, maternal and child health, family planning and education.

The functionality of NGO work can be further improved through monitoring, accountability and capacity building. I am sure that Zafar Iqbal who is a leader and works with the leaders and for the leaders will take the magazine to greater heights of success. I am sanguine that Zafar Iqbal will make it an online magazine in the future in line with modern trends. It will help increase the distribution of magazine on a global scale while delivering content across multiple platforms and also instantly direct potential customers and traffic to the content of the magazine.

On the launching of first NGO magazine, I wish 'Greater Good' greater progress in the forthcoming years and I look forward to Greater Good contributing towards the socio‐economic development of the country.

TABA Center for Coordination & DevelopmentTABA Center for Coordination & DevelopmentTABA Center for Coordination & Development Report by: Khalid Butt

TABA project was launched in 2012 at Lahore University of Management Sciences to bridge and organize efforts of committed and selfless Social Sector organizations maximizing/ harmonizing response to have collective impact in all sectors. With concerted efforts of its Central Coordination Committee (A group of Committed Souls) through Health, Education, Capacity Building, Rural Empowerment & Disaster Management Clusters, number of initiatives have been taken providing quality services on ground. TABA is setting up a new trend by bringing people/ organizations (Presently with 100 partners) together that have devoted their lives, blood and souls in service of humanity and above all Pakistan. Shortly, TABA shall be engaged in certain advocacy initiatives as well.TABA Family members gathered from all over PAKISTAN & Country Heads of International organizations to affirm the spirit of being together ie Wata`wanu Alal Birr....each one of them blessed this occasion by their participation.

Keeping in view the fast growing activities of all clusters and expansion of operations, there was a need to have a secretariat designed/ established which should encompass offices as well as Auditorium/ conference

rooms to cater all future needs. Naim Un Naseer Welfare Trust has purchased 23 Marlas Land for the said purpose worth 30 M. Ground Breaking Ceremony of TABA Center for Coordination & Development (TCCD) was planned on May 2, 2015.

Event proceeded by placing tiles on wall by

representatives of the respective partners and receving

souvenir of the event. “Muslim Hands” got the honor of

putting up first tile and Mrs. Zareen Arif, founder of th

Jahanara memorial trust, closed it by placing the 100

one.

TABA is a platform for all

welfare trusts and NGOs to

achieve best coordination,

collaboration, harmonizing

potentials with maximizing

response and the objective

of turning this country into

a global donor for service of

mankind.

Ground Breaking

Ceremony

Founder of TABA Mr. Asif Mahmood

June 2015: The current heat wave in Sindh affected every one

and as the temperature continues to soar leading to large

number of deaths mainly due to heat stroke. More than 1000

deaths have been recorded from heat‐related problems at

different hospitals of the mega city Karachi.

Chief Executive HANDS has declared emergency in HANDS

Jamkhanda hospital, Malir Karachi to treat patients with heat

stroke on emergency basis and presence of doctors,

paramedical staff and necessary medicines is being ensured.

Further HANDS Disaster Management Program has

established Heat Stroke Relief camps at Jinnah Hospital

Karachi and at HANDS Hospital Jamkanda Bin Qasim town of

District Malir to provide the relief to affected patients/

attendants with support of Friends of HANDS.

· 721 Patients were treated through HANDS Hospital

Jamkanda during last 3 days.

· More than 1000 patients/attendants received food

packets (Aftari) with support of friends of HANDS

· More than 12000 people/ patients/attendants

received Sweet water + safe drinking water

· About 5300 Mineral water bottles distributed to

patients/attendants. · More than 1000 ORS packets and small wet towels

were distributed to the patients.· Awareness/ Education regarding “How to prevent

from Heat Stroke” were delivered to the people.

HANDS Emergency Response for heat wave affected people of Karachi

HANDS also established “Heat Stroke Relief Center” at HANDS Jamkhanda hospital, Malir to provide free of cost relief to the citizens who are affected due to extreme heat wave.

Taaleem Foundation has reached a milestone in Balochistan by laying

the foundation of e‐learning. E‐learning has commenced from TFGS

Sui. TF is not stopping here but shall be implementing e‐learning in all

of its 8 schools.

Quality education is being brought right to their doorsteps through

low‐cost, high‐efficiency, quick‐fix solutions with the help of

innovative technologies as an agent.

Mr. Ghulam Ali Baloch‐Commissioner Sibi Division appreciated the

latest technology based e‐learning, computer based scientific

educational services and teaching techniques introduced by Taaleem

Foundation for the provision of better educational services in the

rural districts of Balochistan. He also appreciated the installation of

solar panel and other facilities for the students and environment of

learning provided by the Taaleem Foundation.

Learning reached Balochistane

The word 'selfie' traces its roots

to a man who posted a photo of

his injured face on an Australian

forum more than a decade ago

a c c o r d i n g t o O x f o r d

Dictionaries. He apologized for

the fact that it was out of focus,

saying that it was not because

he looked drunk in the photo,

but because it was a “selfie.”

Ten years later, selfie solidified its stature and rose to the

etymological pedestal when it was declared as the 2013

word of the year by Oxford Dictionaries, especially when it

gained millions of mentions across various social platforms

when the concept of a hashtag started to proliferate. #Selfie

was then used as an identifier for self‐portraits online.

According to the renowned dictionary, the word now bears

the meaning of “a photograph that one has taken of oneself,

typically with a smart phone or webcam and uploaded to a

social media website.”

Albeit the word continuously finds its way into everyone's

vocabulary, some critics argue that selfies actually

encourage narcissism, selfishness, or even egotistic

behaviour one filtered photo at a time.

The argued implications, on one hand, don a certain kind of

truth, that perhaps selfies promote a grandiose view of

oneself online. But having said that, personally, I have

witnessed how some companies, NGOs, and entities have

actually harped on this social phenomenon and used it as a

catalyst for positive change.

With just a dash of creativity, they were able to turn the

ostensibly vain idea of a selfie into something good, viral,

and ultimately, unselfish.

When destructive typhoon Haiyan wreaked havoc in the

Philippines, many were left without food, shelter, and other

basic necessities. NGOs can only do so much to help, but

what was needed during that time was to gather as much

support as possible.

A local advertising agency was able to bridge the gap

through the “Unselfie” campaign. Latching on the simple

idea of a selfie to spread awareness, the agency asked

people to post their “unselfies” wherein instead of showing

one's face, a person will take a photo of himself/herself with

a piece of paper covering his/her face, and bearing a

message seeking support for institutions like Unicef, one of

the groups helping the typhoon victims.

The campaign is still reaping awards today for its seemingly

simple yet effective way in not just spreading the message,

but actually rallying Filipinos, and even the international

community, to act and help out in the relief operations.

Similarly, the National Aeronautics and Space

Administration (NASA) has been using selfies for two years

now to promote Earth Day awareness. Last year's

“#GlobalSelfie” campaign asked people from around the

world to answer the question “Where are you on Earth Right

Now?” through selfies. This year, they asked people to share

selfies, photos, Instagram and Vine videos of their favourite

places on Earth, with the intent to reinforce the idea that

there is indeed, “#NoPlaceLikeHome.”

What I'm trying to point out here is before we immediately

discount an idea to be too “self‐centred,” we can try to look

at it from a more creative perspective, one that can

forward positive societal change. At the end of the day,

today's world is dominated by millennials and people who

are connected to the Information Superhighway, and the

best and most effective way to reach them and get them to

act is to ride on trends like selfies.

There are many more campaigns out there that have already

jumped in the selfie bandwagon. NGOs and other entities

should follow suit and leverage on trends especially ones on

digital, to amplify their respective causes and reach for more

support.

Many people doubt if all these translated into offline

action. But as I always believe, making people aware is the

first step to making them act. And if these selfies and other

digital trends can spark that hype and generate awareness

on causes that truly matter, then so be it. I'd be glad to take

a selfie for a selfless world.

From selfie to unselfishWho knew a simple self‐portrait can inspire a thousand causes?

Carl Freer (Chairman of The Freer Foundation)

Islamabad: The office of International Non‐Governmental Organisation (NGO) 'Save the Children' in Islamabad has been reopened after the interior ministry conditionally allowed it to work for six months.

Media reports quoting sources in the interior ministry said that 13 out 73 offices of the NGO have been allowed to operate in Pakistan except the Federally Administrated Tribal Areas (FATA), Balochistan, Gilgit‐Baltistan and other sensitive areas.

A spokesperson from the NGO welcomed the decision and said that their organisation certainly does not work against the country. The spokesperson went on to say that the NGO has been operating in Pakistan since the last 35 years and all its 1200 employees are Pakistani citizens. He added that they will continue their efforts to work for the welfare of children in Pakistan.

'Save the Children' operations in Pakistan were halted on June 11 and its Islamabad office was sealed for its alleged involvement in anti‐state activities.

Two NGOs lost their UN consultative status for speaking against PakistanTwo Africa based NGOs, the African Technology Development Link (ATDL) and the African Technical Association (ATA), lost their consultative status within the United Nations after a vote in the UN Committee on NGOs.

The NGOs were alleged to have used language not befitting the United Nations and were also accused of having violated UN norms against acting in a politically motivated manner against member states. The vote against the NGOs was requested by Pakistan, a member of the Committee, and the Committee decided by 12‐5 in the case of the ATDL and by 13‐5 in the case of ATA to withdraw the

NGOs' status.

The decision was criticized by activists, notably by the International Society for Human Rights (ISHR) for the hasty nature in which the decision was made.

“We are deeply disturbed by the draft decisions of the Committee concerning the withdrawal of the status of these two NGOs. The process used was hurried and failed to fully respect the procedural safeguards required by ECOSOC Resolution 1996/31,” a release on the ISHR website quoted Michelle Evans as

saying.

India and Israel voted in for

of NGOs while China, Iran and

Turkey in favor of Pakistan

Barkat A shria certified “MUDARBAH”

model of poverty alleviation

“TNW Foundation” provides domestic animals by signing an

agreement with the poor beneficiary families based on specific

set of term and conditions for different animals. After the

agreed period profit is divided between the beneficiary family

and organization according to the terms & conditions of

agreement signed. The beneficiary family enjoys the benefit o

improve his living standard while organization targets another

poor family and use this profit to make the initiative self

sustainable.

Overall goal of the project is poverty alleviation of target families through livestock.

Poor are not loanees but partners

·Self sustainable

·Beneficiary's chain

Scholars of International Islamic University Islamabad audited and certified the Barkat Model as shria compliant.

Durawa Development Organization (DDO) holding a Child Rights Movement (CRM) AJK secretariat CRM district level members in District level activities during Bus movement. RTE movement Bus travel throughout AJK with aims creating movement for education voice, Bus start from district Neelum while travel throughout all 10 districts headquarters of AJK. While reaching the bus at each district, local CRM Member organization warmly receive the bus rally and lead the remaining activities in front with involvement of other stakeholders, media, lawyers, CBOs, citizens groups. During campaign Awareness walks at each district headquarter conducted, 50000 citizens put their signatures to charter of demand for prime minister of

Pakistan, 2000 letters written to PM AJK, one hundred thousand citizens were reached through SMS while 5000 SMS sent to Legislatures & Minister of Education demanding RTE In AJK. Press Conferences conducted at divisional level by civil society activist demanding right to education Law in AJK. Seminar held at the end of movement where stakeholders share their perspective and ask to government of RTE in AJK. 8‐10 Members Education advocacy group formed at each district for sustainability and follow‐ups of the post campaign activities. Print media covered campaign while journalists of AJK write articles/column in news papers in Favor of the Right to education.

Right to education Bus Karvan launched from Neelum to Bhimber with aims to raise citizen voice for enactment

of (Article 25‐A) Free & Compulsory education law in AJK. Campaign were carried out during May 24, 2015 to st

June 1 , 2015.

Creating Movement for Right to Education in AJKCreating Movement for Right to Education in AJKCreating Movement for Right to Education in AJK

AJK Assembly considered the demand of civil society and added free & compulsory education article for constitutional reforms and passed the resolution in Legislative assembly on June 23,2015

GreaterGoodNetworking & Sharing

Monthly

Payments scheduleCategory Space Package (PKR)

Research & Knowledge As per need Free

NGO’s promotional material

Full page A4 5000

Advertisements

½ of A4

5000

Full page A4 10000

Two pages A4 15000

Centre Spread

25000

GREATER GOOD HOUSEChah Jattu Wala Vehari Road Multan